Telecom
NIPR Harps on Importance of Digital Skill Set in PR Space

Mr. Olusegun McMedal, Chairman, Lagos State Chapter, Nigerian Institute of Public Relations (NIPR) has reiterated its commitment in helping its members acquire the right digital skill sets that will enable them operate in the PR space.
He stated this at the Third edition of Lagos Digital PR summit with the theme: ‘The future of the communication professional: Artificial Intelligence, Augmented Reality, Machine Learning and Data Driven Contents’ held recently in Lagos.
McMedal explained that the aim of the summit is to help their colleagues, especially senior practitioners in the industry to identify that digital media blossoming and the need for them to operate in the space.
According to him, “This summit is the third in the series and the idea behind this is for us to identify that digital media is blossoming and most of our colleagues’ especially senior practitioners are not actually using that space.
“We are also looking at the possibility of getting the younger people interested in using this medium for their practice.
“So we birthed the idea to have this annual digital PR summit where we will aggregate some knowledge from veterans in the digital space to sharpen the skill sets of practitioners, especially to be able to operate in that space.
He noted that PR practitioners are losing their businesses to non-professionals because of lack of adequate digital skill set.
He added that with this type of summit they hope to stem the tide and ensure that professional get back their businesses.
McMedal further revealed that most of their practitioners have started to sharpen their skill sets by going into digital space.
He said that the choice of this year’s theme is important because Artificial Intelligence, Robotics and machine learning have become the trend for most companies hence the need to let practitioner to know that Artificial Intelligence is not a bad thing but good for the practice.
Yomi Badejo-Okusanya, MD/CEO, CMC Connect, speaking at the event, said that digital skill is a tool in public relations, adding that it’s a platform that practitioners should embrace in achieving their goals.
He noted that we should reappraise the way conduct our traditional services so that we can engage digital.
He added that any vibrant organization that does not have a significant budget for digital will become irrelevant in the next few years.
Badejo-Okusanya also called on PR practitioners to start selling their services in sachets so that they will remain in business, adding that organizations do no longer call for pinch any longer.
He advised practitioners to focus on areas where they have core competence and give services in that area, instead of going for a full pinch.
He reeled out 10 plus 1 big things that will shape the future of public relations in the country as Technology and consumerism, Activism and Advocacy, Media Consumption Habit, Global business, Creativity and Innovation.
Others are Governance and nation state, Influencers and Culture Re-orientation, Value Determination, Business of Public Relations and Talent and Story Telling.
Telecom
MTN Nigeria Rewards 1,500+ Winners with ₦290m in Mega Billion Promo

Telecoms giant, MTN Nigeria, has announced the disbursement of over ₦290 million to more than 1,500 winners in its ongoing Mega Billion Promo.

