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MultiChoice Rewards Subscribers with Home Appliances

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MultiChoice Nigeria with its unique DStv and GOtv products has shown to its loyal subscribers that it’s a brand that truly cares and promotes family values. Little wonder why over a hundred subscribers of both DStv and GOtv have won big in the on-going Home Advantage promotion.

The Home Advantage promotion for DStv and GOtv subscribers is designed to encourage subscribers in bouquets make subscription payments through the DStv and GOtv scratch cards.

Martin Mabutho, general manager, Marketing, MultiChoice Nigeria, emphasized that the Home Advantage promotion was to reward subscribers who choose to use recharge cards to renew their subscriptions.

“The promotion dubbed the ‘Home Advantage Promo’ has seen lucky subscribers who purchase the limited edition home advantage recharge cards go home with fantastic home appliances” he explained.

Speaking about her win, Mrs. Kekereogun Kudirat Bunmi, who won a family-size freezer, gas cooker, vacuum cleaner and microwave oven told the media that she was excited about winning the prize as a GOtv subscriber. While thanking MultiChoice for her win, she urged the company to continue to provide more entertaining local content for its subscribers.

Another winner, Mr. Olumide Obafemi while receiving the grand prize at MultiChoice branch Office in Surulere,Lagos, told the media that he is delighted with MultiChoice for promoting family values and unity. According to him, having won this prize has reinforced his commitment to remain loyal to the DStv brand.

“I will continue to pay my subscription and enter for competitions of this kind, who knows, I may end up winning a prize bigger than this in the near future” he declared.

Celebrating his victory in Ibadan, Oyo State, Ayobami Agbebunmi a DStv subscriber told the media that he was dumb-founded when he got the call that he had won the grand prize of microwave, gas cooker, washing machine and vacuum clearer.

“I have never won anything before in my life, he exclaimed. “But when DStv called to say I won the four-in-one grand prize, it was so overwhelming for me” he said

More and more subscribers are winning in this promo on an ongoing basis, and all they did to qualify was very simple; they acquired minimum of two Home Advantage Recharge cards and scratch the grey panel on the football jersey to reveal a player – striker, defender or coach.

In the first category, a combination of any two players gives an instant gift of a pressing iron or a sandwich maker.

The winning combinations are -a defender and a striker; two defenders or two strikers. 20, 000 winners will emerge from this category.

The second category will see subscribers who purchase three or more cards and present a combination of any two players plus a coach, win the grand prize of a kitchen revamp.

The kitchen revamp is a bunch of home alliances consisting a gas cooker, freezer, microwave oven and a vacuum cleaner.

Each grand prize winner will go home with all four items and there will be 100 winners in this category.

The general manager, Marketing also noted that there will not be any raffle draws. Winners are to redeem prizes after confirmation that the cards have been successfully loaded; that is, used to pay subscription.

The home advantage recharge cards are available in all MultiChoice offices and dealer outlets in Nigeria.

“We want to encourage more and more of our subscribers to make payment via the scratch card method. Once there is a confirmation that the card was successfully loaded and the subscriber emerges as winner, we will immediately contact the subscriber” he said.


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Yobe Gov Approves Employment of Staff @ State Owned Broadcasting Stations

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Mai Mala Buni, governor of Yobe State has approved the appointment of experienced casual staff working at Yobe Broadcasting Corporation (YBC) and Yobe State Television (YTV).

Yobe Gov Approves Employment of Staff @ State Owned Broadcasting Stations

This is as part of efforts to ensure enough manpower for the on-going digitization of the two stations.

Abdullahi Bego, commissioner for Information, Home Affairs, and Culture revealed this when the officials of the Radio, Television and Theatre Art Workers Union (RATAWU) paid him a courtesy visit at the office in Damaturu.

Bego said the governor had after approving millions of naira for the total overhauling of the two stations directed for formulation of all strategies that will ensure effective implementation of the digitization process.

The commissioner also said, “His Excellency Hon. Mai Mala Buni is passionate about the digitization process of the media organizations in the state especially when it comes to equipment, staff strength and capability.

