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Five Ways To Maximize Your Mobile Data Usage

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By Gideon Ayogu

Detailed analysis of mobile data usage suggests that connectivity rates remain comparatively pricey in Nigeria.

According to the Research and Development Unit of Yudala, Nigeria’s pioneer online and offline e-commerce outfit, data has thus become a very critical commodity that must be efficiently maximized, especially in view of the tiered data plans currently used by service providers.

With the growing popularity of social media, we are in age of information overload; one in which content is not only king but also predominantly ubiquitous.

In addition to music streaming, watching videos online and other activities that drain your data, most smartphones are also loaded with tons of data-hungry apps.

If not checked, you might find your mobile data bills burning a huge hole in your expense sheet on a monthly basis. The following tips from Yudala will come in handy for maximizing data usage on your smartphone:

Monitor Your Data Usage

Most users live in fear of exhausting their mobile data before the expiration date, but with the help of some useful apps, you can now monitor and limit the amount of data used.

The best way to save data is to be aware of the activities or applications that drain your cellular data.  Most smartphones are equipped with data usage setting that enable you manage your data. Usually located in the Settings menu, you can set up alerts for when you exceed data usage for your most notoriously data-consuming apps.

Exercise Caution with Online Video Streaming

This is a known fact. But as much as we hate to admit it, the fun things consume most of your mobile data.

Excessive streaming of videos, music, high quality images or GIF files, are things you need to avoid if you really want to maximize your internet usage.

While we know these things are not entirely avoidable, there are some other ways to stay entertained responsibly. If you can’t avoid the entertainment your smartphone brings, you can set the quality at lower rates or decrease resolution in the settings menu of your smartphone.

Use Wi-Fi Connection For Updates or Downloading Heavy Content

Wi-Fi is often regarded as a blessing by most smartphone users. While access to unlimited Wi-Fi connection is still rather limited in Nigeria, there are certain locations you can count on for free Wi-Fi.

One of the most sensible ways of maximizing your mobile data usage is by setting up your smartphone for automatic updates only when on Wi-Fi connection.

This way, you get to save some significant volume of the data drain that comes with auto-updates. Furthermore, downloads of heavy contents such as videos, high-resolution images and music files should also be done when on a secure Wi-Fi connection.

Restrict Background Data

Some applications use up a lot of data even when the phone is not in use.  This is a brilliant feature of the smartphone: allowing background data to keep the applications on your phone updated. However, not every app needs to stay active at all times.

You can stop the constant update by going to your settings option to select the app you want restricted or simply disable background app refresh in your settings. This helps reduce data consumption and also preserves the battery life of your device.

1Q: Despite the anxiety over cellular data, developers have made things easy and included options that make smartphone apps less demanding.

A very good example is a cache, a hardware or software component that stores data so future requests for that data can be served faster.

The data stored in a cache might be the result of an earlier computation, or the duplicate of data stored elsewhere

These days, certain apps allow you to store data temporarily so you can cache as much content as possible. Caching is enjoyable on a Wi-Fi network which enables you enjoy preloaded content at any time, without using your cellular data.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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PalmPay Celebrates Valentine with #LoveWithPalmPay Campaign

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This Valentine’s Day, PalmPay is celebrating love in all its forms with the launch of #LoveWithPalmPay, a campaign highlighting how simple, everyday shared money moments can bring relationships closer.

Valentine’s Day is more than grand gestures; it’s built on the small, meaningful actions that shape relationships, sending timely support, saving together, or managing shared responsibilities. PalmPay encourages users to share 30–60 second real-life stories, either solo or duet style, showing how PalmPay always works and has helped them support or stay connected with someone they love.

The campaign runs from February 9th to 21st across Facebook, Instagram, X (formerly Twitter), and TikTok. Four winners will receive ₦100,000 each week for two weeks, totalling a prize pool of ₦800,000.

Entries can take many forms, including couple videos, solo stories, split-screen duets for long-distance couples, or voiceover narratives with photos or clips, making the campaign inclusive for married couples, parents, and long-term partners.

How to Participate:

  • Share an authentic love story about your partner
  • Clearly show PalmPay in action (transfers, savings, or other in-app activities)
  • Be creative and emotionally engaging
  • Post between February 9th – 21st with the hashtag #LoveWithPalmPay
  • Share on any of PalmPay’s social media platforms

“Love evolves, and so do relationships,” said Olorunfemi Hanson, Head of Marketing and Communication, PalmPay. “From dating to parenthood, the small money moments we share every day play a big role in keeping us connected. With #LoveWithPalmPay, we want to celebrate those stories and show how PalmPay always works, making everyday love simpler, reliable, and meaningful.”

This Valentine’s Day, PalmPay celebrates love as it truly is real, intentional, and built on shared moments.

PalmPay is a leading digital banking platform driving financial inclusion and economic empowerment in underserved emerging markets. Through its secure, user-friendly, and inclusive suite of financial services, PalmPay empowers individuals and businesses with tools to manage and grow their money.

PalmPay offers a comprehensive range of products, including mobile payments, savings, and micro-insurance via its app and mobile money agent network.

