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NDPC Chief, Olatunji, Spotlights Data Protection’s Role in Digital Economy

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Dr. Vincent Olatunji, National Commissioner/CEO of the Nigeria Data Protection Commission (NDPC), shed light on the significance of data protection in the digital economy during the recent pre-launch of the National Privacy Awareness Campaign.

Speaking at the ’50 Most Valuable Personalities in Nigeria’s Digital Economy Conference & Award’ in Lagos, Olatunji emphasized the crucial role data protection plays in fostering a thriving digital economy. He underscored the commitment of NDPC to raising awareness among citizens regarding data protection principles, essential for ensuring compliance with the Nigeria Data Protection Act 2023.

He said, “we firmly believe that awareness is a pre-condition for compliance and the ability of all operators including Licensed DPCOs to effectively do their tasks as prescribed by the law – Nigeria Data Protection Act 2023. Therefore, I want to recommend the NSDPA to reach out for support of associations such as ALDAPCON as critical stakeholders in the data protection ecosystem.

“What we expect in the weeks and months ahead is that the message of data protection will begin to run deep in corporate Nigeria and rural settlements and semi-urban centres across the country”

The National Privacy Awareness Campaign is anchored by the Nigerian Stakeholders for Data Protection Awareness (NSDPA).

The pre-launch ceremony which held as part of the highlights of the 50 MVPS event attracted stakeholders from various sectors, including the leadership and members of prominent associations such as the Association of Telecommunications Companies of Nigeria (ATCON), Association of Licensed Telecoms Operators of Nigeria (ALTON), and the Association of Licensed Data Protection Organisations of Nigeria (ALDAPCON).

Olatunji highlighted the necessity of awareness as a precursor to compliance, stressing the importance of collaboration with critical stakeholders like ALDAPCON to enhance data protection practices across corporate Nigeria and local communities.

Sani Ahmed Yaro, Zonal Coordinator of the Nigerian Stakeholders for Data Protection Awareness (NSDPA), shared plans for a national campaign aimed at educating every Nigerian on data privacy. He was represented by Delmwa Gogwim, a senior executive of the NSDPA.

Ivan Anya, Chairman of ALDAPCON, echoed similar sentiment, affirming the pivotal role of awareness in optimizing the functions of licensed Data Protection Compliance Organizations (DPCOs).

Nigeria’s digital economy and opportunities for young people

Furthermore, Prof. Nentawe Goshwe Yilwatda presented insights on Nigeria’s digital economy and opportunities for young people. He highlighted the transformative potential of emerging technologies like the Internet of Things, artificial intelligence, and robotics in revolutionizing various sectors.

People’ by Prof. Nentawe Goshwe Yilwatda, Nigeria has a good chance to leapfrog its economy by leveraging the unfolding opportunitiesin the technology realm.

His words: “the Fourth Industrial Revolution (4IR) presents a transformative opportunity for Nigeria to harness the power of emerging technologies such as the Internet of Things, machine learning, artificial intelligence, and robotics to revolutionize various sectors, from agriculture and healthcare to manufacturing and security.”

Prof. Yilwatda, a scholar and politician, said Nigeria must intentionally prepare its youths for the vast opportunities in the digital economy.

He said “Some of the opportunities available for young people in the digital economy space are a fertile ground for young entrepreneurs to launch innovative startups and digital businesses. From e-commerce ventures and fintech solutions to digital content creation and marketing.

Adding: “Young entrepreneurs can leverage emerging technologies like artificial intelligence, machine learning, and the Internet of Things to develop cutting-edge solutions across various sectors, including agriculture, healthcare, manufacturing, and security… Between 2016 and 2019, Nigeria spent a staggering N3.35 trillion on agricultural imports, while exports remained meager at N803 billion. Leveraging 4IR technologies such as precision agriculture, smart farming, and data analytics could potentially revolutionize this sector, boosting productivity and efficiency.

The other opportunities are employment and freelancing: The rise of remote work and the gig economy has opened up new avenues for employment and freelancing opportunities for Nigeria’s youth. With the global remote jobs market expected to reach $100 billion by 2032, young Nigerians can leverage their digital skills to secure lucrative remote roles in areas such as web development, digital marketing, virtual assistance, and many more.

