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Airtel, TRACE Roll out Nigeria’s Mobile Device Song Contest

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Airtel Nigeria, leading Telecom service providerin collaboration with international music video channel, TRACE (DSTV Channel 325) has announced the roll out of the mobile device song contest tagged ‘Airtel Trace Music Star’, following the unveil of 5678, the special short code for the competition.

Airtel Trace Music Star’ is a mobile song contest which allows contestants to audition right from their phones to earn a chance of becoming the next big music star in Nigeria and Africa in addition to being mentored by global superstar, Akon.

The contestants will be aided by an interactive voice prompt, loaded with bi-lingual functionality in English and Pidgin which will assist in eliminating language barriers and enable youths from across Nigeria to participate in the competition.

Speaking on the initiative, Maurice Newa, chief commercial officer, noted that Airtel’s aim of initiating the platform is to empower Nigerian youths by giving them opportunities to develop their innate skills, achieve their dreams and possibly become the next biggest stars. In his words:

“Airtel is delighted to be associated with TRACE in providing excitement and entertainment opportunities for our teeming customers and music lovers to showcase their talents to Nigeria and the rest of Africa. This initiative is geared towards supporting and nurturing the potentials of Nigerian youths. The uniqueness of this initiative is that contestants are able to express their singing talent through their mobile phones from the comfort of any location they choose’, he said.

To participate in the competition, contestants will need to call 5678 with their Airtel phones and record their songs. The platform also provides an option to rehearse on a phone karaoke that scores the performance.

Once the recordings are done, the auditioning will be carried out by a select group of judges comprising A-list music acts and industry experts. The auditioning sessions for this competition will run for eight weeks after which the organizers will stop taking entries.

Voting will begin immediately after the first set of auditions and will happen for a total of twelve weeks before the final winner is selected. The public will also be able to vote for their favorite contestants whose songs will be selected for the next round. There will be weekly prizes for various categories.

The competition is also taking place across 12 other countries where Airtel has presence; Kenya, Tanzania, Uganda Zambia, Madagascar, Malawi, Ghana, Burkina Faso, Chad, Congo Brazzaville, The Democratic Republic of Congo and Gabon.

The best singing talent in each country will be identified, rewarded and put in competition with the best singing talents of other participating countries to run for the Title of best African Music Talent.

The overall grand prize comprises of a recording deal with Kon Live, a distributed label through Universal Music Group and an intense mentorship programme with Akon in the United States of America.

In his statement, Akon expressed pleasure in joining Airtel and TRACE to develop innovative ways of identifying and nurturing dynamic music talent throughout the continent.

The intersection between technology and artist development is elevated by the presence of this ground-breaking music competition concept.”


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DG NCC Tasks University Dons on Research Commercialization, IP Management to Build Global Competitive Ecosystems

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Dr. John Asein, director-general, Nigerian Copyright Commission (NCC), has charged universities to leverage Intellectual Property (IP), innovation management and research commercialisation to build vibrant, sustainable and globally competitive ecosystems.

The DG stated this while delivering a paper on: ‘’Research Commercialisation, IP Policy and Innovation Management’’ at the Committee of Vice-Chancellors of Nigerian Universities (CVCNU) organised Business Clinic themed: Unlocking University-Driven Business Ecosystems: Innovation, Partnerships and Sustainable Enterprise Models in Abuja.

The programme was targeted at engaging Vice-Chancellors, principal officers and other key officers in Nigerian Universities in a practical dialogue on how to transit their institutions into thriving business ecosystems through innovation, enterprise development and strategic partnerships.

In his presentation, Dr. Asein, disclosed that Universities are now recognised as engines of national development and innovation hubs that must connect scholarship to business.

He noted that with over 300 Universities in Nigeria, there is need for structured pathways to turn ideas into commercial outcomes while attention should be focused on IP assets in our universities in order to harness them in a safe, sustainable and satisfactory manner.

The DG NCC speaking further on leveraging resources from the creativity locked up within the university system, harped on the need to harness the soft power of our youth as Nigeria’s most valuable natural resources are its people.

Drawing demography from Nigeria youthful population, he observed that over 70 percent of Nigerians who are under the age of 30 are mostly in the university system studying. These youths, he noted, shape cultures, technology and innovation through creativity and digital skills.

He tasked universities to become innovation factories where young people can explore ideas, protect their IP and grow startups by integrating innovation culture, entrepreneurship training and IP awareness into its learning environment.

