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NBC Begins Digital Broadcasting Switch-Over in Lagos, Others Tomorrow

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Emeka Mba, DG, NBC
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Nigeria Broadcasting Commission (NBC) has ruled out extension of digital switch over, as the first phase of the new era is expected to  begin in Lagos, Abuja, Port Harcourt, Kaduna and Kano from tomorrow, January 1, 2015.

Although, the government said it would complete switchover by January, for many other countries that might be looking for the opportunity to extend the transition, Hamadoun Toure,  out-going ITU secretary general, recently dashed the hope by ruling out any deadline extension for countries that will fail to meet the June 17, 2015 transition.

Speaking during an NTA programme on the Digital Transition on Tuesday, Engineer Edward Amana, chairman, DigiTeam, said in spite obvious challenges, the Commission will go ahead to switch-over from analogue to digital broadcasting.

He said, “We do not have a choice. We have to, because there are so many implications of cannot switch-over. We will become an island on our own. We cannot get protection from our neighbouring countries who have already gone digital. Apart from that, after the transition, the analogue equipment becomes obsolete. And for you to maintain the equipment it becomes extremely expensive. We are setting a target for ourselves to transit by 1th of January.

However, we are going to transit in phases. What we are going to do it take the major cities first and move to the rural areas. We will probably start Abuja, Lagos, Port Harcourt and Kano, Kaduna during the phase one. In phase two, we will move to other cities till we go round. As we move from cities to others, we can learn from the mistakes and correct ourselves. That way, we will be able to fast-track our transition.

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He said the team has planned for public enlightenment campaigns, adding that if the public fail to appreciate the transition, it might affect the whole process.    

The assignment of the DigiTeam is to draw the roadmap for the transition from analogue to digital broadcasting in Nigeria.

What it entails is the processes to ensure all the television stations in Nigeria switch-off their analogue transmitters by January 1, 2015, while the digital transmission takes effect.

According to Amana, “There are many implications for this, both business models, regulatory issues and the people at home who currently have the analogue receivers in their homes. There is this apprehension that if we change from the analogue to digital, are we going to throw away our current television sets and buy new ones or what?

“Aside the inauguration of the team, government has to (improve) on the regulation; there are issues with the current regulations that need to be amended. To an extent, government has to provide some seed money for the transition. For the people at home; currently, if you have an analogue television, you will need to buy a set-up box to be able to enjoy the digital signals. And for the broadcasting houses, there are two categories of situation. The way they do their production now will have to change. Those who do not have digital equipment will have to upgrade their studios to be able to produce digital programming. And the programming will have to include some level of synopsis as a guide to the viewers at home, because they that are at homes will expect more from the programs broadcasters produce.

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“The era will give producers enough capacity to innovate their programs. You can imbed in your programming a guide which gives a run-down of what is coming maybe in the next one week or so. So that, I as a viewer will check and find out the ones I want to watch and set my recorder to record during the period it is coming up. The synopsis gives the parent and idea if the program is suitable for the children to watch or not, so they can also help in censoring it their own way”.

From the transmission point of view, the Chairman said that the existing analogue has to change to digital as it will involve upgrading existing transmitters or acquiring new ones.

“But, we have agreed one, which government has adopted is, rather than ever station buying a digital transmitter, some signal carriers will be appointed that will be responsible for transmission, so that broadcasters can engage themselves in the production of local contents or programming. If you have the capacity, you should have the equipment to produce. Once the burden of buying new transmitter is taken off the shoulders of the broadcaster, the savings can go into content production,” he said.

On set-up boxes which are paramount to enable analogue Tv owners to enjoy the digital era, he said, “Let me take the example of America that we are a bit familiar with; what happened then was that the government provided the basic coupons for poor families who cannot afford digital television or set-up boxes. The basic set-up box was about $40 when they transited in 2009. Each family was a given a coupon to buy two, amounting to $80.

“For Nigeria, what we have recommended is that from the available statistics we have 20 million (analogue) television sets in circulation and we feel that this is good market for any manufacturer to put up such business in Nigeria.

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“It is a guaranteed market of 20 million; the economy of scale will bring down the prices if done locally. We recommended for incentives like giving them some tax holiday, customer duty-free for the equipment that will be used to manufacture locally. We are targeting a price tag of N2500, which we feel should be affordable by Nigerian who has television already. So, we are not asking government o release money for subsidy or buy and give rather to create enabling environment to make it affordable. A family that can afford to buy a television set that costs over N10,000, they should be able to afford to buy the set-up box to enjoy the digital era”.