Furthermore, as companies across sectors embrace digital transformation and 4IR technologies, there is an increasing demand for professionals with specialized digital skills, such as data analysts, cybersecurity experts, software developers, robotics engineers, and artificial intelligence specialists. Young Nigerians can position themselves for these high-growth job opportunities by acquiring relevant digital skills and staying abreast of emerging technological trends.”

Prof. Yilwatda said Nigeria can unlock the transformative power of its digital economy and position itself as a global leader in this rapidly evolving space by investing in youths and digital infrastructures.

 ‘Myths and Realities of Nigerian Digital Economy’

Additionally, Ike Nnamani, CEO of Digital Realty Nigeria, challenged policymakers and stakeholders to debunk myths surrounding the Nigerian digital economy. He identified key misconceptions, including exaggerated claims about Nigeria’s data center market and its position in Africa’s digital landscape.

Nnamani acknowledged, “Nigeria is undergoing accelerated digitization of the consumer and enterprise economies, in turn driving demand for people with digital skills, data center capacity and attracting new providers into the market.”

However, the myths of its digital economy present challenges and opportunities for government, policy makers and other stakeholders including operators to stir the country to progress and ‘shared prosperity.’ He identified five myths associated with the country’s digital economy.

He itemized the five myths  in this order:

Myth #1: Nigeria has excess number and capacity on subsea cables

The fact demonstrated by the “recent subsea cables cut shows more redundancy needed,” Nnamani told an audience of ICT/Telecoms CEOs and political though leaders.

Myth #2: Nigeria has strong cloud services and local cloud infrastructure

This is clearly not the reality on ground. While there are significant numbers of cloud infrastructure providers, the gaps for cloud services remain extensive and largely unmet.

Myth #3: The Digital Economy will be primarily driven by Telcos –  While this myth may have been reinforced by deliberate policy attention on telcos and the huge mobile subscriptions in excess of 200 million, a mix of factors including the technology shift to 5G with onward progression to 6G and the rise of hyperscalers would mean that the digital economy will be beyond telcos as sole markers of growth.

Myth #4: Nigeria’s datacenter market has matured. Nnamani emphasized: “the fact is that Nigeria is the country with largest datacentre potential in Africa but currently lagging behind smaller economies as the table shows. There is tendency for regular exaggeration of the growth curve for datacentres that often play down the significant growth of datacentres and impact in other economies within the continent.

Myth #5: Nigeria’s GDP makes it the leader in Africa digital economy.  Nigeria’s ranking as the largest economy does not equate to the largest d

The 50MVPs is organised by IT Edge News, to highlight challenges and trends in the sector as well as honour trailblazers and steadfast leaders who have propelled the digital economy forward despite formidable obstacles.

“This is the time to highlight progress, examine challenges, rework partnerships, and recognise icons, said Olusegun Oruame, Founder of IT Edge News, published since 2024

The ’50 Most Valuable Personalities in Nigeria’s Digital Economy Conference & Award’ serves as a platform to address sectoral challenges, honor industry pioneers, and recognize individuals driving digital innovation in Nigeria, as noted by Olusegun Oruame, Founder of IT Edge News, the event organizer.

 


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E-Business

FG to Fnalise National Intellectual Property Policy  Soon– NCC Boss

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Dr John Asein, director-general, Nigerian Copyright Commission (NCC), has said that the federal government is taking steps to finalise its National Intellectual Property (IP) Policy and Strategy for the country.

FG to Fnalise National Intellectual Property Policy  Soon– NCC Boss

Asein disclosed this on Friday while commemorating the 2024 World Intellectual Property Day with the theme “IP and the SDGs: Building Our Common Future with Innovation and Creativity’’ in Abuja.

The that the Day is observed every April 26 to celebrate the importance of intellectual property (IP) rights to encourage innovation and creativity.

The director-general was represented by  Mr Emeka Ogbonna, director of Legal.

NCC boss said the policy would serve as a blueprint for a more efficient modern and responsive legal and administrative framework for the country to leverage on its creative and innovative potential.

