Efi Dahan is the regional director, Africa and Israel, PayPal. In his role, Dahan is responsible for market development, creating partnership with large merchants, collaboration with banks and channels as well as consumer acquisition. He is also focused on cooperation with startups and introduction of new technologies to PayPal. Prior to joining PayPal he was a co-founder and CEO of BUY2, one of the largest group buying companies in Israel, where he drove the company from its inception to becoming a market leader. In Buy2 Dahan gained a broad firsthand experience with e-commerce and digital payment domains. Before that he was VP Business Development at Aniboom, a VC backed innovative startup and the first global virtual studio for Animation. Previously Dahan served as general manager of Content division at Comverse where he led the company’s content strategy, business activity and services to tier 1 mobile operator worldwide. Dahan has a BA in finance and economics as well as LL.B from IDC Herzliya, the first private institution of higher education in Israel. In this interview with peter ugwu, he disclosed PayPal’s plans for the Nigerian e-payment space.
PayPal’s Assessment of Nigeria Peculiarities
The Nigerian consumers love to shop online. In a research conducted by Ipsos on behalf of PayPal in November 2014 in Nigeria, South Africa and Kenya, we found that Nigerian shoppers are the most advanced when it comes to e-commerce, when compared to South African and Kenyan shoppers. In fact, 89% of internet users in Nigeria already shop online or expect to do so in the future. Nigerians who have shopped online in the past said faster delivery of good, safer ways to pay and lower product costs are drivers for them to do more shopping online.
Level of PayPal Acceptance
The PayPal adoption rate among Nigerians so far is very positive and we expect it to continue to grow in the future. PayPal’s popularity and usage is growing, to the extent that 72% of online shoppers in Nigeria, aware of PayPal, agree it is the safest online payment method, according to the Ipsos research. There are millions of people in Nigeria who are eager to engage in online commerce and our goal is to help them make payments more easily and securely.
What PayPal ‘Feared’ That Delayed Its Launch In The Market
The word ‘fear’ is inaccurate. Entering any new market requires investment as well as careful planning and preparation. We take our responsibility to manage people’s money very seriously, we have to balance our desire to make our services available for everyone with our desire to expand our services in existing markets. We don’t enter a new market unless we believe we can manage the risks; we have spent more than a decade building a risk management infrastructure that can be adapted to new market opportunities.
Ipsos’s Study On Nigeria, Others
Since we launched the service in June 2014, Nigeria has grown rapidly in terms on numbers of users. In the Ipsos research mentioned above, we found that PayPal is the second most often used online payment system (after Google Wallet/ Google Checkout which is probably mostly used to purchase apps from Google Play). We also found that consumers agree PayPal is a fast (85%), convenient (83%) and safe way to pay online (73%).
PayPal’s Perception on the Future of Mobile Money or e-Wallet on the African Continent
People are becoming more comfortable with online transactions as convenience is key. Based on the Ipsos research mentioned above, 24% of internet users who do not currently shop online expect to do so in the future. To help customers overcome their barriers when it comes to online shopping, we offer them a faster, easier and more secure payment method.
With e-commerce anchored on the convergence of mobile, with particular reference to Sub-Saharan Africa, is trust still a major issue?
The answer is yes. Again, referring to the Ipsos research, we found that 31% of Nigerian internet users are concerned about security of online payment and have stated it as a barrier to start shopping online and 26% are concernced they will not receive the item they bought. 40% have indicated having a safer way to pay online would drive them to shop more. This is a key reason for PayPal’s popularity in Nigeria. Trust is the foundation of our customer relationships, when you make a payment with PayPal, we do not share your financial informationwith the seller. This gives our customers more control and provides them with an extra layer of security.
Other Issues To Be Addressed For Improved e-Payment Africa
Trust is parmount to encourage consumers to shift from the popular cash on delivery payment option. Aside from providing safer ways to pay online, addressing delivery issues is also key to the development of e-commerce in Nigeria. Offering faster, more flexible and reliable delivery will surely have a great impact in driving consumers to shop online.
Plans for Nigeria
Currently, we offer Nigerians the opportunity to register for free for a PayPal account to make payments on overseas websites. Over time, we plan to expand our service offering in Nigeria to include services that will lead to better experiences in online and mobile payment methods in Nigeria.
Has PayPal Opened The Way For Africans To Enjoy The PayPal Global Payment Service, The Payflow Gateway and Bill Me Later?
At this stage, we pride ourselves in helping Nigerian consumers to shop online at thousands of retailers around the world with greater ease and with the confidence that their financial information is kept more secure and not shared with the seller.
What Other Plans Do You Have For The Market?
We are constantly innovating and looking for new ways to meet the needs of our customer. While we do not comment on future plans, we can confirm that we are evaluating ways to improve our product offerings to best serve the needs of our customers in this market.
NCC Arrests Man for Hacking into DSTV System
Nigeria Copyright Commission (NCC), has arrested one Mr Aliu Olalekan, for allegedly hacking into DSTV system and watching the channels free without subscription.
Mr Matthew Ojo, NCC Director in the Lagos Directorate Office said this while speaking with newsmen in Lagos, on Tuesday.
