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Retailers Who Offer IoE Experiences Can Capture 15.6% Profit Improvement- Cisco

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Actually, the digital consumer has come of age and expects a rich palette of retail experiences that provide ever-increasing value and convenience both in-store and out.

On Monday, Cisco released survey findings from 1,240 retail consumers in the U.S. and U.K. that uncover their preferences for Internet of Everything (IoE) enabled retail experiences and provides insight to help retailers capture the new digital consumer through IoE innovations fueled by mobility, video, and analytics.

Retailers in Nigeria can also benefit from the study findings to grow their fortunes.

The research is part of a global study that when fully completed will survey 6,000 consumers in 10 countries.

Key Highlights From The Study:

Customers Want a Convenient, Contextually Relevant Shopping Experience

The fifth annual Cisco® Consulting Services retail survey found that most shoppers want innovations that improve convenience and efficiency, extending beyond personalization into hyper-relevance.

Cisco said that hyper-relevance delivers value—such as greater savings, efficiency, or engagement—in real time throughout the shopping lifecycle, using analytics to determine the experience that best suits the customer’s context (where he is, what she is looking to accomplish in that moment).

Also, analytics helps retailers track in-store patterns and use existing video technology to determine, for example, where shoppers are spending more time in the store and which shelves need restocking, information that can immediately be used to improve shoppers’ experience and drive better store performance.

When asked to identify primary areas for in store retail improvements, 39 percent of consumers identified the process of selecting and purchasing goods – for example, having the products they want in stock and an efficient checkout process.

By contrast, 13 percent chose a more personalized shopping experience.

That is not to say that customers don’t want personalization at all, but consumers made it clear that targeted offers must be contextual, relevant, and easy to participate in.

Digital Consumers Exhibit Strong Interest in IoE-Enabled Experiences, Creating Savings, Efficiency and Engagement

To help provide guidance to retailers on where and how to make their strategic innovation investments, Cisco tested 19 different shopping concepts with consumers in its survey.

Together, these provide a snapshot of consumer receptivity to new IoE-enabled innovations in the shopping experience.

These use cases are at the heart of the IoE value that is up for grabs for retailers in terms of revenue uplift and employee productivity. For an illustrative $20 billion retailer, these use cases drive a total gross annual value opportunity of $312 million and a 15.6 percent improvement in profitability.

Product Delivery

Drive-Through Lane at Store (57 percent): Order products online from preferred retailers, and then pick them up in person using a drive-through lane at the store.

Same-Day Delivery (53 percent): Same-day delivery at home of orders placed online for a fee of $5 per delivery.

Secure Locker (40 percent): Pick up online shopping orders from a secure locker at a convenient location.

Augmented Reality

Augmented Reality Offers (73 percent): Use a smartphone to scan products for special customized offers and promotions in the store.

In-Store Guidance (63 percent): Use augmented reality apps to help locate items on their shopping list in the store.

Reviews (57 percent): Use augmented reality apps to receive information about products, such as online consumer reviews or ingredients.

Mobility Enabled Shopping

Smartphone and Tablet Apps Are Becoming the Norm: Nearly half of consumers (42 percent in the U.K. and 47 percent in the U.S.) are using smartphones to enhance their in-store experience.

About one-fourth of U.K. shoppers and one-third of U.S. shoppers are using independent shopping apps on a smartphone or tablet at least once a week.

Smartphone Checkout (60 percent): Scan barcodes on items while shopping to track and pay at a self-service checkout.

Smart Cart (50 percent): “Smart online shopping cart” uses information from smart home appliances, purchasing history and items added by the consumer to maintain a constantly updated virtual cart reflecting current purchase needs.

Mobile Payments (49 percent): Store several payment cards on smartphones and smartwatches to pay in stores by swiping the device at the checkout.                                                                                        

Interactive Digital Signage

Checkout Wait Times (77 percent): Want digital signs at each checkout line to provide estimated wait times.

Targeted Offers (67 percent): View offers tailored to their interests and preferences.

In-Store Maps (67 percent): Obtain information about the location of a product in the store and the best path to get there.

IoE is shaking up the competitive dynamics in nearly all industries — particularly retail, which accounts for $1.5 trillion of the total private sector Value at Stake.

Much of the Value at Stake for retail will be generated by innovations that depend on real-time analysis of data that is captured at the edge of the business from sensors, cameras and mobile devices.

To meet the needs of new digital consumers and attain their potential Value at Stake, retailers need to increase their focus on innovations that deliver hyper-relevance, build a dynamic infrastructure and agile processes that enable hyper-relevance and develop new business models that drive innovation and hyper-relevance.

Cisco offers a portfolio of mobility, interactive digital services platforms, video collaboration, analytics, and cloud computing solutions that help retailers provide more efficient and more engaging shopping experiences to their customers.

