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IBM’s Cognitive Exploration to Drive Better Business Outcomes

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Stephen Gold, vice president, IBM Watson Group.
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IBM has announced the availability of a cognitive-infused Watson Explorer, a powerful combination of data exploration and content analytics capabilities.

Typical organizations only use 12 percent of their dataˡ, leaving a wealth of untapped information across the enterprise that could be leveraged to make smarter decisions.

Watson Explorer equips users with the information and analytics capabilities which can help them to deliver better performance and real-time results.

Watson Explorer has enabled hundreds of customers to connect with their data, build information-centric applications and helped them to improve the quality and speed of their decision making.

With the  announcement, Watson Explorer advances core cognitive components by providing organizations the ability to quickly use natural language processing capabilities and data exploration to discover valuable business information in both structured and unstructured data.

Watson Explorer advances data exploration by bringing cognitive capabilities, providing users with a 360-degree view of contextually relevant information to offer deeper levels of insight, showing what is happening and why.

Unlike traditional search solutions that fail to provide context, trends and relationships, Watson Explorer can help professionals find and understand the information they need to work more efficiently, gain more insights from their unstructured content and realize their objectives of improving business outcomes.

New Watson Explorer features include advanced content analytics capabilities giving users a view into structured and unstructured data. Watson Explorer provides the bridge between cloud-based services and on-premise proprietary information, making it the logical first step in a Watson journey.

Today’s business environment demands an ability to make high quality decisions more quickly than ever before, against a rapidly expanding set of inputs. Enterprise data and applications are typically siloed and lack the information sharing capacity to facilitate better employee performance. Take, for example, a customer service representative at a global retailer.

Hundreds of billions of customer service calls are handled annually, during which an average customer service representative interfaces with over ten different systems per call, requiring them to move between different applications, run multiple searches, mentally correlate the information and respond to the customer all in real-time – a monumental undertaking.

When a customer calls with questions, representatives face a struggle to create a consistently excellent experience for their customer due to challenges finding, organizing, analyzing and correlating the right information for that specific customer at that moment. 

Cognitive exploration can enhance a user’s ability to use information to make more informed, evidence based decisions. It does this by providing information and understanding from relevant sources, much like a human would.

With Watson Explorer, for example, a representative is able to ask a question in natural language and instantly retrieve relevant content, expertly culled from a variety of data sources, both structured and unstructured.

Watson Explorer’s content analytics feature leverages the power of natural language processing to enable organizations to extract meaning from content such as customer comments, messages, social media, legal documents and research reports

“Exploration of data is part of a journey toward discovery of valuable information to help organizations make critical business decisions,” said Stephen Gold, vice president, IBM Watson Group.

“We are continually looking for ways to provide enterprise customers with tools that will make a difference to their employees and drive results for their bottom line. Watson Explorer brings cognitive capabilities to users at every level, giving them real-time access to the valuable information often locked in structured and unstructured data.”

The Power of Cognitive Exploration

Exploration enables users to uncover new possibilities. But exploration in complex, heterogeneous environments present unique challenges with massive volumes of data spread across a variety of sources and a limited ability to understand the connections that exist in the data.

To speed the time, Watson Explorer connects information from a range of internal and external sources, analyzes that content and looks for underlying relationships or patterns that help interpret information.

Explore – Watson Explorer combines content and data from many different systems throughout the enterprise and public sources and presents it to users based on their role and current activities, which can dramatically reduce the amount of time spent looking for information, and increasing their ability to work smarter.

In today’s information-rich environment, few important tasks can be completed with information from a single source—whether the task is to assist a customer, plan a marketing strategy for a new product or investigate a security breach.

Watson Explorer brings data and analytics from many sources, as well as relevant cognitive insights to a user’s desktop or mobile device, in a context-appropriate manner to enable them work with confidence.

Analyze – For many organizations, the growing volume of unstructured data represents untapped business opportunities.

