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Nigeria’s VAS Market Hit ₦79Bn, yet Unhealthy

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Nigerian Value Added Services (VAS), market is valued at about ₦79 billion. Yet, it is dangerously going in comatose.

 

The business which until recently, appeared the most innovative segment of the Nigerian technology ecosystem, has lost its glory due to continued allegations and counter-allegations.

 

There are allegations of sharp and underhand practices against the VAS providers, particularly on their billing method.

 

Another dangerous factor sounding the death knell for the market is the revenue sharing dispute between the VAS providers and the telecom operators, whose platforms, the providers use.

 

There is also the alleged high handed regulatory methods, which the providers complain stifle their operations and revenue base.

 

In all of these factors, the VAS operators, under the aegis of Wireless Application Services Providers of Nigeria, WASPAN,Nigerian telecom operators and the Nigerian Communications Commission, (NCC) are locked into argument of who is at fault.

 

However, all, ironically, agree there is urgent need of VAS market rebirth.

 

Value added services, are regarded as all services beyond voice calls and fax transmissions but non-core offerings used to promote primary or core telecom businesses.

 

They include; contest and voting messages, devotional applications, live streaming, location-based services, miss call alert and voicemail box, mobile advertising, mobile money and m-commerce services among others.

 

The market, according to NCC, is estimated to grow beyond ₦200 billion by year end, 2021.

 

It was imported from saturated technology markets in developed economies, 17 years ago.

 

The earliest challenge of the services was patronage but the ingenuity of the earliest service providers opened up interests. Two services, monotones and short message services, SMS, among all others,made sense to Nigerian users and the earliest service providers capitalised on them to provide the razzmatazz that was to rapidly grow the industry and eventually fizzled out due to revenue sharing disputes and alleged regulatory incapacitations.

 

The Nokia push email compliant phones and ringtone facilities of providers like Mtech, helped to build the market.

 

The services evolved from the earliest two, to Enhanced Messaging Services, EMS, to Multi-Media Services, MMS, and spread to what are today considered Over The Top (OTT) Services like WhatsApp, facebook, netflix and all.

 

Apparently trying to take the bull by the horn, the Nigerian Communications Commission engaged stakeholders in a town hall meeting, meant to stimulate a reawakening of the VAS segment of the Nigerian telecom sector.

 

At the meeting in Lagos, NCC announced that despite challenges, there were still over 200 VAS providers in the country, a signal that the segment holds great potential to the country’s economic reawakening.

 

Making the announcement, Engr. Ubale Maska, executive commissioner, Technical Services, said that growth of VAS in Nigeria, despite challenges, indicated the growing interest in VAS provision and how innovative Nigerians are becoming in using technology to solve problems affecting the sector and Nigeria generally.

 

Maska, represented by Deputy Director, Technical Standards, Engr. Bako Wakil, said: “As the ICT ecosystem develops daily, there are bound to be challenges and stakeholders in the sector have to collaborate to proffer solutions together in order to get full benefits of the innovation that VAS can bring. That is the essence of this stakeholders’ forum.”

 

He averred that the forum makes it all the more interesting because it will go a long way in harmonising ideas and strengthening VAS operations and services for the benefit of all.

 

Also, presenting a short code harmonisation project by the commission, Engr. Tony Ikemefula, head, Fixed Networks and Wireless Services, said that one of the problems encountered in VAS operations in the country is the proliferation and duplication of short code numbers amongst operators.

 

He revealed that the Commission had decided to harmonise short codes including those used in air time top ups among operators to make it easier for subscribers to memorise.

 

He, however, allowed the VAS operators the opportunity to carry out internal harmonisation amongst their members, aligning with the new short code plans and report back results to the NCC.

 

Representing the VAS operators, Mr. Chijioke Ezeh, national coordinator, Wireless Application Services Providers of Nigeria (WASPN), said that most of the problems in the VAS space are not new but induced by its own evolution.

 

He, however, said they would have been contained if the regulator that was supposed to be the intercessor between the VAS operators and telecom operators had a good knowledge and full grasp of VAS operations.

 

According to him, “As our market began to evolve, revenue imbalance, share imbalance among stakeholders, imbalance in demographics, wide imbalance in purchasing power among subscribers, imbalance of tech standards and offerings and imbalance in licence offerings, set in.

 

“In 2011, the regulator stepped in, to provide licensing which will balance the market. But unfortunately, it yielded the exact opposite result, apparently because it lacked the understanding of VAS operations.

 

“Today, it appears the industry, despite the huge financial numbers, is dying.”


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NITDA Reveals Why AI Could Be Nigeria’s Biggest Wealth Creator, Not Oil

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National Information Technology Development Agency (NITDA) has reiterated the Federal Government’s commitment to leveraging innovation, digital skills, and emerging technologies to accelerate Nigeria’s transition into a globally competitive digital economy.

NITDA Reveals Why AI Could Be Nigeria’s Biggest Wealth Creator, Not Oil

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This commitment was reaffirmed at the Port Harcourt Tech Expo 2026, held at the EUI Centre, Port Harcourt, Rivers State, where NITDA participated as a key stakeholder in discussions aimed at advancing technology-driven economic growth and innovation across Nigeria.

