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Konga Turns 8, Celebrates Customers with Massive Giveaway Deals

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Konga, Nigeria’s foremost e-commerce powerhouse, turns eight this June.

To celebrate its eight years of consistent innovations and leading the Nigerian e-commerce ecosystem from the front, the management of Konga has put together a memorable collection of offerings targeted at exciting its customers.

Top on the bill is the disclosure that Konga will be giving away the sum of N100,000 daily to customers in celebration of its anniversary.

Customers who shop a minimum of N5000 and above will qualify for a draw from which winners will emerge for the massive giveaway. For each order of N5000 and above, a customer gets entries for the draws.

Meanwhile, Konga has also set aside millions of naira in vouchers and other freebies to celebrate its customers this period.

The freebies, which will be won by shoppers for purchases made on the platform, has been identified as one of the ways in which the e-commerce giant is looking to appreciate Nigerians for their loyalty and dedication to the Konga brand over the years.

Also, Konga has finalized plans for a massive 8th anniversary discount sales tagged K8onga Beyond the Hype.

The sales extravaganza kicks off on Monday July 22 and will run until Tuesday, July 7, 2020.

Equally important, the three-week long massive discount sale will offer shoppers a chance to enjoy unmatched deals and rock-bottom prices across multiple product categories including mobile phones, computing and devices, electronics, FMCG products, kitchen appliances, fashion, wine and spirits, and much more.

In addition, plans are in place to offer Nigerians a chance to win amazing prizes via quizzes to be organized on radio and across Konga’s social media platforms.

Also set to excite customers is a digital party, in line with the current regime of social distancing, with which Konga intends to fete its loyal patrons.

The digital party will witness a top DJ who will play live on Instagram along with a live performance from a major artiste.

Participants in the live session are also expected to win loads of freebies, courtesy of Konga.

Throughout the anniversary period, beginning from Monday, June 29 to the end of the promo period on July 7, Konga will equally host a daily flash sale at 10am, 2pm, 4pm and 6pm from which lucky customers will win exciting products at highly discounted prices.

This is in addition to the offer of free deliveries for orders which will coincide with the days for the flash sales.

Prince Nnamdi Ekeh, co-chief executive officer at Konga, says the company is using the occasion to express gratitude to Nigerians.

‘‘We are extremely grateful to Nigerians for their support, loyalty and dedication to Konga. It has been eight years of excellent innovations and leadership in the Nigerian e-commerce sector.

“However, we realize all we have achieved would have been impossible without the support of our esteemed customers and by extension, all Nigerians for trusting us.

‘‘We do not take this trust lightly. This is why we have decided to set aside millions of naira and roll out multiple incentives to celebrate our customers this period.

“We urge everyone to take part in the anniversary celebrations and take advantage of all the benefits on offer.

‘‘Also, on behalf of the entire management and staff of Konga, I wish to state that our best is yet to come.

“We remain determined, as always, to continually raise the bar in terms of customer satisfaction and service delivery in the e-commerce sector.

“This is our mandate and promise to all our customers and we will not fail,’’ he declared.

Founded in July 2012, Konga has remained at the forefront of the Nigerian e-commerce industry, with a long list of innovative strides and achievements that have made it the e-commerce brand of first choice for millions of Nigerians.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University.

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Millions of Cyber Attacks Launched on Nigeria, Others- Reports

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There were 3.8 million malware attacks and 16.8 million Potentially Unwanted Applications (PUA) detections over a 7-month period in Nigeria, according to Kaspersky security solutions.

Millions of Cyber Attacks Launched on Nigeria, Others- Reports

Elsewhere in South Africa, there were almost 10 million malware attacks and a staggering 43 million PUA detections, showing the growing desperation of the attacks.

The company reported on 28 million malware attacks in 2020 and 102 million detections of potentially unwanted programs (pornware, adware etc.) accounted for by the beginning of August 2020.

These numbers show that it’s not only the malware that attacks users but also the “grey zone” programmes that grow in popularity and disturb their experiences, while users might not even know it is there.

Potentially unwanted applications (PUAs) are programmes that are usually not considered to be malicious by themselves.

However, they are generally influencing user experience in a negative way. For instance, adware fills user device with ads; aggressive monetising software propagates unrequested paid offers; downloaders may download even more various applications on the device, sometimes malicious ones.

calculating interim results of threat landscape activity in African countries, Kaspersky researchers noticed that PUAs attack users almost four times more often than traditional malware.

They also eventually reach more users: for instance, while in South Africa, the malware would attack 415,000 users in 7-months of 2020, the figure for PUA would be 736,000.

“The reason why ‘grey zone’ software is growing in popularity is that it is harder to notice at first and that if the programme is detected, its creators won’t be considered to be cybercriminals. The problem with them is that users are not always aware they consented to the installation of such programmes on their device and that in some cases, such programmes are exploited or used as a disguise for malware downloads,” said Denis Parinov, a security researcher at Kaspersky.

