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Opportunity in Radio

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Looking at the African broadcast media and technology landscape today, there is a definite flavour and preference that comes through; you can take your pick of [pay] TV; the Internet; Mobile telephony (and related data and media content delivery services) being launched, upgraded, and/or introduced on an almost continuous stream.

We constantly here of new investments being made, new entrants into the market – either vendors or competitors. We hear of upgrades, new technologies being introduced, their impact on their markets and demographics. We are reminded of the subscriber and user numbers, their growth rate, the revenues they generate for their investors and incumbent service providers; the projected revenues and impact in the future for these technologies and media delivery platforms. The role they play in shaping perceptions, transferring information, enabling societies and communities; in essence, their critical importance to our communities and societies.

You will not readily find announcements of a similar fanfare or interest in Radio.

However, Radio is the most accessible and the most consumed media in all of Africa. This is especially true when you consider reach and access capabilities in the urban and rural areas. Radio reaches all parts of the African continent; rural and urban; electrified or not. Radio dominates the mass media spectrum with regionally-based commercial stations demonstrating the largest consistent growth in numbers, followed by community radio, where increases have been reported only in certain countries and growth remains strong, if inconsistent.

Radio dominates the media output of, amongst other genres, the religious media (e.g. PanAm Broadcasting – 600 million listeners; over 20 countries, using shortwave & FM transmitters), partly due to the lower economic and regulatory entry barriers for owners than those for newspapers or television. Moreover, the focus on radio allows owners to expand the broadcast spectrum beyond the urban areas, avoid the economic barriers to consumers posed by high-priced newspaper or TV subscriptions, and to address the high illiteracy rates in the population.

National commercial radio broadcasters are the exception not the rule, operating in only six countries (DRC, Kenya, Somalia, South Africa, Tanzania and Zambia). Some countries have experienced an increase in national commercial stations since 2000. State radio is coming under increasing pressure from regional or local commercial radio. This is mainly in urban areas, with the exceptions being Botswana, Ethiopia and Zimbabwe where state radio remains largely unchallenged. Large increases in regional or local commercial radio have been seen in nine countries. While DRC’s dramatic increase from eight to 150 stations may be explained partially by elections, growth in the other countries is attributed to economic growth brought on by changes in government (e.g., Senegal), or a liberalizing broadcast policy and investment.

Adopting a Converged Technology Approach?

Radio Stations should use the internet much more aggressively to promote their offerings and services, receive content, playlists, programming, etc. share content and programming (within a regional radio network, for example) and extend their reach and audience.

At present, new communications and information technologies (such a on-line programmer sharing, internet radio, web portals, text-to- radio, etc.) will increase the efficiency and capability of Africa’s radio stations, to a similar extent as in the more developed parts of the world – especially the commercial (FM) radio stations operating in the larger urban areas with a sizeable demographic to justify the investment. It is possible, however, to combine the most advanced technologies – Internet audio, for example – with more traditional broadcasting techniques such as "radio relay".

Audio files could be exchanged over the Internet between national "flagship" stations located in the capital (these could be community-radio associations) and then sent out by more conventional means (cassettes, CD ROMs) to the member stations.

 

There are a variety of initiatives to promote the understanding and use of the Internet by Africa’s radio stations. One of these is BDP on-line, an Internet-based alternative to shipping CDs or cassettes by e-mail in West Africa. Using BDP on line, twelve participating radio stations in ten French-speaking African countries are able to use the Internet to upload or download programmes free-of-charge.

 

There are a number of ‘extras’ that can be added to the basic station model, which add functionality. These include: Station Automation, to allow programming without a technician/producer in studio. Stream the station on the web. This requires a computer with a soundcard with an ‘always on’ link to the internet. This usually requires an internet link from the station premises.

Another technology option is using a mobile phone to take SMS messages – prepaid phone is better/cheaper for this, as it won’t generally be used for outgoing calls.

Yet another option is the provision of an Email address for requests/audience feedback (preferably with an internet link into the studio/station). Other Internet options, such as exchanging text instead of audio are more realistic for everyday radio use.

 

There are factors that have to be addressed, however for this to be a viable reality that will add to the profitability and efficiency of radio stations.

 

First of these is the cost and access to the Internet. The next is the awareness of Commercial Radio station owners as to the capabilities, features and benefits that an integrated (or converged) technology approach will deliver to them if designed and applied effectively .

