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Zain, Dynamix Honour Nigeria Youthsþ

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Zain Nigeria, leading telecoms operator and Dynamix, frontline showbiz promoters, rolled out the drums recently in a grand, entertaining style, to honour Nigerian youths at home and in the Diaspora with the hosting of Dynamix All Youth Awards.

The Dynamix All Youth Awards, an event, which drew a large crowd of Nigerian youths, had all the trappings of a high profile award celebration as it showcased, in abundant supply, first class entertainment, fun and glamour.

 Indeed, popular entertainment spot, Planet One and Entertainment, Lagos, was a beehive of activities as youths, celebrities and some political figures swarmed the venue to identify with organizers of the show.  From the VIP area to the popular lounge, young persons donned in up-to-the-minute attires formed different clusters, chatting heartily in anticipation of the main awards.

 Mrs. Sarah Bisi Sosan, deputy governor of Lagos State,  declared the event open at about 8.45pm with a short, witty, extemporaneous speech. While commending Zain for joining forces with Dynamix to put together such a high profile awards, the Mother of the Day, urged Nigerian youths to continue to excel in their chosen area of endeavours, stating that working very hard brings celebration.

 While stating that she was extremely proud to identify with Nigerian youths as well as the organizers of the show, the deputy governor commended all would be award recipients for blazing the trail, noting that mothers would be proud of their achievements. 

 The various categories for the award ranged from campus-related awards to various youth categories including: All universities’ personality of the year, Youth Professional of the year, Youth comedian of the year, Best Club Boy, Best Rave Party, Best Auto Mobile, Rump Shaker, Artiste of the Year, Song of the Year, Best Dancer and Young entrepreneur of the year, amongst others.

 Specifically, the 2008 edition of the celebration featured 50 award categories. Winners that emerged at the award ceremony were Nkiru Ejimofor, University of Lagos (Most Beautiful Lady), Dope Girls, University of Lagos (Best Female Club), Biodun, Korode and friends, Babcock University (Click of Best Female Friends) musician, 9ice (Song of the Year), Funke Akindele (Best Male Actor), Gbemi (Radio Presenter of the Year), Jimi Dawodu (Mr. Personality), Tolu Momoh (Miss Personality), Que Roc Boiz, (Mr. Sophisticated, UK) and Mp MasterPlan (Most Promising Artiste) among several others.

 Essentially, winners that emerged were drawn from tertiary institutions in the country.

Zain Nigeria’s Lampe Omoyele, Director, Segments and Roland Loetscher, Director, Marketing Services presented four awards’ categories including: Most Enterprising Youth of the Year, Most Intelligent Youth of the Year, Most Influential Youth of the Year and Best Clique of Friends 2008.

The show, which was hosted by pretty Ashionye Michelle Ugboh and Mofe Duncan, a 25 year old final year student of University of Lagos featured several musical performances and comedy.  Artistes that came on stage to thrill guests were D’Banj and the Mo Hits Crew, Sauce Kid, MP Master Plan, Mark J and Smokie among others. Naija Boy, MC Bash supplied comedy at the celebration.

 Aside dance, music and comedy, the event featured other exciting activities such as the Zain Moment. This period provided an opportunity for guests to win free airtime from the leading telecoms operator as the compere, Mofe Duncan read out different recharge pins to the delight of guests.

 Commenting on Zain’s Sponsorship of the awards, Norman Moyo, chief marketing officer, Zain Nigeria said the award is another demonstration of the company’s unweaving commitment empowering Nigerian youths to realize their dreams, stressing that Zain will always look for innovative ways to motivate and delight young persons in the country.

Moyo further hinted that aside from providing a platform to recognize outstanding Nigerian youths, Zain is currently assisting musically gifted youths in the country to develop into bigger stars through music oriented projects like Advance Warning, Zain/Nigezie TRU Search, MTV Music Awards with Zain and Don’t Forget the Lyrics among several others.


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234Finance Moves to Boost Economic Progress in South East

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In a recent gathering, organized by 234Finance, key stakeholders and HNIs came together to discuss the theme “Fueling Progress in the South East.”

The conversation highlighted the rich heritage, entrepreneurial spirit, opportunities for growth and the potential of the South East to be economic powerhouse.

