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Pantami Says TVWS Framework Will Enhance Delivery of Digital Economy

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Dr. Isa Ali Ibrahim Pantami, minister of Communications and Digital Economy, has said that the Television White Space (TVWS) framework being developed by the Nigerian Communications Commission (NCC), under the ministry’s supervision, will enhance the delivery of the digital economy agenda of the Federal Government.

 

The Minister stated this during the Industry Stakeholder Forum on the Guidelines on the use of TVWS in Nigeria, organised by the Commission at its Head Office in Abuja on Tuesday.

 

The programme was attended by several stakeholders, including the representatives of telecoms companies, the Association of Telecommunications Companies of Nigeria (ATCON), officials from the Ministries of Communications and Digital Economy, and Information and Culture, as well as collaborating agencies in both Ministries.

 

Prof. Adeolu Akande, chairman of NCC Board of Commissioners, also led his colleagues on the Board to the forum which was attended by many other professionals from all walks of life, who gathered to make necessary inputs towards finalising the draft TVWS Guidelines.

 

The TVWS is the unused broadcasting spectrum which can be deployed to provide affordable broadband services to people at the grassroots.

 

Addressing the audience at the forum, Pantami said the TVWS Guidelines is in sync with the objective of the National Digital Economy Policy and Strategy (NDEPS) unveiled by President Muhammadu Buhari in November last year.

 

The Minister noted that TVWS issue came up “as a result of a resolution by the National Frequency Management Council (NFMC) in which NCC and National Broadcasting Commission (NBC) were urged to work together by setting up an inter-agency committee that will ensure the deployment and usage of the spectrum for TVWS.”

 

Dr. Pantami stated that TVWS is domiciled with NBC and can be used in bringing affordable broadband services to unserved and under-served areas and that it is part of the mandate of NCC to ensure universal access to telecoms services.

 

“It is because of this that NFMC urged both to work together for the effective utilisation of TVWS, which also supports the expanded mandate of the Ministry towards advancing government’s vision of promoting digital economy.

 

“In fact, the framework directly addresses two of the eight pillars of NDEPS, which are pillar one and three focusing on developmental regulations, and solid infrastructure, which has broadband access as a central component,” he said.

 

Pantami commended the efforts of NCC and NBC for complying with the rule-making process by organising the stakeholder forum to take inputs before finalising work on the TVWS regulations.

 

The Minister, however, charged the regulator “not to go to sleep” in constantly developing subsidiary regulations as may be necessary, in view of the fast-paced advancement in the global ICT industry.

 

Prof. Adeolu Akande, Chairman, Board of Commissioners, who commended the Honourable Minister for his support, said the Board of NCC will continue to provide necessary policy directions to the Commission for effective regulations of the telecoms industry.

 

He stated further that countries such as the United States of America, Singapore, United Kingdom, Canada, Kenya, Namibia and South Africa, have made significant progress towards the optimisation, utilisation and regulation of TVWS, and Nigeria will do so too.

 

He promised that the Board will support the NCC in ensuring that Nigeria is counted on the list of such countries.

 

Earlier, Prof. Umar Garba Danbatta, Executive Vice Chairman and Chief Executive Officer of NCC, told the stakeholders that the forum was organised specifically to discuss the use of TVWS at finalising the draft Guidelines on the deployment of this technology, in line with the Commission’s commitment towards bridging the digital divide between different strata and sectors of the society.

 

“A draft of the Regulatory Framework has been concluded and as usual, we have invited you all to this meeting today to present what has been a result of a whole year of hard work, collaboration and consultations, to you for your comments and feedback on the draft document. This will lead to its eventual finalisation and operationalisation,” the EVC said.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Treepz Doubles Down on Corporate Mobility in Africa with Launch of a New Website

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Treepz, Africa’s leading corporate mobility startup, has expanded its corporate mobility and employee transportation services across the continent with a fresh new look for its website.

 

The company’s new website boasts a sleek, user-friendly interface with added features to better showcase Treepz’s range of services for companies looking to efficiently and sustainably move employees and clients in major African cities. From on-demand employee shuttles, and school bus solutions to intra-city group trips for events and conferences, Treepz is positioning itself as an all-in-one corporate transportation provider.

Managing transportation logistics across multiple sites has always been an operational nightmare for companies,” said Onyeka Akumah, Co-Founder and Chief Executive Officer of Treepz. “Our goal is to streamline that experience through Treepz’s powerful technology platform.”

With nearly 6,000 employees of companies daily relying on Treepz’s innovative tech and reliable fleet for employee transportation or staff bus commutes, we understand the complexities of managing corporate transportation firsthand. “Our revamped website simplifies the process, offering businesses a seamless solution to optimize their transportation needs and empower their workforce in Nigeria, Kenya, Uganda and Ghana,” Onyeka added

Key Features of the New Treepz Website

  • Trackable Dashboard for a bird’s eye view of all guests’ trips in real-time when using Treepz.
  • 24/7 customer support to assist with all mobility inquiries.
  • Wide selection of vehicle options, each with professional drivers tailored to specific needs.
  • Friendly interface for easy navigation and booking.
  • Client testimonials and case studies showcasing Treepz’s success stories.

