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Why Government Should Encourage Telcos in Nigeria- Jane Egerton-Idehen

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CFA with Jane Egerton-Idehen, country manager, Avanti Satellite Communications
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BY chukwuemeka fred agbata

There is no doubt that Nigeria has one of the largest Telecom markets in Africa as the sector attracts considerable foreign investment.

Over The Top Players, OTTPs, such as WhatsApp, BlackBerry Messenger, Telegram and many others, have significantly affected the average revenue per user of Telecom subscribers and this has adversely affected the overall revenue of the industry.

Questions that are begging for answers includes, ‘where does the industry go from here, having invested billions of dollars?’ ‘How does the Television compete with OTT players who have very little investments in overheads?’

I recently had a chat with Jane Egerton-Idehen, Country Manager, Avanti Satellite Communications and our discussion centered on her thoughts on the way forward for the Telecom industry in Nigeria.

Jane, who has been in the Telecom industry for a while now, thinks that the industry is currently at the threshold of an evolution, where it is about to enter into a transformation phase.

She observed that the growth of the industry is slowing down globally, with declining revenues, although the customers are becoming more savvy and aware in the face of technology that is daily becoming more sophisticated.

In terms of returns on investment, however, Jane thinks that it is not coming in as it should be. She also observed that, one good thing that is currently happening in the industry, is that, there is ample room for growth.

“It is also at a point where we are about to access a new layer of countries on the continent of Africa. Places that we haven’t been before”, she stated. She further observed that, all this while, the Telecom industry had concentrated in the cities, but now, gradually moving into the rural areas.

Jane is of the opinion that investors should be interested in investing in rural telephony because, that is the next phase where the billionaire subscribers will come from. “And that is where technology hasn’t really accessed untapped potentials”, she observed.

She, however, stressed that, for efficient return on investment, the infrastructures used in the cities cannot be used in the rural areas because, the cost model for rural areas has to be lower as the expected revenues from there will not be as much as we currently have in the cities.

“Yes, the technology in the sense of base stations or switches have to be the same, but how can we make the costs lower? How can we make them cheaper? How can we use lower cost models to access them? So, we really have to rethink all these”‘, she posited.

Government can compel investors to invest in the rural areas, through policies and regulations as well as complement the efforts of the investors, In Jane’s view, even though, they might be reluctant to do so because  of the lower returns they are likely to get from there,  coupled with the projected higher cost expected to be used in running the facilities in the rural areas.

To Jane, technology is capable of positively affecting the growth of the rural areas as this is where most of the Small and Medium Scale Enterprises, SME’s, are located, so, the government should be interested in this. She emphasised that the government can assist in facilitating the process for the investors in areas, such as site cost, customs clearance, swift right of way approvals, etc. She also suggested the use of Satellite KA band of a low cost model for accessibility in rural areas.

Jane believes that the OTT players are making a huge impact in the Telecom industry, even though, they are eroding the revenue accruing to the Telcos. In her opinion, therefore, players in the Telecom industry should be thinking about what to do about it, instead of whining about it.

In Jane’s view, we should take a look at relaxing some of our policies and regulations to encourage Telcos that have physical infrastructures, pay tax and are helping to reduce the unemployment in Nigeria by employing Nigerians to work in their companies. This is in contrast to OTT players who do not have or do these things in Nigeria but take a chunk of the revenues that would have accrued to the Telcos.

“We can demand for things, like they should have physical presence in the country. We can demand that they invest in certain sectors of our industry as a way to give back, for the kind of revenues they are making from our country”, she concluded, in respect of the foreign OTT players.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Telecom

FG Okays 112 as Toll-Free National Emergency Response Number

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National Economic Council (NEC) of Nigeria has officially approved 112 as the unified, toll-free national emergency number to streamline responses to security, medical, fire, and natural disasters.

FG Okays 112 as Toll-Free National Emergency Response Number

It is part of measures to strengthen Nigeria’s emergency lifeline and build a unified and coordinated national response to emergencies.

NEC also approved the establishment of a multi-agency implementation committee and programme coordination led by the Office of the Vice President and the National Communications Commission (NCC).

The approval was part of decisions taken at the 157th meeting of the NEC held virtually and chaired by Vice President Kashim Shettima.

Shettima said the 112 emergency lifeline had become necessary to prevent delay caused by bureaucratic bottlenecks, noting that what the citizens seek urgently when confronted by a natural disaster or insecurity is an urgent response and not bureaucracy.

“This is not only a technical reform. It is a test of the state’s humanity. In moments of fire, accident, robbery, medical emergency, flood, violence, or panic, citizens do not need bureaucracy.

“They need a response. They need to know one number to call, one system to trust, and one coordinated chain of action that moves quickly enough to save lives,” he stated.

He explained that while Nigeria is not beginning from zero, as the emergency number had been in existence, what is required at the moment “is coordination, adoption, standard operating procedures, public awareness, institutional ownership, and trust”.