Documents, e-mail messages, call center transcripts and social media are examples of the kinds of content that may yield a wealth of insights that can help improve business performance if gathered and analyzed by the right tools.

Watson Explorer’s content analytics capabilities enable users to uncover trends, patterns and correlations from unstructured information using natural language processing technology, delivering insights in hours or days rather than or weeks or months. Those insights are then available to users in real-time as a 360-degree view.
Interpret – Watson Explorer provides the ability to integrate a growing list of IBM Watson Developer Cloud services for an enhanced experience leveraging the combined strength of exploration, analytic and cognitive capabilities.

As new capabilities are developed by IBM and exposed in the Watson Developer Cloud, they will be made available to qualified Watson Explorer users who license the Watson Developer Cloud services.

The available services for integration with Watson Explorer at the time of release are: Question Answer, User Modeling, Relationship Extraction, Message Resonance, Concept Expansion, Language Identification and Machine Translation.

“We’ve put Watson Explorer in the hands of our call center agents to equip them with a 360-degree view of the information they need, including self-performance reports and other analytics,” said Farouk Ferchichi, Corporate Manger, Toyota Financial Services.

 “With over four million customers, we recognize the importance of top-notch service and are committed to actively maintaining customer satisfaction. Watson Explorer gives agents the ability to get detailed metrics on their performance to identify strengths and focus areas to improve.”

Watson Explorer will enable customers like Toyota Financial Services to maximize business opportunities by providing frontline workers with a more holistic view of their information landscape.

Watson Explorer is currently available as two principal offerings:

 Enterprise Edition provides search and 360-degree information applications across multiple sources, as well as the ability of qualified customers to license cognitive services from the Watson Developer Cloud to help enhance, scale, and accelerate human expertise.

 Advanced Edition includes all of the capabilities of Enterprise Edition plus advanced content mining and content analytics to help organizations take the next step with advanced content mining and analytics capabilities to aggregate, analyze and visualize massive amounts of unstructured content to expose new insights.

IBM Watson: Pioneering a New Era of Computing

IBM Watson represents a new era of computing in which apps and systems interact with human users more naturally, augment our knowledge with Big Data insights, and learn to improve how they assist us.

Fueled by innovation from a mission to transform industries and professions, Watson is uniquely positioned at the forefront of the new era of computing, evidenced by an unmatched demonstration of what cognitive systems can bring to transform decision-making. IBM is delivering a range of cloud-based products and services to clients in industries such as banking, healthcare, insurance, retail and education.

In January, 2014, IBM launched the IBM Watson Group, a new business unit dedicated to developing and commercializing cloud-delivered cognitive advisors. The move signifies a strategic shift by IBM to deliver a new class of software, services and apps that think, improve by learning, and discover insights from massive amounts of Big Data.

IBM is investing $1 billion into the Watson Group, focusing on development and research and bringing cloud-delivered cognitive applications and services to market. This includes $100 million available for venture investments to support IBM’s ecosystem of start-ups and businesses building cognitive apps made with Watson

 


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Report Reveals More than Half of Users Encountered Fraud or Scams Online

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More than half (56%) of Internet users faced fraud over the past year, and 45% became victims of attacks on their devices, accounts or data (social media accounts hacking, data leakage, malware infection etc.), according to a new global survey* by Kaspersky.

Scams are now more sophisticated than ever, and Kaspersky’s AI- and ML-powered technologies help users stay protected against fraudulent schemes. For greater confidence and clarity, these capabilities are now grouped into a dedicated block inside Windows and macOS apps.

The scam landscape continues to evolve rapidly, becoming more sophisticated and targeted, and attacks are increasingly powered by AI. Users can face potential threats in almost any type of online interaction: emails, messengers, social media, online shops or apps.

In Q1 2026 only, Kaspersky anti-phishing technologies blocked over 140M phishing and scam attempts, underscoring how pervasive this web threat has become.