 

Using transmitting equipment with power ranging from 1,000 Watts (FM) to 250,000 Watts (Shortwave), commercial radio station owners (shortwave, and more often FM), are able to reach various sizes of demographics – rural or urban, literate or illiterate, electrified or not. In addition, several "intermediary" organisations with strong local roots – such as the Panos Institute of West Africa – could help to link new technologies (the Web or satellites) with local radio stations by selecting and formatting information from the Web and by supporting the development of networks.

What’s Next

 

Digital radio broadcasting has emerged, first in Europe, and later in many other countries worldwide. The most simple system is named DAB Digital Radio, for Digital Audio Broadcasting,

 

HD Radio Technology enables AM and FM Radio stations to broadcast programs digitally, a tremendous technological leap forward from analog. The HD Radio system is propelling the medium into the digital space and marks the most significant advancement in Radio broadcasting since the introduction of FM stereo more than 50 years ago.

The digital technology opens the doors to a variety of services in addition to the digital stations. In September 2007, iTunes® Tagging was introduced. This new HD Radio feature enables listeners using HD Radio receivers equipped with a special Tag button to download and buy songs they hear on HD Radio stations via Apple’s iTunes.

The benefits of HD Radio Technology include the following:

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Expanded programming choices with HD2, HD3, etc.

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Multicasting allows the broadcast of more than one program over one position on the FM spectrum

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Enhanced audio quality; AM digital will have FM audio quality; FM digital will have CD audio quality

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Improved reception – Static-free, crystal-clear reception, without pops, hisses, or fades

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New wireless data services

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Scrolling text displayed on Radio screen, including song titles, artist names, traffic updates, weather forecasts, sports scores, and more.

 

A Better Listening Experience

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FM stations now have CD-quality sound

·

AM stations now have FM-quality sound

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Crystal-clear reception

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No hiss, distortion or station drop off

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Hear the Difference

 

Better Features

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Real-time artist and song IDs scrolled across your radio’s display.

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More info on your dial, such as traffic alerts, stock info, scores, weather alerts, school closings, etc.

 

More Channels

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Now offering multiple channels on the same FM frequency

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No new station numbers to learn, digital signal is broadcast on current analog frequencies.

 

 

The Same Local Stations You Love

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Your favorite programs with local personalities

 

Advanced data services:

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Surround sound

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On-demand audio services

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Store-and-replay (listeners store a Radio program for replay later)

·

Overlaying real-time traffic information on a navigational map

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iTunes Tagging for HD Radio Technology

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A unique and easy conversion process

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No service disruption

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Same dial position

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Maintain station brand equity

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A seamless transition for consumers

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Smooth evolution to a digital Radio world

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It’s FREE! No subscription fees.

 

All of these enhancements to local AM and FM Radio are designed to better serve the listening public while offering tremendous growth opportunities for advertisers, broadcasters and retailers, amongst others. HD Radio Technology takes Radio into the digital age, allowing stations to compete more aggressively for Time Spent Listening (TSL) and share of audience.

 

Finally (definitely one for the future!),

Satellite radio broadcasters are slowly emerging, but the enormous entry costs of space-based satellite transmitters, and restrictions on available radio spectrum licenses has restricted growth of this market. In the USA and Canada, just two services, XM Satellite Radio and Sirius Satellite Radio exist.More Programming

·

Broader song lists with more music diversity

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Undiscovered artists and music

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New blends and mixes of formats

·

More talk, more comedy, more news

·

Find digital radio stations on the air


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60 Hearty Cheers to Chioma Ekeh, Africa’s Leading Unusual Female Tech

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The story has often been told in tech circles of how a relatively unknown Nigerian female student became a sensation of sorts among the international student population back in the early 80s in India owing to the unusual course of study she was undertaking.

60 Hearty Cheers to Chioma Ekeh, Africa’s Leading Unusual Female Tech

Chioma Ekeh

Electing to study Mathematics at Bachelor’s degree level – a course that required not only battling differential equations, calculus, advanced algebra, and so on, but also pitting one’s wits against that of wizened professors – is not a task for the faint-hearted. But that was the path that this unusual lady took at Punjab University, located in the culturally rich and aesthetically pleasing city of Chandigarh, India.

It was a decision that would lead Chioma Ekeh (nee Emelonye) along the path of meeting the love of her life, a certain Leo Stan Ekeh and returning to Nigeria with him to play a leading role in shaping the course of technology distribution in Africa.

Undoubtedly, unusual may also be a word that defines Chioma and Leo Stan Ekeh’s remarkable journey together. A power couple and exemplary partners who have worked together for over 30 years building a successful technology empire is a rarity, one that is not often seen.

