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Mobile Ecosystem to Add $11tn into Global Economy by 2030

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The mobile ecosystem continues its upward trajectory, with projections that it will contribute $11 trillion, or 8.4% of global gross domestic product (GDP), in economic value by 2030.

The ecosystem currently generates around 5.8% of global GDP, which is equivalent to $6.5 trillion of economic value added. This is one of the highlights from the GSM Association’s (GSMA’s) recently released Mobile Economy Report 2025, which was authored by GSMA Intelligence, its research arm.

The GSMA categorises the mobile ecosystem into three areas: mobile operators, infrastructure and equipment, and content and services.

Mobile’s contribution to the global economy is being driven by several factors, it states. These include countries around the world increasingly benefiting from improvements in productivity and efficiency brought about by the increased take-up of mobile services and Digital technologies, including 5G, internet of things (IOT) and artificial intelligence (AI).

“Mobile technologies and the ensuing digital transformation will boost the economy by nearly $11 trillion in 2030. Much of this will materialise in regions with a higher integration of digital technologies in enterprises, including North America, Europe and Asia Pacific.

“Towards the end of the decade, low- and middle-income countries (LMICs) are expected to realise an increasing proportion of economic benefits, as mobile technology achieves greater scale and widespread adoption. However, current adoption of more advanced technologies in LMICs is lagging adoption in high-income countries.

“Mobile technologies are expected to benefit all sectors of the global economy, although some industries will benefit more than others due to their ability to incorporate the latest wave of digital technologies, including 5G, IOT and AI.”

The report shows that 58% of the world’s population used mobile internet at the end of 2024, representing 4.7 billion users – an increase of 2.2 billion since 2015.

This number is expected to rise to 5.5 billion users (64%) by 2030, it notes. However, the GSMA points out that the growth rate at which people are adopting mobile internet has slowed in recent years.

“Around 110 million people started using mobile internet in 2024, which is slightly down on the 2022 and 2023 figures, and significantly lower than growth in 2015 to 2021, when more than 200 million people became connected each year.

“Of the 3.4 billion people who remain unconnected to mobile internet, almost 90% live in an area already covered by mobile broadband, but do not use mobile internet. With mobile internet adoption outpacing network expansion, this usage gap has continued to shrink, standing at 38% by the end of 2024.

“However, the usage gap remains nine times the size of the coverage gap, and is over 45% in Asia Pacific, the Middle East, North Africa and Sub-Saharan Africa.”

According to the report, by 2028, 5G adoption will surpass that of 4G adoption. This, as 5G connections worldwide surpassed two billion at the end of 2024, with expectations that 5G will account for over half (57%) of total mobile connections in 2030.

“The share of mobile connections on 4G is beginning to wane as 5G commercialisation gathers pace. As of December 2024, 305 operators in 121 markets had launched commercial 5G mobile services. More countries are expected to follow, with 80 operators from 60 markets announcing launch plans for mobile 5G services in the coming years.

“With 2G and 3G networks accounting for less than 20% of mobile connections worldwide, legacy networks are being phased out in many regions. By the end of November 2024, a total of 152 networks had been shut down and another 131 networks were planned to be shut down by 2030.

“Asia Pacific and Europe lead the way, accounting for around 70% of network sunsets to date. Network sunsets enable more efficient spectrum use, while also reducing energy consumption.”

According to the GSMA report, the number of 5G connections worldwide surpassed two billion at the end of 2024, accounting for more than half of mobile connections in North America, Greater China and developed Asia Pacific.

“Growth will intensify in the second half of this decade, with 5G adoption set to exceed 80% in leading 5G markets by 2030.

“It is still early days for 5G adoption in most emerging 5G markets. However, 5G adoption will gather pace over the next few years with the arrival of cheaper 5G smartphones and new spectrum assignments.

“As a result, 5G is expected to account for almost 40% of total mobile connections in LMICs (excluding China) by the end of the decade, equivalent to 2.3 billion connections.”


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MTN Nigeria Crowns Ayo Benzi Winner of Next Afrobeats Star

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L-R: Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria; Ayodeji Benson, Winner, Next Afrobeats Star Reality Show (Season 1) and Emamoke Ogoro, General Manager, Brand and Communication, MTN Nigeria, at the grand finale of the Next Afrobeats Star Reality Show (Season 1), held at the Ultima Studios, Lekki, Lagos on Saturday, December 13, 2025.
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MTN Nigeria, in collaboration with ONErpm and Ultima Studios, has announced Ayodeji Benson, popularly known as Ayo Benzi, as the winner of the maiden edition of the Next Afrobeats Star reality show.

MTN Nigeria Crowns Ayo Benzi Winner of Next Afrobeats Star

L-R: Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria; Ayodeji Benson, Winner, Next Afrobeats Star Reality Show (Season 1) and Emamoke Ogoro, General Manager, Brand and Communication, MTN Nigeria, at the grand finale of the Next Afrobeats Star Reality Show (Season 1), held at the Ultima Studios, Lekki, Lagos on Saturday, December 13, 2025.

The grand finale, held on Sunday night at Ultima Studios in Lekki, Lagos, marked the climax of a nationwide talent search that began in September with over 15,000 aspiring musicians.

After weeks of auditions, mentorship, and rigorous training, five finalists – Ayo Benzi, Dave Cash, Kaeko, Somto O’Laker, and Lucky Yay – battled for the top prize in a high-energy showcase of performance and artistry.

