News
Nigerians Prefer Mobil Apps to Mobile Websites- Report

Inmobi, the largest independent mobile ad network latest research has revealed that Nigerians are currently more enthusiastic for mobile apps appreciation than mobile websites, as three out of five users have paid for a mobile app.
Moses Kemibaro, sales Director for InMobi said the research conducted with 1007 respondents in Nigeria recruited via the InMobi Ad network, is an avenue to redirect minds of local apps developers.
He added that the industry requires that those who look forward to establish business or revenue through mobile apps or mobile webs should know what an average Nigerian thinks and how they can take advantage of that.
“We want them to understand the usage and preferences; where Nigerians are concerned in terms of mobile apps; Nigerians’ attitudes, opinions, expectations, etc,” Kemibaro said.
He said that 60 per cent of the respondents preferred mobile apps to mobile web; of the number 63 per cent are young adults between the ages of 18 and 24; 68 per cent of whom are mothers.
Through the research work, Inmobi, a global leader in the mobile technology space ascertained that social media and entertainment with 81 per cent each are the mobile content accessed most regularly followed by games (73 per cent), news (70 per cent), sports (55 per cent), Finance (40 per cent) and shopping (38 per cent).
“In terms of generating revenue through mobile devices, as far as Nigeria is concerned, social media, entertainment, news and sports are areas one needs to focus on,” the Inmobi ales director advised content developers.
On the other hand, Facebook, WapTrick, Google and Yahoo account for 50 per cent Nigeria’s favourite mobile websites. Perhaps, over 35 other sites formed part of the research.
On most useful functions in mobile apps and mobile sites 91 per cent of the respondents are willing to patronise the apps and sites to share contents with friends and family; another 91 per cent for excellent graphics; 89 per cent go for them based on simplicity; 87 per cent said regular updates on those apps and webs met their fancy; 79 per cent are captured for location based features and 65 per cent appreciate the hardware integration.
Inspite of the success, Inmobi also found that apart from cost, there are other factors that hinder more Nigerians from partaking in the tide, hence contents are either difficult to download, too slow, too big, not user friendly or not useful and could not match one’s type of phone.
According to him, three out of five users have paid for a mobile app. In that regard, seven per cent of the respondents spent more than #1,630 and 95 per cent of these users are willing to pay for Apps.
Out of the number, 25 per cent are willing to pay for Social Media. Games: 25 per cent; Entertainment: 18 per cent; Sports: 11 per cent; News: 8 per cent and Shopping: 5 per cent.
Speaking on the mode of carrying out the study, Kemibaro said, “We contract DECISIONFUEL, an Independent mobile research specialist. “The reason we do this is because it is their area of specialization. They collate the data; ensure impartiality, so that the data serve the best interest of what Inmobi is trying to do.
Globally, Inmobi is reaching 635 billion consumers with 100 billion impressions every month with 165 countries presence. “What this means is that we are touching 40 per cent of mobile internet users globally, on average of 200 times a month,” the sales director added.
News
Google, UpSkill Universe Relaunch Hustle Academy to Bring Free AI Skills to Africans

Google and UpSkill Universe, Sub-Saharan Africa’s leading AI and business skills training partner, have announced a major redesign of the Google Hustle Academy programme.

For the first time, the free training initiative is open to everyone, not just business owners. The new curriculum is focused on equipping individuals and entrepreneurs with practical AI skills.
Small businesses are the engine of Africa’s economy, creating over 80% of jobs on the continent. To help them grow, the Hustle Academy was launched in 2022, providing bootcamp-style training on business strategy, digital skills, AI, and leadership. The program has since trained over 18,000 SMEs, with many reporting increased revenue and job creation.
Now, as AI reshapes the job market, the program is evolving. The 2026 edition is built for anyone in Sub-Saharan Africa, including employees, students, and jobseekers, who wants to use AI to advance their career.
To meet the needs of a diverse audience, the new format includes short, 60-minute webinars and more immersive, high-impact bootcamps. These sessions are laser-focused on putting AI to work immediately in areas like digital commerce, marketing, and growth strategy.
Speaking about the academy, Gori Yahaya, Founder & CEO UpSkill Universe said “The 2026 Hustle Academy is designed to close the AI Skills gap with hands-on training that is short, focused, and immediately useful. AI is reshaping how businesses win and how careers are built, right across this continent.
“We’re excited to renew our partnership, now in its fifth year with Google, combining their global AI leadership with our deep regional AI expertise. The next wave of AI leaders will come from this continent. We are making sure they are ready.”
The Hustle Academy initiative has strengthened digital competitiveness across emerging African economies by enabling SMEs to move beyond AI awareness to practical implementation, positioning them for sustained growth in an increasingly AI-driven business environment.
“We believe that the future of Africa’s digital economy lies in the hands of individuals and entrepreneurs alike. Our new strategy focuses on scaling reach by training individuals in the latest AI-centered tools and techniques,” said a Google representative.
News
Lagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts

