Broadcasting
MultiChoice Unfolds Plans for Digital Migration
MultiChoice, the leading provider of premium pay television on the DStv and GOtv platforms, has renewed its commitment in boosting content on its channels with the digital migration plan scheduled to take place by June 2015.
The company said that its subscribers need not worry as it has perfected plans to ensure that contents are enhanced on its platform, thereby declaring its readiness for the digital migration.
In line with the Digital Switch over propagated by the National Broadcasting Commission (NBC) in tantrum with the International telecommunication Union (ITU’s) mandate, MultiChoice said through DStv and GOtv respectively, it has plans to collaborate with the Commission to ensure effective delivering of contents, especially, locally developed contents.
Speaking during a media parley at the weekend, in Lagos, Mr. Martin Mabutho, general manager, marketing and Sales, MultiChoice Nigeria, said that DStv would offer the best to its subscribers during and after the ongoing world cup in Brazil on its channels.
He added that the excitement of the games would be taken from the event scenes to the television screens of the subscribers without disruption.
Mabutho added that the broadcast right, as already secured by MultiChoice, would be effectively utilized within the period and other sporting seasons, as well as the Big Brother Africa (BBA) season 9 due to commence soon.
He said, “Plans are on the way to ensure that we deliver this content on GOtv platform which is the first for us, and we would also unveil year end programming which cannot be disclosed at this time. And from the programming point of view we are looking really solid”.
On her part, Mrs. Elizabeth Amkpa, general manager, GOtv, said that the pay TV Company would increase its programme, enhance picture and audio clarity without increase in subscription rate.
According to her, GOtv would be partnering with NBC in the digital migration process to ensure it delivers the best service to its customers which cuts across the country.
Amkpa further explained that the defects from payment vendors in terms of subscription issues would be thoroughly addressed and that subscribers should always direct their complaints to its customer care unit which was attested to have been efficient.
Explaining further, Mabutho said that MultiChoice has done much in its corporate social responsibility (CSR) initiatives that border around education and health.
He said as part of its CSR, MultiChoice has embarked on the resource centre project, an educational scheme committed to the effective use of information technologies (ICTs) for enhancing teaching, learning and management processes in the nation’s education system
The MultiChoice resource centre project is currently up in 284 schools in 28 States of the Federation.
Recently, ten public secondary schools in Bayelsa State were added to the list of beneficiaries of the scheme.
MultiChoice Nigeria has slashed the price of its DStv decoder from N20,000 to N10,000, representing a 50 percent drop, in a aim at attracting attract more customers and curb declining subscriptions.
The campaign, titled “We’ve Got You,” was launched on June 16 and will continue until July 31.
Also, as part of its efforts to ease economic pressure on households and improve access to digital TV services, the campaign offers a free upgrade for both active and returning customers.
Speaking on the campaign, John Ugbe, chief executive officer (CEO) of MultiChoice Nigeria, said the initiative reflects the company’s commitment to rewarding loyalty and enhancing daily viewing experiences.
“We want to ensure our customers feel appreciated and have access to the best entertainment every day,” Ugbe said.
“The ‘We’veGot You’ campaign is about making premium content more accessible and showing that DStv offers something for everyone, not just football fans.
“By repositioning itself as a platform for daily value, DStv aims to encourage content discovery across a wider array of genres, including movies, drama, kids’ programming, and news.
“This means more channels, more shows, and more reasons to tune in every day.”
The development comes amid MultiChoice Nigeria’s legal battle with the Federal Competition and Consumer Protection Commission (FCCPC) over price hike.
Federal Competition and Consumer Protection Commission (FCCPC) will, on Oct. 7, arraigned the Chief Executive Officer (CEO) of Qatar Airways, Mr Temi Birdzell, alongside the company and its top officers, over allegations bordering on breach of FCCPC Act, 2018.
The defendants will be arraigned before Justice James Omotosho of the Federal High Court in Abuja.