Since launching in Nigeria in 2019 under a Mobile Money Operator license, the platform has grown to over 35 million app users and processes up to 15 million transactions daily. PalmPay has operations in Nigeria, Ghana, Tanzania, and Bangladesh. For more information, visit www.palmpay.com


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CBN, NCC Propose Instant Refunds for Failed Airtime, Data

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Central Bank of Nigeria (CBN)and the Nigerian Communications Commission (NCC) have proposed that customers must receive refunds within 30 seconds for failed airtime and data purchases to curb persistent billing complaints in the telecommunications sector.

CBN, NCC Propose Instant Refunds for Failed Airtime, Data

This was indicated in the Exposure Draft of the Joint CBN–NCC Framework for Resolution of Failed Airtime and Data Purchase Transactions, which was published on the website of the CBN on Monday.

The landmark exposure draft, dated 5 February 2026, seeks to “institutionalise clear accountability” and establish a “coordinated approach to consumer redress” across the financial and telecommunications sectors.

The most significant shift in the proposed framework is the introduction of standardised, automated timelines for resolving failed transactions.

Currently, Nigerians often face long delays when airtime purchases fail at the bank, aggregator, or Mobile Network Operator level.

To solve this, the regulators have proposed a 30-second window for automated reversals. Section 6.0 (ii) of the draft exposure, which dwelt on failed transactions, especially as it relates to unfulfilled airtime/data delivery, proposes a time to refund the purchaser of 30 seconds “if the transaction failed at the bank level… Failed transaction delivery from NCC Authorised Licensees… Failed transaction delivery from MNO to the NCC Authorised Licensee.”

The draft emphasised that stakeholders must “automate reversal processes across all stakeholders” to ensure that refunds require no human intervention from the customer.

The draft exposure also stated that “all parties involved in airtime and data transactions shall take the following actions to ease usage and facilitate consumer satisfaction: a. Stakeholders must immediately connect ONLY to relevant authorised licensees of the NCC and CBN. b. MNOs and banks must only connect to NCC Authorised Licensees/MNO digital channel partners for airtime and data vending… Notifications of failure create final settlement obligations between MNO and NCC-authorised licensees… The NCC and CBN will audit stakeholder compliance jointly or individually at quarterly or other intervals as may be determined.”

From a business and oversight perspective, the regulators are proposing a Central Monitoring Dashboard to be hosted jointly by the CBN and NCC, which will track reversals, Service Level Agreement breaches, and customer complaints in real-time.

“There shall be a Central Monitoring Dashboard hosted by CBN/NCC for tracking reversals, SLA breaches, and customer complaints. This will facilitate the establishment of a real-time national ‘Failed Transactions Dashboard’ with a uniform error code with end-to-end visibility across the value chain’, read the draft exposure.

This is designed to eliminate the “unclear ownership of liability” that often occurs when banks and telcos blame each other for failed recharges. To support this, banks and MNOs will be required to maintain and share daily reports of successful and failed cases.

The proposed framework also addresses the common problem of “lost” money when customers recharge ported phone numbers. The draft mandates that MNOs must validate a phone number against the ported number database before processing any recharge. If the system identifies a number as ported out or invalid, it must “proactively stop recharges” and send a failure code back to the bank to ensure the customer is not debited.

For erroneous recharges sent to the wrong person, the framework sets clear protocols: below N20,000, MNOs will request the recipient’s consent before a reversal, and when it is above N20,000, an affidavit of indemnity or notarised letter is required to process the recovery.

The CBN and NCC in the exposure draft signalled they will take a firm stance on compliance. Both agencies will conduct joint quarterly audits of all stakeholders, including banks, payment service providers, and MNOs, to verify compliance with the new rules. The regulators have warned they will “impose penalties for any breach” of the framework’s provisions.

Banks and other financial institutions have until 10 February 2026 to submit their inputs on the draft before it is finalised. Once implemented, the framework is expected to significantly restore “subscriber trust” in Nigeria’s digital financial ecosystem.


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FG Launches the Happy Woman App Platform

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Federal government has unveiled a new digital platform to connect millions of women to finance, skills training, and market opportunities, in what officials call the country’s largest technology-driven women’s inclusion initiative to date.

The Happy Woman App Platform, which was unveiled at the Presidential Villa in Abuja, would serve as a single interface for women to access funding facilities, business development support, governmental initiatives, and critical services.

The digital drive comes as Nigeria grapples with expanding gender gaps in financial access, with women much less likely than males to maintain bank accounts or obtain formal credit, limiting their capacity to grow informal enterprises they primarily run.

Yet women remain central to the economy, accounting for a large share of micro and small enterprises that contribute nearly half of the country’s GDP.

According to the Social Institutions and Gender Index, only about 35 percent of Nigerian women have a bank account at a financial institution, compared with 55 percent of men, underscoring the depth of persistent financial exclusion and the urgency of targeted interventions.

The launch coincided with the expansion of the Nigeria for Women Programme, which the administration now plans to scale nationwide to reach 25 million women.

President Bola Tinubu, represented by vice president Kashim Shettima, said the scale-up is central to Nigeria’s economic growth strategy.

“A nation that relegates its women is a nation bound for implosion,” he said, adding that women must be placed “at the centre of national planning and productivity.”

The expanded programme builds on a pilot phase in six states that reached over one million women, many organised into Women Affinity Groups to access grants, savings schemes and livelihood support.

The government says the new app will streamline beneficiary registration, payments and training, reducing leakages and improving delivery.


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