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Robots for Christ Clinch N10m Airtel’s Nigeria Got Talent Grand Prize

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(L-r): Segun Ogunsanya, chief executive officer and managing director, Airtel Nigeria, Winners of Nigeria’s Got Talent (NGT) season 2, Robots for Christ, Femi Adelusi, head of Marketing Communication, Malta Guinness, and Rotimi Pedro, group managing director, Optima Media Group (OMG), at the grand finale of the NGT 2 at the Dream Studios in Lagos at the weekend.
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It was a moment of conquest, happiness and fulfilment for Robots for Christ, a Benin-based entertainment duo and contestants in the season two of the Airtel-sponsored Nigeria’s Got Talent reality show as they beat nine other finalists to the N10 Million grand prize.

Robots for Christ was declared the winner by Andre Blaize, NGT presenter, at a grand finale held at the weekend at the Dream Studios in Lagos before the three celebrity judges, Dan Foster, Kate Henshaw and Yibo Koko and thousands of guests chief among which include the management and staff of Airtel Nigeria, the lead sponsor, management and staff of Optima Media Group, Malta Guinness and members of the media.

The occasion lived up to book makers’ billing as the only non-discriminatory reality show per excellence with series of fun-filled, exciting and breath taking performances from the ten finalists who sought to convey a message of unity in diversity and Bash, a stand-up comedian who captivated both guests and audience with rib-cracking jokes.

SegunOgunsanya, chief executive officer and managing director of Airtel Nigeria, while congratulating the finalists for putting in their best, said the foremost telecoms operator shares in the dreams of the Nigerian youths hence the creation of worthwhile platforms such as the NGT to identify, nurture, reward and celebrate the talented.

“As an innovative company, we value talent and will always go any distance to identify and celebrate talented Nigerians. We are extremely delighted to be associated with Nigerian  talents because we are passionate about creating credible platforms that celebrate and reward innovation and originality. The Airtel brand is not just red, bold and jazzy but youthful, exciting, unique and full of fun,” he said.

The Airtel Chief Executive also reiterated the commitment of the company to the brand vision of becoming the most loved brand in the daily lives of Nigerians.

His word, “We are committed to driving our brand vision of being the most loved brand in the daily lives of Nigerians. As a company, we are passionate about building reputable platforms for the celebration of talented Nigerians, we will continue to support initiatives that will bring excitement and happiness to the door steps of all our stakeholders. We have been consistent in bringing laughter, pure joy, excitement and plenty of fun to the homes of Nigerians through our various platforms”

Ogunsanya also listed some of the other platforms through which Airtel has been bringing excitement to Nigerians homes asides Nigeria’s Got Talent to include, Airtel Rising Stars,Tinsel, partnership with Arsenal Football Club, Big Brother Africa, the Lagos Countdown Festival, CSR-based Adopt-A-School initiative among several others.

On his part, Rotimi Pedro, group managing director of Optima Media Group, said the whole idea of the multi-talent reality is to create a platform that would help to discover talented individuals, put them on stage in the hope they would cut a career for themselves.

He also revealed that Got Talent franchise has a global franchise currently in  53 countries making it the most wide travelled and most watched by households.

Top dignitaries on the bill of Airtel who accompanied the CEO-Ogunsanya and his wife in gracing the event include Maurice Newa, Chief Commercial Officer; Mrs. Segun Ogunsanya; Jibril Saba, Director of Human Resources; Obinna Aniche, Director, Brand and Marketing; Nitin Anand, Products and Services; Ajay Bakshi, Director, Customer Service Delivery; Rama Krishna, Director, Supply Chain; Dinesh Balsingh, Director, Segment and U &R; Rahul Chaudhari, Director, Marketing and Revenue Planning; Adebayo Osinowo, Regional Operations Director, Lagos; Wole Abu, GM Acquisitions; Ifeanyi Egbuawa, Senior Manager, Brand Assets, and, Adefemi Adeniran, Head of PR.

The AirtelNGT 2 train had successfully combed the nation for talents for months beginning with regional auditions in eight cities across the nation followed by theatre auditions in Lagos from which the top 40 were selected to participate in the semi-finals in groups of eight over a period of five weeks with two best acts from each group going through to the finals.

The other finalists include Laff Doctor, David, Korede Odukale, Daniel ‘8 Strings’ Azuka, C.I.D Squad, D’ Flex, Elevators NG, Praize Puppets and D Naturals

The show commenced on October 9 with nation-wide auditions in select cities including Abuja, Port- Harcourt, Asaba, Calabar, Enugu, Benin, Ibadan and Lagos .The semi-finals opened on December 29 while the finals held weekend of February 8, 2014.

