E-Business
WCF Forum Geneva Tackles Fake News, New Social Media Challenges
Communication Managers across the world have been urged to take Social Media seriously as this will help monitor their reputation.
This was stated at the 2017 World Communications Forum (WCF), by Mr Micheal Bociurkiw, an International Communicator, Speaker and Development Expert.
According to him, reputation is key. His words; “CEOs of companies, who refuse to spend on social media/social media strategy/crisis communications, do so at their own peril. Monitoring is required 24/7. You or your company’s reputation is everything because it takes years to build a trusted brand but minutes/seconds to bring it down. Don’t allow a gap in communications to allow others to do the speaking for you”.
The challenge of fake news was also put on the communications front burner. He reiterated that in the current communications environment clients expect their consultants to be decision-makers.
However, Social media now requires quick decisions in the middle of the night, thus encouraging Communications practitioners and Chief Executive Officers to embrace Social Media as much as they can.
According to him, “Information is fast food, because today people consume 87% more information than 30 years ago. In the past 4 months the communications environment has changed completely, now communications wags the tail of diplomacy.”
He admitted that Fake news is a danger to democracy and could easily become hate speech, and that large new media companies such as FaceBook have been slow to introduce policies/tools to combat. He highlighted this as one of the challenges of the Social media, inspite of its numerous advantages, and hopes there will be a solution to this, as he upholds the use of Social Media in the 21st century.
He advised Communications Practitioners to have a strong working relationships with producers/journalists as this will help get out negative stories from the media in event of any crisis. “Mainstream media plays a crucial role in transmitting impactful stories from a crisis and giving it context A strong working relationships with producers/journalists one of the key elements of getting a story out”.
At the 2017 World Communication Forum, not less than 19 awards reached their winners from all around the world at the 2017 World Communications Forum (WCF).
Held on March 14th, at Beau Rivage Hotel, in Geneva, Switzerland, the award recognized highly professional and globally remarkable individual communicators and organizations with a creative approach and unique vision of the future of the communications industry worldwide.
Launched in the year 2011, the Communications for Future Awards has 23 nomination categories for the Awards under three divisions, which are the Personal, Corporate, and Start ups. Nominees for the Awards are usually received from thirty countries across five continents.
Some of the awards given at the just concluded 2017 forum which happens to be the 7th edition were, Grand Davos Award, Titan of the Future, Relations Of the Future, Evangelists of the Future, Leaders of the Future, talent of the Future, Idea of the Future, Technology of the Future, Education of the Future, Reputation of the Future, all amongst others and won by different people and organization across the continents.
According to the Yanina Dubeykovskaya, founding director of the Communications For Future Awards, “The Forum in Geneva collected many communication specialists from all around the world. The event has developed with the time into a platform to go beyond local borders and talk about global communication with the participation of a diversity of the related counteracting parties.
“This has not happened accidently, but because the WCFA association is the only organization of communication professionals in the world that fights to increase the influence of communication on the development of the world and goes beyond the classical service model of interaction with business, public institutions or politics. Congratulations to all the winners! At the Gala we reviewed interesting showcases and greeted extremely talented professionals from 30 different countries. It was a great feeling of cross-cultural communication, when the best practices of each country were shared across the table. I am sure the C4F Awards 2018 is going to be much bigger and more encouraging for the communication professionals all over the globe.”
Nigeria Data Protection Commission (NDPC) has commenced a forensic investigation into the University of Lagos (UNILAG), Lotus Bank and Hackerbella Ltd over alleged violations of data protection laws involving students’ personal information.
The investigation follows public complaints alleging that students’ personal data were used to open bank accounts without a lawful basis.
Dr Vincent Olatunji, national commissioner and chief executive officer of the NDPC, directed the investigation team to conduct a comprehensive assessment of the circumstances surrounding the collection, processing, use and disclosure of the affected students’ personal data.
The investigation will also determine the respective roles and responsibilities of UNILAG, Lotus Bank and Hackerbella in the alleged processing of the data.
According to the Commission, the investigation will assess the data protection compliance obligations of the parties under the Nigeria Data Protection Act, 2023 (NDP Act), as well as potential risks posed to the rights and freedoms of the affected data subjects.
The NDPC said the probe would cover several areas, including Data Protection Impact Assessments (DPIAs), the lawfulness and transparency of credit scoring or profiling activities, and the use of automated decision-making systems.
It will also examine the adequacy of privacy notices, data-sharing arrangements, lawful bases for processing, data minimisation and purpose limitation.
Other areas include data retention policies and the adequacy of technical and organisational measures put in place to safeguard the rights and personal data of affected students.
The Commission reiterated that institutions entrusted with the personal data of students, staff and other members of their communities have a heightened responsibility to ensure that such information is processed lawfully, fairly, transparently and securely.
The NDPC therefore warned educational institutions that are yet to comply with its existing data protection compliance directives to take immediate steps to achieve compliance.
The Commission said it would continue to exercise its regulatory mandate to protect the privacy rights of Nigerians and ensure that organisations processing personal data comply with the provisions of the Nigeria Data Protection Act, 2023.
Microsoft is planning to unveil its new Maia 300 AI chip this fall, potentially as soon as next month, The Information reported on Monday, citing people with direct knowledge of the plans.
The company introduced its Maia AI chip in November 2023 but has lagged rivals such as Alphabet and Amazon in scaling up its in-house chip efforts as it seeks to reduce its reliance on Nvidia’s costly processors.
