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Goldberg Unveils DJ Kaywise As Brand Ambassador

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Nigeria’s turntable sensation Ayorinde Kehinde Okiki, also known as DJ Kaywise, has just secured an ambassadorial deal with one of Nigerian Breweries Plc foremost beer brands, Goldberg Lager Beer. Joining superstars like Olamide and Odunlade Adekola on the brand.

The announcement was made official after fans and followers called on the brand to sign the DJ.

The talented artist who kicked off his career professionally in 2010, gradually climbed through the rungs of the music ladder to work with top acts like Olamide, Phyno, Tiwa Savage, Naira Marley, Zlatan Ibile and Niniola.

Using his style of music production, Kaywise projects African and Nigerian cultures and values through Afrobeats to the rest of the world.

This quality is synonymous with the Goldberg brand, hence its choice to unveil the renowned DJ as brand ambassador comes as no surprise.

Speaking on the announcement, DJ Kaywise expressed gratitude to the brand saying,

I started out in the industry in 2010, putting in my blood and sweat to ensure I produce sounds that people around me and those in the diaspora could identify and connect with. There are a couple of acts out here in the industry and Goldberg reaching out to me, shows that all of my hard work hasn’t gone unnoticed.

In my new role as an ambassador for Goldberg, I hope to continuously project both myself and the brand in a manner that connects well with my fans and Goldberg lovers, working to keep our culture and values fresh in their minds.” 

Goldberg Lager Beer was acquired by Nigerian Breweries in 2011, and since then, has remained one of the best performing brands in its portfolio.

The brand has, over the years, invested in the rejuvenation of culture and content through its talent hunt show Ariya Repete, that seeks talents in music genres like fuji, Yoruba hip-hop and juju.

It has also continued to support festivals like the Olojo Festival, and has gone on to garner grand endorsements from traditional rulers like the Oba of Lagos, HRH, Oba Rilwan Akiolu.

Commenting on the partnership, Omotunde Adenusi, Portfolio Manager, Mainstream Brands, Nigerian Breweries Plc, revealed the brand’s need to create an experience that will celebrate the traditional culture and values people were raised with, in a way that aligns with the current pop culture which is fast gaining strides in the country.

DJ Kaywise is a household name on the Nigerian music scene and we’re excited to have him on the brand” Omotunde said. “Kaywise, just like Goldberg, brings his fans closer to their roots, through his music, yet keeping them in touch with the trends. This perfect blend of both worlds is what the Goldberg brand has become known for.”

Goldberg is a brand that believes in keeping values and traditions alive and fresh as a way to shape the future.

With a wide array of exciting activities that brilliantly connects with its ever-loyal consumers, Goldberg continues to remain one of the most authentic brands in the beer industry.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Broadcasting

NIPR Postpones Maiden PRICE Awards to January 25, 2026

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Nigerian Institute of Public Relations (NIPR) has announced the postponement of its maiden annual Public Relations, Reputation, Ideas, Concepts and Excellence (PRICE) Awards and Prizes to January 25, 2026.

NIPR Postpones Maiden PRICE Awards to January 25, 2026

NIPR

The event, earlier scheduled for December 7, 2025, was deferred to accommodate stakeholders whose observance of Christmas festivities had commenced earlier than expected.

Chairman of the Organising Committee, Mr. Israel Opayemi, urged stakeholders to note the new date and prepare to participate in the ceremony.

He said the awards would motivate professionals, practitioners and scholars, while enhancing Nigeria’s global competitiveness in the public relations ecosystem and strengthening brand equity for all stakeholders.

Opayemi reaffirmed the Committee’s commitment to delivering a best-in-class award administration and ceremony, describing the PRICE Awards as a credible and enduring platform to identify, celebrate and elevate outstanding individuals, campaigns and organisations shaping the public relations landscape across sectors.

The development of the PRICE Awards peaked in September 2025 when the NIPR President and Chairman, Council, Dr. Ike Neliaku, inaugurated a 12-man committee to organise the maiden edition. The inauguration followed the Council’s adoption of the report of a technical team tasked with establishing the awards.


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Netflix Seals $82.7bn Deal to Acquire Warner Bros., HBO Max

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Netflix has announced a landmark agreement to acquire Warner Bros. and HBO Max in a transaction valued at $82.7 billion, a move analysts say will reshape the global entertainment industry.

Netflix Seals $82.7bn Deal to Acquire Warner Bros., HBO Max

Netflix

The deal, which includes Warner Bros.’ film and television studios, HBO, HBO Max, and Warner Bros. Games, was unanimously approved by the boards of both companies. Under the terms, Warner Bros. Discovery (WBD) shareholders will receive $23.25 in cash and $4.50 in Netflix shares for each WBD share.

Netflix co-CEO Ted Sarandos described the acquisition as “a defining moment” for the streaming giant, noting that the company intends to maintain Warner Bros.’ current operations while expanding its production capacity.

“By combining Warner Bros.’ incredible library of shows and movies with Netflix’s culture-defining titles, we can give audiences more of what they love and help define the next century of storytelling,” Sarandos said.

The transaction is expected to close within 12 to 18 months, following the planned spin-off of WBD’s TV networks division, Discovery Global, in 2026. Netflix projects annual cost savings of $2–3 billion by the third year after completion and expects the deal to be accretive to earnings per share by year two.

Industry groups, including the Directors Guild of America and Cinema United, have raised concerns about the impact on movie theaters, while regulators are expected to scrutinize the deal over antitrust issues. Netflix has pledged to continue supporting theatrical releases, with Warner Bros.’ cinema commitments running through 2029.

Warner Bros. Discovery CEO David Zaslav hailed the agreement, saying it “combines two of the greatest storytelling companies in the world to bring to even more people the entertainment they love.”

Observers note that the acquisition comes 15 years after former Time Warner chief Jeff Bewkes dismissed Netflix as “the Albanian army,” underscoring the dramatic shift in the entertainment landscape.


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It is Official, DStv Confirms Termination of 16 Major Channels

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A major shake‑up rocks viewers and subscribers of DSTV/GOTV as many channels are set to shut down and be removed on January 1, 2026.

It is Official, DStv Confirms Termination of 16 Major Channels

The trigger for the upcoming shut‑down is a breakdown in negotiations between the owners of multiple global channels and the pay‑TV operator.

As of December 2025, the deal between Warner Bros. Discovery (WBD) and DStv/GOtv has expired and the two parties have not reached a renewal agreement.

Without a new carriage/distribution agreement, the channels belonging to WBD risk being pulled off the DStv/GOtv line‑up.

This is the most significant content cutback the service has seen in years.

The affected channels are:

Discovery Channel

TLC

Cartoonito

Cartoon Network

CNN International

Food Network

The Travel Channel

TNT

Investigation Discovery

Real Time

HGTV

Discovery Family


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