It is the only talent competition show that is open to any age and any talent, with auditions taking the show to numerous cities in search of a one-of-a-kind gifted or skilled individual.

 


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Stakeholders Endorse Hybrid Model for Nigeria’s Digital Switch

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Stakeholders in Nigeria’s broadcasting industry have endorsed a hybrid digital broadcasting model that combines Digital Terrestrial Television (DTT), Direct-to-Home (DTH) satellite services, and digital application-based platforms for the country’s Digital Switch Over (DSO) programme,

Stakeholders Endorse Hybrid Model for Nigeria’s Digital Switch

The resolution was reached at a high-level stakeholder meeting convened by the National Broadcasting Commission (NBC) under the supervision of the Federal Ministry of Information and National Orientation at NICON Luxury Hotel, Abuja.

The meeting, chaired by Alhaji Mohammed Idris, minister of Information and National Orientation, brought together regulators, broadcasters, signal distributors, set-top box manufacturers, content producers, satellite operators, and industry associations to chart a sustainable path for Nigeria’s long-delayed digital migration project.

Addressing stakeholders during the closed-door engagement session, the minister described the meeting as a collaborative effort aimed at finding practical solutions to challenges facing the DSO project.

“This engagement is a family discussion aimed at finding practical solutions to ensure the success of the Digital Switch Over project. Government has no hidden agenda, and all decisions will be guided by national interest, stakeholder inclusion, and the long-term sustainability of the broadcasting industry,” he said.

The minister acknowledged concerns raised by industry players regarding stakeholder consultation and participation in previous phases of the project, noting that while broader engagement should ideally have commenced earlier, there remained an opportunity to build consensus and move forward together.

“While there may be differing views on implementation approaches, there is broad agreement that Nigeria must complete its digital migration journey. We must work collectively to achieve this national objective,” he stated.

Mr Charles Ebuebu, director general, NBC, described the stakeholder meeting as “iconic”, noting that it marked a turning point in Nigeria’s efforts to complete the digital migration.

He said the country had spent over a decade on the DSO journey, missing several deadlines, but expressed optimism that a clear implementation plan was now being developed.

Ebuebu said the commission, in collaboration with stakeholders, is working toward a sustainable model that ensures return on investment for industry players while delivering value to the nation.

He said that the outcome of the consultation process would produce a unified framework for implementation and communication going forward.

Mrs Jane Nkechi Egerton-Idehen, managing director, Nigerian Communications Satellite (NIGCOMSAT), said the DSO initiative forms part of broader federal interventions aimed at building a sustainable broadcasting ecosystem.

She explained that government investments had supported satellite coverage, national call centres, and regional production studios across the country.

According to her, the objective is to address gaps in content distribution and ensure that Nigerian broadcasting reflects the country’s linguistic and cultural diversity.

“We are not departing from the original plan. We are innovating on how it is implemented,” she said.

She also highlighted efforts to expand access to production facilities across geopolitical zones to support content creators and reduce dependence on major urban centres.

The meeting attracted 128 participants, including the Director-General of the NBC; Permanent Secretary of the Federal Ministry of Information and National Orientation, Dr. BRM Ukire; Director-General of the Nigerian Television Authority (NTA), Abdulhamid Dambos; Director-General of the Advertising Regulatory Council of Nigeria (ARCON), Dr Olalekan Fadolapo; Chairman of the Broadcasting Organisations of Nigeria (BON), Chief Tony Akiotu; Managing Director of NIGCOMSAT Ltd, Mrs Jane Nkechi Egerton-Idehen; and representatives of licensed broadcasters and other industry stakeholders.

During deliberations, stakeholders agreed that the DSO project remains both necessary and desirable for Nigeria, emphasising that the transition should prioritise national interest, industry sustainability, local content development, local manufacturing, and job creation.

Among the key resolutions reached was the affirmation that Digital Terrestrial Television (DTT) remains a critical component of the DSO framework and should not be discontinued. Participants also agreed on the need to reconstitute the DigiTeam implementation platform to provide a structured mechanism for consultation, collaboration, and industry participation.

Stakeholders further called for stronger engagement between regulators and industry players, with an agreement that stakeholder meetings would be held at least quarterly to ensure continuous alignment on implementation strategies.

The meeting also welcomed ongoing efforts by the NBC and ARCON to develop a sustainable business model aimed at improving audience measurement systems, strengthening advertising revenue generation, and enhancing the long-term viability of broadcasting organisations.

In addition, stakeholders were assured by NIGCOMSAT of the reliability of satellite infrastructure supporting the DSO platform.

The company disclosed that backup arrangements with alternative satellite operators were already in place to guarantee uninterrupted service and eliminate the need for subscriber dish realignment.

