Broadcasting
Global Reactions as KongaTV Goes Live
Formal launch of KongaTV, Africa’s pioneer buyers and sellers TV platform with the mission to promote commerce and entertainment democracy, has ignited a wave of enthusiastic reactions as it went live to a global audience on Monday, November 6, 2023.
KongaTV, a unique 24-hour iPTV channel accessible as KongaTV on YouTube, had already created significant excitement and anticipation within the market, with industry experts and observers hailing it as a transformative addition to the industry.
The KongaTV social capital mission to empower SMEs and upcoming creative entrepreneurs, including religious entrepreneurs, is commendable at a time Africans are facing the hardest time in the history of man.
Notably, the official unveiling of the platform on Monday generated widespread acclaim from viewers and subscribers, particularly from within Nigeria and Nigerians in the Diaspora. Konga TV’s management has been flooded with messages and congratulatory notes across their social media channels from Nigerians in various parts of the world, including the UK, US, Australia, Canada, Germany, Ghana, Kenya, Ethiopia, South Africa, and beyond.
The live chat section of the KongaTV YouTube channel has also been bustling with comments and interactions from audiences worldwide since the platform’s launch.
Folake Ighodaro, one of the platform’s latest subscribers, shared her enthusiasm, saying, “It is refreshing to see a well-packaged platform like KongaTV entering the market to bridge existing gaps. I am thoroughly impressed with its inaugural presentation today, which exceeded my expectations.
The content, presentation, and everything else were top-notch. I not only found great deals on various items but also won a free tablet.”
Starting today, KongaTV viewers and subscribers have the chance to win exciting prizes to celebrate the platform’s launch. These giveaways include a range of iPhones and other smartphones, state-of-the-art TV sets from leading brands like Samsung and iTEC, tablet PCs, generator sets, free data bundles, and other surprises.
KongaTV has a groundbreaking mission to democratize commerce and entertainment by providing a platform for local and international manufacturers, distributors, merchants, and resellers to connect with millions of shoppers seeking the best deals and special offers in the marketplace. It also serves as a hub for discovering and promoting emerging content creators, skit makers, and other artistic talents.
KongaTV, the first of its kind on this side of the Atlantic, will also serve as a melting pot for new product launches, extensive discount sales, and the promotion of entrepreneurial spirit in Nigeria, Africa’s largest market. KongaTV is structured for all sectors of the economy, including to help those in real estate business to sell or rent properties and car dealers to reach the under-reached and unreached nationwide, with Konga guaranteeing all transactions.
The management of KongaTV emphasizes that all transactions, from ordering to payments and delivery, are guaranteed by Konga.com, Nigeria’s leading e-commerce brand. In addition, through its affiliation with Konga Logistics, shoppers on the platform can count on same-day delivery in Lagos, Abuja, and Port Harcourt, while those in other locations can expect expedited deliveries.
With this year’s edition of Konga Yakata, Nigeria’s biggest sale event, now underway, viewers and subscribers on KongaTV can anticipate exclusive access to the best Yakata deals across various categories, including computing and accessories, mobile phones, home and kitchen appliances, electronics, fashion, FMCG, power, and more. Viewers and subscribers in the Diaspora can also take advantage of these exclusive deals by placing orders for their loved ones back home.
This category of shoppers can also leverage KongaPay and Konga’s advanced logistics capabilities to ensure swift delivery to the recipients, anywhere they are in Nigeria.
MultiChoice Nigeria, today announced the highly anticipated return of Africa’s biggest reality television show, Big Brother Naija, for its landmark 10th season. Set to premiere over two nights on Saturday, July 26 and Sunday, July 27, 2025, the new season promises 10 weeks of captivating drama, strategic gameplay, and unparalleled entertainment, culminating in the grand finale on Sunday, October 5, 2025.
The audition process for this milestone season was meticulously designed to unearth the most engaging and dynamic personalities from across Nigeria. Audition registrations were held from May 3rd to May 7th, 2025, and saw an overwhelming response, followed by rigorous in-person auditions conducted in Lagos, Abuja, and Enugu from May 16th to May 18th, 2025.
Speaking on the upcoming season, Busola Tejumola, Executive Head, General Entertainment, MultiChoice Group, expressed her excitement: “Today we are not just announcing another season, we are celebrating a legacy.”
While the official theme for Season 10 will be unveiled on the premiere night, viewers can anticipate a fresh wave of excitement. The beloved Ebuka Obi-Uchendu is returning as host, guiding viewers through every twist and turn of the season. This 10th season also has the highest prize at stake – valued at a whopping N150million.
