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TD Africa Marks 22 Years of Leadership in Tech Distribution Ecosystem

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TD Africa, Sub-Saharan Africa’s biggest technology and lifestyle distribution company, clocks 22 on Saturday, May 15, 2021.

To mark its 22 years of sterling leadership in the ICT distribution segment in Africa, the management of TD Africa has rolled out the drums to celebrate its partner ecosystem with a week-long discount sale tagged Sellerbration.

The promotion, which kicked off on Monday, May 10 and which is expected to run until Saturday, May 15 has witnessed the rollout of massive discounts on a variety of genuine products from TD Africa’s wide-ranging bouquet including Computing, Printing/Supplies, Power, Software and Home Appliances, among others.

The special offer, exclusive to partners of TD Africa, has been identified as one of the measures through which the company is appreciating its customers for their support and unflinching loyalty to the TD Africa brand over the long years of its achievements-filled existence in the sector.

In addition, the company has flagged off a series of activities geared at making its 22nd anniversary celebration a memorable one.

On Monday May 10, it had hosted a Tech Monday, with Management and staff turning up to work across all of its locations across Nigeria and beyond, dressed to represent one of the tech brands or Original Equipment Manufacturers (OEMs) in the company’s portfolio. The colourful day saw an exciting clash of colours and brands as virtually all of the OEMs represented by TD Africa were present in the outfits donned by its staff.

This was followed on Tuesday, May 11 with a Retro Tuesday celebration. It was a day on which employees of the company turned up in throwback fashion outfits, including foreign and native wear. Also spicing up the day’s fare was a Karaoke session featuring a nostalgic rendition of memorable songs from the 80s and 90s.

Most importantly, TD Africa’s 22nd anniversary celebration will reach a climax on Friday, May 14, which has been set aside as Jersey Friday. All employees of the company will don the jersey of their favourite local or international sports team for the day’s event which will herald a smart 22nd anniversary party by 5pm.

Coordinating Managing Director, TD Africa, Mrs. Chioma Chimere, says the 22nd anniversary celebration is targeted at expressing gratitude to the company’s partners which she describes as the lifeblood of the business.

‘‘TD Africa is 22. It has been a long journey filled with many memorable feats. Definitely, we would not be here counting the years and looking forward to even greater feats, if not for the grace of God and the support of our partners who have remained steadfast in their loyalty to the TD Africa brand.

‘‘We remain grateful to them – the OEMs whom we paid homage to with our Tech Monday activity – as well as the thousands of businesses that number among our channel partners, for whom we have put together the TD Sellerbration, a special discount sale exclusive to partners and through which they can grab a number of exciting products at mouth-watering prices.

‘‘As we mark this anniversary and reminisce on how far we have come in our groundbreaking strides, our eyes remain glued to the noble ideals of our founders. Indeed, our vision of building a globally recognized distribution company and becoming the key driver of trade revolution across Africa remains as clear as ever,’’ she declared.

TD Africa began operations in Nigeria in 1999 as the pioneer bulk distributor of technology products in the West African sub-region for Original Equipment Manufacturers (OEMs), such as Hewlett-Packard (HP), Microsoft, APC and Epson.

Upon assuming its leadership role as a technology distribution giant, TD Africa introduced several reforms into the market, which included the formulation of a clear-cut policy on the channel of distribution, which led to the adoption of the prevailing four-tier market structure, comprising manufacturers, distributors, resellers and end-users. This development, coupled with TD Africa’s high capacity to stock genuine products, brought relief to all stakeholders, by ending decades of problematic reliance on overseas-based distributors, just as it effectively countered the prevalence of substandard products.

Today, TD Africa, a globally renowned distribution giant has expanded its brand portfolio to include a wide range of global technology brands from the likes of HP, IBM, Dell Technologies, Samsung, APC by Schneider, Vertiv, Cisco, D-Link, Microsoft, Huawei, Lenovo, Asus, Zinox, Infinix, Tecno, Nokia, Bosch, Kaspersky, Mercury, Philips, Logitech, HPE and Zebra, among many others.

Recently, the company recorded another first with the launch of arguably the continent’s first ever Tech Experience Centre, an impressive edifice playing home to the latest technologies and lifestyle innovations from the world’s leading brands.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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ATICEN Commends NLC for Suspending Strike over Telecoms Tariff Hike

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Joe Ajaero, president, NLC,
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Comrade Adede John Williams, president of the Association of Telecommunications, Information Technology, Cable Satellite Network Operators and Allied Services Employers’of Nigeria (ATICEN), has commended the Nigeria Labour Congress (NLC) for suspending the planned strike over tariff hike by Nigerian Communications Commission (NCC) for the Nigeria telecommunications operators.

ATICEN Commends NLC for Suspending Strike over Telecoms Tariff Hike

Joe Ajaero, president, NLC,

He called on members and the general assembly of the Nigeria Labour Congress, telecoms subscribers, stakeholders, and all interested parties to see the need to accept the reality of things as they unfold.