Amana admitted that the time available for transmission is too short.

“Fortunately, NTA has transmitting stations in over 102 locations in the country. Government has approved that NTA will be one of the carriers for the digital (network) transmission. What have been approved on the white-paper are: NTA and two others. Let me correct and impression. NTA the carrier will be different from the content provider. There will be separation, because it will be carrying signals of other competitors. The transmission end of the NTA will be licensed as one of the carriers; as an independent entity,” he added.

The DigiTeam chairman also said that content providers will be licensed by the NBC; apart from the existing broadcasters.

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Glo Sponsored African Voices to Feature Netflix’s “The Polygamist” Stars

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Gugu Gumede and S’Dumo Mtshali, the power couple in Netflix’s telenovela, The Polygamist, will be guest on this week’s edition of African Voices, which is sponsored by Globacom on Cable News Network (CNN).

The 22-episode sitcom focuses on the misadventures of an adulterous spouse who unknowingly entangles his family in the difficulties of polygamy.

The film depicts a series of intrigues, betrayals, and other events that shattered the harmony of a once-perfect marriage.

The fictional couple in Johannesburg are interviewed by the programme’s anchor, Larry Madowo, for a 30-minute show in which they discuss their personal experiences and the difficulties they have in the film industry, such as coping with popularity and typecasting and advocating for more actor protections.

Gumede, a 34-year-old South African who attended the American Academy of Dramatic Arts in Los Angeles to study acting, portrayed Joyce Gomora in the telenovela.

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In addition to her part in The Polygamist, Gumede has portrayed Mamlambo, a prophetess on “Uzalo”, the most watched television program in South Africa, and Mandisa in “Generations”, one of the country’s most popular series.

Mtshali, a 43-year-old South African actor who portrayed Jonasi Gomora, gained notoriety in 2010 after competing in and winning the SABC1 reality program, “Class Act”. In the same year, he landed his first major part in the drama series “Intersexions” on SABC1.

Among other films, he has starred in “Inside Story” (2011), “Avenged” (2013), “iNumber Number: Jozi Gold” (2023), “Back of the Moon”, and “The Four of Us” (2025).

This special double-cast episode will feature on DSTV channel 401 on Saturday at 8a.m. It will be repeated same day at 11a.m., Sunday at 3.30a.m.,6p.m., Monday at 3a.m. and 5.45p.m. as well as on Tuesday,5.45p.m.

The repeats continue next week Saturday at 7.30a.m., 11a.m.;Sunday 3.30a.m., 6p.m.,and on Monday at 3a.m.

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Even Messi Needed Trophies. Nigerians Demand Results, not Dribbling

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By Blaise Udunze

From a general observation, comparisons are powerful political tools. They simplify complex realities, inspire supporters and shape public perception. Another side of this is that they can also become misleading when symbolism replaces substance.

Even Messi Needed Trophies. Nigerians Demand Results, not Dribbling

The latter appears to be the objective behind two recent interventions in defense of his excellency, President Bola Ahmed Tinubu. Respectfully, it was observed that veteran journalist Martin Oloja likened Tinubu’s political journey to that of football icon Lionel Messi. He portrayed him as a resilient strategist whose patience and tactical brilliance eventually produced victory. As this now appears to be a trend, Imo State Governor Hope Uzodimma further elevated the narrative, comparing Tinubu to Singapore’s founding Prime Minister, Lee Kuan Yew. He didn’t stop at that; rather further argued that today’s painful reforms would eventually transform Nigeria just as Lee transformed Singapore. They are compelling analogies.

Unfortunately, it was observed that both began to unravel once governance, not politics, was used as the standard of measurement.

It is a known fact to the world that Lionel Messi is celebrated not because he endured criticism or finally lifted the World Cup after years of disappointment. He is celebrated because his greatness is measurable. His goals are counted. His assists are recorded. His trophies are displayed and not just that, his records speak louder than the opinions of his admirers, which may have taken a different turn now after the outcome of the 2026 FIFA World Cup.

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The same is also true of Lee Kuan Yew. History has shown that he is not revered because he introduced difficult reforms or enjoyed the support of loyal political allies. Governor Hope should be reminded that Lee is remembered because he fundamentally transformed Singapore. Amongst his achievements were transforming a poor trading port into one of the world’s richest, cleanest, safest and most efficiently governed nations.

Lee’s records speak for him because under his leadership, Singapore built world-class infrastructure, an incorruptible public service, globally competitive education, affordable housing, investor confidence and one of the highest standards of living anywhere in the world.

