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Samsung’s UHD TV Has Redefined Viewing Experience- Kumar

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Sunil Kumar, Director, Consumer Electronics, Samsung Electronics West Africa, said that ‎With the SUHD TV, Samsung has completely redefined TV, with an unprecedented breakthrough in picture quality and our consumers are billed to experience more colours than ever before. ‎

Samsung is the global number one brand for 9 consecutive years in Television industry.

“As a leader on the industry, it is imperative that we set and lead the tone of technology in this category. True to our promise to Nigerian consumers , we are once again delivering a product that is cutting edge and best in class.‎

‎Kumar added that with the revolutionary nano crystal technology, which transforms and expands light to reveal more colours and brightness, pictures now come alive than ever before.

“With 64 times colour expression, colour has more range, delivering cinema-like experience to homes. With the Ultra high definition which is four times the resolution of full HD televisions, images have become even more vivid. What makes the most difference is the brightness, picture quality and complete immersive experience,” he said.‎

Meeting Customers’ Expectations
He said, “We understand the different strata of the market and accordingly position products to meet their demands. This product addresses the needs of the higher echelons of society who are always looking for the latest in technology and design.

“We believe that the SUHD TV will make a difference to this end of the market  . We have  been delivering on the best technologies; looking at the trend from smart TVs to curved TVs and now the SUHD TV. We are very confident that Samsung products and TVs will deliver the very best in picture quality and stylish design to meet the needs of our consumers”.

User Experience Changes Perception ‎
Samsung’s path-breaking innovations in the consumer electronics category have contributed significantly towards its transformation into a premium brand. ‎

On what has helped change consumer perception of the brand, the Director said, ‎”‎Simply put, the user experience, whether that be the ability to touch and feel our devices during the buying process, or smooth user interface and responsiveness, or the build quality or after sales support”.‎

Three Key Points To Consider While Purchasing Premium Products‎
According to him, design, functionality and brand integrity are important points to consider before purchasing such premium products.‎

While shedding more light on the report that Samsung smart TV now leverages Tizen platform,‎ he said that theTizen Operating System, which is an open source platform, is faster and easier to use, and has a very user friendly interface.

“Also, the new Operating System is packed with groundbreaking features, as it is based on the web standards. Being an open source platform, it helps the developer community in local content development. With the UHD alliance, the new SUHD TVs will benefit from premium Ultra High Definition content, Kumar said.‎

Samsung’s Benchmarks for 2015 in Increasing Consumer Electronics Market Share in Africa

“‎We are very appreciative of the support that consumers have given our brand over the past few years. As I have said many times, the true measurement is when people ‘vote with their wallets’ and invest in your products.

“Our goal for 2015 is to continue to provide products that positively impact the lives of our consumers and through this retain, our market leadership position. Regardless of the content source, Samsung provides the leading picture in the industry and will continue to do so with our SUHD TV”.

H‎e added that as well received accolades from industry experts, consumers can trust that the electronic tech giant is more committed than ever to consistently deliver the superior home entertainment experience for years to come.

Challenges Before Sales/Purchase of Premium Products in Nigeria
“I really don’t feel there are any challenges, because our premium products are for a niche market, who are insulated from challenges. In this segment, we have consumers  who frequent travellers around the globe and are in sync with technological and design innovations. Our local presence helps in these consumers having access to the latest right at their door step”.

Competition ‎‎
“Research and design have always been a major part of our business with local insight as a key factor. This strategy will continue to help us to understand, interprete or anticipate the needs of people.‎

“Samsung is also launching another robust offering to the Nigerian market, the 3600 seamless speakers. These are completely different from other speakers as they give the best sound quality that touch everywhere”.

He said that ‎the new offering provides consumers with optimum surrounding effect without having to fix speakers everywhere in the room.

“This is an innovation in technology and can be connected to other devices, including Bluetooth,” Kumar said.

 


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Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

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AfDB, Aerosense Ink Agreement to Propel Drone Adoption in Africa

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The African Development Bank (AfDB) and Aerosense Inc, a Japanese drone manufacturer, have inked an agreement to expand cooperation and initiatives in drone technology in Africa.

According to the AfDB, representatives from both organisations signed a Letter of Intent late last week on the sidelines of the ninth Tokyo International Conference on African Development in Yokohama, Japan.

The agreement was signed by Solomon Quaynor, AfDB’s vice president for private sector, infrastructure, and industrialisation, and Kohtaro Sabe, Aerosense’s president and CEO.

In June, the AfDB Sustainable Road Maintenance Program for Africa issued a request for proposals, and the company was chosen.

The agreement formalises a relationship of mutual cooperation, assistance, information and knowledge sharing between the two institutions, as well as the exploration of co-financing and deal opportunities and appropriate coordination of actions between them and their respective teams, with a focus on the promotion of sustainable infrastructure solutions in Africa, according to the bank.

In addition, the AfDB will assist collaboration with the public sector, lead awareness-raising initiatives, support capacity building for local partners, and investigate potential debt (and/or equity) financing support for drone deployment projects.

Aerosense will conduct demand studies for drone solutions in specific African markets, as well as technical feasibility studies for drone application, taking into account local geographical factors, and investigate potential deployment options based on positive feasibility study results.

