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Report Suggests a Slash in Mobile App Usage By 2027 Due to AI Assistants

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By 2027 mobile app usage will decrease by 25 per cent due to AI assistants according to Gartner, Inc. Smartphone users will turn to AI assistants, such as Apple Intelligence, ChatGPT, Google Gemini, Meta AI, and others to replace apps for many functions.

In addition to the impact of AI assistants, apps will be consolidated across separate brands and companies, creating mobile app partnerships or consortiums to reach more users per app at scale and defray the cost of creation and maintenance.

“CMOs should begin scenario planning for the impacts of decreased mobile app usage,” said Emily Weiss, Senior Principal for the Gartner Marketing Practice.

“Brands with low app engagement and retention will likely be first impacted – this will be a positive development for brands that are not overly reliant on driving revenue via apps as app development costs will decrease.

Other brands may be severely impacted by the disintermediation of users turning to AI assistants for services. The loss of app users will also result in the loss of first-party data collection and the ability to reach fewer users via mobile push notifications,” Emily added.

By 2026, Over 1/3 of Web Content will be Created for the Purposes of Gen-AI Powered Search According to Gartner’s 2024 CMO Spend Survey of 395 respondents between February and March 2024, the average CMO allocated almost a quarter of their digital marketing budget to search.

Other than end users directly visiting a website, search currently drives more traffic to the average commercial enterprise website than any other referral source.

Given this, a loss of search driven traffic due to algorithmic shifts by major search engines would result in tangible, negative commercial impact to any organisation.

“CMOs will need to direct their teams to hire talent with a strong understanding of how GenAI, and broader AI influences, impacts the performance of their content in search algorithms,” said Weiss.

“It will be important to upskill the function by investing in search and content talent with AI skillsets. These associates will need to have familiarity with creating or optimising content to train and rank within evolving search algorithms,” she said.

By 2028 digital Mlmarketers will move 30 per cent of their paid social budget to support advertising and partnerships on subscription-based channels It is becoming more challenging for CMOs to maintain, let alone grow, their reach and engagement among consumers.

This is especially true as consumers shift their tech and media behaviors away from social media, to other platforms and subscription based channels.

Gartner’s 2024 CMO Spend survey found that since 2022, paid social has maintained the highest budget allocation for all digital media spend. In 2024, B2C Marketing leaders reported allocating 14.3 per cent for their digital channel budget to social media advertising (an increase from 12.3% in 2023).

“Closed group communities and subscription channels of – fer a potential alternative for social media weary consumers and content creators who want to do more than feed the algorithm,” said Weiss.

“Brands can leverage closedgroup subscription channels – such as Substack, Patreon, and Discord – and the professional creators on them to reach relevant target audiences who are already engaging with content they self-selected into consuming,” she added.

Current AI models, such as large language models (LLMs), lack the agency to autonomously execute tasks and adapt in complex environments.

However, as new levels of intelligence are added, new AI agents are poised to quickly become more capable and reliable as brands seek to address customer facing use cases.

“There will be more AI agents than people, so while current approaches require humans in the loop, this idea will quickly become antiquated.

Marketers will need to determine when and how they can trust AI agents to act on behalf of the brand and customers across key areas,” said Weiss.


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Kaspersky Brings AI-driven Context to Cloud Workload Security

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Kaspersky has updated its Cloud Workload Security (CWS) offering, introducing AI-powered workload analysis, enhanced integrations and performance optimisations designed to help organisations better secure complex cloud and hybrid environments.

The latest update brings integration with OpenAI API in the Kaspersky Container Security (KCS) part of the offering, also resulting in the creation of a new Advanced Pro license within the product.

The new capability provides contextual descriptions of detected vulnerabilities and potential risks, helping accelerate investigations, reduce knowledge gaps and support faster decision-making.

Designed for modern DevOps and hybrid cloud environments, Kaspersky CWS provides centralised visibility across workloads, Kubernetes clusters and cloud platforms, while supporting runtime protection, shift-left security practices and regulatory compliance requirements.

AI-driven visibility and improved workload protection

The update allows organisations to enrich container image scanning results with automated explanations and risk context generated by third-party large language models integrated via OpenAI API. By transforming technical scan data into actionable insights, the feature helps teams prioritise remediation and streamline security operations.

Additional improvements include single sign-on (SSO) integration and multi-domain Active Directory support, enabling more seamless deployment across distributed enterprise environments.

To optimise performance, Kaspersky CWS now also enhances image scanning efficiency by skipping oversized images when needed and avoiding rescans of identical images within a predefined timeframe. Expanded security policy capabilities and UX/UI updates further simplify workload protection and policy management.

Enhanced protection across cloud environments

The new release also updates Light Agent components, now leveraging the latest versions of Kaspersky Endpoint Security for Windows (version 12.12) and Kaspersky Endpoint Security for Linux (version 12.4) to improve overall security and integration capabilities.

