E-Financial
Mobile Money Agency Propositions & Operations in Nigeria

As mobile financial services industry in Nigeria takes shape with limited agency network to serve as touch points to meet the needs of the subscribers, we will examine the value adding roles of the agents in the emerging mobile financial ecosystem in Nigeria.
Mobile Money is the use of mobile devices as a means of authentication to access basic financial services. Currently about 16 providers are licensed by the Central Bank of Nigeria.
An agent is an intermediary that represents the provider that could be a Bank or a non Bank to offer the service to the last mile, the subscribers.
They are very critical to the success of the mobile money scheme because they serve as the touch points for cash in, cash out, bill processes and other services that the subscribers will want to conduct without the need for a physical visit to a Bank Branch which are limited by spread and mostly concentrated in urban areas.
Mobile Money successes depend greatly on the availability of these service points as we have seen with MPESA in Kenya and G-cash in Philippines.
Simple Products/ Simple Service
First time agents are always curious about the Banks taking their services outside the secure branch network and place their trust in them as agents to serve their communities through the use of mobile phones, POS and other devices for financial services.
While the agents are willing most times, ability to understand the service is important to signing up and long-term relationships.
In many Instances, store owners that are already positioned and actively selling similar low value / high volume products, will turn down an opportunity to become an agent due to poor product knowledge from the agent recruiter, inadequate marketing information or in some instances, absence of agent marketing materials.
It is crucial for the recruiter to be properly trained while resisting the lame attempt to push down commission earnable as the only value proposition to potential agents.
Understanding the primary business of the agent will help to unlock the best approach as we have seen that many potential agents are actually best fit as merchants and not agents. Resist the attempt to instantly sign up agents. Develop a relationship and you have a deal.
Avoid Round Robin Visits to Agents
Best practices for agent sign-up, entails first caller visits to explain the products and if progress was made, the requirements are made available for review, observation and comments by potential agents.
There is need to resist round robin and unproductive visits to the agents. Agents have primary businesses and do manage their time to attend to the demands of their businesses.
Where the recruiter keeps checking on a potential agent without new information, marketing materials or updates but rather making passing visits which are of no value, the agents might become disinterested over time.
Every single agent trip must add value in terms of record keeping checking, new features advice, branding placement, capacity building, mentoring and monitoring.
Agent Commissions
Potential agent’s main interest in becoming an agent is to earn decent commissions from the transactions.
There are non transactional earnings like registrations and transactional revenues from transactions conducted at agent locations.
Where transaction commissions earnable are vague and unclear, agents are not encouraged to sign up to the scheme.
Transparent and sustainable commissions are the core driver of agency sign-up drive.
Agent payout circle must also be clear, transparent and easy to understand.
Know-Your-Agents
Agent requirements are necessary to enable providers know who the agents are, what they do and how they are positioned to add value to the scheme.
It is very important to have clear cut requirements that are commensurate with agent categories and threshold as stipulated by the regulator and practically, implementable.
While it is desirous to have a universal set of requirements for standardization purposes, it is also critical to have non mandatory requirements depending on community size, agent location and peculiarities of targeted market.
Some documentation like Utility bill may be farfetched in some semi rural and rural communities.
After thoughts and additional agency documentation requirements, places additional burden on the agents to seek for these documentation.
Demanding Ambiguous, Conflicting and sometimes unnecessary agency documentation requirements are some of the major barriers of agency sign ups that is currently faced in the industry.
Agent ratio
Aggressive agency sign up could be seen as early day’s activities but understanding and measuring the customer to agent ratio is critical to position the network sustainably.
If agents sign ups quickly outstrip the customer coverage per community, demands will be highly fragmented across large numbers of agent which will earn very little for the given numbers of customers.
Signing up agents aggressively should be adequately balanced with plans to place some in reserve or waiting list for possible replacement where are agents dropped for non performance, fraud or non compliance with scheme provider’s provisions.
Agent /customer ratio might be a small projection in the early days but should increase over time as agents build capacity, trust and knowledge, over time.
Branding
Selling a mass driven, low value and high volume product, require lots of street visibility.
While above the line marketing via Television, bill boards, event sponsorships and newspaper adverts may have their advantages, agent location branding is extremely useful to promote product, build trust and location visibility.
It is not enough to have agent id, service availability posters at agent locations.
These are only educational and promotional materials while inside the agent’s outlet.
They do not announce the service to the passerby from a little distance away. For a traffic driven service, how will the customers know agent locations to transact?
Strong color schemes and branding are strongly linked to the successes of selling airtime tops-upsat least in developing world and should also be adopted for such services as mobile money.
Customers should be able to identify agent locations from a distance with a color code that is unique to the brand.
While not all agents will agree to paint their outlets but most will do if they perceive that it will improve traffic to their outlets for purpose of transacting mobile money which may also benefit their primary businesses.
Record keeping
Most businesses that will ever sign up to become agents did that because they are willing and they have ability to offer the service.
While willingness is a major factor to watch out for, ability is very important.
Agents might be able to provide all the necessary documentation requirements, fund their e-float account but not literate enough to records transactions or patient enough to update their record even if they are literate.
No matter how useful an agent is, if record keeping is poor, such agents must be re-trained, monitored and might be dropped if He/She, cannot consistently keep records which might be a regulatory requirement or required to manage customer / agent disputes or for back end reconciliation purposes.
Support
An efficient back-end support system is the life blood of an active agency network. In situations where things do not work as planned due to platform, people and process failures, agents should be able to reach out via telephony, email, sms or visit to resolve issues. Back end support will enable the agent build capacity, confidence and trust which are necessary for the uptake of the service and enable them function at optimal level.
e-float Management
Exchanging cash for e-money is the most critical aspect of agent functions. Where this is inefficient, re-balancing cost of the agents might increase significantly and it may also impact services which could lead to liquidity challenges and poor performance of agents.
E-float rebalancing should be efficient, easy and timely. Where agents travel long distances or wait for hours on end after funding their e-wallets account to receive notification of e-float, can be discouraging.
Ability to fund accounts through multiple channels like ATM, online, agent-to-agent, account-to-agents should be available to ensure that agents are able to funds their accounts anytime and anywhere without a physical visit to a Bank branch which can also be used for e-float funding.
Set up Demo Centers
Setting up strategic touch points in well traffic environments for potential agents to seek information, demo, support and set – up procedures will improve understanding, interaction and the knowledge of the agents.
These demo centers might be embedded inside Bank premises, gas stations, bus tops and other major interactions points to serve the needs of the agents.
In the early days, it might be owned by the scheme provider with plans to replicate such structures nationwide and eventually, transfer to third-party agent network providers.
Emmanuel Okoegwale is the principal Associate at MobileMoneyAfrica.He will be a Judge in the mobilemoney category at the Global GSMA event in Barcelona in Feb 2013.
E-Financial
History is Watching: Tinubu’s Moment to Rescue Nigeria’s Stolen Future