He equally urged Universities to look beyond the sciences to commercialize traditional knowledge-based innovations and harness the potentials in the creative arts disciplines like music, visual arts, theatre arts and others for commercial outcomes.

Dr. Asein, recommended that universities as centres of learning, should take the lead in using the IP system for promoting education and learning, wealth creation, revenue generation and institutional development.

Underscoring the need for all universities to have an IP Policy, he noted that the Model developed by the Nigerian Copyright Commission in partnership with the CVCNU is a good starting point.

The Secretary-General, CVCNU, Prof. Andrew Haruna, presented the welcome address at the event while the Director, Technology Innovation and Commercialisation, NOTAP, Mrs. Adah H.N. Mokolo-Oladunke represented the Director-General, NOTAP at the event.

The 2025 CVCNU Business Clinic witnessed attendance from representatives of Public and Private Universities across the 36 States in Nigeria.

 


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US invests $115m in counter-drone tech for World Cup security

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US invests $115m in counter-drone tech for World Cup security

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The US Department of Homeland Security (DHS) will invest $115 million in counter-drone technology to safeguard the 2026 FIFA World Cup and events marking America’s 250th independence anniversary, creating a dedicated office for rapid drone system deployment.

Homeland Security Secretary Kristi Noem described drones as “the new frontier of American air superiority,” stressing the need to counter threats from drug cartels using unmanned aircraft for smuggling and surveillance, alongside incidents like a 2025 NFL stadium drone flight and 2024 New Jersey sightings.

The funding supports 11 World Cup host cities expecting over one million visitors, building on FEMA’s $250 million grants to those states and addressing risks heightened by cartels’ advancing tech, including a reported FBI tracking plot in Mexico.

DHS has conducted over 1,500 counter-drone missions since 2018, with the new Program Executive Office accelerating acquisitions amid President Trump’s border security push.


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Youth Talent Takes Center Stage as T2 Ignites High-Octane Rap Battles @ Carnival Calabar

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The energy at the Carnival Calabar Music Concert reached a new high as T2 introduced a first-ever rap battle platform, giving young Nigerians an electrifying stage to showcase their talent, creativity, and self-expression while competing for exciting prizes.

Held at the U.J. Esuene Stadium, the activation blended pulsating music, vibrant culture, and youthful energy into a dynamic celebration that kept thousands of carnival-goers fully engaged from start to finish.

Eight fearless contestants stepped into the spotlight, going bar for bar in an intense lyrical showdown. Rappers fused local languages, pidgin, and sharp punchlines, creatively weaving the T2 brand into their verses.

Anchored by the energetic hosting duo MC Double I and MC Princess, the rap battles thrilled over 16,000 attendees, including the Governor of Cross River State, Senator Bassey Otu, delivering an unforgettable showcase of youth talent and cultural expression.

With prizes including fridges, gas cookers, sound systems, and airtime top-ups, the competition remained fierce throughout the night. After two high-energy rounds narrowed the field to a five-man final duel, Emmanuel Eye emerged as the overall winner, taking home the grand prize — a fridge.

“I never expected this at all,” Emmanuel said. “I came to the concert like anyone else, and hearing about the T2 rap battle was a surprise. When I got the chance to perform, I just went for it. Being named the overall winner is amazing, and I’m grateful to T2 for creating this platform to showcase our talent.”

Beyond the stage performances, T2’s presence added a digital layer to the carnival experience. As part of its role as Digital Technology Partner of Carnival Calabar, the brand introduced the MyT2 App as a lifestyle companion, while also enabling line reactivations, airtime top-ups, and instant rewards for hundreds of attendees, blending technology seamlessly into the live celebration.

Commenting on the activation, Chinelo Manefo, Specialist, Events and Sponsorship at T2, said:

“The energy from both the rappers and the crowd was incredible. This platform reflects exactly what T2 aims to create — a celebration of youth, creativity, and culture, enhanced by technology that connects people and experiences. Seeing the audience so immersed shows how music and performance can empower the next generation.”

The Carnival Calabar Music Concert, headlined by Tiwa Savage, Timaya, and top local performers, was further energized by T2’s interactive rap battle platform. By blending music, culture, youth expression, and digital innovation, T2 reinforced its commitment to championing Nigeria’s next generation, giving young creatives a stage to shine while enriching how they experience the festival.

 


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