By taking a closer look at PUA, it becomes apparent that they are not only more widespread but also more potent than traditional malware.

Evaluating results over the same 7-month period in Nigeria, there were 3.8 million malware attacks and 16.8 million PUA detections – which is four times as much.

Kenyan and South African threat landscapes have been more intense. In South Africa, there were almost 10 million malware attacks and a staggering 43 million PUA detections.

Kenyan users faced even more malware attacks – around 14 million, and 41 million PUA appearances, Kaspersky said.


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Tech Giants Strike Deal with Advertisers over Hate Speech

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Web giants including Facebook have struck a deal with advertisers on how to identify harmful content such as hate speech, after an impasse over the issue which led to boycotts of the platform.

Tech Giants Strike Deal with Advertisers over Hate Speech

The agreement — which also included Twitter and YouTube — laid out for the first time a common set of definitions for hateful statements online.

In July, hundreds of advertisers including big-name consumer brands suspended advertising with Facebook as part of the #StopHateForProfit campaign, saying the social-media titan should do more to stamp out hatred and misinformation on its platform.

And earlier this month a group of celebrities — including Kim Kardashian, Leonardo DiCaprio and Katy Perry — stopped using Facebook and Instagram for 24 hours, to push a similar message.

The World Federation of Advertisers (WFA) said in a statement Wednesday: “Facebook, YouTube and Twitter, in collaboration with marketers and agencies through the Global Alliance for Responsible Media have agreed to adopt a common set of definitions for hate speech and other harmful content and to collaborate with a view to monitoring industry efforts to improve in this critical area.”

The alliance was founded by the WFA and includes other major trade bodies.

According to the WFA, key areas of agreement included applying the alliance’s common definitions of harmful content; developing reporting standards for such content; establishing independent oversight; and rolling out tools for keeping advertisements away from harmful content.

The WFA said that properly defining online hate speech would remove the current problem of different platforms using their own definitions, which it said made it difficult for companies to decide where to put their ads.

“As funders of the online ecosystem, advertisers have a critical role to play in driving positive change and we are pleased to have reached agreement with the platforms on an action plan and timeline in order to make the necessary improvements,” said Stephan Loerke, chief executive of the WFA.

Luis Di Como, executive vice-president of global media at Unilever, a major advertiser, sounded a note of cautious optimism.

He said: “The issues within the online ecosystem are complicated, and whilst change doesn’t happen overnight, today marks an important step in the right direction.”

Speaking in July, Facebook’s founder and chief executive Mark Zuckerberg said he remained adamant that the company did not want hate speech on the social network.

On Wednesday, the company’s vice-president for global marketing solutions, Carolyn Everson, said the agreement gave all parties “a unified language to move forward on the fight against hate online.”

 


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Nigeria, Others Facing ‘Millions of Cyber Attacks’ in 2020

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Nigeria, Kenya and South Africa, continues to fall victim to millions of malware attacks and Potentially Unwanted Applications (PUAs), according to the latest research from Kaspersky.

The IT security firm says its security solutions have reported on 28 million malware attacks in 2020 and 102 million detections of PUA (including pornware, adware) accounted for by the beginning of August 2020.

PUAs are programs that are usually not considered to be malicious by themselves, Kaspersky explains. However, they are generally influencing user experience in a negative way.

For instance, adware fills user device with ads; aggressive monetizing software propagates unrequested paid offers; downloaders may download even more various applications on the device, sometimes malicious ones.

By taking a closer look at PUA, it becomes apparent that they are not only more widespread but also more potent than traditional malware, according to Kaspersky.

“Evaluating results over the same seven-month period in Nigeria, there were 3,8 million malware attacks and 16,8 million PUA detections – which is four times as much. Kenyan and South African threat landscapes have been more intense.

In South Africa, there were almost 10 million malware attacks and a staggering 43 million PUA detections. Kenyan users faced even more malware attacks – around 14 million, and 41 million PUA appearances,” the company adds.

These numbers show that it’s not only the malware that attacks users but also the ‘grey zone’ programs that grow in popularity and disturb their experiences, while users might not even know it is there.

While calculating interim results of threat landscape activity in African countries, the researchers noticed that PUAs attack users almost four times more often than traditional malware. They also eventually reach more users: for instance, while in South Africa, the malware would attack 415,000 users in seven months of 2020, the figure for PUA would be 736,000.

“The reason why ‘grey zone’ software is growing in popularity is that it is harder to notice at first and that if the program is detected, its creators won’t be considered to be cybercriminals.

“The problem with them is that users are not always aware they consented to the installation of such programs on their device and that in some cases, such programs are exploited or used as a disguise for malware downloads. This is why many security solutions, including ours, flags such programs to make sure users are aware of its presence, influence on their device and activity,” says Denis Parinov, a security researcher at Kaspersky.


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