He said that the day underscored the power of innovation and creativity in achieving the Sustainable Development Goals (SDGs) and shaping a sustainable and inclusive future for humanity.

According to him, the SDGs represent a universal call to action to end poverty, protect the planet, and ensure prosperity for all by the year 2030.

“IP rights play a pivotal role in fostering innovation, creativity, and technological advancements. They provide the framework that encourages men and women to develop new solutions that address global challenges.

“It is the lynchpin for incentivising the use of creative and innovative ideas to solve many of the challenges that confront humanity.

“This year’s World IP Day reminds us that intellectual property can be a powerful tool for social, economic, and environmental development.

“It encourages individuals, businesses, and governments to leverage IP rights to drive innovation, create jobs, and build resilient communities.

“By aligning our intellectual property policies and strategies with the objectives of the SDGs, we can accelerate their achievement,’’ NCC boss said.

He said in the spirit of the “Renewed Hope Agenda’’ of the present administration, government had also shown appreciable commitment to the creative industry as a major sector of the economy.

“As one of the agencies responsible for the wholesome development of the creative sector, the Nigerian Copyright Commission will continue to provide the needed institutional, legal and administrative support for the protection, promotion, regulation and enforcement of copyright.

“The commission will pay particular attention to using the copyright system to advance Goal 1 (No poverty); Goal 4 (Quality education); Goal 5 (Gender equality).

“And Goal 8 (Decent and economic growth); Goal 9 (Industry, innovation and infrastructure) and Goal 17 (Partnerships to achieve the goals).

“We are aware that the goals would have to be adapted to fit the peculiar needs of intellectual property which is an intangible asset.’ ’he added.

The director-general, who said that the commission focused on the 17 SDGs to address emerging challenges, called on authors, innovators, users, IP experts and other stakeholders to reflect on the vulnerability of the nation’s fragile knowledge and creative ecosystem.


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NITDA, ICF Train 100 Schoolgirls in ICT Skills

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The National Information Technology Development Agency (NITDA) and Illmi Children’s Fund (ICF) have trained 100 schoolgirls in digital and Information and Communication Technology skills training.

Mrs. Maryam Augie-Abdulmumin, ICF Executive Director, confirmed this in a statement on Thursday in Lagos.

The graduation followed the training of the schoolgirls in ICF and NITDA’s DIGITGALS 2.0 programme, a collaborative initiative aimed to equip adolescent girls in Abuja with critical digital and ICT skills.

Augie-Abdukmumin said the DIGITGALS 2.0 centred around essential digital literacy, programming fundamentals, digital marketing and communication skills, and cybersecurity awareness.

She added that the girls were equipped with the confidence to compete and excel in a globalised digital economy. The graduation was in commemoration of the 2024 International Girls in ICT Day celebration on April 25.

DIGITGALS 2.0 is in its second phase and empowered 100 senior secondary school girls selected from five government schools in the Federal Capital Territory.

The girls aged between 15 and 18 years were equipped with the knowledge and tools needed to thrive in the digital world and address the growing demand for ICT skills in the 21st century.

Augie-Abdulmumin reiterated the importance of bridging the digital gap in the country starting with the girl-child.

“This graduation ceremony on International Day of Girls in ICT is a powerful symbol of our commitment to closing the digital gender gap.

This programme made possible through our partnership with NITDA, and signifies a crucial step towards bridging the digital gender gap.

It also fostering a future where women are active leaders in the tech industry. This is also an opportunity for these girls to take charge of their own future,”.

Mr Kashifu  Abdullahi, the Director-General of NITDA, commended the collaborative efforts of ICF in making the DIGITGALS 2.0 a reality.

According to him, building a diverse and inclusive digital workforce is critical for Nigeria’s success.

“We are proud to collaborate with ICF on DIGITGALS 2.0 to empower these young women to become active participants in the tech industry. This programme showcases the importance of collaborative efforts in bridging the digital gender gap.

These girls have been equipped with essential digital skills, and ICF and NITDA are confident they will become active contributors to Nigeria’s thriving tech landscape,”.

ICF is a non-profit organisation dedicated to improving the lives of children, from underprivileged backgrounds, through education, healthcare, technology and entrepreneurship initiatives.