The vice president described NEC as the nation’s economic engine room, where the federal government and the states must convert the Renewed Hope Agenda of President Bola Tinubu into practical outcomes.

 

 


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Court Order Ensures Access to Essential Airtime and Data Services for Millions of Nigerians

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The Federal High Court of Nigeria, Abuja Judicial Division, interim injunction on 24 April 2026 restraining MTN Nigeria Communications PLC and Airtel Networks Limited from suspending or interfering with Nairtime’s access to critical telecommunications platforms has helped to ensure access to essential airtime and data services for millions of Nigerians.

The Order, issued in Suit No: FHC/ABJ/CS/779/2026, prevents any disruption to essential infrastructure such as Short Codes, SMS, USSD, and billing services following a directive issued by the FCCPC that left Nigerians without a safety net.

This ruling ensures that millions of Nigerian consumers, particularly those without access to traditional banking can continue to access airtime and data on credit, services that are increasingly vital for daily communication, work, education, and digital participation.

The Court’s intervention provides policy certainty and helps preserve continuity for users who depend on these services not just for connectivity, but also as a gateway to financial inclusion and digital identity in an increasingly connected economy. The decision also reinforces the legitimacy of Nairtime’s operations, which are conducted under a valid Value-Added Service (VAS) licence issued by the Nigerian Communications Commission.

Nairtime maintains that it has consistently complied with all regulatory requirements and contractual obligations. The company noted that the suspension linked to the Digital, Electronic, Online or Non-Traditional Consumer Lending Regulations 2025 risked disrupting services relied upon daily by ordinary Nigerians.

Speaking on the development, Ms Uchenna Agbo, Chief Commercial Officer, Optasia, and Chief Executive Officer, Nairtime Nigeria Limited said: “This decision is ultimately about protecting underserved Nigerian consumers. It ensures that millions of people many of whom are underserved by traditional financial systems, retain uninterrupted access to essential digital services.

“Over time, using these services responsibly can help them prove reliability and improve their chances of accessing bigger financial opportunities in the future. Our platform enables responsible, data-driven lending that keeps people connected when they need it most and we look forward to working with our partners to restore services in a manner that resumes full service value to the Nigerian consumers without further delay.”

Nairtime Nigeria reaffirmed its commitment to consumer and data protection through stringent governance frameworks and ethical use of artificial intelligence.

The company emphasized that it shares the broader consumer protection objectives of the Federal Government and remains committed to constructive engagement with regulators and industry partners.

She added: “We have built a system that supports inclusion at scale, while maintaining strong risk controls for industry stability and economic impact. This ruling allows us to continue delivering safe, reliable services that Nigerians depend on every day. We remain focused on ensuring that the Nigerian consumer stays at the centre of innovation and will continue working with regulators and our partners, including MTN and Airtel, to promote a fair, transparent, and inclusive digital ecosystem that benefits Nigeria and all Nigerians.”

Optasia, which listed on the Johannesburg Stock Exchange in late 2025, was founded in Nigeria 14 years ago and provides the infrastructure layer that connects mobile network operators and banks to millions of underserved customers.

Through its global partnerships with 50 distribution partners and 17 financial institutions —including some of Africa’s largest mobile network operators (MNOs) and tier-one banks — the platform leverages proprietary AI which processes credit decisions in under one second, using alternative data to assess risk for customers who have never held a formal credit product.

Beyond telcos, the company is also developing new propositions including SME and merchant finance, longer terms and higher-value credit, telco BNPL and revolving credit lines, and embedding its platform across adjacent ecosystems and verticals.


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Meta Shares Crash 10% on AI Spending Fears as Google Soars 6%

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Shares of Meta Platforms plunged nearly 10 per cent at Wall Street’s opening on Thursday, April 30, contrasting sharply with a more than six per cent surge in Google-parent Alphabet’s stock.

Meta Shares Crash 10% on AI Spending Fears as Google Soars 6%

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The split performance underscores investor differentiation among Big Tech firms’ aggressive artificial intelligence spending strategies.

Alphabet led the quarterly earnings pack, with investors cheering its AI pivot and strong results across divisions, reporting 62.6 billion dollars profit on nearly 110 billion dollars revenue that beat expectations.

Meta, however, rattled markets by hiking capital spending by 10 billion dollars to 125-145 billion dollars—mostly for data centres—to chase “superintelligence,” with quarterly expenses hitting 33.4 billion dollars.

Unlike Alphabet, Amazon or Microsoft, which offset AI costs via cloud sales, Meta lacks immediate revenue from its investments.

Amazon and Microsoft shares dipped two per cent and 3.7 per cent respectively amid concerns over returns on infrastructure outlays.

Broader indices held steady: Dow Jones rose 0.8 per cent to 49,241 points, S&P 500 gained 0.2 per cent to 7,151, while Nasdaq stayed flat at 24,665.

Meta last week announced 8,000 job cuts and 6,000 unfilled roles to curb costs for AI goals, but Wall Street questions the spending scale.


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