During the discussion, the Managing Partner of 234Finance, Ezinne Nwazulu unveiled plans for an upcoming event of significant impact: the 4-week intensive SME Bootcamp and Mentor Matchup Challenge South East edition designed to empower SMEs. The program aims to empower SMEs with the knowledge, tools, and capital for rapid expansion and global competitiveness.

This initiative is building on the success of previous Mentor Matchup Challenge events, which equipped SMEs with actionable strategies and one-on-one mentorship, resulting in winners of the pitching competition securing grant funding to scale their businesses by 4x-10x.

The SME Bootcamp will feature an array of activities, including physical and virtual training sessions, onsite industrial training, and a pitching competition.

Ezinne Nwazulu emphasized the rigorous selection process, where the top 100 applicants meeting the criteria will undergo intensive training at two training centres in Abia and Anambra. From there, the most promising 15 participants will have the opportunity to pitch their business for grant funding.

Dr Chima Anyaso, Chairman of Caades Group, expressed his commitment to the region’s development and encouraged entrepreneurs with innovative crafts to seize this opportunity.

Criteria for selection are uncompromising, emphasizing technical expertise in core sectors; Agribusiness, Manufacturing, Supply Chain & Logistics, Fashion & Textile, and Retail, with a particular focus on businesses operating within the South-East region for at least three years and significant growth potential of 4x-10x.

The Bootcamp is set to commence from May 14 to June 14 2024 with Southeast-based entrepreneurs encouraged to visit the 234finance bootcamp to apply.


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Dufil Prima Foods Brings Relief to Indigent Families in Abeokuta

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Dufil Prima Foods, makers of Indomie instant noodles, in partnership with the Human Rights and Grassroots Development Society, extended its goodwill to the shores of Abeokuta, Ogun state, at a product distribution event on Tuesday 24 April, where cartons of Indomie noodles were distributed to the underprivileged, as part of its ongoing efforts to support families worst hit by the ongoing economic hardship.

The event which saw a thousand vulnerable families go home with a carton of Indomie each, individuals present were also provided with cooked noodles to help relieve their immediate hunger.

The outreach had in attendance members of the disabled community, orphans, widows, the elderly, pregnant women, and vulnerable families.

The outreach is in alignment with the brand’s goal to feed two million consumers across various cities and communities in Nigeria, by collaborating closely with recognized NGOs to ensure that only the most vulnerable persons in the various cities and communities are invited and given a carton of Indomie and a fresh bowl of the nourishing tasty noodles.

The event was graced with the presence of notable dignitaries including the representative of the Commissioner for Women Affairs and Social Development in Ogun State, Mrs. Wonuola Kassim; the Ogun State Chapter Chairman of the Nigeria Labour Congress, Comrade Hammeed-Bello Aderinola; a representative of the Sector Commander of the Federal Road Safety Corps (FRSC), Superintendent Adeoye Adejoke Asake; the Chairman of the Ogun State Police Community Relations Committee (PCRC), Venerable (Dr.) Samson Kunle Popoola, Chairman of the Peace Initiative Network, Dr. Femi Sodipo , and Trace PRO, CDR. Babatunde Akinbiyi, amongst others.

Mrs. Wonuola Kassim in her keynote address, commended the efforts of Dufil Prima Foods Ltd, and acknowledged that this was not the company’s first CSR initiative as she recalled that it had embarked on a similar venture in 2020.

“This program cannot be more timely than a time like this, when to feed becomes very difficult for most people. This is the kind of gesture which would linger for ages in the hearts of the beneficiaries. The objective of the palliative distribution is to alleviate the hardship faced by the citizens due to the recent removal of fuel subsidy by the Federal Government”, she said.

Speaking in the same vein, Popoola of the PCRC said: “We believe in PCRC that food security and eradication of hunger will go a long way in reducing the level of criminality in our society. What we have seen today is a conscious effort on the part of the organisers to see to the eradication of poverty, eradication of hunger and to support the food security initiative of the Government”.

Other dignitaries present also expressed their gratitude for Indomie and the organisers of the event, the Human Rights and Grassroots Development Society. They commended their efforts for taking the right steps to ensure that families across the country are catered for in these challenging times.