He said that the suspect used to watch DSTV channels free without subscription on his Android phone via an app which he downloaded on google play store.
“This suspect distributed the know-how to his telegram followers and on his blog with the aim of gaining more followers and viewership on his blog and makes more money through google ad-sense.
“The operation was based on surveillance which had earlier been carried out by the Multi-choice team and verified by a copyright inspector, ” he said.
He added that the arrest was made in collaboration with a team of copyright inspectors led by the Head of Enforcement Department, Mr Charles Amudipe.
Others included; a team from Multichoice Nigeria led by Mr Umar Ibrahim and policemen from Lagos Command Headquarters, Ikeja.
Ojo said that the joint team conducted an anti-piracy operation at the premises of the culprit in Amukoko, Lagos.
According to him, the suspect was contacted on phone by a member of the operation team on the disguise of patronising him. “The suspect came out to meet the caller and in the process of discussion, he was apprehended.
“The suspect took the team to his resident. The squad paraded his one-room apartment and recovered his laptop and phones used in perpetrating the ungodly act. “He was arrested and brought to the copyright commission office for further investigation, ” he said.
Ojo said that, on getting to the commission’s office, the statement of the suspect was taken and the inventory of items seized from him taken. He said that investigation on the matter was still ongoing and if found guilty the suspect will be charged to court.
NCC, Digital Encode Support NITRA Innovative Tech Forum On Post-COVID-19 Strategies
The Nigerian Communications Commission (NCC), Nigeria’s telecommunications regulator and Digital Encode, Cybersecurity and Compliance advisory company, have indicated interest to partner with the Nigeria Information Technology Reporters Association (NITRA), the national umbrella body of ICT reporters, as it organizes a forum that will x-ray the industry’s future plans for ICT growth post pandemic era.
The event, slated to hold on October 15, 2020, will seek to discuss the needs for a fortified ICT sector after the COVID-19 era, and the level of preparedness of ICT stakeholders to embrace the challenge of being pivotal to the stability and growth of all other sectors.
A statement from NITRA National Secretariat in Lagos indicates that due to the pandemic and need to observe the COVID-19 protocol on social distancing, the event will be held via a Webinar.
This year’s theme, “Multi-stakeholder Approach To National Recovery Post-Pandemic”, is in line with the annual event’s generic theme, ‘NITRA Innovative Tech Forum’, a contribution by NITRA to the development of Information and Communication Technologies (ICTs) innovations and policies in Nigeria.
Prof. Umar Danbatta, executive vice chairman, NCC is expected to deliver the keynote speech at the event and will throw more light on Federal Government’s plans, programmes and policies on post-pandemic strategies using ICT.
Dr. Adewale Obadare and Dr. Seyi Akindeinde, founders of Digital Encode, while accepting to support the event expressed their readiness to offer their expertise in Cybersecurity for organisations to prepare against cyber- attacks with the new normal.
They will also highlight areas that are high risks that need fortification in terms of cybersecurity.
Speaking on the event, Mr. Chike Onwuegbuchi, national chairman, NITRA, noted that as the COVID-19 pandemic continues to leave its negative trails across the globe, economic reboot for countries will not only depend on how well they readapt to the new normal, but also more on their recovery plans.
According to him: “While the federal government has consistently expressed its willingness to set all policies in place to engender growth, and accelerated implementation of these policies, private sector firms have also shown great hunger for the task ahead in post-COVID-19 era.
However, the question that needs to be answered is whether all stakeholders are ready for the required task ahead.”
The event will also offer participating companies opportunities to publicize some of their individual efforts at contributing to reacting a soft landing or lifeline for SMEs and other ancillary companies as the pandemic threatens their survival.
Digital Encode is a multi-award winning and leading consulting and integration firm that specializes in the design, management, and security of business-critical networks, telecommunications environments and other Information Technology (IT) infrastructures.
NCC Threatens Illegal Users of GSM Boosters with Arrest, Prosecution
Nigerian Communication Commission (NCC) has warned telecom consumers to desist from using illegal GSM boosters.
The commission also said that anyone caught using a GSM booster without obtaining approval of a duly licensed network operator will face arrest and prosecution.
GSM boosters are devices that transmit and receive telecommunications signals and can therefore interfere with other radio frequency equipment.
Ikechukwu Adinde, director, public affairs, NCC, said in a notice published on NCC website, that only licensed network operators are allowed to use GSM boosters.
The booster, also known as amplifier or repeater is made up of three main elements – exterior antenna, amplifier, and interior antenna.
They form a wireless system to boost cellular reception
“Members of the public should note that, willful interference with any wireless telegraphy is an offence under Section 16 of the Telegraphy Act, 2004,”it said
The agency said it will not condone any flagrant breach of this law.
It has also enforced measures to prosecute offenders.
Accordingly, monitoring mechanisms have been put in place and anyone caught using a GSM booster without obtaining approval of a duly licensed network operator will face arrest and prosecution.
“Any member of the public with useful information regarding the illegal use of GSM Boosters should contact the Commission on 09-4617000/7351 or send an email to [email protected],” the notice said.
“Individuals desirous of using GSM Boosters should note that they can only do so in conjunction with licensed network operators,” it added.
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