As part of the agreed next steps, the Federal Government, through the Ministry of Information and National Orientation, will reconstitute the DigiTeam stakeholder platform, while the NBC will continue consultations with set-top box manufacturers and other industry stakeholders to address concerns relating to existing investments and future participation in the digital broadcasting ecosystem.

The stakeholders expressed confidence that the renewed collaborative approach would accelerate Nigeria’s digital migration, improve broadcasting services, expand audience reach, attract investment, create jobs, and deliver greater value to Nigerian consumers.

 


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MTN Launches One TV with Free-to-View, Pay-as-You-Go

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MTN Group has begun rolling out MTN One TV, a new entertainment proposition designed to make digital video content more accessible, relevant, and flexible for customers across African markets.

MTN Launches One TV with Free-to-View, Pay-as-You-Go

Introduced in line with MTN’s Ambition 2030 strategy, MTN One TV brings together local storytelling, live channels, international programming, and market-specific viewing options tailored to how customers across the continent access and pay for digital entertainment.

The proposition is designed to give customers greater choice in how they watch content, with viewing models that may vary by market and can include free-to-view content, advertising-funded experiences, pay-as-you-watch access, and subscription offerings.

Depending on local availability, customers may also be able to pay through airtime, Mobile Money, and other locally supported payment methods, helping to reduce common barriers to streaming access.

Beyond enhancing customer experiences, MTN One TV creates new opportunities for African creators, broadcasters, advertisers, and ecosystem partners by helping connect content to wider audiences through MTN’s scale across connectivity, payments, and digital services.

By bringing together a broad mix of content experiences under a single proposition, MTN aims to support greater content discovery, broader audience reach, and sustainable growth across Africa’s digital entertainment ecosystem.

Anchored in MTN’s strategic platforms of Connectivity, Fintech, and Digital Infrastructure, MTN One TV forms part of the Group’s broader ambition to build digital experiences that create value for customers while enabling participation and growth across Africa’s digital economy.

“Entertainment is increasingly becoming an important gateway to digital participation,” said Selorm Adadevoh, MTN group chief commercial, strategy and transformation officer.

“Through MTN One TV, we are leveraging the scale of our connectivity, fintech, and digital capabilities to make relevant content more accessible while creating new opportunities for Africa’s creative and digital economies. This is aligned with our ambition to deliver digital solutions for Africa’s progress.”

MTN One TV is being introduced progressively across MTN markets through a phased rollout approach that reflects local market needs, existing services, and partnership opportunities.

Over time, MTN will bring together a combination of video capabilities, content partnerships, and customer experiences under the MTN One TV brand to create a more consistent and scalable entertainment proposition across its footprint.

Through MTN One TV, MTN continues to extend its role beyond connectivity by combining entertainment, payments, and digital services to deliver experiences tailored to the needs of African consumers.

The rollout supports MTN’s Ambition 2030 vision of leading digital solutions for Africa’s progress while expanding access to digital entertainment across the continent.

 


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IATA Drops Bombshell: Nigeria Among World’s Most Expensive Countries to Run an Airline

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International Air Transport Association (IATA) has identified Nigeria as one of the most expensive countries in the world for airline operations, citing high taxes, charges and operational costs that continue to weigh heavily on local carriers.

IATA Drops Bombshell: Nigeria Among World's Most Expensive Countries to Run an Airline

IATA’s Regional Vice President for Africa and the Middle East, Kamil Al-Awadhi, disclosed this during the association’s Annual General Meeting held in Rio de Janeiro.

Al-Awadhi said that although Nigeria’s Minister of Aviation and Aerospace Development, Festus Keyamo, had been pursuing reforms aimed at improving the aviation sector, airlines operating in the country still faced enormous cost pressures.

According to him, the high-cost operating environment has continued to affect the profitability and competitiveness of Nigerian airlines, making it difficult for the industry to realise its full potential.

He noted that excessive taxes, regulatory charges and other operating expenses remained major obstacles to airline growth across the region, with Nigeria ranking among the most challenging markets from a cost perspective.

Al-Awadhi urged member states of the Economic Community of West African States to adopt a proposed 25 per cent reduction in aviation taxes and charges to ease the burden on airlines and passengers.

According to him, lowering taxes and charges would reduce airfares, stimulate passenger traffic and strengthen the competitiveness of carriers operating within West Africa.

He stressed that a more supportive policy environment was critical to unlocking the economic benefits of aviation, including increased trade, tourism and regional integration.

Industry stakeholders have consistently advocated lower taxes and regulatory fees, arguing that the current cost structure makes air travel less affordable and limits the growth of the sector.

IATA’s latest remarks add to calls for governments in West Africa to implement policies that will promote a more sustainable and competitive aviation industry across the region.


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