At the end of the electrifying contest, Ayo Benzi emerged victorious, securing a ₦150 million music deal. Dave Cash was named first runner-up with ₦100 million, while Kaeko, Somto O’Laker, and Lucky Yay received ₦75 million, ₦50 million, and ₦25 million respectively.

Throughout the season, contestants were mentored by leading Afrobeats producers Sarz, Puffy Tee, P Prime, and Andre Vibez. Benzi, who was part of Puffy Tee’s team, credited the mentorship programme for sharpening his craft and stage presence.

Speaking at the event, Onyinye Ikenna-Emeka, Chief Marketing Officer of MTN Nigeria, said the initiative reflects the company’s commitment to youth empowerment and cultural expression.

“The Next Afrobeats Star platform is about creating real opportunities for young Nigerians and giving their talent the structure, visibility, and support it deserves.

“Afrobeats continues to place Nigeria on the global cultural map, and MTN is proud to be enabling the next generation of artists who will take this sound even further,” she said.

She added that the finale was not just a competition but a celebration of growth and readiness for the global stage.

In his acceptance speech, Ayo Benzi described the victory as a defining moment in his career.

“A big thank you to MTN. From the audition days, the treatment MTN has given us has been amazing. God bless the brand,” he said.

The finale also featured guest performances by Afrobeats stars Iyanya and Bella Shmurda, adding glamour to the night and reinforcing the show’s connection to the wider music ecosystem.

With the successful conclusion of the season, MTN Nigeria and its partners reaffirmed their role in championing youth ambition, supporting creative industries, and shaping the future of Nigerian music through platforms that turn potential into opportunity.


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T2 Faces NCC Probe in Benue Over Major Service Outage in 9 LGAs

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T2, formerly known as 9mobile, is under investigation by the Nigerian Communications Commission (NCC) in Benue State for an undisclosed incident disrupting USSD, SMS, voice, and data services across nine local government areas.

T2 Faces NCC Probe in Benue Over Major Service Outage in 9 LGAs

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The affected areas include Ado, Agatu, Gwer East, Gwer West, Konshisha, Obi, Ohimini, Okpokwu, and Otukpo, as detailed in an advisory on the NCC Major Outages Portal, which tracks significant disruptions reported by Mobile Network Operators (MNOs) and Internet Service Providers (ISPs).

Neither T2 nor its public relations firm, Chain Reactions, has responded to inquiries on the outage’s cause or restoration efforts as of this report.

The NCC’s continued reference to the operator as 9mobile, months after its public rebranding to T2 in August 2025, has sparked questions about whether the name change was formally notified to the regulator.

This probe aligns with NCC mandates requiring operators to disclose major outages, their impacts, and timelines for fixes, with compensation obligatory for disruptions exceeding 24 hours under the Consumer Code of Practice Regulations.

Industry watchers note that such incidents, often linked to fibre cuts, power failures, or infrastructure faults, underscore ongoing challenges in Nigeria’s telecoms sector, particularly amid T2’s subscriber losses post-rebrand. NCC vows transparency via its portal to hold operators accountable and protect consumers.


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NCC Unveils Draft 5-Year Spectrum Roadmap, 60 GHz License-Exempt Guidelines to Boost Broadband, Innovation

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Nigerian Communications Commission (NCC) has unveiled two pivotal regulatory draft documents aimed at reshaping Nigeria’s communications sector over the next five years and fast-tracking deployment of ultra-high-speed wireless technologies.

NCC Unveils Draft 5-Year Spectrum Roadmap, 60 GHz License-Exempt Guidelines to Boost Broadband, Innovation

NCC

In a public notice dated December 19, 2025, and issued pursuant to its mandate under the Nigerian Communications Act (NCA) 2003, the Commission published the Draft 5-Year Spectrum Roadmap for the Communications Sector (2025–2030) and Draft Guidelines for the Use of the 60 GHz License-Exempt Band for Multi-Gigabit Wireless Systems.

Both documents are accessible on the NCC website for stakeholder review, with the roadmap outlining strategic spectrum planning, allocation, and management to optimise utilisation, support emerging technologies like 5G and IoT, expand broadband access, and align with global best practices.

The Spectrum Roadmap emphasises four core pillars: bridging the digital divide through low-band spectrum and satellite services, attracting investments via flexible licensing models, enhancing service quality with mid-band optimisation, and fostering innovation in areas such as direct-to-device connectivity and secondary spectrum trading.

It sets ambitious targets including universal 4G coverage nationwide, 50 per cent 5G penetration in state capitals, and average broadband speeds of 100 Mbps by 2030, while addressing rising data demand through band refarming and efficient management.

Complementing this, the 60 GHz Guidelines establish a license-exempt framework for the 57–66 GHz band, enabling multi-gigabit speeds up to 10 Gbps for short-range applications like WiGig, fixed wireless access, enterprise connectivity, urban broadband, and backhaul solutions.

The rules mandate NCC type approval for equipment, site registration for outdoor use, and interference mitigation measures, while prohibiting wide-area networks to safeguard primary users.

In line with Section 58 of the NCA 2003, NCC invites comments from industry operators, equipment manufacturers, consumer groups, and the public, with submissions due by Friday, January 16, 2025, via email to [email protected], [email protected], and [email protected].

The notice, signed by Mrs Nnenna Ukoha, Head of Public Affairs, stresses that stakeholder inputs will refine the frameworks to drive innovation, investment, competition, and sustainable growth in Nigeria’s telecoms ecosystem.


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