E-Business
LinkedIn Mobile Apps Assist Jobseekers Apply For Positions Directly
On Monday, LinkedIn released updated version for its iOS and Android apps that could allow job seekers apply for open jobs right from the mobile device.
LinkedIn had barely a month ago introduced the platform for users of its social network for the working world to search for jobs via its iOS and Android mobile apps.
Adding this feature comes as LinkedIn said “over 30 percent of members who view jobs” on the social network come from mobile devices.
Analysts believe the innovation portends that “applying for the jobs will grow time spent on the mobile app even further, offering the company an attractive metric that it can use to help grow its mobile ads revenues (also introduced recently) as well as the promise of better returns to those companies advertising jobs in the first place. It doesn’t look like today’s changes signal charging higher rates for placements, although this could also be on the cards”.
LinkedIn, developed the app due to several requests by users of the professional network.
Currently, users can only save a job that they spot on a mobile device and have to apply later for it on LinkedIn’s website. But how often will someone come back to that? It may be hours or days until they remember and then the position may be unavailable.
This new feature is the second one LinkedIn has made in an effort to bolster its mobile offering. Last month, it added the ability for users to easily search for jobs and included its “Jobs you may be interested in” algorithm.
Now it will let jobseekers seal the deal, so to speak: from today, users will start to be able to actually apply for those jobs via the apps as well, with the option of using their LinkedIn profiles as resume proxies.
LinkedIn said the service is rolling out globally, starting today with English-speaking members.
According to Vaibhav Goel, a mobile product manager, “The ability to apply without resumes is an interesting development for LinkedIn. One of the drawbacks of applying for jobs via mobile devices up to now had been the pain of uploading and editing resumes on a small screen.
“LinkedIn’s job application service does therefore does a couple of things. It has created a way for you to use the profile you already have on LinkedIn itself to effectively become your resume.
“And perhaps more importantly, it raises LinkedIn’s own profile as a repository of information about you: if you use LinkedIn for job searches, there is a chance you may end up now uploading more and richer information about yourself for that profile to become more usable as a resume in itself. LinkedIn is still offering businesses to link out to their own sites to complete job applications, but offering a service like this is one way of trying to get them to push more activity to LinkedIn’s platform.
“In a very short space of time, jobs have proven to be a popular feature of the mobile apps, which got a major upgrade in April. The existing jobs feature on the LinkedIn apps lets you browse both through search and by offering job recommendations, and those job searches already make up more than 30% of all of LinkedIn’s mobile traffic (coincidentally, the same proportion of traffic that LinkedIn gets from mobile overall), and “we’re seeing members who never view jobs on the desktop, viewing and saving jobs on mobile,” writes Goel.
Meanwhile, LinkedIn has seen steady growth of its talent solutions service, the part of the business that includes revenues from job-related services.
Last week in its Q2 earnings report the company said it made up 56% of its $364 million in revenue, up from 38% in 2010; meanwhile, other revenue categories (premium subscriptions and marketing solutions) have both shrunk in proportion.
Smartphones have increasingly played a role in how people are searching and applying for jobs. A study from February 2013 from comScore (via Washington Post) found that over 6 million people have used mobile devices in the U.S. to apply for jobs, more than double compared to the year before.
E-Business
NITDA Takes Over National Digital Architecture System

Nigeria has taken a major step toward strengthening its digital governance framework as the National Information Technology Development Agency (NITDA) officially assumes control of the Nigeria Government Enterprise Architecture (NGEA) infrastructure.

The handover ceremony held in Abuja, marks the culmination of a high-level partnership with the Korea International Cooperation Agency (KOICA).
This transition signals a shift from fragmented IT projects to a unified, disciplined approach to national digital investment.
The NGEA initiative forms a core part of the e-Government Masterplan 2.0 (Ne-GMP 2.0), aimed at establishing a unified and structured approach to managing government IT investments and digital resources.
The framework is designed to ensure that technology deployment across public institutions aligns with national priorities while improving efficiency and accountability.
With the system now operational, government agencies are expected to adopt more integrated digital processes, allowing seamless data sharing and interoperability.
This is anticipated to reduce duplication, strengthen risk management, and translate policy objectives into measurable digital outcomes.
Over the past two and a half years, Nigerian technical experts worked closely with their Korean counterparts to develop the architecture framework, create reference models, and execute pilot programmes in key institutions.
These include the National Identity Management Commission, Nigeria Customs Service, Nigeria Immigration Service, and NITDA.
Officials say the NGEA represents a shift from fragmented digital efforts to a more coordinated, citizen-focused system.
The infrastructure is hosted by Galaxy Backbone Limited, providing a secure and reliable platform for nationwide deployment.
Looking ahead, NITDA is expected to work with government stakeholders to expand and sustain the system, while the Federal Ministry of Communications, Innovation and Digital Economy will provide policy guidance to ensure its adoption across the country.
E-Business
FG Shifting Focus to “Meaningful Connectivity” to Drive Inclusion – Minister

