Connect with us

Telecom

Infinix Commits to Enhancing Smartphone Technology and Empowering Nigerian Consumers

Published

on

Kindly share this post

Infinix, a smartphone brand, recently hosted a media parley in Lagos, Nigeria, aiming to establish strong relationships with prominent media houses. During the parley, key insights were shared by Infinix representatives, highlighting the brand’s commitment to continual improvement and investment in the Nigerian and African markets.

Understanding User Needs: Video Quality and Faster Charging

According to Mia Liu, the Global PR Director of Infinix, Infinix doesn’t just manufacture smartphones but actively conducts research to identify the most critical requirements expressed by smartphone users. Research conducted across various states in Nigeria revealed that users highly prioritize video quality and faster charging.

In response, Infinix aims to address these demands by providing superior smartphone experiences to its customers. The brand aspires to be recognized for exceptional phone performance, enhancing the overall quality of its smartphones to impress and satisfy a broader range of users.

Establishing an Emotional Connection with Consumers

Liu further emphasized the significance of establishing an emotional connection between the brand and its consumers. Infinix is dedicated to localizing its communication and sharing authentic stories that resonate with the target audience.

By promoting social well-being, corporate social responsibility (CSR), and embracing African culture, Infinix aims to shift the perception of being solely a product-focused brand. The goal is to create a deeper connection with consumers and instill a sense of pride among those who choose the Infinix brand.

Insights into Youth Empowerment and Counterfeit Phones

Yemisi Ode, the Integrated Marketing Communications & PR Manager of Infinix Nigeria, shared insights into the brand’s extensive involvement in youth empowerment projects across Nigeria. Infinix has actively supported various initiatives focusing on the growth and development of young Nigerians. The brand’s presence can be felt across campuses nationwide, with collaborations established with prominent institutions like the University of Ibadan.

To combat the issue of counterfeit Infinix phones in Nigeria, Yemisi Ode advised customers to purchase their phones exclusively from authorized retail outlets. In cases where issues arise with phones bought from dealers, Infinix provides support through its dedicated after-sales service, Carlcare.

Catering to the Growing Gaming Industry

Infinix recognizes the burgeoning gaming industry in Nigeria and has made significant strides to cater to this trend. The brand’s HOT series of smartphones are designed with gaming capabilities in mind, incorporating features that empower gamers, such as optimized screens, extended battery life, and powerful processors. Infinix actively engages gamers through competitions and events like the Infinix Gaming Master, fostering collaborations to drive gaming development in Nigeria.

Success Amidst Challenging Market Conditions

Despite the decline of the African smartphone market by 3.4% in the first quarter of 2023, Infinix attributes its success to delivering top-range products that cater to the specific needs and passions of Nigerians. Yemi Adewunmi, Retail & Marketing Manager, highlighted the brand’s commitment to gathering feedback through extensive market research. Infinix continuously seeks feedback to enhance its products, ensuring they meet the evolving demands of consumers.

Balancing Technological Advancements and Marketing Communications

In response to valuable suggestions from media professionals, Infinix acknowledges the importance of balancing technology advancements with effective advertising and marketing communications. The brand plans to strengthen its marketing efforts to ensure that its technological innovations are effectively communicated to consumers. By maintaining a strong focus on both product development and marketing strategies, Infinix aims to continue its growth trajectory in the Nigerian and African markets.

 


Kindly share this post

Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Telecom

Airtel Doubles its 5G Network Coverage in Kenya

Published

on

Kindly share this post

Airtel Kenya has announced major steps in its network expansion, doubling its 5G footprint since mid-2023. The company has expanded its 5G network to cover 39 counties and 285 wards, with over 690 sites operational.

This year, Airtel Kenya aims to add approximately 1000 new sites, with 50% of the rollout already completed.

The expansion focuses on improving indoor coverage in urban areas and extending services to rural regions, particularly in the North Eastern part of the country. Airtel Kenya’s network now covers 89% of the Kenyan population, with a goal to increase this coverage to 94% by the end of 2024.

In response to the growing demand for reliable home internet, Airtel Kenya has launched new Unlimited Home Broadband 5G Data Plans. These plans offer seamless and uninterrupted internet access, making them ideal for streaming, gaming, remote work, and other high-bandwidth activities.

The plans are priced at Kes 3,500/month for 10 Mbps, Kes 5,000/month for 20 Mbps, and Kes 6,500/month for 30 Mbps. The Airtel 5G router, now available for a reduced price of Kes 2,999, features an innovative power backup, ensuring up to 5 hours of connectivity during power outages.

Customers can order the Airtel 5G router and sign up for an Unlimited Data Plan at any Airtel shop, online at Airtel Kenya, or by dialing *400# for home delivery and plan renewals.

 


Kindly share this post
Continue Reading

Telecom

IHS’ Impact on Nigeria’s Digital Transformation, Foreign Direct Investments Drive

Published

on

Kindly share this post

By Blessed Omonose.

