E-Business
10 Benefits of Online Data Storage in the Cloud

Does your company desire a better yesterday – I bet the answer is no. In earlier times, most companies depended on in-house servers for storing their growing collection of data and online files but as cloud servers allow unlimited storage, it has become the next big thing. Cloud storage is affordable and allows easy access from anywhere in the world.

Here are ten benefits of online data storage in the cloud:
- Cost-Effectiveness
Business owners can rest assured that once data is in the cloud, safety is guaranteed. With this technology, the company itself does not need any inner manpower and support to manage and store their data; the cloud storage vendor handles it all.
- Usability and accessibility
Most all of the cloud services come with an easy-to-use user interface and provide a feature of drag and drop. For instance, you can think of Google drive from Google or iDrive from Apple. They both have a simple interface, and you can easily upload your file on your online drive without any expert knowledge.
For example, if you have saved a file in a drive using a mobile device, you can retrieve that file using a computer or any other device with internet connectivity. It doesn’t matter where you are right now. If you have a good internet connection, you can access your files, which is saved online somewhere in the data centres.
- Security
The cloud storage saves your data across the redundant servers, so even if one of the data centres gets collapsed, your data will be managed by the other data centers, which make your data safe and supervised.
If all the data centers of the storage provider get collapse or destroyed, then only your data could be lost, and this is an entirely impossible phenomenon because a cloud storage service is formed of thousands of data centers.
Some of the cloud storage vendors keep the copies of your data at the different data centers, so even if the data get lost or corrupted at the server, the backup must be there.
- Convenience in file Sharing
Cloud storage service provides file-sharing features, which helps you to share your file with other users. You can either send a file to another user or invite multiple users to view your data.
- Automation
One of the biggest issues that most of business owners face is creating data backup plans and scheduling the said backup in a way that the daily run smoothly. With cloud storage technology, the tedious task of data backups is simplified through automation. All you need to do is select what you want to backup and when you want to backup and your cloud environment will easily take care of the needful.
- Multiple users
The same cloud environment can have more than one use associated with it. With cloud storage, multiple users can collaborate with the common file. For instance, you can give access to your files to multiple users so they can access and edit your file. The authorized person can access your file from any part of the world in real-time.
- Synchronization
With proper credentials, you can log in to your subscribed storage service with any device, and you will be able to access all data that have been stored in that cloud storage. There is no need to copy data from one device to another, but you need a good internet connection to have access to all of your files. Synchronization affords a chance to sync the cloud storage data with any device you want
- Convenience
You do not need any hard disk or flash drive to access or view your data — all is done online. However, if you want to download any file or data, you may require a storage device or you can download that data in your device. But if you want to surf your data, then it would not occupy any space on your device.
Even if you make any changes to the data, all the changes will reflect on every device which is synced with that storage service. You do not require any expert or technical knowledge to use the cloud storage service. All the heavy lifting is managed by the vendor itself.
- Scalable
Upon subscription, and you realize the current plan of storage is not enough, all that is needed is an upgrade. You do not need to move any data from one location to another, the extra space will be added to your storage environment with some extra features. Cloud storage is scalable and flexible.
- Disaster recovery
Every business has a backup storage plan where they store all the copies of their data. If they encounter any collapse or loss of data problem, they can retrieve data from their backup plan, and that is why cloud storage is the best method to deal with this problem. Cloud storage service provides the best platform for disaster recovery data. Any business can use cloud storage as a data backup storage, so if there is a data loss, the company can retrieve backup data from the cloud.
Challenged by the need to have your data stored in the cloud? I present to you Layer3’s on-demand Cloud Storage solution, CloudShare, is built for the corporate enterprise. It gives you complete control over the storage, distribution and retrieval of your data.
Our CloudShare is a very cost-efficient solution, eliminating the need to invest in expensive data storage infrastructure. Request for a consultation today.
E-Business
Gold Hits Record $5,110/Ounce Amid Trump Tariff Threats, Geopolitical Fears

Gold prices smashed through $5,100 per ounce on Monday, January 26, surging to a historic peak of $5,110.50 as investors rushed into the safe-haven asset amid escalating geopolitical tensions and U.S. policy volatility.

Gold
Spot gold climbed 2.2% to $5,089.78 by 0656 GMT, while U.S. February futures rose similarly to $5,086.30. The metal, up 64% in 2025—its strongest annual gain since 1979—has now advanced over 18% year-to-date, fueled by safe-haven buying, anticipated U.S. rate cuts, China’s 14th consecutive month of central bank purchases in December, and massive ETF inflows.
Analysts point to a crisis of confidence in U.S. assets, sparked by President Trump’s erratic threats last week. He retreated from tariffs on European allies to pressure Greenland seizure, then vowed 100% tariffs on Canada over a potential China trade deal and 200% on French wines to push President Emmanuel Macron toward a “Board of Peace” initiative.
“This Trump administration has caused a permanent rupture in global norms, driving everyone to gold as the sole refuge,” said Kyle Rodda, senior market analyst at Capital.com.
A weakening dollar—hit by a rising yen and pre-Fed meeting caution—further boosted gold’s appeal for non-dollar holders, with markets eyeing possible yen intervention.
E-Business
Firm Identifies AI as Common Denominator in Entertainment Industry’s 2026 Security Threats

In its Kaspersky Security Bulletin, the cybersecurity company’s researchers identified critical threats expected to affect the global entertainment industry in 2026, from ticketing and visual effects pipelines to content delivery networks, games and regulation.

