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Kaspersky Reveals How Digitalisation is Influencing Family Life

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Kaspersky’s latest global research shows that mostly all people currently interact with their family members digitally: 86% of all participants communicate with family via messaging apps, 58% have regular video calls, and 44% have even established joint streaming service accounts.

While digitalisation offers unprecedented convenience and flexibility in family communication, Kaspersky experts warn that this increased online connectivity demands a heightened awareness of digital safety practices and the protection of devices.

Communication in the digital sphere has become an integral part of everyday life. Thanks to video calls and instant messaging, we can maintain connections with our loved ones, no matter where we are.

Digitalisation has reshaped not only how we communicate, but also how we spend our free time together. Kaspersky has conducted a survey* to reveal the common patterns of modern family life in the digital age and discover the cybersecurity challenges that lurk beneath our screen interactions.

Cyber safety during family communication

According to the survey, regular messaging via WhatsApp, Telegram, Signal, Viber and other messenger apps were top of users’ choices when communicating with their families.

People in the 35-54 age group were the most likely to engage this way, with 89% of respondents choosing this option. Video calls were a much less popular option among respondents as a way of keeping in touch with relatives, with only 58% choosing this digital solution.

Another popular way of staying connected online for many families is exchanging posts and memes on social media and messengers (53%). The 18-34 age group leads this trend with a 58% participation rate, showcasing how humor and shared cultural references are becoming essential family bonding mechanisms.

The older generation (above 55 years old) is in general less digitally engaged than other ages, though the share of those who chat with their families in messengers is on par with the average (85%). 42% of this age group even exchange memes and posts via social media.

Despite the fact that older people are more active in the digital sphere, they may still not be ready to face cyber threats and scams. Users should therefore educate their older relatives on how to stay safe online and use gadgets securely.

Even for advanced users, communication online carries potential cyber security risks. From phishing attempts disguised as legitimate messages to sophisticated social engineering attacks, the digital battlefield operates within our most personal communication channels.

To ensure the complex protection for your messengers it’s highly recommended to enable two-factor authentication where possible, use unique, complex passwords for each account, remain skeptical of unexpected links or attachments, use a reliable security solution with anti-phishing protection for messengers and follow security tips from Kaspersky experts.

Family accounts – convenience or risk?

The survey shows that in their free time 70% of families choose to watch movies together, with 44% having family streaming accounts. Online games do not have such popularity as a family pastime, with only 35% of general respondents opting for them.

While sharing streaming subscriptions and gaming accounts may seem like a cost-effective solution, it opens the door to a host of digital vulnerabilities that can compromise your family’s security and privacy, especially when an account is used by different family members under the same login and password. Such accounts create a perfect storm for security breaches.

If one family member’s device is compromised, hackers gain access to the entire account. Additionally, password reuse across multiple platforms means that a single breach could expose your financial information, email accounts, and other sensitive data. To manage all passwords securely, it’s highly recommended to use a password manager for all family members.

“As our family life moves more and more online, it opens up amazing ways to stay close and create memories – but it also brings new risks, like scams and hacking. Kids and older relatives can be especially at risk, so looking out for each other online is really important.

“Protecting your digital privacy and using cybersecurity measures is an important way to care for your loved ones and keep your family safe”, comments Marina Titova, Vice President for Consumer Business at Kaspersky.


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General News

FG Mulls Age Restriction for Kids on Social Media

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Federal government has said that it is evaluating potential policy approaches for the protection of children online, including age restrictions.

FG Mulls Age Restriction for Kids on Social Media

In a statement by Bosun Tijani, minister of Communications, Innovation, and Digital Economy, said that, while the internet offers significant opportunities for learning, creativity, and communication, it also exposes children to risks such as cyberbullying, harmful content, online exploitation, misuse of personal data, and emerging challenges linked to artificial intelligence tools.

“As Nigeria evaluates potential policy approaches for protection of children online, including age restrictions, improved age verification systems, platform accountability measures, and enhanced regulatory oversight, public input is essential to ensure that any framework adopted reflects national priorities, respects children’s rights, and responds to the realities of Nigeria’s digital landscape”, Tijani said in the statement.

He encouraged parents, educators, young people, digital professionals, and all stakeholders to share their perspectives on the critical issue by completing a survey, which he noted would shape evidence-based policies.

“As Nigeria evaluates possible policy options, it is important that any approach reflects national priorities, respects children’s rights, and responds effectively to the realities of the country’s digital landscape,” the Ministry stated in a policy note accompanying the survey.

Nigeria has witnessed rapid growth in internet and social media usage over the past decade, driven largely by increased smartphone adoption and expanding mobile broadband networks.

According to Dr. Vincent Olatunji, national commissioner, Nigeria Data Protection Commission (NDPC), more than 40 million Nigerians spend an average of six hours daily on social media.

 

 

 


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More Nigerians Emerge Millionaires in Week 9 of NIVEA’s Consumer Campaign

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NIVEA’s landmark ₦3 Billion National Consumer Promotion has successfully completed its ninth weekly draw, sustaining nationwide excitement as thousands of Nigerians continue to win instant and life-changing rewards across the country.

At the Week 9 draw, held on Thursday, March 5, another group of lucky consumers joined the growing community of winners created by the campaign.

Among the standout winners were Ruth Stephen from Enugu and Ayomide Oriola from Ibadan, who each received ₦1,000,000, further demonstrating the campaign’s reach and credibility across diverse regions of Nigeria.

Reacting to her win, Ruth Stephen described the experience as overwhelming and unforgettable.

“I was very happy when I got the call and was smiling throughout the day because I’ve never been this lucky. I will just pay my tithe from the prize money and save the rest until I know what to do with it,” she said.

