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Security: Uber Updates Community Guidelines for Riders, Driver Partners

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Uber, Friday, announced the release of their updated Community guidelines in West Africa – which includes Nigeria and Ghana.

The guidelines aim to provide guidance on how drivers and riders should behave and treat each other during a trip. The company is committed to providing a service that is seamless and efficient  and the release of these guidelines aim to reinforce the company’s commitment to both riders and drivers.

This is the first time Uber is publishing a policy explaining why riders can lose access to Uber.

According to a statement from the company: “This is important because when drivers use Uber they do more than simply drive: they’re sharing their own car, space and time with passengers. And while most riders show drivers respect, unfortunately this is not always the case.

“Uber’s updated Community Guidelines help explain what’s not acceptable on an Uber trip. Many of these are obvious to most of us but they should be noted – whether it’s throwing up in the backseat or leaving rubbish in the car, the below list of guidelines is one that everyone using Uber should understand –  driver-partners, and riders as well as those travelling with other riders /  friends.

Safety First
Getting to a destination safely is a top priority. This is why drivers need to adhere to the rules of the road for example, by sticking to the speed limit, not driving under the influence of alcohol or drugs and not texting while driving. Drivers should always take a break if tired.
Riders should play their part by wearing their seatbelts and not trying to cram in extra people when there aren’t enough seat belts.
Riders also need to refrain from bringing alcohol or banned substances into the vehicle and should not ask a driver to go faster than the speed limit.

Children Must Be Supervised.
Those under the age of 18 can take an Uber with adult supervision, but cannot have an Uber account themselves. Parents or guardians need to accompany children at all times.
Going forward, if Uber finds that an unaccompanied minor is the account holder the account will be immediately deactivated. If Uber finds that the rider is under the age of 18 but the account holder is a third party that is over 18, Uber will remind the account holder of Uber’s policy and deactivate their profile after a second warning.

Feedback Makes Us All Better
Giving feedback allows Uber to know what the rider is satisfied or dissatisfied about, that is why both drivers and riders should always provide feedback post a trip. When people know that they are been rated they become conscious of their behaviour and become accountable for their actions.
Accidents, incorrect fair charge or arguments should be reported by simply tapping the help button in the app. There is a customer support team that is always ready to assist.
Upon learning of an infringement Uber will contact the rider to investigate. Depending on the nature of the issue the rider’s account may be placed on hold during the investigation. Should the concern involve a serious offense such as involving violence, sexual misconduct, harassment, discrimination, or illegal activity the account can be deactivated and authorities will be notified. Uber will provide any information the authorities require to assist them in their investigation.

Give Riders And Drivers Some Personal Space
Although friendly conversation doesn’t do any harm during a trip, respect should be upheld at all times. Both riders and drivers should give each other space and should not make each other feel uncomfortable.

Uber has a ‘no sex’ rule, meaning there should be no sexual conduct between drivers and riders. That includes flirting and touching from both parties. Other physical contact such as hitting or attempting to hurt a driver is also forbidden.

Respect Each Other
Mutual respect is key, under no circumstances should riders or drivers disrespect the other. Vehicles used on the Uber app belong to the driver-partners and they take pride in keeping their vehicles in good condition for riders to be comfortable.

Riders should therefore respect the vehicle they are in and should leave the vehicle in the condition in which they found it.

Unruly behaviour such as damaging the vehicle is not tolerated. Using bad language is also not allowed. Being aggressive or discriminatory can also get a rider banned from using the app. Uber does not discriminate against gender or race and any rider that does not share the same sentiments is not welcome on the app.

Uber strives to create a safe and pleasant environment for both riders and driver-partners. These guidelines are important and are implemented for the benefit of all those that use Uber. Driver and riders are encouraged to familiarise themselves with the Community Guidelines.

Alongside Nigeria and Ghana, the updated Community guidelines have also been released in South Africa, Kenya, Uganda, and Tanzania, Nigeria following a global rollout that was launched in the US.

The guidelines  are available in  English,Swahili, French, Sesotho, isiZulu, isiXhosa and are not only a ‘how to’ for  drivers using the app, but one for Uber riders too.


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FG to Fnalise National Intellectual Property Policy  Soon– NCC Boss

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Dr John Asein, director-general, Nigerian Copyright Commission (NCC), has said that the federal government is taking steps to finalise its National Intellectual Property (IP) Policy and Strategy for the country.

