E-Business
The Backbone of Efficient Data Storage: Ghassan Azzi Highlights the Role of HDDs Amid Growing Data Demands

In a rapidly evolving digital landscape, Ghassan Azzi, Sales Director for Africa at Western Digital, has emphasized the importance of scalable, cost-effective data storage solutions in meeting the needs of modern businesses. As data generation continues to surge, particularly with the rise of connected devices and artificial intelligence (AI), Azzi pointed out that efficient data storage is becoming an essential consideration for datacenter managers worldwide.

Azzi acknowledged the widespread attention on flash storage due to its high performance and low latency, but warned that not all data requires such advanced storage technology. “Each application and type of data has its own access requirements, and it’s not always necessary to pay the premium for the speed of flash storage,” he explained.
According to Azzi, the difference between “warm” and “hot” data is a critical factor when selecting the appropriate storage solution. For example, a globally popular music video that attracts billions of views may need to be stored on high-performance SSDs or RAM, while videos with fewer views, like those of influencers or niche hobbyists, can be effectively stored on HDDs to keep total cost of ownership (TCO) in check.
Azzi stressed that data centers must consider multiple factors beyond performance, including capacity, power, cooling, and storage density. These factors influence the overall TCO and help leaders choose the most cost-effective storage options. “Datacenter leaders optimize storage solutions based on application requirements, all while aiming to minimize long-term costs,” he noted.
He also dismissed the idea of a competition between SSDs and HDDs, instead highlighting that the overall data storage market is growing, creating ample space for both technologies. “In the data center, SSDs and HDDs are not fighting over a fixed pie. The pie is growing rapidly as data storage demand continues to soar,” Azzi remarked.
AI’s Impact on Storage Demand
Azzi identified the AI-driven data cycle as a significant factor driving the demand for storage. AI systems generate vast amounts of data that need to be stored efficiently, and HDDs play a critical role in this ecosystem by handling both the ingestion of raw data and the storage of AI-generated content. “This dual role positions HDDs as a linchpin in the AI-driven data cycle, ensuring that data is available when needed and stored with the lowest TCO,” he said.
Citing Western Digital’s analysis, Azzi highlighted that HDD exabyte shipments are expected to grow at a compound annual growth rate (CAGR) of 30% between 2023 and 2027. He noted that the rise of AI, big data, and cloud technologies will continue to push storage requirements higher, making HDDs an indispensable tool in data management.
The Cloud and Data Growth
Azzi also pointed to the increasing role of the cloud in data storage. “Virtually everything today, from social media to enterprise systems, is powered by the cloud,” he said. This shift has led to massive volumes of data being moved to cloud environments for storage, processing, and analysis.
Quoting IDC data, Azzi stated that global data creation is projected to increase from 132.4 zettabytes (ZB) in 2023 to 393.9 ZB by 2028. While not all of this data will be stored, Azzi pointed out that around 13.6 ZB will be stored by 2028. He emphasized that “approximately 85% of enterprise data is still stored on HDDs, and this percentage is only expected to decline slightly over the next five years.”
Innovations in HDD Technology
Recent advances in HDD technology, according to Azzi, are helping to solidify the role of hard drives in large-scale data storage environments. With technologies like conventional magnetic recording (CMR) and shingled magnetic recording (SMR), HDD capacities have reached new heights—up to 26 terabytes (TB) for CMR and 32TB for SMR.
“These capacity advancements enable organizations to optimize their storage infrastructure for lower TCO,” Azzi said. He illustrated the cost-saving benefits by citing the example of a data center needing 192 petabytes (PB) of storage. By utilizing 32TB HDDs instead of 24TB models, the data center could reduce the number of racks needed from eight to six, saving both physical space and cutting TCO by up to 25%.
In addition to lower TCO, Azzi mentioned that businesses are increasingly focused on environmental, social, and governance (ESG) goals, making efficient, high-capacity storage solutions a priority. “High-capacity HDDs can reduce physical footprints and energy consumption, making them a key part of meeting sustainability targets,” he added.
The Future of Data Storage
Looking to the future, Azzi stated that industries generating massive amounts of data, such as media, healthcare, and financial services, will continue to rely on HDDs to meet their storage needs. “As data continues to grow exponentially, the role of HDDs will only become more critical,” he remarked, underscoring that HDD innovations will keep pace with rising data storage demands.
Azzi affirmed that the demand for scalable, efficient data storage solutions will only intensify. “HDDs, with their unmatched capacity, efficiency, and cost-effectiveness, are well-positioned to remain the backbone of data storage for years to come,” he said.
In a world where data is growing at an unprecedented rate, Ghassan Azzi’s insights underscore the ongoing importance of HDDs in providing businesses with the scalable, efficient storage they need to navigate the challenges of the digital age.
E-Business
NDPC, 60 DPAs Collaborate on Enforcing Privacy Rights in the Use of Al

Nigeria Data Protection Commission (NDPC) has joined sixty (60) other Data Protection Authorities (DPAs) in endorsing the “Joint Statement on Al-Generated Imagery and the Protection of Privacy.”