That sojourn to India and her subsequent career trajectory laid the groundwork for the impressive reputation Chioma Ekeh has built in the highly competitive technology space. Business associates and representatives of global brands never fail to cite her intellect and brainpower.

Job seekers who cross her path during interviews often recall being asked to solve a simple arithmetic problem. For those who eventually become employees, there is never-ending adulation.

Her husband, Leo Stan Ekeh, describes her as the integral analytics, the backbone behind the brilliant success of the Zinox Group where she has continued to support all the businesses across the board.

Such is the cerebral aptitude of this unusual woman that she is reported to have taken the stage once at a company-wide business review to present a financial report punctuated by humongous accurate numbers, figures and percentages, all from memory and without recourse to any notes, a device or an actual presentation document.

Born on April 25, 1964, the story of the impressive diffusion, accessibility, useability and affordability of cutting-edge technology devices and solutions in Nigeria and indeed, sub-Saharan Africa will be grossly incomplete without a detailed citation on Chioma Ekeh and the leadership role she has played – one she has continued to play as a silent innovator and disruptor–alongside her legendary spouse.

A Fellow of the Chartered Institute of Certified Accountants (FCCA, UK), Mrs. Chioma Ekeh is the brains behind TD Africa, a regional technology distribution powerhouse headquartered in Nigeria and with branches across Africa and in four other continents.

A company she led from start-up stage, TD Africa with Chioma Ekeh as CEO, pioneered ICT distribution in Sub-Saharan Africa and has remained the industry leader by market share in the region and the biggest provider of credit to resellers.

Founded in 1999, TD Africa is Africa’s leading distributor of technology and lifestyle products, boasting an unmatched and growing network of partnership with global brands like HP, Microsoft, Apple, Starlink, IBM, Dell Technologies, Ring (by Amazon), Cisco, Lenovo, APC by Schneider Electric, Samsung, Bosch, Phillips, Logitech, Vivo, among several others. Under Chioma’s exemplary leadership, the company has achieved numerous milestones, earned a long list of local and international awards/accolades and ensured Nigeria and indeed Africa is reckoned with at the global table of technology conversations and discussion-making.

However, this remarkable story may have turned out differently, had Chioma not returned to Nigeria under the guidance of her husband.

Armed with a formidable Mathematics degree after completing her studies in India, Chioma had the world at her feet and was the toast of leading companies the world over.

Moving to the United Kingdom at the invitation of her husband, Chioma joined the exalted league of Chartered Accountants and thereafter, bagged an MBA at the reputable Heriot Watts University.In 1987, she joined Sterling Deveraux as an Investment Analyst, engaging in researchand analyzing assets, such as stocks, bonds, currenciesand commodities.

Her acumen and exceptional skills were growing in demand and before long, she left Sterling Deveraux, joining the London Borough of Lewisham as an accountant in 1988.

Between 1988 and 1991, Chioma’s sterling work saw her rise swiftly through the ranks at the London Borough of Lewisham, moving from Accountant to Senior Auditor and then to Financial Auditor.

Certainly, Chioma Ekeh had a clear path to becoming CFO and possibly CEO at the London Borough of Lewisham or even going on immediately to taking up other elevated roles at other organizations. But the love of motherland and the call of her husband – Leo Stan Ekeh – to return home to Nigeria with him and build a technology legacy for Nigeria and Africa proved too strong.

Back home, Chioma Ekeh’s initial area of responsibility was with Task Systems Ltd., the first of many companies in the Zinox Group set up by Leo Stan Ekeh.

She took up the position of Financial Controller and spent six achievement-filled years at Task before driving the vision of technology distribution birthed by her husband in launching TD Africa where she became the company’s pioneer CEO.

A quiet, unassuming tech icon, Chioma Ekeh has acquired a well-deserved status as unarguably one of Nigeria’s top three leading Women-in-Tech, a female technology business leader with extensive years of proven capacity in building high-performing teams and transforming businesses beyond stakeholders’ expectations.

In partnership with her husband, Chioma Ekeh has played immense roles in growing and nurturing partner businesses, launching several thriving new businesses and successfully closing some of the biggest acquisitions in the technology space in Nigeria.

The Tech Experience Centre – Africa’s first technology experience centre – located at Yudala Heights, a sprawling edifice in the heart of Victoria Island – is another project that has Chioma Ekeh’s indelible signature on it.

The launch of the Tech Experience Centre in October 2020 received high praise from the Nigerian government and representatives of global Original Equipment Manufacturers (OEMs).