Others to be arraigned with Birdzell are Stella Ihediwa, the Account Manager of the airline; Kennedy Chirchir, the Country Manager and Eva Ojeje, who is the Sales Manager of the company.
Although the arraignment was scheduled for Tuesday, the matter could not proceed.
Upon resumed hearing, none of the defendants was in court.
When the matter was called on Tuesday, none of the defendants was in court due to improper service of the court documents, including the hearing notice, on them.
FCCPC.’s lawyer, Chizenum Nsitem, told the court of their inability to serve four of the defendants, although the company was served.
Nsitem then sought an adjournment to enable them do the needful and the judge adjourned the matter until Oct. 7 for the defendants to take their plea.
The News Agency of Nigeria (NAN) reports that the commission, in the charge marked: FHC/ABJ/CR/200/2025, dragged Qatar Airways, Birdzell, Ihediwa, Chirchir and Ojeje to court as 1st to 5th defendants respectively.
FCCPC, in the application dated May 26 but filed May 27, had preferred a two-count charge against the defendants.
The defendants were alleged to have failed to appear before FCCPC in compliance with a lawful summons of the commission dated Sept. 6, 2024, and thereby committed an offence contrary to and punishable under Section 33 (3) of the Federal Competition and Consumer Protection (FCCPC) Act, 2018.
They were also accused to have on Sept. 18, 2024, intentionally withheld the production of documents in compliance wth a lawful summons of the commission, thereby committed an offence contrary to and punishable under Section 111 of FCCP Act, 2018.
In count three, they were alleged to have on Sept. 18, 2024, engaged in the contravention of the consumer rights, thereby committed an offence contrary to Section 124(1) and punishable under Section 155 of the same Act.
Broadcasting
Global recognition for African communications agency as Irvine Partners CEO joins UK PR power list
Irvine Partners (IP) is proud to announce that its CEO, Rachel Irvine, has been named to the prestigious Women in PR 40 over 40 power list in the United Kingdom.
Rachel-Irvine-CEO-Irvine-Partners
This recognition celebrates women in leadership who have demonstrated exceptional leadership, driven change, and championed effective staffing strategies within the industry.
“This list celebrates the vision and lasting impact of women who continue to lead with purpose,” says Rachel Irvine.
The honour not only spotlights Rachel Irvine’s achievements but also underscores the strategic advantage of Irvine Partners’ approach to assembling the most effective teams.
This emphasis on broad perspectives and a range of experiences has propelled the agency from its South African roots to international acclaim, with wholly owned offices now thriving in the UK, Germany, Kenya, Nigeria and Ghana.
The proudly woman-owned and led agency gets that securing the right talent, regardless of background, is a direct business advantage. Three in every four of its employees are women, with people of colour comprising 60% of its global staff.
IP cultivates a workplace where varied expertise is valued. Its talent strategy allows its teams to bring unique insights to complex client challenges that can only be navigated with a nuanced understanding of audiences across its six regions.
IP’s emphasis on its people and culture is crucial to how the agency maintains long-term client relationships with global industry giants such as Google, Spotify, Uber, TikTok and Salesforce.
“Good ideas don’t carry passports,” Irvine adds. “Our global success isn’t just about market expansion; it’s a testament to the power of diverse perspectives and a culture where entrepreneurial spirit thrives, consistent excellence is expected, and everyone’s potential is actively grown.
“As we’ve grown from Woodstock in Cape Town to Westminster, London, we’ve built an environment where every team member is actively coached and cultivated to excel. This ethos isn’t just a moral compass; it’s our strategic asset.”
The Women in PR 40 over 40 power list addresses ageism in the PR industry, a bias that research shows disproportionately affects women from the age of 40 onwards. Rachel Irvine’s inclusion is a strong counter to this trend, highlighting the significant value experienced professionals bring to the industry. “Grumbling about a stacked deck seldom yields results,” advises Irvine.
“If you’re in a place that doesn’t serve or support you, leave. Back yourself and find your tribe.”
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