FG to Fnalise National Intellectual Property Policy  Soon– NCC Boss

Asein disclosed this on Friday while commemorating the 2024 World Intellectual Property Day with the theme “IP and the SDGs: Building Our Common Future with Innovation and Creativity’’ in Abuja.

The that the Day is observed every April 26 to celebrate the importance of intellectual property (IP) rights to encourage innovation and creativity.

The director-general was represented by  Mr Emeka Ogbonna, director of Legal.

NCC boss said the policy would serve as a blueprint for a more efficient modern and responsive legal and administrative framework for the country to leverage on its creative and innovative potential.

He said that the day underscored the power of innovation and creativity in achieving the Sustainable Development Goals (SDGs) and shaping a sustainable and inclusive future for humanity.

According to him, the SDGs represent a universal call to action to end poverty, protect the planet, and ensure prosperity for all by the year 2030.

“IP rights play a pivotal role in fostering innovation, creativity, and technological advancements. They provide the framework that encourages men and women to develop new solutions that address global challenges.

“It is the lynchpin for incentivising the use of creative and innovative ideas to solve many of the challenges that confront humanity.

“This year’s World IP Day reminds us that intellectual property can be a powerful tool for social, economic, and environmental development.

“It encourages individuals, businesses, and governments to leverage IP rights to drive innovation, create jobs, and build resilient communities.

“By aligning our intellectual property policies and strategies with the objectives of the SDGs, we can accelerate their achievement,’’ NCC boss said.

He said in the spirit of the “Renewed Hope Agenda’’ of the present administration, government had also shown appreciable commitment to the creative industry as a major sector of the economy.

“As one of the agencies responsible for the wholesome development of the creative sector, the Nigerian Copyright Commission will continue to provide the needed institutional, legal and administrative support for the protection, promotion, regulation and enforcement of copyright.

“The commission will pay particular attention to using the copyright system to advance Goal 1 (No poverty); Goal 4 (Quality education); Goal 5 (Gender equality).

“And Goal 8 (Decent and economic growth); Goal 9 (Industry, innovation and infrastructure) and Goal 17 (Partnerships to achieve the goals).

“We are aware that the goals would have to be adapted to fit the peculiar needs of intellectual property which is an intangible asset.’ ’he added.

The director-general, who said that the commission focused on the 17 SDGs to address emerging challenges, called on authors, innovators, users, IP experts and other stakeholders to reflect on the vulnerability of the nation’s fragile knowledge and creative ecosystem.


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NITDA, ICF Train 100 Schoolgirls in ICT Skills

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The National Information Technology Development Agency (NITDA) and Illmi Children’s Fund (ICF) have trained 100 schoolgirls in digital and Information and Communication Technology skills training.

Mrs. Maryam Augie-Abdulmumin, ICF Executive Director, confirmed this in a statement on Thursday in Lagos.

The graduation followed the training of the schoolgirls in ICF and NITDA’s DIGITGALS 2.0 programme, a collaborative initiative aimed to equip adolescent girls in Abuja with critical digital and ICT skills.

Augie-Abdukmumin said the DIGITGALS 2.0 centred around essential digital literacy, programming fundamentals, digital marketing and communication skills, and cybersecurity awareness.

She added that the girls were equipped with the confidence to compete and excel in a globalised digital economy. The graduation was in commemoration of the 2024 International Girls in ICT Day celebration on April 25.

DIGITGALS 2.0 is in its second phase and empowered 100 senior secondary school girls selected from five government schools in the Federal Capital Territory.

The girls aged between 15 and 18 years were equipped with the knowledge and tools needed to thrive in the digital world and address the growing demand for ICT skills in the 21st century.

Augie-Abdulmumin reiterated the importance of bridging the digital gap in the country starting with the girl-child.

“This graduation ceremony on International Day of Girls in ICT is a powerful symbol of our commitment to closing the digital gender gap.

This programme made possible through our partnership with NITDA, and signifies a crucial step towards bridging the digital gender gap.

It also fostering a future where women are active leaders in the tech industry. This is also an opportunity for these girls to take charge of their own future,”.

Mr Kashifu  Abdullahi, the Director-General of NITDA, commended the collaborative efforts of ICF in making the DIGITGALS 2.0 a reality.

According to him, building a diverse and inclusive digital workforce is critical for Nigeria’s success.

“We are proud to collaborate with ICF on DIGITGALS 2.0 to empower these young women to become active participants in the tech industry. This programme showcases the importance of collaborative efforts in bridging the digital gender gap.