By Blaise Udunze
Governance is not complicated. It is about people and the resources entrusted to serve them. When resources are managed wisely, the people prosper, and prosperity spreads. Mismanage them, and poverty multiplies. Nigeria’s tragedy is not scarcity. It is stewardship.

President Tinubu
For decades, Nigeria, described as Africa’s largest oil producer, has earned hundreds of billions of dollars, yet remains home to some of the world’s poorest citizens. That contradiction is not accidental. It is systemic. It reflects policy distortion, institutional weakness, and a culture of impunity that has too often treated public wealth as political spoils rather than a national trust.
The Abuja-based Independent Media and Policy Initiative (IMPI) recently captured this paradox bluntly by saying, Nigeria’s poverty crisis is not the result of inadequate resources, but of persistent failure to manage them prudently and sustainably. It described the crisis as a “self-inflicted economic malady.” That phrase should trouble every public official.
Between 1980 and 2015, Nigeria rode multiple oil booms. Instead of converting windfalls into diversified productivity, the country succumbed to what economists call the Dutch disease. Oil revenues surged. The naira appreciated. Imports became cheaper. Domestic production became uncompetitive. Agriculture declined. Manufacturing withered.
IMPI’s analysis shows that between 1980 and 1986, exchange rate appreciation crippled local industries and turned Nigeria from a major agricultural exporter into a net food importer. Cocoa, palm oil, and rubber, once pillars of export strength, gave way to dependency. A parallel distortion emerged, the so-called “Nigerian disease.” Rural labour migrated to cities in search of oil-fueled wage spikes. Farming declined. Food insecurity deepened, which has continued to linger each day. Over-mechanised and poorly coordinated agricultural investments, uncompleted irrigation projects, and subsidies skewed toward politically connected elites widened inequality. Oil wealth created the wrong impression of prosperity while hollowing out the economy’s productive core.
Former Vice President Yemi Osinbajo once framed the issue plainly: Nigeria’s challenge is not geographical restructuring but resource management and service delivery. After decades of vast oil earnings, the uncomfortable question remains. Where is the infrastructure?
If mismanagement were purely historical, recovery might simply require time and discipline. But the problem is not confined to the past, and this is because between 2010 and 2026, an estimated $214 billion, roughly N300 trillion, has been flagged as missing, diverted, unrecovered, irregularly spent, or trapped in non-transparent fiscal structures. These figures reveal that they are not speculative but arise from audit reports, legislative investigations, civil society litigation, and investigative findings across administrations.
The oil sector alone provides sobering examples. In 2014, unremitted oil revenues triggered national outrage. Years later, audit queries continue to trail the Nigerian National Petroleum Company Limited. The names of institutions change. The pattern persists. The Central Bank of Nigeria has also faced audit alarms over trillions in unremitted surpluses and questionable intervention facilities. Auditor-General has flagged failures to remit operating surpluses into the Consolidated Revenue Fund, alongside hundreds of billions allegedly disbursed to unidentified beneficiaries under intervention schemes, which is alarming and a common fraudulent practice.
Across ministries, departments, and agencies, trillions have been cited in unsupported expenditures, unremitted taxes, procurement irregularities, and statutory liabilities left unrecovered. The institutions differ. The language of audit reports varies. The years change. The pattern does not.
A natural occurrence, which is the plain truth, and unarguably, is that when electricity funds disappear, the grid collapses. Also, when agricultural loans remain unrecovered, food prices surge. The same goes when social investment programmes stall due to bureaucratic lack of transparency; the vulnerable remain exposed. Nigeria borrows not only because revenue is insufficient but because leakage is persistent.
The 2026 fiscal projections sharpen the dilemma. This has continued to raise concern as seen in the proposed N58.47 trillion budget, which carries a N25.91 trillion deficit, with N15.9 trillion allocated to debt servicing. What signifies a systemic failure is that nearly half of the projected federal revenue will service past loans before development priorities are funded. The truth be told, borrowing is not inherently destructive. Economies such as the United States deploy deficit financing strategically to expand productivity. The difference lies in what the borrowing finances.
To date, Nigeria’s deficits are increasingly funded by recurrent obligations rather than productivity-enhancing infrastructure. This is why Nigeria’s domestic borrowing persistently crowds out private-sector credit, driving up interest rates and stifling enterprise. Time after time, the nation has continued to witness how weak revenue mobilisation, overt oil dependence, and institutional inefficiencies compound the strain, and for these reasons, public debt is projected to has surpass N177.14 trillion by the end of 2026, which is driven by the budget deficit in 2026 Appropriation Bill.
Based on what is obtainable in other advance country, debt becomes sustainable only when borrowed funds are channeled into growth-enhancing investments, institutions ensure transparency and value for money, and economic expansion outpaces debt accumulation. When these conditions weaken, deficits evolve into a fiscal trap.
