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QNET Garners Two Prestigious Awards for its Commitment to Climate Change and Holistic Living @ IBA 2023

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QNET, a global lifestyle and wellness-focused direct selling company, has won two Bronze Stevie® Awards at The International Business Awards 2023, in recognition of its dedicated efforts to combat climate change and the transformative rebranding of its wellness brand, with a renewed focus on holistic lifestyles.

The award ceremony, attended by over 100 winning companies, took place at the luxurious Cavalieri by the Waldorf Astoria in Rome, Italy, on October 13, 2023.

The distinguished International Business Awards program acknowledged QNET’s substantial contributions to these vital causes, honoring the company in the following categories:

  • Communication or PR Campaign of the Year: Climate Change for QNET’s a global reforestation programme launched in 2021 through a partnership with the Certified B Corporation EcoMatcher. This initiative launched with QNET forests in the Philippines, Kenya, and the United Arab Emirates in the first phase. Since then, the programme has expanded to include numerous other countries, including Indonesia, Turkey, and Algeria. QNET has also embarked on various green and sustainability-focused projects in collaboration with international partners.
  • Rebranding/Brand Renovation of the Year for QNET’s Wellness portfolio, Amezcua. Amezcua offers an innovative, science-backed range of wellness products designed to promote holistic well-being for modern consumers. In December 2022, QNET undertook a strategic repositioning of the Amezcua brand to redefine and elevate its market presence in the fiercely competitive wellness industry. The new direction centers on the concept of “holistic living,” presenting Amezcua as a brand that enhances modern lifestyles.

Malou Caluza, CEO of QNET, expressed, “These accolades are a testament to our unwavering commitment to promoting better health, better lifestyle, and a better planet.

“Our Green Legacy reforestation program and the transformation of our Amezcua Wellness portfolio are emblematic of our dedication to sustainability and holistic living.

“We believe that by taking care of our planet and prioritizing holistic well-being, we contribute not only to our own success but also to a brighter and healthier future for all.”

The International Business Awards (IBAs) honours and recognises the achievements and positive contributions of organisations and professionals worldwide. Evaluated by more than 230 industry professionals and experts worldwide, this year’s IBA included entries from international organisations such as Coca-Cola, Turkish Airlines, Domino’s, Ernst & Young, NielsenIQ, and more.

“Nominations to the IBAs get better every year, and this year’s class of Stevie winners is the most impressive yet,” says Stevie® Awards President Maggie Miller.

“The winners have demonstrated that their organisations have set and achieved lofty goals. We congratulate them on their recognised achievements and look forward to celebrating them on stage on 13 October.”

This year marks QNET’s fourth win at the IBA since the company first participated in 2020. Previously, QNET received Stevies® for its unique campaigns and targeted global initiatives, such as winning the Engaged Community of the Year and Best Use of Social Media for Covid-19 Related Information award categories.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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ATCON Commends FG for $2Bn “Project Bridge”, Pledges Support

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Association of Telecommunication Companies of Nigeria (ATCON) on Monday commended the Federal Ministry of Communication, Innovation, and Digital Economy (FMCIDE) for spearheading a new initiative known as ‘Project Bridge’.

ATCON Commends FG for $2Bn "Project Bridge", Pledges Support

Tony Emoekpere, president, ATCON, stated in an interview with NAN in Lagos that the initiative aimed to create a robust and resilient telecommunications backbone across Nigeria.

Emoekpere stated that the project was an ambitious public-private partnership designed to connect all 36 states and Abuja, as well as LGAs, via fiber optic cables.

According to him, the initiative is not meant to replace existing infrastructure but to complement it, creating a more resilient network.

“Right now, most of the networks that we have are linear in nature. ’Just imagine, if there’s only one road from Lagos to Ibadan; if anything happens to that road, you would not get to Ibadan.

‘’This project will create alternative routes,” he said.

The ATCON boss stated that the project was modeled after the successful PPP framework in the energy sector, with the government contributing a certain percentage to the Special Purpose Vehicle and the private sector providing the remaining funding.

He stated that the project’s goal was to establish alternative, redundant connections, thereby ensuring that services remained uninterrupted even if one part of the network was compromised.

The president expressed the full support of telcos, noting that the project would enable members to deliver services more effectively in locations where infrastructure was currently a significant challenge.

“With this project, we will have multiple options,” he said.

Project BRIDGE involves building a nationwide fiber optic network to expand digital infrastructure and connectivity, rather than a physical bridge, as part of Nigeria’s National Broadband Plan.

The project is a public-private partnership ($2 billion cost) using an SPV to deploy 90,000km of fiber-optic cable to enhance education, healthcare, and the digital economy.

 

 

 


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MTN Restores Services After Planned Network Maintenance in Parts of Adamawa, Borno, and Kano

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MTN Nigeria has successfully completed a scheduled network maintenance operation that affected 101 sites across 15 Local Government Areas (LGAs) in Adamawa, Borno, and Kano States.

The restoration marks a significant step in the company’s ongoing efforts to enhance service reliability in the Northeast region, amidst multiple fibre cuts and vandalism.

The maintenance, which took place on Sunday, August 24, involved the cutover of traffic to a newly installed fiber span along the AFCOT–Bawo Village route in Adamawa State.

This upgrade was necessary to replace a previously damaged section of the network infrastructure. All service maintenance was done within timeframe and restorations before 1 PM on Sunday August 24th.

We can confirm that all impacted sites have been fully restored, and services are now operating normally. We appreciate our subscribers’ patience and sincerely apologize for any inconvenience caused during the downtime.

The affected services included 2G, 3G, 4G, and enterprise connectivity, with temporary disruptions experienced in LGAs such as Girei, Song, Mubi North, Hong, and Michika in Adamawa; Askira/Uba and Shani in Borno; and Nasarawa in Kano.

The work was scheduled during daylight hours to ensure the safety of field engineers, given the linear and unprotected nature of the route.

This restoration is part of MTN’s broader strategy to strengthen its infrastructure in underserved regions and ensure consistent service delivery across Nigeria, amidst constant fibre cuts and vandalism.


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TikTok Unveils Artist Insights Platform in Nigeria

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TikTok has launched its music insights platform, TikTok for Artists, in Nigeria to support artist growth and fan engagement across the country’s vibrant music industry.

The platform, which debuted globally earlier this year, provides artists, labels, and management teams with access to daily-updated dashboards and analytics tools to track music performance, audience demographics, and fan interactions.

Toyin Mustapha, Head of Music Partnerships for the UK, Ireland, and Sub-Saharan Africa at TikTok, said the initiative was part of the company’s commitment to empowering African creators.

“With the launch of TikTok for Artists in Nigeria, we’re giving artists and their teams access to insights that can help them engage their fans in more meaningful ways and grow their careers globally,” Mustapha said.

The platform offers detailed song performance metrics, including views, posts, and creator engagements per track. It also provides granular post-level data such as likes, comments, shares, and completion rates, alongside demographic breakdowns by gender, age, and language.

In addition to analytics, TikTok for Artists includes educational resources and step-by-step guides to help artists build sustainable careers.

A key feature of the platform is the Pre-Release tool, which allows artists to launch campaigns for upcoming albums and enables fans to pre-save tracks on streaming platforms like Spotify and Apple Music.

British artist Jordan Adetunji described the platform as a “game changer,” noting its value in helping artists and their teams plan effective campaigns.

TikTok said the rollout reaffirms its investment in Africa’s creative economy and aims to foster deeper connections between artists and fans across the continent.

The platform is now available to all certified TikTok Artist Accounts, with access also extendable to managers and label teams.


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