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Newmark Group Scoops Two Awards @ SABRE Awards 2024

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Newmark Group, a Pan-African strategic communications and brand positioning firm, has secured two prestigious awards at the 2024 SABRE Awards ceremony, held recently in Côte d’Ivoire.

The accolades were awarded in recognition of the company’s outstanding public relations campaigns for Zipline and Qi Group’s FinGreen program.

Zipline’s communication campaign was recognized in the Corporate Image category for its outstanding execution and impactful results.

The campaign was designed to enhance Zipline’s corporate image, emphasizing its innovative approach and commitment to improving logistics and healthcare delivery through drone technology.

Newmark formulated a comprehensive communication strategy, encompassing media relations, social media interactions, Executive Profiling, events, and public relations for the organization in Ghana, Kenya, and Nigeria.

The campaign successfully highlighted Zipline’s contributions to society, positioning it as a leader in healthcare and technological innovation.

“Fingreen,” Qi Group’s flagship financial literacy program, won in the Diamond category for “Company of the Year,” demonstrating Newmark Group’s prowess in creating impactful and meaningful campaigns.

“FinGreen is an educational initiative aimed at promoting financial literacy among underserved communities. Through workshops, seminars, and interactive sessions, the program has empowered individuals with the knowledge and skills needed to manage their finances effectively.

“The programme had a coverage of 1,000 trainees or trainers focusing on key topics in a bid to reduce poverty and support economic development while promoting financial inclusion and stability in disadvantaged populations.

“This award recognizes the program’s positive impact on communities and its role in fostering economic empowerment.

“We are incredibly proud of our achievements at the SABRE Awards this year,” said Gilbert Manirakiza, CEO of The Newmark Group.

“This recognition is a testament to our team’s dedication, creativity, and commitment to excellence. The success of the two campaigns reflects our ability to create impactful communication strategies that resonate with diverse audiences.

“We are proud to lead in the integrated marketing communications industry and will continue to push the boundaries of innovation and deliver outstanding results for our clients and communities.

The Superior Achievement in Branding and Reputation (SABRE) Awards, which recognizes exceptional achievements in public relations, marketing, and communications, is a benchmark of excellence in the PR industry. Winning these awards is a significant accomplishment that underscores Newmark Group’s dedication to delivering exceptional and innovative communication strategies.

This double win at the SABRE Awards adds to Newmark Group’s impressive track record of success. In the past year alone, the company has garnered five major awards, including honors at the IPRA Golden World Awards, the PRGN Awards, and the World Public Relations and Communications Awards.

These accolades highlight Newmark Group’s consistent excellence and leadership in the field of public relations.

With these prestigious awards, Newmark Group is poised to continue its trajectory of excellence in the public relations industry. The company remains committed to delivering top-tier communication strategies that drive results and make a positive impact on society.

These wins will further solidify the firm’s reputation as a trusted and innovative player in the integrated marketing communications sector. Currently present in over 30 countries in Africa and a client portfolio spanning various sectors from healthcare to aviation to agriculture, the company has been a key driver of Public Relations initiatives for numerous organizations in Africa and the World.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Police Suspends eMotor Registry Enforcement Following Outcries

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Kayode Egbetokun, inspector general of police, has announced the suspension of the the enforcement of electronic central motor registry registration otherwise e-CMR for vehicle owners in the country.

Police Suspends eMotor Registry Enforcement Following Outcries

Muyiwa Adejobi, force spokesperson, had on Saturday said the IG ordered that the enforcement of the e-CMR should commence on July 29.

The enforcement order sparked an outcry from Nigerians, who accused the police of creating an opportunity to extort vehicle owners.

John Aikpokpo-Martins, chairman of the Nigerian Bar Association (NBA) Section on Public Interest and Development Law, said the directive by Egbetokun to begin enforcing the digitised Central Motor Registry was a blatant disregard for the rule of law.

But in a statement on Sunday, Adejobi announced that the IG has suspended the enforcement of the e-CMR.

He added that there was the need to sensitise the citizens on the initiative, which he said was designed to secure vehicles.

He said, “Following the reconfiguration and commencement of the electronic central motor registry registration process the Police have deemed it necessary to highlight the benefits and effectiveness of the e-CMR initiative which is designed to ensure the safety and security of all types of vehicles including motorcycles by collating data imputed into the system by vehicle owners and acting on such to flag the vehicles if reported stolen.

“The e-CMR will provide a firsthand database to the Force for curbing vehicular crimes as dedicated officers can access real-time comprehensive data of every vehicle on their tablets.

“Similarly, the e-CMR will prevent multiple registrations of vehicles and serve as a database to collate biometric and other data of vehicle owners and individuals, adding value to the national database and incident report portal generated from other Ministries, Departments and Agencies towards general security.”

Adejobi denied that the e-CMR was a revenue-generating platform.