Despite some of the challenges occasioned by mismanaged resources and leakages, policymakers project cautious optimism. The Central Bank forecasts GDP growth of approximately 4.49 percent, moderating inflation, and foreign reserves exceeding $50 billion. On paper, stability appears to be returning. But stability is not prosperity.
Take, for instance, between 2006 and 2014, Nigeria recorded average GDP growth rates of six to seven percent, peaking near eight percent. Yet poverty remained stubbornly high, judging by the lived experience of the populace. This shows that growth without inclusion is only an arithmetic, not development. Today, households confront elevated food prices despite the report that food inflation fell from 29.63 per cent in January 2025 to 8.89 per cent in January 2026, energy costs, and unemployment. Yes, one may say that the exchange-rate unification and fuel subsidy removal were economically rational reforms. However, without aggressive domestic production expansion and credible social safety nets, adjustment costs fall heavily on citizens.
The concept of the “resource curse,” coined by Professor Richard Auty, explains why resource-rich nations often experience weaker institutions and lower long-term growth than resource-poor peers. Nigeria truly exemplifies that irony. Yet the curse is not inevitable. This is because countries such as Norway and Botswana transformed natural resource wealth into long-term prosperity through disciplined institutions, sovereign wealth management, and uncompromising transparency, which happens to be foreign to Nigeria’s system. The difference was not geology. It was governance.
Former President Olusegun Obasanjo has never been quite over resource plundering as he lamented that Nigeria has squandered divine gifts. The same lies with the former Minister George Akume, who warned that no nation grows if a quarter of its resources are consistently mismanaged. The former Anambra governor, Peter Obi, observed bluntly that wealth cannot be entrusted to those without integrity. The United Nations is also amongst those who have repeatedly warned that mismanaged natural resources fuel instability and conflict. Where institutions are weak, resource wealth becomes combustible. Nigeria has navigated that edge for decades.
Nigeria does not suffer from a shortage of reform announcements. It suffers from a gap between announcement and enforcement. The Treasury Single Account was designed to consolidate public funds under constitutional oversight. Yet significant funds have periodically remained outside complete transparency. The problem is that audit findings often accumulate without visible recovery, prosecution, or systemic reform.
The reality is that if every naira saved from subsidy reform is not transparently reinvested in infrastructure, healthcare, education, and productivity, public trust will erode further. If intervention facilities are not tracked and repaid, agriculture will stagnate. If oil revenues are not fully remitted and independently audited, diversification will remain rhetorical, just as they have defined the system today. What will definitely propel a change when visible enforcement, recoveries, prosecutions, and institutional strengthening must replace quiet reports and circular memos.
President Bola Ahmed Tinubu stands at a consequential intersection due to the critical issues unfolding. His administration has initiated painful but necessary reforms in the areas of fuel subsidy removal, exchange-rate unification, and fiscal restructuring. One stands to say that these measures aim to restore macroeconomic order. But for a fact, macroeconomic stability is a foundation, not a destination. His presidency will either mark the beginning of Nigeria’s fiscal rescue or consolidate a system that mortgages tomorrow to survive today.
Human capital cannot remain peripheral. Education aligned with labour-market needs, vocational capacity, healthcare access, and social protection are economic multiplier, not welfare indulgences. Capital expenditure must prioritise integrated infrastructure like power transmission, logistics corridors, and digital connectivity, that unlocks productivity. Every earned naira must enter the Federation Account transparently. Every statutory surplus must be constitutionally remitted. Every diversion must carry a consequence.
One thing that must be understood today is that Nigeria’s future will not be determined solely by oil output or GDP growth percentages. It will be determined by whether resources translate into reliable electricity, functioning roads, expanding industries, competitive exports, and rising household incomes. A nation can borrow to build bridges. Or it can borrow to pay salaries. The former compounds growth. The latter compounds debt.
If deficits translate into visible infrastructure, industrial expansion, thriving private enterprise, and strengthened revenue generation, history will record this era as a bold recalibration. If not, it will be remembered as deferred reckoning.
Nigeria has been wealthy for decades. What it has lacked is disciplined guardianship of that wealth. End the era of systemic leakage and institutional silence, or preside over its continuation. The choice is stark but clear. The point is, this is not just about one leader’s legacy; it is about the future of over 200 million Nigerians and generations.
And for nearly 200 million Nigerians, the outcome will define not just a presidency, but a generation.
Blaise, a journalist and PR professional, writes from Lagos and can be reached via: [email protected]
E-Financial
Union Bank Assures Safety of Deposits Post-Cardoso MPC Remarks