Dr. Kashifu Inuwa Abdullahi, CCIE, Director-General/Chief Executive Officer of NITDA, who is represented by the Director of Stakeholder Management and Partnerships, Dr. Aristotle Onumo, delivered the Opening Keynote Address at the two-day event themed “Syntropy: Collective Futures – Systems, Solutions, Synergy and Societies.”

Addressing policymakers, technology leaders, startup founders, investors, academics, development partners, and young innovators, Kashifu emphasized that the future of Nigeria’s prosperity would increasingly be determined by its ability to harness technology, innovation, and human capital rather than reliance on natural resources.

According to him, the global digital economy presents unprecedented opportunities for Africa and Nigeria to create jobs, attract investments, and improve productivity through emerging technologies such as Artificial Intelligence (AI), data analytics, cloud computing, cybersecurity, and digital platforms.

“The future is not something we inherit; it is something we build. Nigeria’s greatest resource is not oil but its people. Our ability to develop digital talent, foster innovation, and create enabling ecosystems will determine our competitiveness in the digital age,” he stated.

He noted that AI and digital technologies are rapidly transforming industries across the world and urged stakeholders to embrace innovation as a catalyst for economic diversification and sustainable development.

He further highlighted NITDA’s ongoing implementation of the Strategic Roadmap and Action Plan (SRAP 2.0), which focuses on digital literacy, emerging technologies, innovation, cybersecurity, digital infrastructure, and inclusive economic growth.

The keynote also underscored the need for stronger collaboration among government, industry, academia, development partners, and the startup ecosystem to unlock the immense potential of Nigeria’s youthful population.

The Port Harcourt Tech Expo brought together a broad spectrum of stakeholders to deliberate on issues relating to Artificial Intelligence, startup development, digital skills, innovation financing, technology adoption, entrepreneurship, and ecosystem growth.

Participants explored opportunities for positioning the Niger Delta as a major hub for technology, innovation, and digital entrepreneurship while discussing strategies for addressing challenges related to skills development, startup financing, infrastructure, and technology commercialization.

During the event, NITDA engaged with technology companies, startups, innovation hubs, academic institutions, and development partners on potential areas of collaboration aimed at advancing digital inclusion and innovation-led development.

The Agency also used the platform to amplify the several of its flagship initiatives, including the Digital Literacy for All (DL4ALL) programme, the National Centre for Artificial Intelligence and Robotics (NCAIR), and programmes under the Office for Nigerian Digital Innovation (ONDI).

Observers at the event commended NITDA’s leadership in driving Nigeria’s digital transformation agenda and noted the growing impact of the Agency’s interventions in supporting startups, promoting digital literacy, and strengthening the country’s innovation ecosystem.

The Expo concluded with a renewed commitment by stakeholders to deepen collaboration, support innovation, and create opportunities for young Nigerians to participate actively in the digital economy.

As Nigeria continues its digital transformation journey, NITDA reaffirmed its commitment to fostering partnerships, developing talent, enabling innovation, and creating a technology-driven economy that delivers sustainable prosperity for all citizens.


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NASENI Unveils Ambitious Plan to Produce 600 Million Diagnostic Kits Annually

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Mr Khalil Suleiman Halilu, executive vice chairman and chief executive officer of the National Agency for Science and Engineering Infrastructure (NASENI), has reaffirmed the Agency’s commitment to strengthening Nigeria’s healthcare sovereignty through local manufacturing of medical diagnostic technologies.

L-R: CEO/Co-Founder, NASENI-Troment Biotechnologies Limited, Dr. Selim Hani; Team Lead, Science of Defeating Malaria initiative, Professor Dyann F. Wirth; EVC/CEO of NASENI, Khalil Suleiman Halilu; and Dr. Sami Hani, Board Member, NASENI-Troment Biotecnnologies during the dinner organized for the delegates of the initiative in Abuja at the weekend.

Halilu made the remark while hosting participants of the Harvard University-led Science of Defeating Malaria programme at a closing dinner in Abuja at the weekend, following their visit to the NASENI-TROMENT Biotechnologies Factory, where they commended the facility’s role in advancing disease control and healthcare innovation in Africa.

The delegation, led by Professor Dyann F. Wirth of Harvard University and comprising about 85 global health professionals, scientists and policymakers, toured the state-of-the-art facility and described it as a significant step towards combating malaria and other infectious diseases across the continent.

Speaking at the dinner, Halilu noted that the commendation further validated the vision behind the NASENI-TROMENT Biotechnologies Factory, a strategic project initiated 18 months ago to reduce Nigeria’s dependence on imported diagnostic kits and strengthen local healthcare manufacturing capacity.

He explained that the facility is designed to produce up to 600 million diagnostic kits annually, enough to meet about 80 per cent of Nigeria’s diagnostic testing needs while creating opportunities for export to other African countries and global markets.

The factory manufactures rapid diagnostic tests (RDTs) and in-vitro diagnostic (IVD) products under the N-CheckUP brand for diseases and conditions including malaria, hepatitis B and C, HIV, typhoid, syphilis, COVID-19, pregnancy and blood glucose monitoring.