“The program is a bold response to Africa’s growing infrastructure challenges. By partnering with Aerosense, we will not only promote efficient road management but also consider promoting other unique solutions such as disaster management, river/flooding control, agricultural sensing, and medical equipment delivery,” said Quaynor.

For Sabe, the project is about leveraging multinational technological solutions to address African challenges.

He said: “It is a great honour to serve the people in Africa with our Japanese technology for enhancing their quality of life. We are looking forward to collaborating with AfDB to build a better future together in a concrete manner.”

 


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Nigeria Taps $190M JICA Loan to Power Underserved Communities

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Nigeria is seeking a $190 million renewable energy loan backed by the Japan International Cooperation Agency (JICA), according to Adebayo Adelabu, minister of power.

Minister Adebayo-Adelabu

In a statement released by the ministry on Saturday, Adelabu disclosed the plan during the 9th Tokyo International Conference on African Development (TICAD 9) in Yokohama, Japan, where the Nigerian delegation led by President Bola Tinubu held high-level discussions on power, infrastructure, and industrial transformation.

Adelabu said the facility is aimed at scaling distributed renewable energy solutions across underserved communities. “This builds on the recently launched $750 million World Bank Distributed Access through Renewable Energy Scale-up (DARES) programme under the Mission 300 Compact, which aims to bring clean and reliable electricity to more than 17 million Nigerians,” the ministry said.

The minister also held talks with Japanese corporations including Toshiba, Hitachi, Japan’s transmission and distribution corporation, and energy exchange corporations. Discussions focused on strengthening transmission infrastructure, improving operational efficiency, and cutting system losses.

The ministry said these engagements build on recent Federal Executive Council approvals for counterpart funding of N19.08 billion to unlock a $238 million loan from JICA. The loan will finance the expansion of the national grid, including the construction of over 200km of new 330kV and 132kV double circuit lines, six new substations, and extensions to existing facilities.

Three substations funded through a $32 million JICA grant—located in Apo (FCT), Keffi (Nasarawa), and Apapa (Lagos)—are also set for commissioning, a move expected to boost supply reliability for households, industries, and business hubs, including the Lagos Port.

Speaking during a panel session themed “HICKARE Africa: Harnessing Innovation, Co-creation, and Knowledge for Accessible and Resilient Energy for Africa”, Adelabu highlighted Nigeria’s energy gap, noting that only 55–60 percent of the population currently has access to electricity, much of which is unreliable.

He outlined the government’s approach to expand grid access in urban areas while accelerating off-grid solutions such as solar mini-grids and standalone systems in rural and peri-urban communities. He pointed to challenges including limited access to affordable capital, high costs for rural households, and the under-utilisation of productive-use equipment.

Despite these hurdles, the minister reaffirmed the government’s commitment to reforms through supportive policies, private-sector collaboration, and increased local manufacturing of renewable energy components.

Adelabu commended JICA and the Japanese government for their “long-standing support” to Nigeria’s power sector, praising their contributions to infrastructure, training, technical studies, and financing. He expressed optimism for deeper partnerships between both countries in driving Nigeria’s energy transition.


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Banigbe, T2 CEO says Nigeria’s Growth Hinges on Learning, Innovation, and Afrocentric Content

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Obafemi Banigbe, chief executive officer of T2, has stressed that Nigeria’s long-term economic transformation depends on continuous upskilling, digital learning, and workforce adaptability.

Speaking as Special Guest at the 32nd Annual Trainers’ Conference (ATC 2025) of the Nigerian Institute of Training and Development (NITAD), held recently at the Shehu Musa Yar’Adua Centre, Abuja, Banigbe warned that without deliberate investment in human capital and technology-driven innovation, the nation risks lagging behind in a rapidly evolving global economy.

Drawing from personal reflections, practical insights, and a forward-looking vision, Banigbe urged Nigerians to reimagine approaches to learning, work, and growth in order to build a prosperous, inclusive, and innovation-led society.

He emphasized that the traditional model of “learning once and working forever” is obsolete.

“With Nigeria projected to become the world’s third most populous nation by 2050, and 70 percent of its citizens under 30, the need for continuous upskilling, digital learning, and adaptability is not optional, it is existential,” he stated.

Banigbe underscored the importance of democratizing access to digital tools, ensuring that every Nigerian child has the same opportunities as peers in developed economies.

He called for the creation of Afrocentric educational content, including culturally relevant cartoons, to help children learn science, mathematics, and history through familiar cultural references rather than foreign identities that disconnect them from their environment.

He also urged a national shift away from a culture that prizes certificates and training hours to one that rewards competence, innovation, and problem-solving.

He envisioned a civil service and workforce driven by solutions rather than processes, stressing that while artificial intelligence may analyze and automate, it cannot dream, uphold ethics, or create new nations, a reminder of the enduring human advantage.

Banigbe further encouraged adoption of cost-effective training models such as online platforms, virtual cohorts, and open-source learning, while acknowledging the continued value of global exposure where local resources fall short.

During an interactive question and answer session, he addressed concerns around affordability, accessibility, and the role of self-driven digital education in shaping Nigeria’s future-ready workforce.

He assured participants that T2 itself is on a path of transformation, committed to delivering world-class services as a proudly Nigerian brand.

In recognition of his contribution to national dialogue and thought leadership, the President of NITAD, James Bulus, presented Banigbe with an Award of Excellence.


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