NITDA is a public service institution established in 2007. It functions as the ICT policy implementing arm of Nigeria’s Federal Ministry of Communication and Digital Economy.


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Confronting the Google Monolith: Survival Strategies for Online Businesses

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By Reuben Kalu.

In the vast expanse of the digital realm, Google looms large, an omnipresent force shaping the way we navigate, search, and conduct business online.

From its humble beginnings as a search engine to its current status as a multifaceted tech behemoth, Google has entrenched itself deeply into the fabric of the internet.

Its influence is undeniable, its reach unparalleled, and its ubiquity seemingly inescapable. But can you truly run an online business without Google?

The answer, in today’s digital landscape, is a resounding no. You have no choice.

Google’s dominance extends across multiple facets of the online world, making it virtually impossible for businesses to thrive without engaging with its ecosystem.

From search engine optimization (SEO) to online advertising, email services to analytics, Google’s suite of products and services permeates every aspect of the online business landscape.

Attempting to operate without Google is akin to swimming against a relentless tide, fighting an uphill battle fraught with obstacles and limitations.

At the heart of Google’s influence lies its search engine, the gateway through which billions of internet users navigate the vast expanse of online content. .

Google’s search algorithms wield immense power, determining which websites rank prominently in search results and which languish in obscurity.

For businesses seeking to attract organic traffic and expand their online presence, optimizing for Google’s search algorithms is not merely advisable—it’s imperative.

But Google’s influence extends far beyond search. Consider Google Ads, the company’s advertising platform that enables businesses to reach targeted audiences through paid search, display, and video advertising.

With billions of searches conducted on Google each day, Google Ads provides unparalleled reach and visibility, allowing businesses to target potential customers with pinpoint accuracy.

Attempting to compete in the online advertising arena without leveraging Google Ads is akin to entering a battle unarmed—a futile endeavor destined for failure.

 

Moreover, Google’s suite of productivity tools, including Gmail, Google Drive, and Google Workspace, has become indispensable for businesses seeking to streamline their operations and enhance collaboration.

With seamless integration across devices and platforms, Google’s productivity tools offer unparalleled convenience and efficiency, empowering businesses to work smarter, not harder.

Attempting to eschew Google’s productivity suite in favor of alternative solutions is not only impractical but also unwise, depriving businesses of the tools they need to succeed in today’s fast-paced digital landscape.

Furthermore, Google Analytics stands as the gold standard for web analytics, providing businesses with invaluable insights into their online performance and audience behavior.

From tracking website traffic and user engagement to analyzing conversion metrics and customer demographics, Google Analytics offers a comprehensive toolkit for optimizing online marketing strategies and driving business growth.

Attempting to gauge online performance without leveraging Google Analytics is akin to flying blind, devoid of the critical data needed to make informed decisions and drive meaningful results.

But perhaps the most formidable aspect of Google’s influence lies in its role as a gatekeeper of information and access.

With billions of users relying on Google’s platforms and services each day, the company wields immense control over the flow of online traffic and the dissemination of information.

For businesses seeking to connect with customers and expand their reach, Google’s dominance presents both a tremendous opportunity and a formidable challenge.

Attempting to circumvent Google’s influence and establish an online presence independent of its ecosystem is a Herculean task, fraught with uncertainty and risk.

In essence, attempting to run an online business without engaging with Google is akin to swimming against a relentless tide, fighting an uphill battle fraught with obstacles and limitations.

While alternative platforms and solutions exist, none possess the ubiquity, reach, and influence of Google’s ecosystem.

To thrive in today’s digital landscape, businesses must embrace Google’s dominance and leverage its suite of products and services to their advantage. You have no choice.

In conclusion, Google’s pervasive influence permeates every aspect of the online business landscape, making it virtually impossible to escape its grasp.

From search engine optimization to online advertising, productivity tools to web analytics, Google’s ecosystem encompasses a vast array of products and services that have become indispensable for businesses seeking to succeed in the digital age.

While alternative solutions may exist, none possess the ubiquity, reach, and influence of Google’s ecosystem.

To thrive in today’s digital landscape, businesses must embrace Google’s dominance and leverage its suite of products and services to their advantage.

You have no choice.


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