He said, “Furthermore, contrary to news making the rounds and insinuations about the e-CMR, the NPF wishes to state categorically that the e-CMR is not a revenue-generating platform but an initiative to digitalize policing for effectiveness and general safety of lives and property of Nigeria residents. “

Adejobi said the IG ordered the immediate suspension he had earlier given.

He stated, “The Inspector-General of Police, IGP Kayode Egbetokun has ordered an immediate suspension of the proposed enforcement of the e-CMR initially scheduled to commence on the 29th of July, 2024. This is to give ample opportunity for mass enlightenment and education of all citizens and residents on the process, benefits and effectiveness in solving the challenge of vehicle-related crimes, and protection of individual and corporate vehicle ownership.”

Adejobi sought the understanding of the citizens and key into the initiative.


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Osagie Okunbor, Shell Nigeria MD Honoured for Exemplary Leadership

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Osagie Okunbor, managing director, Shell Petroleum Development Company of Nigeria Limited, and country chair, Shell Companies in Nigeria, has been recognised for his “Invaluable contributions to the  Nigerian energy sector and his service to humanity.”

Osagie Okunbor, Shell Nigeria MD Honoured for Exemplary Leadership

Former Deputy Governor, Central Bank of Nigeria, and Director, Heritage for Life Foundation, Tunde Lemo (left), presenting the Foundation’s  Award for Exemplary Leadership and Service to Humanity to the Managing Director, Shell Petroleum Development Company and Country Chair, Shell Companies in Nigeria, Osagie Okunbor, at a ceremony in Lagos on Thursday.

Osagie received the Award for Exemplary Leadership and Service to Humanity from a Lagos-based NGO, Heritage for Life Foundation, at a ceremony held in Lagos.

Tunde Lemo, director of the Foundation, and former deputy governor, Central Bank of Nigeria (CBN), handed out the award which he said was instituted to promote “moral qualities and attitudes pivotal to the growth of a stable and functional society” by recognising individuals who exbibit the virtues.

An elated Okunbor said: “I’m pleased at this recognition which calls for greater commitment to the highest standards of leadership and service to humanity. With the support of my colleagues and other stakeholders, I hope to continue to  contribute to the development of our country.”

The award from the foundation was the second bestowed on the longest serving Country Chair of Shell companies in Nigeria in the past month.

At the 60th anniversary of the Nigerian Institute of Public Relations (NIPR), Okunbor was conferred with the Diamond Ambassador of Brand Nigeria as part of NIPR’s Diamond Jubilee National Awards.

Presenting the award, Dr. Ike Neliaku, president and chairman of Council, NIPR noted that Okunbor earned the award having demonstrated exceptional leadership as Chairman of the largest energy company in Nigeria that had made significant contributions to the socio-economic development of Nigeria in more than seven decades.

Okunbor’s contributions to the energy sector are the highlights of a career in Shell which has seen him serve in Nigeria, the UK, Brunei and the Netherlands before his appointment as Managing Director, SPDC and Country Chair in 2015.

In May, the executive council of the Nigerian Gas Association recognised Okunbor for “outstanding contributions towards the advancement of Nigeria’s gas sector.”

 

 

 

 

 


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NNPC Cuts Investment In Dangote Refinery From 20 Percent to 7.2 Percent 

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Nigerian National Petroleum Company (NNPC) Limited has reduced its investment in the Dangote Refinery from 20 per cent to 7.2 per cent, according to Aliko Dangote, chief executive officer, Dangote Refinery.

NNPC Cuts Investment In Dangote Refinery From 20 Percent to 7.2 Percent 

Aliko Dangote

Dangote, who made this known in Lagos on Sunday and the NNPC confirmed the development, saying it assessed its investment portfolio to align with its goals.

“NNPC no longer owns a 20 per cent stake in the Dangote refinery. They were met to pay their balance in June, but have yet to fulfil the obligations. Now, they only own a 7.2% stake in the refinery,” Dangote said.

In September 2021, NNPC had acquired a 20 per cent stake in the Dangote Refinery for $2.76 billion.

NNPC had initially financed the 20 per cent stake through a $1.036 billion funding from Lekki Refinery Funding Limited, of which $1 billion was paid to Dangote Refinery and $36 million was for transaction costs.

The remaining $1.76 billion was to be paid through a combination of a $2.5/barrel discount on 300,000 barrels per day of crude oil supplied to the refinery, and 100 per cent of NNPC’s portion of any dividends declared by the refinery.

Reacting to the statement by Dangote, the NNPC in a press release on Sunday evening, said the company “made a commercial decision to cap our investment at the amount already paid.”

“Several months ago, we made a commercial decision to cap our investment at the amount already paid. This decision was taken by NNPC Ltd and has no impact on our business.

“NNPC Limited periodically assesses its investment portfolio to ensure alignment with the company’s strategic goals.

“The decision to cap its equity participation at the paid-up sum was made and communicated to Dangote Refinery several months ago,” Olufemi Soneye, spokesman, NNPC, said in a statement on Sunday evening.

 

 

 

 

 

 

 


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