NDPC
The Joint Statement was coordinated by the International Enforcement Cooperation Working Group (IEWG) of the Global Privacy Assembly.
This underscores the growing concerns regarding the privacy risks posed by Artificial Intelligence tools capable of generating realistic images and videos of identifiable individuals.
The Joint Statement highlights concerns over the misuse of Al-powered tools to create non-consensual imagery, defamatory content, and other harmful materials, particularly affecting children and vulnerable groups.
It calls on organisations to implement strong safeguards, ensure transparency, provide effective content removal mechanisms, and comply fully with applicable data protection laws.
The current effort forms part of a continuum of steps being taken by Nigeria to ensure the responsible use of Al. It will be recalled that the Honourable Minister of Communications, Innovation and Digital Economy, Dr ‘Bosun Tijani, led the initiative for the development of the National Al Strategy.
The NDPC also issued the General Application and Implementation Directive (GAID), which, amongst others, mandates privacy by design and privacy by default in the development and deployment of Al tools.
The National Commissioner/CEO of the NDPC, Dr Vincent Olatunji, has directed that the Nigeria Data Protection Act (NDP Act) Compliance Audit Returns (CAR) by data controllers and processors of major importance will serve as a yardstick for monitoring and evaluating responsible use of Al for data processing in Nigeria.
E-Business
Jumia Tech Week 2026 Begins with Tech Deals on Smartphones, Electronics, and Everyday Technology

Jumia Nigeria has announced the launch of Jumia Tech Week 2026, a two-week campaign offering customers access to discounted technology products across key categories, including smartphones, computing, home entertainment, and wearable devices.

Starting from March 2 to March 15, Jumia Nigeria’s Tech Week 2026 is themed ‘Tech Products for Less’ – a deliberate commitment by the e-commerce giant to drive down the cost of technology products for Nigerian consumers. The campaign offers significant price reductions across key product categories, enabling more Nigerians to access the devices they need at prices that reflect the company’s dedication to affordability and consumer value.
Jumia Tech Week will feature deals across a wide range of product categories, including mobile phones, computer systems and accessories, televisions and audio equipment, gaming products, home appliances, portable power solutions, health technology,, and wearable devices.
Customers will also have access to curated recommendations, including top smartphone deals, must-have accessories, gaming essentials, and home technology upgrades.
According to Temidayo Ojo, CEO of Jumia Nigeria, the campaign reflects Jumia’s broader commitment to making everyday technology more accessible to Nigerians.
“Technology has become an essential part of everyday life, and access to the right devices enables more people to participate fully in the digital economy,” said Ojo. “At Jumia, we remain focused on expanding access and improving the shopping experience as we continue to build Nigeria’s everyday retail destination.”
The campaign will include a range of customer engagement initiatives such as flash sales, brand days, anchor deals and interactive activities designed to enhance the online shopping experience.
Special highlight periods, described as Explosion Days, will take place on March 6 and March 13, featuring limited-time offers across selected technology categories. Customers will also be able to participate in interactive activities, including product-based games, treasure hunts,, and live shopping sessions during the campaign period.
The campaign will feature participation from leading brands including Oraimo, Silver Crest, Samsung, Ecoflow, Nivea and Aeon, offering customers a wide selection of technology, household and lifestyle products. Early access promotions already begun during the teaser period from February 16 to March 1, allowing customers to preview selected deals ahead of the official launch.
Jumia Tech Week forms part of the company’s broader strategy to expand e-commerce adoption by improving access to essential products and enhancing the customer experience across its platform. As Nigeria’s e-commerce market continues to grow, Jumia remains focused on strengthening its product assortment, logistics capabilities, and digital experience to serve customers better nationwide.
Customers can participate in the campaign by using the Jumia mobile app or visiting the Jumia website and following the conversation online using #JumiaTechWeek.
E-Business
House Queries NDIC: ₦5m Max Payout for Failed Bank Depositors

Nigeria Deposit Insurance Corporation (NDIC) pays between ₦2 million and ₦5 million as deposit insurance to customers of liquidated banks, Managing Director Thompson Oludare Sunday told the House Committee on Insurance and Actuarial Matters during 2026 budget defence.

NDIC
House Spokesperson Akin Rotimi Jr sought details on depositor entitlements, citing Heritage Bank’s June 2024 collapse and public concerns over financial confidence.
Sunday explained NDIC’s mandate: banks pay risk-based premiums (now under 1%, down from 15/16 of 1%) to guarantee deposits. Coverage is ₦5 million for deposit money banks, primary mortgage banks (PMBs), and microfinance banks (MMOs); ₦2 million for other financial institutions.
Using BVN, NDIC auto-pays guaranteed sums without visits for amounts up to the limit. For Heritage, post-revocation, NDIC liquidated assets—selling buildings, recovering loans, realizing investments—and paid a second ₦24.63 billion dividend on January 6.
“Anything above ₦5 million or ₦2 million depends on recoveries,” Sunday said, noting ongoing asset sales and debt chases.
Committee Chairman Ahmed Jaha Babawo commended the clarity, noting the limit rose from ₦500,000 to ₦5 million recently. Over 90% of Heritage depositors got insured sums in under four days, meeting International Resolution Deposit (IRD) standards.
Babawo added liquidation dividends would be discussed in executive session.
E-Financial3 days agoIran-Israel-US Conflict and CBN’s FX Gains: A Stress Test for Nigeria’s Monetary Stability
E-Financial3 days agoMutual Benefits Assurance Reaffirms Full Regulatory Compliance, Enhanced Governance
General News3 days agoJAMB Uncovers AI-Driven Fraud Targeting UTME Candidates, Warns Parents
General News3 days agoSERAP Asks FCCPC to Investigate Google, Meta, Others over Alleged Rights Abuses
Telecom2 days agoSunil Bharti Mittal Conferred GSMA Lifetime Achievement Award for Transforming Global Telecommunications
News3 days agoTeamApt, Awabah Partner to Boost Pension Drive for Nigerians
News3 days agoFlashChange CEO, Bidemi Oke, Urges Startups to Build Strong Governance Structures Early
Telecom2 days agoWhy Digital Trust Matters: Secure, Responsible AI for African SMEs?


