Neither Messi nor Lee Kuan Yew became legends through carefully crafted narratives. Yes, they became legends because the evidence became impossible to dispute. That is precisely where comparisons with President Tinubu become difficult.

It is an error to assume that winning elections is the same as winning governance and at the same time, political brilliance may secure power, but only effective leadership secures history’s approval.

For millions of Nigerians, governance is not measured by campaign strategy or political resilience. It is measured by the realities they confront every morning.

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Can they afford food? Can they pay transport fares? Can they pay rent with the current landlords’ economy? Can they keep their businesses open? Can they sleep or travel freely without fear of kidnapping? Can they find jobs after graduation? Can they access reliable electricity and healthcare? These are the scoreboards by which governments are judged.

Supporters of the Tinubu administration frequently point to encouraging macroeconomic indicators. Foreign reserves have improved. Government revenues have risen. States now receive significantly larger allocations through the Federation Account Allocation Committee (FAAC). Well, these ‘achievements’ will be reviewed soon through the lens of news narratives. International financial institutions have welcomed several policy reforms. The removal of fuel subsidy and exchange-rate liberalisation are presented as courageous decisions that previous administrations avoided.

These developments deserve acknowledgement. Yet macroeconomic improvements are not the same as improvements in citizens’ welfare.

In reality, an economy cannot be declared successful merely because government revenues have increased while household purchasing power continues to deteriorate, as this would be a complete aberration.

Again, it is considered an anomaly that Nigeria reports stronger fiscal numbers, but millions of families continue to struggle with soaring food prices, rising transport costs, expensive housing, high electricity tariffs and shrinking disposable incomes.

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Statistics may comfort policymakers. They rarely comfort hungry citizens. Messi never celebrated possession statistics after losing a match; rather, he cried and cried over losing the opportunity of winning the trophy at the concluded 2026 FIFA World Cup.  To him, results mattered.

The reality is that governments should be judged by the same principle. This is open to dispute, but of a truth, Governor Uzodimma’s comparison to Lee Kuan Yew deserves even closer scrutiny because it raises an important question, though it may appear hard to answer.

If Tinubu is Nigeria’s Lee Kuan Yew, where is Nigeria’s Singapore? What exactly made Lee Kuan Yew exceptional? Was it simply his willingness to implement painful reforms? Certainly not.

Many leaders across the developing world have introduced painful reforms. Very few transformed their countries.

One thing stands out here: Lee’s legacy rests on outcomes, not intentions. Judging from all indications, it is obvious that his reforms dramatically reduced corruption, attracted investment, strengthened institutions, expanded industrialisation, improved education, guaranteed affordable public housing and steadily raised incomes across generations. Unlike Nigeria’s ongoing experience, Singapore’s rise was not a promise repeatedly postponed to the future. Citizens experienced tangible improvements in their daily lives. That is why history celebrates Lee Kuan Yew. Nigeria’s present reality tells a different story.

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It is glaring and ironic that despite improved fiscal revenues, many Nigerians continue to grapple with rising inflation, worsening poverty, declining purchasing power, youth unemployment, struggling businesses and persistent insecurity. If they must know, these are not merely economic statistics; they are the lived realities by which citizens judge any government.

The Lee Kuan Yew comparison also overlooks perhaps the most important ingredient behind Singapore’s success, which is primarily the institutions.

It is obvious and practically doubtful if Governor Uzodinma’s kind of Singapore is the same as the one on which its transformation was built upon an efficient bureaucracy, disciplined public institutions, predictable regulation, meritocracy, uncompromising anti-corruption enforcement and consistent long-term planning as championed by Lee Kuan Yew. An honest question here is, can the same be said of Nigeria today?

The truth is not far-fetched; Nigeria is nothing close to it because the realities and lived experiences of Nigerians are that the country continues to grapple with weak institutions, policy inconsistency, bureaucratic inefficiency, corruption concerns and widespread insecurity.

His impeccable achievements are built on the institutions; hence, without institutional transformation, every effort to invoke Lee Kuan Yew risks confusing aspiration with achievement.

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One common trend witnessed lately is that the supporters of the administration often argue that Nigerians must be patient because meaningful reforms require time. That argument deserves consideration.

Let it also be made known that patience should never become an endless substitute for accountability. Citizens are also entitled to ask whether the sacrifices demanded today are producing measurable improvements tomorrow.