Union Bank of Nigeria has reaffirmed its status as a going concern with stable operations, responding to media queries sparked by Central Bank Governor Olayemi Cardoso’s remarks at the 304th Monetary Policy Committee (MPC) briefing.

Union Bank
Cardoso clarified that banks under regulatory intervention face unique recapitalisation timelines due to their circumstances, distinct from others with more preparation time.
Union Bank’s Chief Brand and Marketing Officer, Mrs. Olufunmilola Aluko, said the Governor’s comments align with the bank’s messaging.
“The Governor’s remarks reinforce what has consistently been our position. Union Bank remains under strong regulatory oversight with a resilient franchise, stable operations, and uninterrupted service delivery,” Aluko stated.
She stressed that all customer deposits remain safe and secure, with the bank operating transparently within the regulatory framework and collaborating with the CBN on recapitalisation.
Union Bank pledged updates as engagements progress, prioritising customer protection, financial stability, and service continuity amid the system-wide strengthening programme.
E-Financial
Flutterwave Rises from Lagos Startup to Africa’s Fintech Powerhouse

Flutterwave has transformed from a modest Lagos venture into one of Africa’s most valuable fintech firms, processing billions in transactions yearly across 30+ countries and 150+ currencies.

Flutterwave
Founded in 2016 by Iyinoluwa Aboyeji, Olugbenga “GB” Agboola, and Adeleke Adekoya, it tackled Africa’s fragmented payments—siloed banks, mobile money gaps, and unreliable cross-border flows—with a unified API for seamless collections, payouts, and settlements.
Founding Vision
The trio spotted the pain: Aboyeji’s Andela faced border delays; Agboola drew from PayPal/Google; Adekoya handled compliance. Early wins included Uber Nigeria payouts from a Lekki co-working space, proving scalability amid lean ops.
Growth Milestones
2017–2020: $10M seed/Series A fueled West Africa push; Agboola took CEO helm post-Aboyeji; COVID boosted e-commerce volumes.
2021–2022: Unicorn at $1B+ (Series C, $170M); $3B+ valuation (Series D, $250M); partnerships with Microsoft, Uber; Send App for US diaspora.
2025–2026: Profitability focus yields better margins; 34 US licenses; Mono acquisition ($25–40M) bolsters open banking.
Challenges Overcome
Regulatory hurdles hit: Kenya 2022 freeze (cleared); Nigeria fraud claims (resolved, controls enhanced); culture probes led to reforms with ex-Mastercard/Stripe hires. These underscore multi-jurisdiction risks like FX curbs and cyber threats.
Nigeria’s Fintech Role
Flutterwave anchors alongside Paystack (Stripe-owned), Moniepoint, amid CBN cash curbs and AfCFTA trade boosts. Dual HQ in Lagos/SF eyes IPO post-profitability, cementing it as Africa’s payments backbone.
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