According to Halilu, the project aligns with NASENI’s broader mandate of deploying science, technology and innovation to address national challenges, create jobs and build industrial capacity.

He expressed appreciation to Professor Wirth and members of the Harvard delegation for their recognition of the progress made at the facility and reaffirmed NASENI’s commitment to developing innovative solutions that improve lives and position Nigeria as a leading healthcare manufacturing hub in Africa.

The Science of Defeating Malaria programme, which was held in Abuja from June 7 to 13, brought together global experts committed to advancing strategies for malaria elimination and strengthening public health systems worldwide.


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NITDA Unveils Ambitious Strategy to Turn Southwest into Nigeria’s Next Innovation Powerhouse

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National Information Technology Development Agency (NITDA) has entered into a strategic partnership with the Development Agenda for Western Nigeria (DAWN) Commission through the signing of a Memorandum of Understanding (MoU) aimed at accelerating digital literacy, innovation development, and economic growth across Southwest Nigeria.

NITDA, DAWN Commission Launch Bold Plan to Digitally Empower Millions in Southwest Nigeria

Director General NITDA, Kashifu Inuwa CCIE, Director General DAWN Commission Dr Seye Oyeleye alongside representatives of both organisations, display signed copies of the Memorandum of Understanding (MoU) upon its signing at NITDA Headquarters, Abuja.

Speaking at the signing ceremony in Abuja, NITDA Director General, Kashifu Inuwa, described the agreement as a significant step toward leveraging human capital and fostering regional collaboration to drive sustainable national development.

He commended the Southwest region for its longstanding culture of cooperation, noting that collective action remains essential for national progress.

“The Southwest continues to inspire when it comes to collaboration because no one succeeds in isolation. Other regions can learn from this model of cooperation.

“For Nigeria to grow, we must understand our strengths at both the state and regional levels and build on them,” he said.

Inuwa emphasised that Nigeria’s greatest resource is its people, stressing that investments in digital skills, innovation, and technology are critical to creating prosperity and expanding economic opportunities.

According to him, the partnership will facilitate knowledge exchange, capacity building, and innovation-driven initiatives capable of empowering citizens to develop local solutions with national and global impact.

Highlighting NITDA’s ongoing efforts to deepen digital transformation nationwide, he said the Agency is scaling digital literacy programmes, supporting innovation hubs, and promoting technology development across the country.

He noted that innovation flourishes where talent, infrastructure, and supportive policies intersect, making it important for every region to identify and strengthen its comparative advantages.

“Lagos has already established itself as a fintech hub and the commercial centre of the country. Abuja is emerging as a GovTech cluster, while other regions can develop specialised ecosystems around manufacturing, commerce, and other sectors.

“Every region possesses unique strengths that can be transformed into thriving innovation clusters,” he stated.

The NITDA boss expressed optimism that the collaboration would accelerate the implementation of the Agency’s strategic initiatives throughout the Southwest.

He added that both organisations had already begun working together prior to the formalisation of the agreement and called for swift action following the signing.

“We are excited about this partnership and look forward to translating our shared vision into tangible outcomes. While engagements have already commenced, I would like to see even greater momentum after the signing of this MoU,” he added.

In his remarks, the Director General of the DAWN Commission, Seye Oyeleye, highlighted the importance of digital literacy in preparing citizens for future opportunities and ensuring meaningful participation in the digital economy.

He noted that the Commission, which coordinates development initiatives across Ekiti, Lagos, Ogun, Ondo, Osun, and Oyo States, views the partnership as a strategic vehicle for advancing Nigeria’s digital transformation agenda.

Oyeleye highlighted Nigeria’s target of equipping 100 million citizens with digital skills by 2030 through the Digital Literacy for All Initiative, stressing that the Southwest has a pivotal role to play in achieving the national objective.

“Nigeria has committed to equipping 100 million citizens with digital skills by 2030. Southwest Nigeria is not merely a contributor to that vision; it is central to its success,” he said.

He explained that the MoU formalises a shared commitment to ensuring the effective implementation of NITDA’s programmes, particularly the National Digital Literacy Framework, across the region.

He added that the Commission would leverage its extensive network and partnerships across the six Southwest states to bridge federal digital initiatives with local communities, institutions, and young people.

“We will work to ensure that NITDA’s frameworks are not only implemented but strengthened. Our reach across the Southwest positions us to connect federal digital infrastructure and programmes with communities and young people who require the skills needed to thrive in the digital economy,” he stated.

Oyeleye further assured NITDA of the Commission’s commitment to delivering measurable results throughout the five-year duration of the agreement, noting that the true value of development institutions lies in the impact they create rather than the agreements they sign.

The MoU reflects the shared determination of both organisations to advance digital literacy, strengthen innovation ecosystems, and create sustainable economic opportunities for citizens across Southwest Nigeria, further supporting the country’s journey toward a robust and inclusive digital economy.

This version improves readability, strengthens attribution, and adopts a more polished newspaper-style structure suitable for publication.


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