“The next step is the training and retraining of the staff of the two media organisations for efficiency in the execution of their job,” Bego disclosed.

He said the casual staffs billed for employment were serving at the stations for more than eight years while others five to six years without permanent appointment letters.

“We feel it is good to employ them taking into cognizance their experience in the system and dedication to duty.”

Bego commended RATTAWU among other members of the organization for their effort in informing, enlightening, and entertaining the public at all times.

Comrade Nasiru Illiya, chairman of RATTAWU, while speaking, said they were at his office to register their gratitude to the giant stride of Governor Mai Mala Buni, especially on the digitization of the two media organisations in the state.

“Sir, we are equally very grateful to note that within your short stay as commissioner of Information, we have started witnessing a positive transformation in the sector through the award of contracts worth millions of naira for upgrading YBC and YTV from analogue to digital transmission

“As I am speaking to you now, YBC is online transmission live,” Illiya disclosed


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FirstBank Supports Author on New TV Series

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First Bank of Nigeria Limited has announced its partnership with Arese Ugwu for the television adaptation of her best seller, Smart Money Woman.

FirstBank Supports Author on New TV Series

The weekly show – in its first season – is billed to premiere on Africa Magic Showcase this Wednesday.

The Smart Money Woman is a programme that shows the experiences, sacrifices, struggles and vigour of women in society as they carry out their day to day activities in spite of the gender imbalance in the society, especially in Africa.

The series is an adaptation of Smart Money Woman written to tackle debt, providing tips on inculcating the right savings culture of the African middle class (why don’t we say – every individual – as against limiting to African middle class), the fear and misconceptions surrounding money and the lack of it, love, friendships, cultural and societal pressures and the roles they play in success.

The half hour 13-episode series which is directed by Bunmi Ajakaiye and Co-, produced by Kemi Lala Akindoju, Akin Marinho and Arcadia Tv Africa would have viewers exposed to financial literacy nuggets. Its cast include; Osas Ighodaro, Toni Tones, Ini Dima-Okojie, Eby Eno, Eso Okolocha, Timini Egbuson, Karibi Fubara, Tope Tedela, Seun Ajayi and Temisan Emmanuel.

According to Arese Ugwu, author and executive producer, Smart Tribe Media; “The Smart Money Woman is a love letter to every modern and upwardly mobile African women who are exploring life opportunities and experiences to find that right balance in their day to day activities especially in their career, friendship, relationship and of course, family.”

“We thank First Bank of Nigeria Limited for being the first corporate sponsor to believe in my dream and take a chance on a first-time producer. This is a partnership we are pleased to reckon with, whilst we recognise how they have successfully empowered women across the geo-political zones in Nigeria through its various initiatives, especially the FirstGem product. They have provided mentoring, support and capacity building opportunities for all to create a new generation of financially literate women thereby contributing to the continued growth and development of the country.”

Speaking on the TV show, Folake Ani-Mumuney, group head, Marketing & Corporate Communications, First Bank of Nigeria Limited, said: “FirstBank has been at the forefront of promoting female empowerment and we understand the role financial literacy plays in deepening financial inclusion, whilst promoting female independence.

The essence of the TV programme is to raise financial awareness to inspire every individual in the society, especially women, to make informed choices and take effective actions for their financial wellbeing, she concluded.”


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OurTv Secures LaLiga Broadcasting Rights for Nigeria

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OurTV, a DTH free TV broadcast satellite service provider, has secured broadcast rights for Laliga matches in Nigeria.

OurTv Secures LaLiga Broadcasting Rights for Nigeria

OurTV will broadcast Laliga Santander matches live on its Sports Channel 120.

Commenting on the development, Olushola Peters, Head of Marketing of OurTV, said: “This is one major milestone for OurTv and we want to thank our esteemed users, who have always believed and supported us. We value your input and suggestions as it is a core culture in OurTv to listen and please our viewers as much as we can.”

OurTv is a Direct-To-Home (DTH) TV broadcast satellite service with onetime payment of set-up boxes that offers over 18 unique and exciting channels with the use of homegrown services.


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