For Ayomide Oriola, the surprise million-naira reward turned an ordinary purchase into a life-changing moment.

“I was surprised to hear from Nivea that I’d won the one million. And it was a very pleasant surprise for me. I will invest in my kiddies’ wear business to expand more than it is already,” she shared.

With nine successful draws now completed, the ₦3 billion promotion has produced well over 550,000 winners nationwide. So far:

  • 90 consumers have won and redeemed ₦1 million each
  • Over 450,000 winners have received ₦50,000 Jumia shopping vouchers
  • Approximately 550,000 participants have enjoyed ₦1,000 instant airtime rewards

Despite these impressive milestones, NIVEA emphasizes that the promotion is still ongoing, with several weeks of rewards, including major grand prizes, yet to be won.

Participation remains simple:

  1. Purchase any NIVEA 400ml Body Lotion variant – Cocoa, Rich Nourishing, Even Glow, Advanced Care, Perfect & Radiant, or Deep
  2. Locate the unique code on the pack
  3. Scratch and dial 7022*code# and follow the prompts
  4. Receive ₦1,000 instant airtime and automatic entry into weekly draws

The “Double the Care, Double the Glow” campaign continues to combine everyday skincare with tangible consumer rewards, steadily building anticipation toward the grand finale of the twelve-week promotion.

At the end of the campaign, participants stand a chance to win ₦5 million, ₦3 million, ₦2 million, three brand new SUVs, and ten all-expense-paid trips to Spain to watch Real Madrid live at the Santiago Bernabéu Stadium – a benefit tied to NIVEA’s global partnership with Real Madrid CF.

Speaking on the ninth draw milestone, Fiyin Toyo, Marketing Director for Central, East & West Africa (CEWA) at Beiersdorf, highlighted the growing trust consumers are placing in the campaign.

“Reaching the ninth draw is a powerful reminder of what happens when a brand consistently delivers on its promise. Every week, Nigerians across different cities and communities are seeing real people win, and that transparency continues to strengthen confidence in the promotion. As we move closer to the grand finale, our message remains simple – every purchase still holds opportunity, and the biggest rewards are still ahead.”

She reiterated that every eligible purchase guarantees instant value while offering multiple chances to win before the promotion concludes.

The ₦3 Billion Consumer Promotion is fully approved and regulated by the National Lottery Regulatory Commission (NLRC), Lagos State Lotteries and Gaming Authority (LSLGA), and the Federal Competition and Consumer Protection Commission (FCCPC), ensuring a transparent and credible process.

As the campaign advances beyond its ninth draw, NIVEA encourages consumers nationwide to keep participating, reminding Nigerians that the promotion remains live, accessible, and rewarding every week.

Through this initiative, NIVEA continues to reinforce its leadership in skincare while delivering on its enduring promise of Double Care, Double Glow, and Double Value for consumers across Nigeria.

 


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NICA Confers Professional Fellowship on Uche Uzoebo

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L-r: Mrs. Uche Uzoebo, Managing Director of Shared Agent Network Expansion Facilities (SANEF); Dr. (Mrs) Markie Idowu, president, and Prof. Chris Onalo, Registrar/CEO both of National Institute of Credit Administration (NICA) at the conferment of professional Fellowship of the institute on Mrs. Uche Uzoebo held in Lagos recently.
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The National Institute of Credit Administration (NICA) has conferred its Professional Fellowship on Mrs. Uche Uzoebo, Managing Director of Shared Agent Network Expansion Facilities (SANEF).

The recognition was announced in Lagos during the investiture of Dr. (Mrs.) Markie Idowu as the Institute’s new President.

In his welcome address, Prof. Chris Onalo, Registrar/CEO of NICA, noted that the National Institute of Credit Administration distinguishes itself from other professional bodies through its unwavering commitment to advancing credit management, promoting professionalism, and empowering Nigerians with credit literacy.

“Unlike many other institutes, NICA recognizes that credit management is a lifeline of commerce, influencing every aspect of business, social, and economic life. Through this commitment, the Institute continues to shape Nigeria’s economic future towards sustainable growth,” he stated.

The Fellowship represents the Institute’s highest professional distinction and is conferred on individuals whose leadership has significantly strengthened Nigeria’s credit environment, institutional governance frameworks, and the integrity of the financial system.

This recognition also comes at a significant moment globally as the world commemorates International Women’s Day, underscoring the growing recognition of women’s leadership and contributions across industries, particularly in finance, governance, and economic development.

The ceremony brought together senior financial sector executives, policymakers, regulators, and distinguished guests to celebrate excellence in credit administration and professional practice.

The Institute described Mrs. Uche Uzoebo as a seasoned business executive and financial services leader with over two decades of professional experience spanning banking, digital payments, and financial services.

A proven change agent, she brings deep expertise across digital payments, financial inclusion, agency banking, product and business development, merchant acquiring, as well as corporate, commercial, and retail banking.

Her leadership has been instrumental in advancing secure and inclusive digital financial services, strengthening payment systems, and expanding last-mile access to financial services across underserved communities in Nigeria.

Through SANEF and related initiatives, she has supported economic empowerment and financial inclusion by expanding agent networks, promoting financial literacy, and championing innovative technology-enabled solutions.

Passionate about gender inclusion and women’s economic empowerment, Uzoebo is also a gender specialist and advocate with a strong focus on supporting women entrepreneurs and breaking structural economic barriers.

As a certified trainer, she designs and delivers high-impact capacity-building programmes for individuals, youth, women, and organizations, enabling sustainable growth and improved performance.


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