Treepz’s mission extends beyond just transportation – they aim to revolutionize how over 1 million daily commuters experience mobility across Africa. Since its launch in 2019, the company has provided employee transit for top firms like Tekexperts, Wakanow, Somasource, and Brighter Monday across Nigeria, Ghana, Kenya and Uganda. This has resulted in the transportation of about 5 million passengers since then.

With this digital reinvention, Treepz doubles down on transforming corporate mobility through tech-driven solutions. The company welcomes businesses seeking smarter ways to move their people to explore the new website www.treepz.com.


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Nigerian Business Leaders Partner Google for Strategic Advantage, Seeks Competitive Edge in Privacy-First Era

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Leading companies from Nigeria joined Google West Africa at a roundtable to discuss the shift towards privacy-first marketing as third-party cookies are phased out. The forum brought together leaders from FairMoney, Konga, Mondelez, Stanbic IBTC, and Zenith Bank, highlighting a collective commitment to redefining consumer engagement in the digital age.

Businesses recognize that building consumer trust is essential in a world that increasingly values privacy. In this new era, adapting marketing strategies to be more privacy-focused is not just a necessity but a strategic move towards building sustainable customer relations. This transition challenges businesses to innovate while maintaining transparency and respect for consumer data privacy, turning potential constraints into avenues for deeper consumer engagement.

“Customer trust is the new currency,” noted Felicia Otolorin, Senior Industry Lead, West Africa, Google. “Consumers are demanding more control over their data, and the savviest businesses are seeing this shift as an opportunity. This is about reimagining how we engage with technology and data, ensuring that innovation and privacy go hand-in-hand.”

The discussions emphasised this point, highlighting the competitive advantage of adopting privacy-first strategies. Google showcased innovative solutions like Google Tag and Enhanced Conversions. These tools demonstrate a commitment to both high performance and privacy standards. Success stories illustrated how other businesses have successfully navigated this shift, offering valuable insights.

“We stand at a crucial juncture,” remarked Oluwadamilare Akinwunmi, Chief Data & AI Officer at Interswitch. “The winners of tomorrow will be those enterprises that strike a balance between innovative, data-driven marketing and a profound commitment to data protection and privacy-first practices. The essential dialogues we engage in, and the subsequent actions we take, set us on the path to achieve precisely this”

The roundtable underscores a pivotal shift towards privacy-first strategies in Nigeria’s digital marketing sphere, emphasising the critical role of collaboration and innovation in this transition. It marks a collective stride towards a future where consumer trust and data privacy form the cornerstone of business growth and competitive advantage.

“We are committed to empowering Nigerian brands in building a privacy-forward future. By harnessing AI and privacy-centric technologies, we aim to empower our partners to thrive amidst these changes,” stated Felicia Otolorin, Senior Industry Lead, West Africa, Google.


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MTN Nigeria, PAU Open Applications for 3rd Edition of MTN Media Innovation Programme

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MTN Nigeria Communications Plc and the School of Media & Communications, Pan-Atlantic University have announced call for applications from qualified media practitioners to participate in the 3rd edition of the MTN Media Innovation Programme (MTN MIP-3), which will commence on May 20, 2024, at the Main Campus of the Pan-Atlantic University, Ibeju-Lekki, Lagos. 

MTN Nigeria in collaboration with the School of Media and Communication, Pan-Atlantic University, launched the Media Innovation Programme (MTN MIP) in 2022 to enable media practitioners gain deeper insight into the ever-evolving media landscape.

The six-month, fully-funded certificate fellowship, which includes a study visit to the University of Johannesburg, South Africa, and an innovation hub to incubate ideas, is open to media practitioners across all strata of the media industry including the print, electronic and online platforms. The programme is also open to social media content creators.

Speaking on the impact of the programme, Tobechukwu Okigbo, Chief Corporate Services & Sustainability Officer, MTN Nigeria said: “The media play a crucial role in shaping the society. It is important that they are enabled with tools and opportunities to do their jobs better as this ultimately benefits the society.

“Our commitment is to continue to empower media practitioners, regardless of platforms, to be able to innovate and create technological-driven solutions to our world. This is what the MTN Media Innovation Programme seeks to accomplish.”

On his part, the Dean School of Media and Communication, Pan-Atlantic University, Dr Ikechukwu Obiaya, stated that the programme brings into play the wide experience that the School has in the training of media practitioners.

In our various programmes targeted at journalists, we at the School of Media and Communication have always laid a lot of emphasis on the importance of creativity, ethics and professionalism.

“The Media Innovation Programme is one more opportunity to drive home these values but with a new emphasis on innovation.

“Journalism remains as important as ever to the society, and it is driven by the same values, but journalists require a retooling to meet the technological changes and challenges of today.

“This is the role that the Media Innovation Programme aims to play, and we are quite happy to be able to partner with MTN to achieve this goal.”

At the end of the training, the 20 successful applicants will qualify as Fellows for the 2024 cohort. The Fellows would be coached on Nigeria’s technology sector, the relationship between media and technology, and equipped with the skills to adapt to the changing realities that guarantee career and financial success in their professional practice.

Fellows will also have access to professional resources and mentorship from PAU’s erudite faculty.

Interested journalists, bloggers and content creators can apply for the Fellowship at https://smc.edu.ng/mtnmip

Applications open on Friday March 23 and close Wednesday April 10, 2024.


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