Proudly Nigerian Campaign, a private sector initiative promoted by media entrepreneur, Olorogun Elkanah Mowarin, in 2017, was one of the popular efforts to elicit pride in resourceful Nigerians and made-in-Nigeria products and services. The central theme of the campaign was to project Nigeria and Nigerians as a Brand by generating positive narratives about Nigeria and her people.

Today, IHS Nigeria is one notable corporate brand that wears the Proudly Nigerian emblem with gait and a commitment to promote Nigeria as a good brand, despite some challenges the country faces.

Last October, President Bola Tinubu played host to a team of senior management of IHS Nigeria in New York, United States on the sideline of the United Nations General Assembly. During the meeting, the Executive Vice President (EVP) and Chief Human Resources Officer, Ayotade Oyinlola, listed the company’s giant strides, including its consistent investments in state-of-the-art communication infrastructure and world-class services that have put Nigeria on a very strong footing in the global telecommunication market.

Oyinlola said at the time, that in an era where connectivity serves as the lifeblood of societies and economies, IHS Towers stands as a beacon of success, demonstrating how a company that was established in Nigeria, in a little over two decades (2001), has grown to become a reckonable multinational telecom infrastructure powerhouse, with footprints in 11 countries across three continents and impacting the lives of over 800 million people.

The team asserted that the company, despite having an expansive global footprint, including a remarkable global tower count of over 40,000 towers across Nigeria, Brazil, Cameroon, Colombia, Côte d’Ivoire, Egypt, Kuwait, Peru, Rwanda, South Africa and Zambia, proudly maintains its Nigerian identity.

In May 2024, IHS Nigeria again proudly carried the Nigerian green-white-green flag to the 2024 Corporate Council on Africa’s 16th U.S.-Africa Business Summit, held at the prestigious Kay Bailey Hutchison Convention, Dallas, Texas, USA. The telecoms infrastructure company, both as co-sponsor and participant at the strategic international summit leveraged the platform to market Nigeria’s limitless opportunities.

The summit – a pivotal moment in the convergence of global leaders, industry titans, and visionary entrepreneurs seeking to unlock Africa’s digital potential and foster sustainable economic growth, was attended by prominent leaders from the Corporate Council on Africa (CCA), including Florie Liser, President, and John Olajide, Chairman, representing CCA, as well as members of a strong leadership team from IHS Nigeria including IHS Nigeria’s Chief Operating Officer, Kazeem Oladepo, Dapo Otunla, Chief Corporate Services Officer, and Seye Dosunmu, Chief Financial Officer, respectively.  Mohamad Darwish, Co-Founder & Executive Vice President of IHS Towers and CEO IHS Nigeria, serves as a notable Board member on the Planning and Programs Committee in CCA.

With the increasing influence and power of technology, a high-level dialogue titled, “Unlocking Africa’s Digital Potential – Addressing Challenges and Expanding Opportunities,” opened the discourse where IHS Nigeria showcased its pivotal role in charting a course for Africa’s digital transformation.

In highlighting the company’s commitment to bridging the digital divide and empowering communities across Africa, IHS Nigeria’s COO, Kazeem Oladepo, reeled out the company’s numerous interventions, including investments in school connectivity. He said IHS has unveiled ICT and digital infrastructures aimed at promoting Nigeria’s digital economy, which include the innovation hub at Ladoke Akintola University of Technology (LAUTECH), Ogbomoso, in collaboration with the Oyo state government. It also implemented a three-year partnership with the Federal Ministry of Communications, Innovation, and Digital Economy in support of the government’s Three Million Technical Talent (3MTT) Initiative.

Through its partnership with the Limitless Space Institute, a non-profit education and research organisation based in Houston, Texas, IHS Nigeria is broadening access to space education for science, technology, engineering, and mathematics (STEM) educators in Nigeria. It also supports UNICEF Nigeria’s School-to-School Connectivity Project and has established notable partnerships with the END Fund, Save the Children, and USAID.

Through its subsidiary company, Global Independent Connect Limited (GICL), IHS has deployed over 13,000km of fiber optics across Nigeria’s 36 states and the Federal Capital Territory to deepen nationwide digital connectivity and broadband penetration. Today, over 3,000 towers have been connected on metro fiberacross Nigeria to further increase connectivity and support Nigeria’s growing digital ecosystem. In its resolute commitment to increasing connectivity, especially across rural communities, the company launched a rural telephony solution in 2020. The exclusively solar-powered solution connects the most remote communities in Nigeria to essential 2G and 3G services. To date, 586 rural telephony sites have been established across 25 states, serving over two million Nigerians living in rural and underserved areas.

The session was moderated by Michelle Chivunga, Founder & CEO of Global Policy House, the dialogue brought together luminaries such as H.E. Mogweetsi E.K. Masisi, President of Botswana, and Hon. Nthomeng Majara, Deputy Prime Minister of Lesotho, alongside Hon. Enoh T. Ebong, Director of the U.S. Trade and Development Agency (USTDA), and Dr. Thierry Wandji, President & CEO of Cybastion.