Fans can catch the premier live on July 26 and 27 exclusively on Africa Magic Showcase, Family and Showmax at 7 PM WAT. The Sunday live eviction shows will also air exclusively on these channels. The 24/7 live stream will be available on DStv Channel 198, GOtv Channel 49, and on Showmax.
“BBNaija has become more than just a television show; it is a living, breathing cultural force. It has given voice to a new generation of talent, creatives, entertainers, and the influencer community, and it has refined what homegrown entertainment can achieve when it is done at scale with intention and ambition,” added Tejumola.
With a two-night opening live show for Big Brother Naija Season 10, the season is poised to build upon the legacy of its predecessors, with fans expecting a more dynamic and entertaining experience. Still speaking on what the season holds Dr. Tejumola said “Today we are not just announcing another season, we are celebrating a legacy. From the very first time we introduced Big Brother Naija in 2017, we had an inkling that we had something special. What we couldn’t fully imagine then is how deeply the show would resonate not only in Nigeria but across Africa and in the global diaspora, where our stories continue to connect people to home.”
This milestone season for the iconic show is not without the usual lineup of sponsors. The gold sponsor for the 10th season of the show is Guinness Nigeria. Other sponsors include Smirnoff, Gordons, HFM, Pepsi, Aquafina, Supakomando, Tolaram Group, Bet King, Golden Penny Foods, Haier Thermocool, Checkers custard, and Innoson Motors, among others.
Viewers can catch all the live action and special broadcasts on DStv Channel 198, GOtv Channel 49, and Showmax. The live Sunday eviction shows will air exclusively on Africa Magic Showcase (DStv Channel 151, GOtv Channel 8), Africa Magic Family (DStv Channel 154, GOtv Channel 7) and on Showmax.
DStv and GOtv subscribers can also watch the show on the go using the DStv and GOtv Stream apps available on the Google Play Store and IOS App Store.
Geeks and Founders Alliance for Soludo (GEFAS), a tech-driven network of young professionals, is set to unveil its operational hub in Anambra State as part of efforts to deepen digital engagement and community outreach.
The launch, scheduled for July 17, 2025, will take place at 10 Uche Ekwunife Crescent, Iyiagu Estate, Awka, and is expected to serve as a nerve centre for collaboration, innovation and support for Governor Chukwuma Soludo’s smart city agenda.
Convener of GEFAS, Mr Fred Agbata, said the initiative reflects the group’s commitment to digital progress and grassroots mobilisation.
“This space reinforces our support for Governor Soludo’s vision of a smart, prosperous Anambra. It’s also a demonstration of what young innovators can achieve when united behind a bigger goal—the re-election of Governor Soludo,” he said.
Agbata added that the hub would provide a platform for tech enthusiasts, entrepreneurs and creatives to co-create solutions that address local challenges and promote inclusive development.
GEFAS has called on stakeholders, youth groups and members of the public to attend the launch and engage with the opportunities the space will offer.
American Tower Corporation (ATC) Nigeria and the ProFuturo Foundation have announced a strategic partnership aimed at transforming the educational sector through digital innovation and technology.
The programme, which is being implemented in conjunction with the Kukah Centre, is expected to benefit over 5,600 school children and 34 teachers across 11 schools in Kano, Kebbi and Taraba states.
The initiative is part of a broader global collaboration between American Tower and ProFuturo Foundation, targeting education gaps in seven African and Latin American countries.
Speaking at the signing ceremony, ATC Nigeria Chief Executive Officer, Mr Pieter Van Der Westhuizen, said the partnership was aligned with the company’s Digital Communities programme, which facilitates technology-driven learning, financial literacy for adults and access to healthcare services in underserved areas.
“At ATC Nigeria, we are proud to support this impactful collaboration, which brings digital tools directly into classrooms. This partnership is not just about equipment—it’s about giving children the future they deserve,” he said.
General Manager of ProFuturo Foundation, Ms Magdalena Brier, described the partnership as a crucial step towards bridging the digital divide and empowering vulnerable communities.
“This alliance reinforces our mission to transform lives by improving access to education and digital tools. Every child and teacher reached through this programme is a testament to what we can achieve together,” she said.
Each school will be equipped with a digital learning kit, which includes computers, tablets, routers, projectors and other essential components tailored to foster interactive learning—even in areas with limited connectivity.
The initiative seeks to strengthen innovative teaching practices and promote inclusive education through digital transformation, with active support from local authorities who were present at the official launch.
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