These girls have been equipped with essential digital skills, and ICF and NITDA are confident they will become active contributors to Nigeria’s thriving tech landscape,”.

ICF is a non-profit organisation dedicated to improving the lives of children, from underprivileged backgrounds, through education, healthcare, technology and entrepreneurship initiatives.

NITDA is a public service institution established in 2007. It functions as the ICT policy implementing arm of Nigeria’s Federal Ministry of Communication and Digital Economy.


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Confronting the Google Monolith: Survival Strategies for Online Businesses

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By Reuben Kalu.

In the vast expanse of the digital realm, Google looms large, an omnipresent force shaping the way we navigate, search, and conduct business online.

From its humble beginnings as a search engine to its current status as a multifaceted tech behemoth, Google has entrenched itself deeply into the fabric of the internet.

Its influence is undeniable, its reach unparalleled, and its ubiquity seemingly inescapable. But can you truly run an online business without Google?

The answer, in today’s digital landscape, is a resounding no. You have no choice.

Google’s dominance extends across multiple facets of the online world, making it virtually impossible for businesses to thrive without engaging with its ecosystem.

From search engine optimization (SEO) to online advertising, email services to analytics, Google’s suite of products and services permeates every aspect of the online business landscape.

Attempting to operate without Google is akin to swimming against a relentless tide, fighting an uphill battle fraught with obstacles and limitations.

At the heart of Google’s influence lies its search engine, the gateway through which billions of internet users navigate the vast expanse of online content. .

Google’s search algorithms wield immense power, determining which websites rank prominently in search results and which languish in obscurity.

For businesses seeking to attract organic traffic and expand their online presence, optimizing for Google’s search algorithms is not merely advisable—it’s imperative.

But Google’s influence extends far beyond search. Consider Google Ads, the company’s advertising platform that enables businesses to reach targeted audiences through paid search, display, and video advertising.

With billions of searches conducted on Google each day, Google Ads provides unparalleled reach and visibility, allowing businesses to target potential customers with pinpoint accuracy.

Attempting to compete in the online advertising arena without leveraging Google Ads is akin to entering a battle unarmed—a futile endeavor destined for failure.

 

Moreover, Google’s suite of productivity tools, including Gmail, Google Drive, and Google Workspace, has become indispensable for businesses seeking to streamline their operations and enhance collaboration.

With seamless integration across devices and platforms, Google’s productivity tools offer unparalleled convenience and efficiency, empowering businesses to work smarter, not harder.

Attempting to eschew Google’s productivity suite in favor of alternative solutions is not only impractical but also unwise, depriving businesses of the tools they need to succeed in today’s fast-paced digital landscape.

Furthermore, Google Analytics stands as the gold standard for web analytics, providing businesses with invaluable insights into their online performance and audience behavior.

From tracking website traffic and user engagement to analyzing conversion metrics and customer demographics, Google Analytics offers a comprehensive toolkit for optimizing online marketing strategies and driving business growth.

Attempting to gauge online performance without leveraging Google Analytics is akin to flying blind, devoid of the critical data needed to make informed decisions and drive meaningful results.

But perhaps the most formidable aspect of Google’s influence lies in its role as a gatekeeper of information and access.

With billions of users relying on Google’s platforms and services each day, the company wields immense control over the flow of online traffic and the dissemination of information.

For businesses seeking to connect with customers and expand their reach, Google’s dominance presents both a tremendous opportunity and a formidable challenge.

Attempting to circumvent Google’s influence and establish an online presence independent of its ecosystem is a Herculean task, fraught with uncertainty and risk.

In essence, attempting to run an online business without engaging with Google is akin to swimming against a relentless tide, fighting an uphill battle fraught with obstacles and limitations.

While alternative platforms and solutions exist, none possess the ubiquity, reach, and influence of Google’s ecosystem.

To thrive in today’s digital landscape, businesses must embrace Google’s dominance and leverage its suite of products and services to their advantage. You have no choice.

In conclusion, Google’s pervasive influence permeates every aspect of the online business landscape, making it virtually impossible to escape its grasp.

From search engine optimization to online advertising, productivity tools to web analytics, Google’s ecosystem encompasses a vast array of products and services that have become indispensable for businesses seeking to succeed in the digital age.

While alternative solutions may exist, none possess the ubiquity, reach, and influence of Google’s ecosystem.

To thrive in today’s digital landscape, businesses must embrace Google’s dominance and leverage its suite of products and services to their advantage.

You have no choice.


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