Indomie Instant Noodles remains steadfast in its quest to provide satisfaction and put smiles on the faces of families across Nigeria.


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Defending the foundations for connectivity

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By Engr. Gbenga Adebayo

In 2001, when the first GSM call was made in Nigeria how many of us would have envisaged the digital world that we live in today? The pace of growth and the rate of adoption of telecoms solutions in Nigeria has been revolutionary. It is a globally acknowledged case study that we should be proud of and a clear demonstration of what can be achieved.

Almost all of us today are reliant on the network connectivity that it has enabled in different shapes and forms. From the simple need to communicate with loved ones, to the digital platforms that enable our access to and consumption of entertainment, financial products and other critical services. Our reliance on these systems is becoming more and more acute, whether it is citizens, governments, or corporations. System downtime is increasingly disruptive and offline manual redundancies are often in the advanced stages of being phased out. The pace of this transition is not slowing down. With the core infrastructure in place, innovation is driving the exponential growth of services that ride on it. From the fully adopted social media that has changed the way we interact, to the emerging Artificial Intelligence (AI) revolution.

While this innovation is enabling exciting new possibilities, there is a tendency to focus on those opportunities, to the detriment of the core infrastructure on which it rides. It is imperative that we retain a focus on the optimisation of that infrastructure and enable continued investment in its development. We have seen how the transition from 2G, through to 3G, 4G and 5G have each enabled the development of more and more sophisticated solutions.

The continued development of core infrastructure has to be sustainable, and over the last few months we have begun to see the challenges that the operators that provide it are facing. Both MTN and Airtel have declared significant foreign exchange (FX) losses in Nigeria, and the stress is not linked to them alone. The entire ecosystem is battling with a range of challenges that must be addressed. If we fail to do so, the downstream impact on innovation will be severe. Telecoms infrastructure requires a base level of investment to maintain its current capabilities, and significant additional investment to expand and grow. It is capital intensive and that capital has to be generated through sustainable business models.

At the heart of the challenge the industry faces is the issue of rising costs. Recent financial losses are directly linked to the cost of operating towers that rely on inputs like diesel, which have increased significantly as the Naira has depreciated. The provisions large telecom companies have had to make, and the consequent losses and impact on their reserves is a red flag. It tells us that business as usual is not sustainable. If we continue as we are, then those companies will struggle to continue to invest in and maintain existing services.

But those costs are not the only challenge. General cost inflation, multiple taxation, regular and damaging vandalisation of infrastructure and the costs associated with regulatory compliance all help contribute to the high cost of operations. We cannot continue to follow a path that asks those companies to simply accept those rising costs. It is no longer sustainable, and we have reached an inflection point.

This is a critical moment for the industry. How we approach and resolve it will define the future of Nigeria’s digital economy. If you want to be able to enjoy the benefits that digitisation brings. If we want the infrastructure that enables AI and helps us drive growth, then we must take action now.

Cost-reflective tariffs, like it or not, are simply non-negotiable. We have seen the impact of price controls in other segments of the economy, like power. If providers cannot operate sustainable business models, then they stop investing. When that happens, the existing infrastructure starts to crumble. For power, a consumer can choose to take ownership of the solution by buying a generator, or a solar panel. For fuel, the government can step in as the provider of last resort and manage a subsidy regime that mitigates the impact on the population. Those options are not available in the telecoms sector. There is no self-help solution.

We fully understand and appreciate the financial stress that Nigerians are experiencing today. The cost of living is the single most significant factor in most people’s daily lives. But those people are still able to enjoy the benefits that connectivity brings, at the price they paid before these challenges became so acute. Imagine a future in which the gains of the last twenty years are reversed. Nigeria, and Nigerians simply cannot afford it. The pain that we would feel under those circumstances would be exponentially worse.

We need to find a long-term, sustainable and manageable solution to this problem. Prices will need to rise, but action needs to be taken in a measured way, through sustainable conversations and partnership with the government. It is time to address this head on.

Engr. Gbenga Adebayo is the Chairman, Association of Licensed Telecoms Operators of Nigeria (ALTON)


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