Speaking on the trend, Joseph Bradley, vice president & founder IoT / IoE Practice, said “The opportunity ahead is tremendous. Of the $14.4 trillion in IoE value for the private sector, $1.5 trillion is there for retailers. The key to capturing this value is realizing that digital consumers aren’t static—they’re dynamic. And IoE’s connections between people process, data, and things now enable retailers to engage with customers on their terms—whether rushing through the airport to catch a flight or spending more time than usual in the shampoo aisle.”

Also, Doug Stephens, founder, Retail Prophet, added, “If a retailer thinks that at some point this is going to slow down, and that they have time to wait and then jump in, they’re wrong. Because these rates of adoption — the speed at which technology is moving — is becoming more exponential and will continue to do so.”

Cisco is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected.

 


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E-Business

AI-Powered Cyber Threats Put Nigerian Banks on Alert

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Nigerian banks are increasingly embracing artificial intelligence (AI) to improve customer service, strengthen fraud detection, and streamline operations.

AI-Powered Cyber Threats Put Nigerian Banks on Alert

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However, the same technology driving innovation could also expose the country’s financial system to unprecedented cyber risks, according to a recent warning from the International Monetary Fund (IMF).

The IMF has cautioned that advanced AI tools are rapidly enhancing the capabilities of cybercriminals, making it easier and faster to identify and exploit vulnerabilities in banking systems, payment infrastructure, and digital platforms.

For Nigeria, where digital banking transactions have surged in recent years and financial institutions are becoming more interconnected, the implications could be significant.

The warning comes at a time when Nigerian banks are investing heavily in digital transformation.

From AI-powered customer support systems to automated fraud monitoring tools and digital lending platforms, financial institutions are relying more than ever on technology to drive growth and improve efficiency.

Yet experts warn that this digital expansion is also widening the attack surface for cybercriminals.

The IMF noted that advanced AI models can dramatically reduce the time and expertise required to discover software vulnerabilities.

This means attackers can launch more sophisticated and coordinated cyberattacks against multiple institutions simultaneously.

For Nigeria’s banking sector, which depends on common payment rails, cloud infrastructure, telecommunications networks, and shared service providers, a major cyber incident could quickly spread across the financial ecosystem.

Nigeria’s financial sector has undergone a remarkable digital revolution over the past decade.

Data from the Central Bank of Nigeria (CBN) show that electronic payments now account for trillions of naira in monthly transactions, driven by mobile banking, instant payments, fintech innovation, and the growing adoption of digital channels.

The success of platforms such as the Nigeria Inter-Bank Settlement System (NIBSS) Instant Payments network has made banking more accessible and efficient.

However, it has also increased dependence on interconnected digital infrastructure.

According to the IMF, this interconnectedness creates systemic vulnerabilities.

A cyberattack targeting a critical service provider, cloud platform, telecommunications network, or payment gateway could disrupt services across multiple banks at the same time.

Unlike traditional bank robberies or isolated cyber incidents, AI-enabled attacks have the potential to trigger widespread operational disruptions, affecting payment processing, customer access to funds, and confidence in the banking system.

The IMF warns that extreme cyber incidents could evolve from operational challenges into broader financial stability concerns.

If multiple banks are simultaneously affected by a cyberattack, customers may experience service outages, delayed transactions, or restricted access to deposits.

Such disruptions could undermine public confidence and create liquidity pressures, especially if panic withdrawals or transaction bottlenecks occur.

The concern is not merely theoretical.

Over the past few years, Nigerian financial institutions have experienced increasing levels of cyber fraud, phishing attacks, identity theft, and ransomware threats.

Although regulators and banks have improved cybersecurity frameworks, AI-driven attacks could significantly raise the sophistication and scale of these threats.

The IMF believes that the growing concentration of technology services could further amplify the risks.

Many Nigerian banks rely on a relatively small number of software vendors, cloud providers, telecommunications operators, and payment infrastructure providers. A successful attack on one critical provider could have cascading effects across the entire banking system.

This concentration risk is becoming more pronounced as financial institutions increasingly adopt AI solutions from a limited number of global technology companies.

Despite the risks, AI is also emerging as one of the most powerful tools available to banks in defending against cyber threats.


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CSOs Raise Alarm over Nigeria’s Data Protection Crisis

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A coalition of civil society organisations has warned that Nigerians’ personal information remains vulnerable to abuse despite existing data protection laws.

CSOs Raise Alarm over Nigeria’s Data Protection Crisis

In a statement titled “Protected From the State, Not By It: Nigeria’s Data Protection Crisis Is a Crisis of Implementation,” the group said Nigeria developed one of Africa’s largest digital identity databases but failed to adequately protect the information it collects.