Kaspersky experts highlight that scams are becoming more widespread, as almost every emerging trend or global event quickly becomes a foothold for fraudsters.

In March 2026, Kaspersky’s anti-phishing technologies detected rising scam activity around the 2026 World Cup, uncovering fraudulent resources that mimicked official tournament websites or exploited the event to lure users into unsafe interactions.

The same underlying approach, combining machine learning, pattern recognition and real-time threat analysis, also helps Kaspersky technologies detect a broader range of scam scenarios, from classic phishing pages to fake shops, crypto scams and other schemes that may lead to financial loss.

Scam campaigns now may be even fuelled by personal data stolen from breaches, infostealer malware, compromised accounts and other online exposures.

Fraudsters combine this information to craft targeted messages, impersonate trusted contacts or make their scams more convincing. Kaspersky Premium protects customers from various digital threats, reducing these risks across all devices, including smartphones, with protection technologies tailored to each platform and reinforced by AI- and ML-based detection.

These include Data Leak and Identity Theft checkers that warn users about potential exposure of personal information, Kaspersky Password Manager that helps keep credentials secure and unique, and behaviour-based protection technologies such as System Watcher, which uses advanced app behaviour monitoring and pattern recognition to detect signs of misuse or malicious activity in real time.

In Kaspersky apps for Windows and macOS, these capabilities are now brought together in a dedicated AI-powered Scam Protection block, making them easier for users to find and understand, while in mobile apps they continue to work in the background.

“AI-powered scams are a new reality. AI-generated, constantly increasing in volume and lurking everywhere, from fake ticket sites to impersonating friends on messengers, they can trick even the most experienced user. Relying on your own ability to spot a scam is not enough. That’s why we’ve integrated advanced AI detection directly into our products – so our technology can spot what the human eye can’t, and protect users in real time,” commented Marina Titova, Vice President for Consumer Business at Kaspersky.

New AI-labels mark the group of features that provides comprehensive protection from various web threats, allowing Windows and macOS users to find out how the solution secures every aspect of their digital interactions.


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Kaspersky Warns of The Gentlemen Ransomware Group Expanding Operations with New Malware

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New Kaspersky Global Research and Analysis Team (GReAT) research into the rapidly growing ransomware group known as The Gentlemen has showed that the attackers have evolved their tactics through new custom-built tools – a backdoor designed to facilitate information gathering before ransomware deployment and control over compromised systems, and a ransomware executable file.

The group has been active worldwide across industries including manufacturing, IT services, healthcare, financial services, construction, and logistics.

In its recent report Kaspersky shared an overview of ransomware trends: according to Kaspersky Security Network, in 2025 Latin America had the highest share of organisations with ransomware attacks detected (8.13%), followed by the Asia-Pacific region (7.89%), Africa (7.62%), Middle East (7.27%), the Commonwealth of Independent States (CIS, 5.91%) and Europe (3.82%).

The Gentlemen is a rapidly expanding Ransomware-as-a-Service (RaaS) operation believed to have emerged around mid-2025. The Gentlemen and its affiliates primarily gain initial access to victim systems through the exploitation of Internet-facing services and compromised credentials.

The attackers may be seeking collaboration with Initial Access Brokers (IABs) to acquire access to organisations with valuable intellectual property with minimal effort. Kaspersky found that access to some victim systems, using techniques the group does not typically employ, occurred long before the ransomware infection. This may mean that the initial access was not carried out by The Gentlemen, but rather by another threat actor, possibly an IAB.

Unlike many RaaS groups, The Gentlemen demonstrates a high level of sophistication, employing custom tooling and flexible intrusion tactics. Kaspersky researchers identified a previously unknown, custom-developed backdoor written in Go deployed by the attackers one day before ransomware execution.

The implant gathers host and network information and hides its console window to avoid detection. Its capabilities include bidirectional communications with the attackers, server-controlled command execution, and reconnaissance, enabling attackers to extend and adapt their activity within a compromised environment.