Bosun Tijani, minister of Communications, Innovation and Digital Economy, has said the government is shifting focus from expanding access to ensuring “meaningful connectivity” that drives economic growth and inclusion.

Bosun Tijani, minister of Communications, Innovation and Digital Economy
The minister made the statement on Friday while addressing stakeholders at the inauguration of board members of the Universal Service Provision Fund (USPF) in Abuja.
He said that although Nigeria had made significant progress since the introduction of GSM services, millions of people, particularly in rural and underserved communities, remain either unconnected or unable to fully benefit from digital services.
Dr Tijani highlighted ongoing investments in digital infrastructure, including plans to deploy 90,000 kilometres of fibre optic network and nearly 4,000 telecom towers nationwide.
He said initiatives under the USPF had improved access through projects such as rural connectivity and digital facilities in schools but stressed that the next phase must prioritise effective usage.
“It is not enough to connect a community. We must ensure that schools can teach with digital tools and that small businesses can access market opportunities,” he said, citing a pilot project in the Kura community where connectivity has enhanced access to communication, education and healthcare.
Aminu Maida, executive vice chairman, Nigerian Communications Commission (NCC) also called for a shift towards meaningful connectivity, noting that while data usage had grown significantly, it remained concentrated in urban areas.
According to him, recent data shows that telecom usage has increased by about 160% over the past two years, largely driven by urban demand.
“When we drill down, we see that a lot of that growth is actually in urban centres. So, the gap between those who are not connected or not meaningfully connected is growing,” he said.
Dr Maida added that the trend underscored the need for the USPF board to intensify efforts to bridge both access and usage gaps across the country.
Both officials emphasised the importance of collaboration, sustainable investment models and improved digital literacy to ensure that connectivity translates into real economic benefits for Nigerians.
E-Business
Jury Finds Meta, Google Liable for Woman’s Social Media Addiction

A jury in Los Angeles has found technology companies, Meta and Google liable for contributing to a young woman’s social media addiction, in a case being described as a landmark ruling.

The 20-year-old woman, identified only as Kaley, argued that she became addicted to Google’s YouTube and Meta’s Instagram from an early age due to their attention-driven design features.
According to her testimony, she began using YouTube at the age of six after downloading the app on her iPod Touch to watch videos about lip gloss and online games.
Kaley told the court that she joined Instagram at nine, bypassing parental restrictions put in place by her mother, and spent extended periods on social media.
The trial, which lasted about a month, with arguments and evidence from both sides.
Jurors also heard testimony from Mark Zuckerberg, chief executive, Meta and Adam Mosseri, Instagram head.
However, Neal Mohan, YouTube chief executive, did not testify.
The jury found that the companies were negligent in the design of their platforms and failed to adequately warn users about potential harms. Meta and Google were ordered to pay the woman $3 million in damages.
Jurors also recommended additional punitive damages, including $900,000 against YouTube and $2.1 million against Meta, according to company spokespersons.
The jury apportioned 70 per cent of the responsibility to Meta and 30 per cent to YouTube.
Kaley was present in the courtroom when the verdict was delivered, alongside parents of other teenagers who say they were harmed by social media use. Both companies said they plan to appeal the decision.
“We respectfully disagree with the verdict and will appeal. Teen mental health is profoundly complex and cannot be linked to a single app. We will continue to defend ourselves vigorously as every case is different, and we remain confident in our record of protecting teens online”, a Meta spokesperson said.
José Castañeda, Google spokesperson, said the case misunderstands YouTube, which is a responsibly built streaming platform, not a social media site.
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