Under her guidance, Celebrating You, an annual showpiece celebratory event hosted by TD Africa has become unarguably the biggest year-end event in the Nigerian technology industry for over a decade.

Also, she has spearheaded several CSR projects, including The Herwakening – an empowerment programme for female entrepreneurs– and Girls in ICT – a project targeted at encouraging young girls to take up STEM (Science, Technology, Engineering, Mathematics) disciplines and considering careers in technology.

As she turns 60, Chioma Ekeh deserves rarefied mention and unmitigated encomiums. An amazon, this unusual female tech icon who has shattered several glass ceilings, knows no fatigue and has continued to innovate, effortlessly leading from the front.

 

 


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Academic Technologists Propose N350,000 Minimum Wage

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National Association of Academic Technologists (NAAT), has proposed N350,000 as the new minimum wage for Technologists in the tertiary institutions.

Academic Technologists Propose N350,000 Minimum Wage

Comrade Ibeji Nwokoma, national pesident of NAAT, stated this at 5th National Delegate Conference in University of Abuja.

Nwokoma, said the proposal was based on the present economic situation in the country occasioned by the removal of fuel subsidy, high inflationary rate and the attendant hardship.

Nwokoma maintained that technology rule the world and advanced development and shaping the landscape of education in developed countries.

Prof. Tahir Mamman, minister of Education, said the federal government will soon introduce the policy that will make skill acquisition compulsory for primary and secondary schools.

The minister said global space is driven by technology which the advanced world is using to solve problems and gaining grounds.

The Union protect, defend, and promote the rights and well being and interests of all members and to advance the cause of members, employed in Nigerian Tertiary Institutions Universities, Polytechnics, and Colleges of Education.

The theme of the conference is, “Technology, a recipe for national development and socioeconomic growth in the 21st century: the Nigeria quest for a better tomorrow.”

 

 


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9mobile Partners Microsoft to Host Impactful Training Session for Journalists

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9mobile, telecommunications company, recently partnered with tech giant, Microsoft to host a capacity-building session for journalists aimed at empowering them with innovative tools to improve their skills for maximum performance in their field.

The learning session held at Microsoft Africa Development Center had in attendance media partners from print and online platforms and publications.

The training session provided a platform to introduce journalists to the benefits of Microsoft Copilot and its potential to revolutionize the profession.

Microsoft Copilot is an advanced AI-powered tool which offers a wide array of functionalities designed to streamline workflow, enhance productivity, and elevate the quality of their output.

Through this partnership, 9mobile and Microsoft sought to equip journalists with the skills and knowledge necessary to leverage Copilot effectively in their day-to-day work.

Speaking at the training session, Chineze Amanfo, PR Lead, 9mobile, expressed her enthusiasm and satisfaction with the session, emphasizing the company’s commitment to fostering innovation and empowerment within the media industry.

She stated, “We are thrilled to collaborate with Microsoft in providing this invaluable training opportunity for journalists. At 9mobile, we recognize the pivotal role that the media plays in shaping public discourse and driving societal change.

Therefore, equipping them with the requisite knowledge and tools such as the Microsoft Copilot, will enhance their capability to deliver on their respective assignments efficiently by disseminating accurate and impactful information to the public.”

“We prioritize our relationship with the media hence, the need for the periodic capacity building session for journalists. With this training, we have clearly demonstrated our unwavering commitment to sustaining the initiative.

“We will continue to explore new avenues for collaboration and innovation, ensuring that our partners in the media industry have access to the tools and resources they need to thrive, Amanfo added.”

Yemi Orimolade, The Senior Business Programme Manager, Marketing Communications, Microsoft Africa Development Center, appreciated the participants for their contributions in making the session an engaging experience and enjoined them to champion the message of AI responsibility.

He said, “Microsoft’s Copilot is poised to be a game-changer for journalists. It is a reliable tool for generating and optimising content, staying informed, and enhancing productivity. Our commitment is to harness the transformative potential of AI for societal betterment. Welcome to the future of journalism, working smarter with Microsoft Copilot.”

The capacity-building session received an overwhelmingly positive response from participants, who lauded the practical insights and demos provided.

Attendees expressed their appreciation for the opportunity to familiarize themselves with a tool as powerful and versatile as Microsoft Copilot, acknowledging its potential to revolutionize their workflow and enhance their journalistic endeavors.

With the successful hosting of the capacity-building session, 9mobile and Microsoft look forward to more areas of sustained collaboration to drive positive change and innovation within media ecosystem in Nigeria.


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