Lagos State has dragged 45 individuals and firms, including Bi-Courtney Aviation, DAAR Communications and Leaders & Company, to revenue court for tax debts running into billions of naira.

Lagos Govt
Bi-Courtney, operators of Murtala Muhammed Airport Terminal Two, faces N38.7 million claim; DAAR, behind Africa Independent Television, owes N22.4 million; ThisDay publishers Leaders & Company allegedly skip N67.1 million.
GMT Energy Resources tops corporates at N145.8 million, followed by Sheriff Deputies at N132.1 million; others like Heyden Petroleum, AA Rescue, BRT operator Primero also listed.
Individuals owe N13.5 million to N35 million each.
Attorney-General Lawal Pedro said suits followed ignored notices, aiming to enforce laws and fund infrastructure.
More defendants: IENG Nigeria, James Fisher, V Care Diagnostics, Venture Garden, Saro Africa, Barry Callebaut, Native Media, First Consulting, Eyowo Payments.
Compliant taxpayers post-notice escaped prosecution; defaulters risk penalties, interest, jail.
Pedro urged prompt filings and payments.
News
Beware of Fake Cerelac Products – NAFDAC

National Agency for Food and Drug Administration and Control (NAFDAC) has alerted Nigerians on counterfeit and unregistered Cerelac Mixed Fruits and Wheat products being sold in Lagos.

NAFDAC said Nestle Nigeria, the genuine Marketing Authorisation Holder of the product, received a complaint of suspected counterfeit purportedly manufactured by Nestlé Spain, bearing Batch Code 308002910.
It said that Nestle Nigeria reported that the complainant described that the counterfeit product emitted an odour suggestive of possible contact with fuel.
NAFDAC said that preliminary review of the product by Nestle Nigeria indicated that it had expired, in spite of the container displaying an expiry date of 10-2026, which suggested that the date coding had been tampered with (revalidated).
Nestle Cerelac Mixed Fruits and Wheat is a nutritious infant cereal, designed to be a delicious first food for infants.
NAFDAC said that its post-marketing surveillance’s directorate officers in Lagos conducted a surveillance visit to Maxland Shopping Centre, 193 Ago Palace, Okota, where the product was purchased by the complainant.
It added that the suspected counterfeit and unregistered Cerelac were found on sale at the premises and subsequently mopped up, while Nestle assisted in identifying the distinguishing features between registered and unregistered product.
According to the regulatory agency, Nestle revealed that the unregistered product used a hyphen (-) to separate the day from the year, while the registered product used a slash (/) to separate the day from the year.
“It is important to note that Nestle Nigeria is not aware of the channels through which the products are supplied into the country.
“Healthcare professionals and consumers are advised to report any suspicion of the sale of substandard and falsified regulated products to the nearest NAFDAC office, call 0800-162-3322, or send an email to [email protected],” NAFDAC said.
The agency warned that counterfeit formula often lacked essential nutrients, vitamins and minerals, leading to stunted growth or developmental issues.
It said that such formula might also contain contaminants that might lead to severe health consequences to infants or even death.
NAFDAC reiterated its commitment to safeguarding public health adding that it would continue surveillance activities to ensure the quality, safety, and efficacy of all NAFDAC-regulated products circulating in Nigeria.
It said that all zonal directors of the agency and state coordinators had been directed to carry out surveillance and mop up the revalidated product, if found within the zones and states.
The agency urged distributors, retailers, healthcare professionals, and caregivers to exercise caution and vigilance within the supply chain, to avoid the distribution, sale, and use of fake products.
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