Artificial intelligence is changing how people buy tickets, watch movies and play games – and it is also changing how malicious actors target those experiences.
The entertainment industry is particularly sensitive to AI because the technology does not only automate back-office workflows; it increasingly creates and imitates the core product itself – human-centered stories, performances and visual experiences.
Kaspersky researchers highlighted five critical threats emerging as AI integrates deeper into entertainment workflows and consumer experiences.
What happens when ticket markets become an arms race between algorithms and scalpers? Kaspersky predicts that AI will make dynamic pricing faster and more granular, while also giving scalpers better tools to identify profitable events, deploy bots at scale and manage resale pricing across multiple platforms.
Even when artists choose fixed face values, AI-driven resellers can recreate “dynamic” pricing on secondary markets by adjusting prices in real time based on demand signals.
How will AI-commodified visual effects affect the risk of leaks? As high-end computer-generated imagery becomes more accessible through cloud-based AI platforms, studios will connect to larger networks of small vendors and freelancers.
Kaspersky expects attackers to target this extended supply chain by compromising render farms, plug-ins or small post-production houses in order to quietly steal sequences, assets or episodes before release, bypassing more heavily protected studio environments.
Could content delivery networks become a direct target? CDNs now carry unreleased episodes, game builds and live streams for many major entertainment brands, concentrating valuable content in a small number of providers.
AI-enhanced attackers will be able to map CDN infrastructure more efficiently, locate where premium content resides and search for weak credentials or configuration errors. A single successful compromise could expose multiple titles at once or allow malicious code to be injected into legitimate streams.
How will generative tools change abuse patterns in games and fan communities? Players and power users will continue to jailbreak in-game AI companions and content editors, and to use external generative models to produce material that would normally be blocked – such as hyper-violent or sexualized scenarios – and then reimport it into games, mods, or fan videos.
There is also a risk of personal data appearing in “creative” outputs if training or fine-tuning data is not properly cleaned, for example, when lyrics, dialogue, or imagery inadvertently include real names or other identifying details.
What role will regulation and compliance play for AI in creative work? Lawmakers and industry groups are moving toward rules that require transparency about AI-generated media and clearer consent and licensing practices for training on copyrighted material.
Kaspersky expects this to drive the creation of new roles inside entertainment companies, similar to COVID-compliance managers on film sets, focused on AI governance: checking how AI tools are trained, how they are used in production and marketing, and whether they comply with contractual and legal requirements.
“As we examined different parts of the industry, it became clear that AI is the thread running through most of the emerging risks.
“By diving into this, we wanted to highlight that AI will not only help defenders detect anomalies faster, it will also help attackers model markets, probe infrastructure and generate convincing malicious content.
“Studios, platforms and rights holders need to treat AI systems, and the data behind them, as part of their core attack surface, not just as creative tools, and build security and governance around that reality,” said Anna Larkina, web content analysis expert at Kaspersky.
E-Business
Firm Detected a Fivefold Surge in QR Code Phishing Attacks in the Second Half of 2025

Kaspersky has reported a spike in phishing emails containing malicious QR codes. Detections for these jumped from 46,969 in August 2025 to 249,723 in November 2025 – a more than fivefold growth – as cybercriminals increasingly exploit QR codes, a trend that will likely continue in 2026.

Attackers use QR codes in emails more frequently because they provide a simple and cost-effective way to conceal malicious URLs, evading detection by many protective solutions.
These QR codes are often embedded directly in email bodies or, even more commonly, within PDF attachments – an evolution that both masks phishing links and encourages users to scan them on mobile phones, which may have weaker security than work PCs.
Malicious QR codes commonly appear in mass phishing campaigns as well as targeted ones. Links embedded within them may lead to:
- Phishing forms impersonating login pages for services like Microsoft accounts or internal corporate portals, designed to steal usernames, passwords, and other credentials.
- Fake HR notifications urging employees to review or sign documents, such as vacation schedules, or even view lists of terminated staff, ultimately directing to credential-stealing sites.
- Fraudulent invoices or purchase confirmations in PDF attachments, often combined with vishing (voice phishing) tactics that prompt victims to call provided phone numbers to “cancel” or clarify the transaction, enabling further social engineering attacks.
These tactics exploit trust in routine business communications, leading to credential theft, account takeovers, data breaches, and financial fraud.
“Malicious QR codes have evolved into one of the most effective phishing tools, particularly when hidden in PDF attachments or disguised as legitimate business communications like HR updates.
“The explosive growth in November 2025 highlights how attackers are capitalising on this low-cost evasion technique to target employees on mobile devices, where protection is often minimal.
“Without advanced image analysis at the email gateway and safe scanning practices, organisations are left vulnerable to credential compromise and downstream breaches,” comments Roman Dedenok, Anti-Spam Expert at Kaspersky.
To defend against this escalating threat, Kaspersky recommends educating employees on cybersecurity and deploying a mail server security solution such as Kaspersky Security for Mail Server that provides trusted and secure corporate email exchange, countering spam, email-borne infections, all forms of phishing, business email compromise (BEC), QR code attacks, and other threats.
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