He emphasised that rising inflation, energy costs, operational costs, and currency devaluation challenges faced in the country were the key reasons for the recent tariff hike, adding that the costs of importing telecommunications equipment, the maintenance support system, and unreliable electricity supply had affected the profits supposedly accrued to telecoms operators.

He, therefore, urged the telecommunications subscribers and Nigerians to always have the interests of the services of telecommunications operators at heart for the industry’s sustainability, as the industry regulator is always championing the consumer’s protection rights.

“So, it is important to know that the recent increase in telecoms tariff was approved according to its regulatory power under Section 108 of the Nigerian Communications Act, 2003 (NCA) to regulate and approve tariff rates and charges for telecommunications operators operating in Nigeria,” he said.

Williams equally acknowledged Dr. Bosun Tijani, minister, Communications, Innovation and Digital Economy, and Dr. Aminu Maina, EVC/CEO, Nigerian Communications Commission (NCC), for taking a proactive step in managing the NLC’s planned strike.

 


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Airtel Nigeria’s Communications Director Champions Workforce Transformation at PAU Career Fair

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L-r: Senior Lecturer, Institute of Humanities, PAU, Dr. Ruth Karachi Benson Oji (Panel session moderator) and Panelists; Head, Corporate Services, Fast Credit Ltd, Olabisi Omoregie; Director of Corporate Communications and CSR, Airtel Nigeria, Femi Adeniran; and General Manager, HR & Admin, Mutual Benefits Assurance, Abike Wesey at the panel session of the Pan-Atlantic University Career Fair held on Wednesday at the University Main Campus in Lagos state.
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Femi Adeniran, the Director of Corporate Communications and CSR Airtel Nigeria, has called for a human centric approach to workforce transformation in the face of rapid technological advancements.

Mr. Adeniran made this statement during a panel discussion titled ‘Building a Workforce for the New Era: Talent, Technology, and Transformation’ at the 2025 Career Fair, hosted by Pan-Atlantic University on Wednesday, February 5, 2025, at the University main campus.

He stressed the importance of organizations prioritizing clear corporate communication, continuous learning, and reverse mentoring to foster a resilient, future ready workforce, highlighting how crucial corporate communication is in enhancing workforce agility and driving innovation.

“Organizations that master transparent and engaging communication are better positioned to integrate digital tools seamlessly while maintaining a strong human connection. It’s not just about technology; it’s about empowering people through effective engagement, and purpose-driven messaging.” He said.

Mr. Adeniran also urged organizations to invest in upskilling and reskilling their workforce, advocating for a proactive approach to talent development that ensures employees remain relevant amid industry shifts.

He highlighted Airtel Nigeria’s commitment to nurturing talent through initiatives such as the “Open Talent Economy” an ambitious initiative aimed at preparing undergraduates for the evolving demands of the modern workforce.

The panel discussion brought together leading industry experts, including Olabisi Omoregie (Head, Corporate Services, Fast Credit Ltd) and Abike Wesey (General Manager, HR & Admin, Mutual Benefits Assurance).

Moderated by Dr. Ruth Karachi Benson Oji, the discussion delved into the impact of artificial intelligence, automation, and digital transformation on employment. Panelists emphasized that while technology is reshaping job functions, human adaptability, emotional intelligence, and strategic foresight are still crucial.

The career fair reaffirms Pan-Atlantic University’s commitment to fostering meaningful engagements that bridge the gap between academia and industry. The institution remains dedicated to empowering students and professionals with the insights needed to excel in the evolving job market.

 


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MTN mPulse Inspires Excellence at Glorious Covenant School in Rivers State

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MTN Nigeria’s mPulse team recently visited Glorious Covenant School in Rivers State to celebrate the remarkable achievement of Ikenna Ikechukwu, the 2024 MTN mPulse Spelling Bee champion.

The event, held on January 22, 2025, was not just a recognition of Ikenna’s hard work but a call to students everywhere to aim higher and reach for greatness.

The event highlighted the transformative power of education and innovation. At the 2024 Spelling Bee Grand Finale in November in Lagos, Ikenna emerged the Spelling Bee champion title, and was awarded ₦5 million scholarship, a laptop, a smartphone, and an mPulse goody bag.

His win also extended to his school, which received 10 laptops and 10 MTN 5G routers, underscoring MTN’s commitment to enhancing digital education and closing the digital divide.

“This competition isn’t just about spelling words; it’s about unlocking the potential of young Nigerians and inspiring them to achieve greatness,” said Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria. “We hope to see more students step into the spotlight like Ikenna.”

For the students and teachers at Glorious Covenant School, the visit was more than a celebration—it was a challenge to dream big.

Many of the students shared aspirations of participating in future editions of the Spelling Bee, encouraged by Ikenna’s inspiring story. “Winning this competition has changed my life,” said Ikenna. “I hope my journey motivates other students to work hard and believe in their potential.”

By visiting Glorious Covenant School, MTN not only celebrated Ikenna’s success but also reinforced its commitment to empowering the next generation of leaders and innovators. Through initiatives like the mPulse Spelling Bee, MTN continues to inspire Nigerian youth to pursue excellence and achieve their dreams.


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