Kaspersky also found a new ransomware variant written in C affecting a limited number of corporate victims. While The Gentlemen has primarily used a ransomware implant written in Go that was designed for cross-platform use, the new C-based variant appears to be Windows-focused. The group may be testing the malware in real victim environments as it expands its technical arsenal.

Notably, in their attacks the Gentlemen attempted to remove the Kaspersky security solution by utilising kavrmvr.exe (a tool designed to remove Kaspersky products). However, the Kaspersky solution remained active, and the move by the attackers was blocked and flagged as malicious.

“Despite being a relatively recent entrant to the ransomware threat landscape, The Gentlemen group is rapidly gaining a reputation among threat actors, attracting affiliates and executing high-profile attacks.

“The testing of the new C-based ransomware variants suggests that the group is actively refining its capabilities, which may translate into more stable and scalable attack chains in the near future.

“Organisations should anticipate further malicious ransomware activity and are strongly advised to prioritise vulnerability management and system hardening processes to mitigate the risk of compromise,” said Fatih Sensoy, security expert at Kaspersky GReAT.


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Kaspersky Reveals Malware Attacks on SMBs Disguised as AI Services Surged by Five Times in 2026

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From January to April 2026, Kaspersky security solutions detected more than 33,300 attacks on small and medium-sized businesses (SMBs), in which malicious or unwanted software for PCs were disguised as popular artificial intelligence (AI) services. This number has surged by almost five times when compared to the same period in 2025.

A new Kaspersky report reveals threat analysis and mitigation strategies to help SMBs protect themselves against the evolving threat landscape.

Kaspersky experts explored the extent to which threat actors target small and medium-sized businesses with malware disguised as legitimate AI services, considering the growing popularity of such tools for the business workflow. At the beginning of 2026 the most common lures in cyberattacks involved malware posing as ChatGPT (42%), Claude (24%), and DeepSeek (20%).

Among unique malicious files detected in the SMB sector and masqueraded as AI services, Kaspersky experts observed mainly different Trojware (Trojans and Trojan-like malware), including those capable of downloading and running other malware on compromised devices.

Trojware disguises itself as harmless files to trick users into installing them. Their functionality may vary depending on the type of the malware. It may include stealing, deleting, blocking, modifying or copying users’ data, as well as other malicious capabilities. Given this, Trojware represents a highly dangerous cyberthreat to entrepreneurs and businesses.

However, in 2026 Kaspersky telemetry detected even more attacks on SMBs, in which malicious or unwanted software for PCs were disguised as messenger apps and video conferencing software: Telegram, WhatsApp, Zoom and Microsoft Teams. From January to April Kaspersky solutions blocked almost 415,000 such attacks.

The number of attacks changed marginally compared to the previous year’s figures. Thus, Kaspersky experts note that the lure of fake communication apps remains a widespread cyberthreat.

“The threat landscape is evolving with new lures constantly appearing. For example, for the first four months of this year our solutions for small and medium-sized businesses detected hundreds of attacks, in which malicious or unwanted software were disguised as OpenClaw – an AI tool that rapidly gains popularity in 2026.

Corporate employees are increasingly using various AI services and other tools in their workflows, including those that are publicly available. Thus, to be on the safe side, SMB employees – as well as all users – should exercise caution when looking for software on the Internet. Always check the correct spelling of the website and links in suspicious emails, and use robust security solutions,” says Vasily Kolesnikov, security expert at Kaspersky.

“As adversaries constantly refine their methods to exploit human error, the need for up-to-date security awareness training for businesses of all kinds and sizes is undeniable. However, the reality is that micro-organisations often struggle to allocate time and budget to regularly update their staff on the latest threats and malicious trends.

“We believe this issue can be largely addressed through solutions tailored for small businesses which deliver robust core protection while also providing accessible security education,” adds Rodion Pyanov, product manager, Kaspersky Small Office Security.

 


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