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Inspiration Fm Targets 10 Stations in Next 5 years

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Inspiration Fm Radio Station is targeting to open 10 radio stations across the country in the next five years, said Mr Azubike Osumili, Group General Manager of the station.

Inspiration Fm currently operates three radio stations, which are: Inspiration 92.3 fm, Lagos; 100.5 fm, Ibadan and 105.9 fm, Uyo.

Speaking at the Meet and Greet Forum, organised by Inspiration 92.3 fm at the Protea Hotel, Ikeja, Lagos, Southwest Nigeria on Thursday, Osumili said the station aimed to build radio conglomerate as directed by the Chairman of the station, Erastus Akingbola.

He said the station was currently processing licenses to establish more radio stations across the country, saying that “in the next five years, we want to be a station with 10 branches, even though the format and style will still be the same.”

According to him, the radio industry could be challenging, but stated that the station would clock 1o years this year despite the challenges, adding that Inspiration fm was the only brand that had family outlook.

Addressing partners of the station, Osumili renewed commitments of the station to the ethics and code of conduct of broadcasting in the country in designing programmes to meet the yearnings of the listeners.

He urged the media buyers to take full advantage of quality programmes on Inspiration platforms in Lagos, Ibadam and Uyo in order to expose the services and products of their clients to target audience.

On her part, the Group Head Marketing of the station, Olubukola Chidi thanked the media agencies and buyers for their long years of support for the station assuming that they stand to benefit more by keeping fate with Inspiration fm.

The General Managers for Ibadan and Uyo stations, Henry Eyo and Sam Akpan told the gathering that Inspiration fm had become a house hold name with growing fans within a short time.

Deji Falope, who is the Group Head, Brands and Business Development, urged media buyers to take advantage of the programmes offered by the station to place jingles.

According to Feyikemi Bamgbose, Up-Country Manager, Inspiration fm, “media buyers should take advantage of several events packaged by the station to place your jingles,” adding that the station had thousands of youths as audience.

At the event were the Chief Executive Officer, Matkis Group, Mr. Jimi Shotunbde; Chairman, Inspiration Fm Group, Dr. Erastus Akingbola; Special Guest, Prof. Pat Utomi and Group General Manager, 92.3 Inspiration Fm, Mr. Azubike Osumili, among others.


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Yobe Gov Approves Employment of Staff @ State Owned Broadcasting Stations

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Mai Mala Buni, governor of Yobe State has approved the appointment of experienced casual staff working at Yobe Broadcasting Corporation (YBC) and Yobe State Television (YTV).

Yobe Gov Approves Employment of Staff @ State Owned Broadcasting Stations

This is as part of efforts to ensure enough manpower for the on-going digitization of the two stations.

Abdullahi Bego, commissioner for Information, Home Affairs, and Culture revealed this when the officials of the Radio, Television and Theatre Art Workers Union (RATAWU) paid him a courtesy visit at the office in Damaturu.

Bego said the governor had after approving millions of naira for the total overhauling of the two stations directed for formulation of all strategies that will ensure effective implementation of the digitization process.

The commissioner also said, “His Excellency Hon. Mai Mala Buni is passionate about the digitization process of the media organizations in the state especially when it comes to equipment, staff strength and capability.

“The next step is the training and retraining of the staff of the two media organisations for efficiency in the execution of their job,” Bego disclosed.

He said the casual staffs billed for employment were serving at the stations for more than eight years while others five to six years without permanent appointment letters.

“We feel it is good to employ them taking into cognizance their experience in the system and dedication to duty.”

Bego commended RATTAWU among other members of the organization for their effort in informing, enlightening, and entertaining the public at all times.

Comrade Nasiru Illiya, chairman of RATTAWU, while speaking, said they were at his office to register their gratitude to the giant stride of Governor Mai Mala Buni, especially on the digitization of the two media organisations in the state.

“Sir, we are equally very grateful to note that within your short stay as commissioner of Information, we have started witnessing a positive transformation in the sector through the award of contracts worth millions of naira for upgrading YBC and YTV from analogue to digital transmission

“As I am speaking to you now, YBC is online transmission live,” Illiya disclosed


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FirstBank Supports Author on New TV Series

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First Bank of Nigeria Limited has announced its partnership with Arese Ugwu for the television adaptation of her best seller, Smart Money Woman.

FirstBank Supports Author on New TV Series

The weekly show – in its first season – is billed to premiere on Africa Magic Showcase this Wednesday.

The Smart Money Woman is a programme that shows the experiences, sacrifices, struggles and vigour of women in society as they carry out their day to day activities in spite of the gender imbalance in the society, especially in Africa.

The series is an adaptation of Smart Money Woman written to tackle debt, providing tips on inculcating the right savings culture of the African middle class (why don’t we say – every individual – as against limiting to African middle class), the fear and misconceptions surrounding money and the lack of it, love, friendships, cultural and societal pressures and the roles they play in success.

The half hour 13-episode series which is directed by Bunmi Ajakaiye and Co-, produced by Kemi Lala Akindoju, Akin Marinho and Arcadia Tv Africa would have viewers exposed to financial literacy nuggets. Its cast include; Osas Ighodaro, Toni Tones, Ini Dima-Okojie, Eby Eno, Eso Okolocha, Timini Egbuson, Karibi Fubara, Tope Tedela, Seun Ajayi and Temisan Emmanuel.

According to Arese Ugwu, author and executive producer, Smart Tribe Media; “The Smart Money Woman is a love letter to every modern and upwardly mobile African women who are exploring life opportunities and experiences to find that right balance in their day to day activities especially in their career, friendship, relationship and of course, family.”

“We thank First Bank of Nigeria Limited for being the first corporate sponsor to believe in my dream and take a chance on a first-time producer. This is a partnership we are pleased to reckon with, whilst we recognise how they have successfully empowered women across the geo-political zones in Nigeria through its various initiatives, especially the FirstGem product. They have provided mentoring, support and capacity building opportunities for all to create a new generation of financially literate women thereby contributing to the continued growth and development of the country.”

Speaking on the TV show, Folake Ani-Mumuney, group head, Marketing & Corporate Communications, First Bank of Nigeria Limited, said: “FirstBank has been at the forefront of promoting female empowerment and we understand the role financial literacy plays in deepening financial inclusion, whilst promoting female independence.

The essence of the TV programme is to raise financial awareness to inspire every individual in the society, especially women, to make informed choices and take effective actions for their financial wellbeing, she concluded.”


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OurTv Secures LaLiga Broadcasting Rights for Nigeria

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OurTV, a DTH free TV broadcast satellite service provider, has secured broadcast rights for Laliga matches in Nigeria.

OurTv Secures LaLiga Broadcasting Rights for Nigeria

OurTV will broadcast Laliga Santander matches live on its Sports Channel 120.

Commenting on the development, Olushola Peters, Head of Marketing of OurTV, said: “This is one major milestone for OurTv and we want to thank our esteemed users, who have always believed and supported us. We value your input and suggestions as it is a core culture in OurTv to listen and please our viewers as much as we can.”

OurTv is a Direct-To-Home (DTH) TV broadcast satellite service with onetime payment of set-up boxes that offers over 18 unique and exciting channels with the use of homegrown services.


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