Broadcasting
More Winners Emerge In StarTimes Jolly Promo

Subscribers, who emerged winners in the second draw of the StarTimes Christmas promo were on Thursday presented with prizes at the StarTimes Iju Ishaga office, Lagos.
Some of the winners, who received their prizes in the presence of the media, could not hide their excitement as they received StarTimes LED TV sets and luxury sofas courtesy of Bedmate furniture.
Speaking at the event, Mr. Israel Bolaji, StarTimes public relations manager, said “StarTimes is spreading the reach of digital television through this promo by ensuring every Nigerian has access to rich digital TV entertainment that is affordable and available to every Nigerian, adding that the promo is in line with StarTimes commitment at ensuring Nigerians enjoy the best of digital television entertainment.
Israel said as we look forward to the June 2015 deadline for digital migration; our vision is to help Nigeria migrate successfully from analogue to digital television”.
He said StarTimes is all about bringing family entertainment to everyone in the family, parents’ young adults, and children. That is why we have collaborated with Bedmate on the promo to make sure families have a comfortable TV experience.
Mrs Omoyemi Akinwunmi, one of the Star prize winners of a set of Bedmate sofa while receiving her prize in excitement, expressed her appreciation to StarTimes for keeping to their promise. She said she never believed it when she was told she had won.
“I wasn’t expecting to win since I didn’t buy the decoder because of the promo. “It’s my first time using StarTimes and I don’t regret it. I bought the decoder in December and have been enjoying it since then. It has so many rich channels that I love, its shows lots of Nigerian movies that I enjoy on Orisun. I encourage others who are yet to get StarTimes decoders to use this opportunity to get one for free”. Akinwunmi added.
On his part, Mr Habeeb Somoye, StarTimes brands and marketing manager, said StarTimes currently covers 36 cities and we hope to cover more cities to ensure we reach out to subscribers in every part of the country. Our bouquet packages are pocket friendly with good sound quality as well as high picture quality. We offer quality viewing choices that appeals to every age group and class.
Somoye added that “StarTimes has a diverse range of rich local and an international content brings a wholesome television experience”. Channels on offering on StarTimes include African Movie Channel, WAP TV, Al Jazeera, BBC World News, TVC News, NTA Sports 24, Star Sport 2, NBA TV, Fine Living, National Geographic, BET, Jimjam, Discovery, Fox, Bollywood, MGM and others.
StarTimes mission is to ensure that every home in Nigeria enjoys quality and affordable digital TV.
“This mission is backed with our collaboration with NTA; a relationship that is a strategic partnership to help Nigeria actualise its 2015 digital transition deadline. We are leveraging on NTA’s platform to provide quality digital service to every home in Nigeria and we are committed to making digital television accessible and affordable to all Nigerians on the latest technology in DTT operation,” Israel added.
Broadcasting
Canal+ to Cut Jobs as Part Sweeping Restructuring

Canal+ is to cut jobs at MultiChoice as part of a sweeping restructuring plan aimed at stabilising the African pay-TV operator, following years of operational and financial pressure.

The move comes alongside a planned $115 million capital injection, underscoring the urgency of efforts to revive the business after the French media group took control.
The planned layoffs are expected to form a core element of a broader cost-cutting and efficiency drive, as Canal+ seeks to streamline MultiChoice’s operations and improve profitability.
The restructuring signals a shift toward leaner operations, with a focus on eliminating redundancies and optimising the company’s cost base.
MultiChoice has struggled in recent years with declining subscriber numbers across key African markets, weighed down by macroeconomic pressures, currency volatility, and changing consumer behaviour.
The rise of global streaming platforms has intensified competition, chipping away at the company’s traditional pay-TV dominance.
Canal+’s intervention marks a pivotal moment for MultiChoice, reflecting a more aggressive approach to repositioning the business.
By combining fresh capital with structural reforms, the new owners are aiming to both stabilise short-term performance and lay the groundwork for longer-term growth.
The $115 million injection is expected to provide immediate financial relief, supporting operations and potential strategic initiatives.
However, the accompanying job cuts highlight the depth of the challenges facing the company and the scale of transformation required to restore competitiveness.
Broadcasting
Nigeria tops global rankings for USDT, USDC ownership

Nigeria has ranked first globally in the ownership of the two largest stablecoins, Tether (USDT) and USD Coin (USDC), reflecting the country’s growing reliance on dollar-linked digital assets.