L-R: Deji Roberts, Assistant Director, Nigerian Communications Commission, Lagos Zonal Office; Ugonwa Nwoye, Chief Customer Relations and Experience Officer, MTN Nigeria; Femi Yusuf, 10 Million MTN Mega Billion Promo Jackpot Winner; Efe Kwado, MTN Mega Billion Promo Winner; Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria and Samuel Rowland, Chief Operations Officer, Lagos State Lotteries and Gaming Authority at the MTN Mega Billion Promo Media Parley held on Saturday, July 19, 2025 at the MTN Rooftop Events Centre Plaza, Ikoyi.
The update was shared during a live event held on July 19 at the company’s Rooftop Events Centre in Lagos. Representatives from the Nigerian Communications Commission (NCC), the Lagos State Lotteries and Gaming Authority, MTN executives, journalists and selected promo winners were in attendance.
Speaking at the event, Onyinye Ikenna-Emeka, MTN’s Chief Marketing Officer, stated that the initiative was launched to support loyal customers during difficult times. “In the last couple of years, it’s been a tough time for the average Nigerian. This promo is one of our ways of making life better for our customers,” she said.
Ikenna-Emeka revealed that the promo has produced over 1,500 winners, including three jackpot winners, 20 winners of ₦5 million each, and more than 100 winners of ₦100,000. She added that the company remains committed to rewarding customers transparently.
One of the jackpot winners, Femi Yusuf, who won ₦10 million, shared his excitement. “I thought it was one of those promos where nothing comes out of it. My wife was the one who spotted my number during the live draw,” he said. When asked about the delivery of his prize, he replied, “Fast and fast. MTN, no scam.”
The event also featured live calls to new winners, including a woman identified as Motunrayo, who won ₦2 million. She expressed joy over the unexpected win, saying, “I’m so grateful. Thanks so much.”
Debo Agun, Senior Manager, Consumer Segment (Mass Market), explained the mechanics of the promo. He said participation is free and open to MTN subscribers who dial *900# to opt in. Airtime purchases serve as entries—₦100 worth of airtime equals one entry, and customers can win multiple times.
Agun stated that 63 winners are selected daily from Monday to Friday, while Saturdays feature 104 winners, including a ₦10 million jackpot. Other prizes range from ₦25,000 to ₦2 million and are paid into customers’ MoMo wallets. Those without wallets can create one by dialing *671#.
Promo draws are conducted and streamed live on MTN’s Instagram, YouTube, and Facebook channels. Independent partners oversee the process to maintain credibility and fairness.
The promo began on June 23 and runs for 90 days.
Telecom
MENXTT Tech NG Debuts USA-Spec Devices and Redefines IT Retail in Nigeria

MENXTT Technology NG has introduced a fresh lineup of USA-specification smartphones alongside its existing range of laptops, accessories, and software tools in a major move to redefine tech quality and customer satisfaction in Nigeria.
The firm, which operates as a fully online IT service provider, is focused on bridging the gap between businesses and customers by offering seamless tech procurement, deployment, and after-sales support.
According to Anthony Emeka Nwosu, Director of Communication and Customer Retention, the company is committed to restoring consumer trust in tech purchases through guaranteed quality, extended warranties, and structured support.
Nwosu stated that the decision to supply USA-grade devices was borne out of frustration with substandard options in the market and zero accountability.
He said MENXTT was built to be responsive, dependable, and quality-driven, assuring customers that they would not be left alone after purchase.
With services covering laptops, accessories, website development, software deployment, and IT support, MENXTT promises to take technology directly to the client with less stress.
The company, located at 8a Oje Imeviani Street, Julie Estate, Oregun, Ikeja, Lagos, is also noted for its tech-enabled structure that allows users to access solutions from anywhere in Nigeria through its online platform.
Customers can reach MENXTT Technology NG via email: info@menxtt.com.ng or website: menxtt.ng.
Telecom
MTN, MTV Base Launch “Room of Safety” Series to Promote Online Child Safety

Telecoms giant MTN Group has partnered with MTV Base to launch the Room of Safety campaign, a youth-led movement aimed at raising awareness on internet safety and digital wellbeing for children and young people across Africa.
The initiative, a major part of MTN’s Help Children Be Children campaign, seeks to address growing concerns around cyberbullying, grooming, misinformation, and other forms of online harm. Through this collaboration, MTN will leverage MTV Base’s extensive reach across youth audiences to drive impactful change.
Central to the campaign is the premiere of a 10-part short-form docu-series titled Room of Safety, which kicks off on July 20, 2025, at 16:00 on MTV Base (DStv channel 322). Episodes will also stream on MTV Base South’s digital platforms including Instagram, YouTube, and TikTok.
Each episode will feature real-life stories, expert interviews, and practical resources to help young viewers identify digital threats and take proactive steps. The series also encourages youth to speak up about negative experiences online and shows them how to report abuse.
A statement from MTN Group emphasized the importance of equipping young Africans with the knowledge and confidence to navigate digital spaces safely, adding that the campaign aims to normalize conversations around digital ethics and mental health within families, schools and peer groups.
The launch is backed by social media engagement and outreach activities targeted at schools, creators, and community organizations across multiple African countries.
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