During the session on “Invest in Nigeria: Showcasing Investment Opportunities,’’ co-sponsored by IHS Nigeria and moderated by Ekenem Isichei, Program Director at the Corporate Council on Africa (CCA), the Ekiti State Governor, Biodun Oyebanji led the voices that showcased Nigeria’s burgeoning investment opportunities. He was supported by Aisha Rimi, Executive Secretary, Nigerian Investment Promotion Commission (NIPC), and industry stalwarts including John Olajide, Chairman of CCA and Founder/CEO, Axxess and Cavista Holdings. The Minister of Foreign Affairs, Ambassador Yusuf Maitama Tuggar, who led the Federal Government delegation, affirmed Nigeria’s commitment to strengthening bilateral relations and strategic partnerships aimed at stimulating foreign direct investments inflow to Nigeria.

Oladepo, who represented IHS Nigeria at the session, underscored the company’s pivotal role in lowering barriers to entry for mobile network and internet service providers, catalysing infrastructure development, and fostering innovation hubs across Nigeria. He further shared IHS Towers’ illustrious journey from its inception in Lagos, in 2001, to its becoming a global powerhouse with footprints in 11 markets across three continents. He also stated that the IHS was the first Nigerian-rooted company to be publicly traded on the New York Stock Exchange (NYSE), in 2021, showcasing the company’s role as a beacon of Nigerian achievement and a magnet for international investment.

At the closing plenary titled, “Partnering to Accelerate Africa’s Industrialisation,’’ IHS Nigeria reaffirmed its unwavering commitment to propelling sustainable industrial growth across the continent. Represented by Dapo Otunla, Chief Corporate Services Officer, IHS Nigeria, the company reiterated that it was dedicated to infrastructure investment, technology adoption, and collaborative partnerships as key drivers of Africa’s industrial revolution.

The plenary, moderated by Andrew Herscowitz, Executive Director of the Overseas Development Institute North America, convened a diverse array of leaders from government, finance, and industry to explore viable pathways for Africa’s green industrialisation. Also present in this discussion was Prof. Yemi Osinbajo, former Vice President of Nigeria and Guardian of Timbuktoo African Innovation Foundation, who highlighted the importance of innovation and technology in driving industrial growth.

Overall, IHS Nigeria’s good ambassadorial role at the summit underscored its belief in Nigeria, affirming its proactive role in shaping the future of African industrialisation, and aligning with its vision of fostering inclusive, sustainable development through technological innovation and strategic partnerships.

Blessed Omonose, a Developmental Journalist writes from Lagos.

 


Kindly share this post
Continue Reading

Telecom

ICANN80: Nigerians Using .NG Domain Name Surpass 225,000

Published

on

Kindly share this post

The total domain names of the .ng registry have increased to 225,533, according to data made available by the Nigeria Internet Registration Association (NiRA).

Mrs. Busayo Balogun, Head of Technical Services at NiRA, during her presentation at ICANN80

NiRA the registry for .ng Internet Domain Names and maintains the database of names registered in the .ng country code Top Level Domain (ccTLD).

A team led by Mr. Adesola Akinsanya, the President of NiRA is currently attending Internet Corporation for Assigned Names and Numbers (ICANN) Policy Forum, ICANN80, in Kigali, Rwanda.

In her presentation at the Country Code Names Supporting Organization (ccNSO) session, Mrs. Busayo Balogun, the Head of Corporate Services at NiRA said the Association had launched a dashboard for real time updates on .ng domain name registrations.

She said that the .ng domain name has continued to garner popularity in usage for websites and email addresses.

According to her, the dashboard shows the .ng domains have increased to 225,533 from 222,820 reported earlier in the year.

She told the audience that through its 3R – Registry, Registrar, Registrant – model of operation, NiRA contracts more than 100 registrars to provide registration services to the public.

“An end user selects a registrar to provide the registration service, and that registrar registers the domain chosen by the user. NiRA does not register user, directly. This model has really helped us to maintain decorum.

Earlier, Mr. Akinsanya reiterated NiRA’s commitment to driving .ng domain adoption and advancing Nigeria’s digital landscape.

“This growing trend underscores the domain’s significance and its role in establishing a strong digital identity for businesses and individuals alike.

“Additionally, we are currently conducting the .ng brand survey [https://form.jotform.com/niraworks/ng-brand-survey-2024] to gauge the awareness and adoption levels of the .ng domain among internet users in Nigeria.

“I encourage everyone to participate in this survey and share their valuable insights”, he said.

NiRA also received a rousing applause from participants at the ICANN80 as the ccNSO session lead, Joel Karubiu, former chief executive officer, Kenya Network Information Centre (KeNIC), said, “I see a lot of passion from the Nigerian team here”.


Kindly share this post
Continue Reading

Trending