History remembers leaders not because they prescribed hardship, but because that hardship ultimately produced prosperity for those alive and not for the dead.

Another weakness in both comparisons is the tendency to confuse political mastery with administrative excellence. These are totally two different things, because when it comes to winning elections, it requires coalition building, negotiation and political calculation. Whilst, running a nation demands competent institutions, sound economic management, transparency, public trust and measurable improvements in living standards.

Again, the two are not the same, and for this reason, many exceptional politicians have governed poorly. Many successful administrators never became political giants. Democracy ultimately rewards governance, not political mythology.

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This is not to suggest that President Tinubu’s administration has achieved nothing. Tax reforms, infrastructure investments, fiscal restructuring and efforts to stabilise public finances represent important policy initiatives whose long-term impact remains to be seen. Well, acknowledging those initiatives is consistent with honest public discourse.

Equally important, however, is recognising that millions of Nigerians continue to judge the administration through the realities and their lived experiences rather than the promises they hear.

Football supporters judged Lionel Messi by the trophies in the cabinet.  In like manner, history judges Lee Kuan Yew by the Singapore he built. The same measure should be applied in this nation, as Nigerians will judge President Tinubu by the Nigeria he leaves behind.

The key metric here is that if inflation falls sustainably, poverty declines significantly, insecurity is substantially reduced, electricity becomes more reliable, industries expand, jobs multiply and citizens regain confidence in the future, history will acknowledge those achievements without requiring comparisons to Messi or Lee Kuan Yew.

Neither Messi nor Lee Kuan Yew needed political allies to persuade the world of their greatness and that distinguishes both as the greatest of all time (GOAT).

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Their records spoke for themselves. Political endorsements may dominate today’s headlines. History, however, listens only to evidence. Even Messi needed trophies. Lee Kuan Yew needed results. Nigerian leaders should be judged by no lesser standard.

Blaise, a journalist and PR professional, writes from Lagos and can be reached via: [email protected]

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NBC, INEC, Plan Joint Broadcast Monitoring Framework ahead of 2027 Elections

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National Broadcasting Commission (NBC) and the Independent National Electoral Commission (INEC) are set to introduce a joint broadcast monitoring framework ahead of the 2027 general elections as part of efforts to curb unethical broadcasting and promote responsible election coverage.

NBC, INEC, Plan Joint Broadcast Monitoring Framework ahead of 2027 Elections

Charles Ebuebu, director-general, NBC, who disclosed the plan recently, said the collaboration would strengthen election monitoring through the deployment of advanced technology and closer coordination between regulatory agencies.

According to him, the increasing influence of digital and online platforms has made it imperative for regulators to work together rather than operate independently.

“We have written to INEC, and we are going to have a joint monitoring outlook over the elections. Gone are the days when agencies work in silos. When we coordinate, we’re able to monitor more effectively,” Ebuebu said.

He explained that the partnership would enable both agencies to jointly identify and address violations of broadcasting regulations during the election period instead of handling such issues separately.

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Beyond INEC, Ebuebu said the NBC is also partnering with other key regulators to strengthen oversight of election-related content across digital platforms.

According to him, the commission is finalising agreements with the Nigerian Communications Commission (NCC) and the National Information Technology Development Agency (NITDA) ahead of the polls to reinforce its monitoring capabilities.

“We are calling in other stakeholders to reinforce the election monitoring. We are signing agreements with the Nigerian Communications Commission and the National Information Technology Development Agency before the elections,” he said.

Ebuebu also revealed that the NBC is upgrading its monitoring infrastructure with artificial intelligence (AI)-powered tools to keep pace with the rapidly expanding media landscape.

He noted that the proliferation of online platforms has made traditional monitoring methods inadequate.

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“With online platforms, there are thousands of them. You need more than staff; you need AI monitoring facilities,” he said.

The NBC chief added that the commission has significantly improved its monitoring capacity and can currently track nearly 50 broadcast channels from its monitoring centre in Abuja.

He said additional monitoring facilities would be established across the country in line with evolving broadcasting technologies.As part of preparations for the 2027 elections, Ebuebu announced plans for a sensitisation workshop in Ibadan that will bring together broadcasters, INEC officials, security agencies and other stakeholders.

He said the engagement had become necessary as political discussions surrounding elections continue to grow more heated, including on television, stressing the need for broadcasters to adhere to professional standards.

Ebuebu noted that the commission has had to issue several warnings to broadcast stations for violating the broadcasting code during election periods.

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“We have had to write several of them because they simply forget what the code says,” he said

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