“As AI adoption accelerates across industries, organisations are increasingly relying on containerised environments – placing additional pressure on security teams.

“To help ease this burden, we introduced AI integration within Kaspersky Cloud Workload Security that enables security professionals, including those just beginning their journey in container security, to make faster decisions and gain deeper insight into potential risks and vulnerabilities,” comments Anton Rusakov-Rudenko, Senior Product Marketing Manager, Cloud & Network Security at Kaspersky.

“Combined with performance optimisations and expanded integration capabilities, the solution helps organisations to protect cloud environments more efficiently while maintaining operational resilience.”

 


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SARS Denies Being Hacked by Nullsec Nigeria, Hacker Group

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South African Revenue Service (SARS) has dismissed claims that its systems were breached, following allegations by a hacker group that it had compromised the tax authority’s digital infrastructure.

SARS Denies Being Hacked by Nullsec Nigeria, Hacker Group

The controversy emerged after Nullsec Nigeria, a threat actor  also known as Anonymous Nigeria, claimed to have breached both SARS and the State Information Technology Agency (SITA).

The hacktivist group allegedly posted links to download what it claimed was compromised data on the Breached hacker forum on Saturday, 23 May 2026, sparking concerns over a possible cyberattack targeting government systems.

However, SARS said it had conducted a thorough investigation into the claims and found no evidence that its systems had been compromised.

“SARS continuously monitors its systems for any suspicious activity and has conducted a thorough investigation in response to these reports. These claims are false and unsubstantiated,” the revenue service said in a statement.

“At this stage, there is no evidence that SARS’s systems have been compromised. SARS wishes to reassure the public regarding the integrity of its systems.”

The tax authority stressed that safeguarding taxpayer information remains one of its core responsibilities and forms part of its broader efforts to maintain public confidence in South Africa’s tax administration system.

SARS said the “protection of taxpayer information and the security of its digital platforms” is treated as “sacrosanct”.

The agency also urged South Africans to avoid sharing unverified claims and instead rely on official channels for accurate information.

“Members of the public are urged to verify information before sharing and not to circulate unverified claims or rely on information from unofficial sources,” SARS said.

At the same time, SARS warned taxpayers to remain vigilant against phishing scams and fraudulent messages falsely claiming to be from the tax authority.

For guidance on identifying scams and phishing attempts, SARS directed the public to its official online resource page: SARS scams and phishing guidance

SARS said it would continue monitoring its digital environment and communicate any developments through official platforms should the need arise.


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Pope Calls for ‘Disarming’ of AI, Warns of “New Forms of Slavery”

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Pope Leo XIV called Monday for the “disarming” of artificial intelligence in his long-awaited manifesto on the rapidly developing technology, and warned of “new forms of slavery” behind its rise.

Pope Calls for ‘Disarming’ of AI, Warns of “New Forms of Slavery”

Leo, warned against “a race for ever more powerful algorithms and larger datasets, driven by the desire to secure geopolitical or commercial dominance”.

He presented his first encyclical, “Magnifica Humanitas” (Magnificent Humanity) in person at the Vatican, alongside AI experts including Christopher Olah, co-founder of US giant Anthropic.

Anthropic is embroiled in a legal battle with the US military after opposing the use of its technology for lethal autonomous warfare and mass surveillance.

At the presentation, Olah said AI companies operate “inside a set of incentives and constraints that can sometimes conflict with doing the right thing”.

He welcomed input from outside actors like the Catholic Church, to “push events in a better direction” saying that “the questions raised by AI are bigger than the AI research community”.

In the encyclical, Leo also sounded the alarm over AI-directed weaponry, saying it was “not permissible to entrust lethal” decisions to tech.

Leo has repeatedly clashed with the White House over the Iran war and its use of religion to justify conflict.

The “just war” theory — espoused recently by the Trump administration — was “outdated”, Leo wrote, adding that “no algorithm can make war morally acceptable”.

AI could be worth up to $4.8 trillion by 2033, a 25-fold increase in a decade, while concentrating its profits in the hands of a limited few, according to the United Nations.

“Disarming AI means freeing it from the mentality of ‘armed’ competition,” the pope wrote.

“To disarm does not mean rejecting technology, but preventing it from dominating humanity,” Leo wrote.

AI should be “human-friendly”, accessible to all, and open to discussion and debate, he added.

The head of the world’s 1.4 billion Catholics has made the hot-button issue a cornerstone of his papacy by dedicating to it his first encyclical — a document that lays the basis for Church teaching and longer-term debate.

The manifesto references a range of cultural giants, from Greek philosopher Plato to Beethoven and his Ninth Symphony, even citing a character from JRR Tolkien’s “The Lord of the Rings”.

“Magnifica Humanitas” was signed on May 15, the 135th anniversary of an 1891 encyclical by Leo XIII, which laid the foundations of the Church’s social doctrine during the Industrial Revolution.

 

 


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