USDT, USDC
Stablecoins such as USDT and USDC are designed to maintain a fixed value against the U.S. dollar, allowing users to store money digitally while avoiding the price volatility associated with cryptocurrencies like Bitcoin.
According to the 2026 Stablecoin Utility Report released by BVNK, about 59 percent of Nigerian crypto users hold USDT, while 48 percent own USDC, giving the country the highest combined ownership rate among all nations surveyed.
The report placed Nigeria ahead of several major economies, including Australia and India, highlighting the country’s strong adoption of dollar-denominated digital assets. Australia ranked second with 34 percent USDT ownership and 29 percent USDC, while India placed third with 30 percent USDT and 27 percent USDC holdings.
The study also examined adoption levels across other regions. Countries such as Colombia and Singapore showed strong usage of both stablecoins, while adoption levels were also notable in South Africa and the United States.
Other markets included in the analysis were Philippines, Thailand and Argentina, where stablecoin ownership has also increased significantly. Among European economies, the report said France and Germany showed moderate levels of adoption, while Latin American markets such as Mexico and Brazil recorded smaller but growing usage rates.
The United Kingdom also appeared in the ranking with modest levels of stablecoin ownership. The report noted that USDT ownership exceeds USDC in many countries, including Nigeria, Australia, India, Singapore, the Philippines, Thailand, Argentina and France.
However, USDC is often viewed as a more compliance-focused stablecoin because of its stronger transparency and regulatory alignment. In some markets, including South Africa, Colombia, Germany and Brazil, the report found that USDC adoption slightly exceeds USDT.
More broadly, the data suggests that stablecoin adoption is being driven largely by emerging economies rather than advanced financial markets. According to the report, countries such as Nigeria, Argentina and the Philippines are among the biggest users of stablecoins, where people increasingly rely on dollar-pegged digital assets to protect savings from currency volatility and facilitate cross-border payments.
Broadcasting
Spotify’s Loud & Clear Report Reveals Over ₦60Bn Revenue for Nigerian Artists in 2025

Spotify has unveiled Nigeria-specific data from its annual Loud & Clear report, highlighting how Nigerian artists generated more than ₦60 billion in revenue from the platform alone last year, amid explosive growth in streams, local consumption, and global discovery.

The report, which analyzes millions of data points to illuminate music streaming economics, shows Nigerian artists’ revenue surged over 140% in the past two years.
This boom stems from rising global appeal and stronger domestic engagement, with 30.3 billion streams and 1.6 billion listening hours on Spotify in 2025. First-time discoveries of Nigerian music hit 1.3 billion, up 26% from 2024.
Locally, Nigerian tracks dominated Spotify Nigeria’s Daily Top 50, accounting for over 80% of features, while consumption of homegrown artists jumped 170% year-on-year.
“Nigeria’s music scene thrives on creativity, innovation, and global influence,” said Jocelyne Muhutu-Remy, Spotify’s Managing Director for Africa. “Loud & Clear spotlights how artists are forging sustainable careers and deepening local ties.”
Key highlights include:
55% year-on-year growth in local streams for Nigerian female artists.
75% surge in streams for independent Nigerian artists.
Independents and indie labels earning 58% of all royalties from Nigerian artists on Spotify.
Spotify’s editorial playlists featured nearly 2,000 Nigerian artists in 2025, boosting visibility. Nigerian music appeared in 320 million global user playlists and over 12 million in Nigeria, totaling more than 60 million playlists worldwide.
The report also notes evolving tastes, with top-growing genres in Nigeria over five years including pop urbaine, alternative pop, anime, emo, and drill.
For full details, visit spotify.com/loudandclear.
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