Google began recognizing revenue from direct sales of its custom AI chips, called Tensor Processing Units, in the quarter ended June, while Amazon has also seen growing adoption of its processors, including its Trainium chips.
Microsoft has been in talks with chipmaker TSMC to secure manufacturing capacity for more than 300,000 units of the chip for delivery in 2027, according to the report. It is also looking to significantly ramp up production and persuade major cloud customers such as Anthropic to adopt the chip.
Microsoft ultimately aims to secure capacity for more than 1 million Maia 300 chips, though component supplies and ongoing capacity negotiations with TSMC could constrain its plans, according to the report.
It unveiled its second-generation Maia 200 in January, built by TSMC using 3-nanometer technology.
Microsoft packed the chip with a significant amount of SRAM, a type of memory that can provide speed advantages for AI systems handling large numbers of user requests.
X has announced plans to discontinue its Revenue Sharing programme and introduce a new Original Content Rewards programme to reward creators for producing original content on the platform.
The social media company announced the changes at the weekend in a post on its X Creators handle, saying the new programme would reward creators who contribute original content.
“Today, we’re introducing the Original Content Rewards Program, a new way to reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X,” the company said.
X said it would stop accepting new enrolments into the Revenue Sharing programme from Friday, while existing participants would continue earning until September 7, 2026.
“Starting today, we’re no longer accepting new enrollments into Revenue Sharing,” it said.
According to the company, existing Revenue Sharing participants will receive three final payouts, with two scheduled for August 14 and August 28, while the final payment for earnings accrued through September 7 is expected around September 11.
X said existing Revenue Sharing participants would begin getting access to apply for the new programme from September 8, subject to meeting its eligibility requirements.
The first payout under the Original Content Rewards programme will be made on August 28, 2026, while existing Revenue Sharing creators who enrol in the new programme from September 8 will receive their first payment on September 25.
Under the new programme, eligible creators will earn from qualified impressions generated by their original content, with payments made every two weeks.
X defined qualified impressions as unique impressions from Premium users on the Home Timeline feed, where at least 50 per cent of a post is visible.
On the other hand, “The following are excluded from qualified impressions: impressions from the same account counted more than once per post; paid, promoted, or artificially generated impressions; and fraudulent impressions,” it said.
To qualify, creators must be at least 18 years old, live in a country where the programme is available, maintain an account in good standing and have either a personal or vusiness account.
They must also subscribe to X Premium, Premium+ or Premium Business, have at least 500 verified followers and record at least 500,000 Home Timeline impressions from verified users within the previous 90 days.
X said creators must also regularly post original content to remain eligible.
“We want to recognize creators who break news, share expertise, tell stories, create entertainment, and contribute meaningful perspectives to the conversation,” the company said.
The platform said original content could include threads, videos, memes, graphics, illustrations, reporting, analysis, commentary and reactions that add meaningful value to existing conversations.
It said creators who use content produced by others would need to add meaningful commentary, context, analysis, humour or creative transformation for such posts to qualify.
“Building on existing conversations is a core part of X, but simply reposting someone else’s content is not enough,” it said.
X said minor edits such as cropping, filters, borders, watermarks, speed adjustments or simple text overlays would generally not qualify as meaningful transformation on their own.
It also warned that content copied or substantially reproduced from another creator, content downloaded and re-uploaded from X or another platform without being the original author’s, automated content, disinformation and misleading content would be ineligible.
The company said accounts that violate the programme’s requirements could be temporarily or permanently removed from it, depending on the severity of the violation.
It added that creators would be responsible for ensuring they had the necessary rights, permissions or licences to use content created by others.
“Original content is content you personally create that reflects your own voice, perspective, expertise, or creativity,” X said.
The company said the new programme was intended to reward creators who make the platform more valuable by bringing original ideas and perspectives to its conversations.
“The Original Content Rewards Program is designed to reward the creators who start them, shape them, and move them forward,” it said.
NUPRC Warns of Counterfeit, AI-Generated Appointment Letters
KudiWave Asks for Clarification over N750m Transfer from PalmPay Account
NCC Reports over 5,000 Fibre Cuts in 6 Months
PalmPay Reinforces Commitment to Youth Empowerment on International Youth Day
ipNX Joins Calls for Innovation-Friendly Ecosystem and Stronger Local Opportunities at Regenesys AI Summit
EFCC Busts NIS Visa Overstay Racket, Uncovers N700m in an Account
Fact-Check: Elon Musk’s “Tesla Pi Phone” is Internet Rumor
NBC Tasks Broadcasting Stations over 2028 DSO Global Deadline
NBC Scraps Annual Digital Access Fee on DSO
Glo Sponsored African Voices to Feature Netflix’s “The Polygamist” Stars
E-Business2 days agoX Replaces Revenue Sharing wit New Creator Rewards Programme
Telecom2 days agoMTN Alerts Subscribers over Fake 25GB Anniversary MTN Data Giveaway
E-Financial2 days agoInterswitch, Temenos Commit to Advancing Nigeria’s Digital Banking Technology
E-Financial2 days agoFG Spent N3.1 Trillion on Domestic Debt Servicing in Q1- DMO
General News2 days agoFake Agency: ICPC Indicts NITDA, Others over Inadequate Due Diligence
General News2 days agoUNESCO Taps Oguamanam,Nigerian Scholar to Advisory Body on Science, Tech Ethics
General News2 days agoTax Reform Built on Taxing Prosperity, Not Poverty– Adedeji
News1 day agoMoove Achieves Unicorn Status With $250m Funding