The coalition, comprising Media Rights Agenda (MRA), Paradigm Initiative (PIN), Digital Rights Lawyers Initiative (DRLI), Accountability Lab Nigeria, PROMAD Foundation, DigiCivic Initiative and others, noted that the National Identity Management Commission (NIMC) had enrolled more than 121 million Nigerians as of June 2025, while the country also operates under the Nigeria Data Protection Act (NDPA) 2023 and a dedicated Nigeria Data Protection Commission (NDPC).

However, the organisations argued that these safeguards failed to translate into meaningful protection for citizens.

According to the group, recent incidents involving alleged unauthorised access to sensitive government databases have exposed weaknesses in oversight and accountability mechanisms.

They cited reports surrounding the disclosure of voter registration information from the Independent National Electoral Commission (INEC) database and investigations that uncovered the online sale of sensitive identity records, including National Identification Numbers (NINs), for as little as ₦100.

“When the regulator’s own data is not safe, no citizen’s data is. A government that cannot protect its citizens’ data should, at minimum, be cautious about how aggressively it collects and deploys it. Nigeria has done the opposite. Under the NDPA, data controllers are required to undergo compliance audits filed with the NDPC, an obligation enforced against private entities even as public institutions, the largest holders of citizens’ data, face no comparable scrutiny,” the coalition stated.

The organisations also expressed concern about the expansion of state surveillance programmes, arguing that Nigeria lacked a comprehensive legal framework governing public surveillance systems.

They said existing laws did not clearly define the limits of surveillance, provide independent oversight, or require human rights impact assessments before such systems are deployed.

The coalition further criticised the continued use of provisions of the Cybercrimes Act against journalists, bloggers and social media users, despite a 2022 judgment by the ECOWAS Court of Justice declaring aspects of Section 24 of the law arbitrary and repressive.

According to the group, Nigeria’s data governance system currently places citizens in a vulnerable position where personal information is aggressively collected but inadequately protected.

“This is the asymmetry at the heart of the crisis: citizens are under-protected from data abuse and over-exposed to state monitoring and punishment,” the CSOs said.

They called on the Federal Government to strengthen enforcement of the Nigeria Data Protection Act, ensure public institutions are subjected to the same compliance requirements as private organisations, and publish the findings of investigations into alleged breaches involving government databases.

The coalition also urged authorities to establish an independent oversight framework for surveillance systems, amend Section 24 of the Cybercrimes Act, in line with the ECOWAS Court ruling, and strengthen accountability mechanisms across public institutions handling citizens’ data.

It warned that public trust in digital governance would continue to erode unless citizens are assured that their personal data is protected from misuse, unauthorised access and unlawful surveillance.


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Firm Discovered a New Corporate Phishing Technique using a Popular AI Web Development Platform

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Kaspersky has discovered that attackers have begun exploiting another legitimate service for malicious purposes – this time it is Tencent EdgeOne Pages, a platform for creating and hosting web applications.

Attackers are misusing its capabilities to generate phishing emails targeting corporate users. Previously Kaspersky has described similar attacks leveraging Google services and web applications generated by Bubble, an AI-powered app builder, to hunt for corporate credentials.

Employees across multiple industries including the industrial sector, sales, and government are among the targets. The goal of the attack is to steal login credentials for corporate resources. Over the past 30 days, the company’s experts have detected more than 8,000 phishing emails using this tactic, including messages in English, Korean, and Russian.

The Tencent EdgeOne Pages service is positioned as a platform for quickly creating and deploying web applications using AI. Scammers misuse it to generate and publish phishing pages in minutes with virtually no web development skills.

Attackers host phishing pages on EdgeOne’s legitimate cloud infrastructure and use trusted domains. As a result, such sites appear to be established and secure to many protective solutions, complicating the detection of such attacks.

How the attack begins

The user receives an email from the alleged “corporate email support team”. The message states that the account login credentials will expire in 48 hours, and that failure to update them may result in problems receiving or sending emails.

To avoid restrictions, the user is prompted to click a link and enter relevant information. Phishing emails are not limited to this narrative, and could deliver any corporate message, such as a message from the HR department or a notification of a received document that should be downloaded.

Clicking the link in the email opens a page with a form for entering the victim’s name, email address, and password. It is a simple design, with virtually no additional elements.

After the user enters their login and password, the data is transferred to a server controlled by the attackers.

“We are seeing a continuation of the trend in which attackers use AI and no-code platforms as part of their phishing infrastructure. We’ve previously observed a similar scheme using the Bubble platform, and here we have yet another example.

“While the communication used in these phishing attacks is typical and has been used before multiple times, the attack technique itself significantly lowers the barrier to entry for attackers and accelerates the creation of phishing resources.

“Previously this required at least basic web development skills, but now an infrastructure for fraudulent emails can be created in minutes,” comments Roman Dedenok, Anti-Spam Expert at Kaspersky.


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