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Zain Unveils Reward Scheme for Loyal Customers

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Mobile telecommunications operator, Zain Nigeria has unveiled a customer loyalty scheme designed reward its new and existing subscribers. Under the terms of the newly introduced Zain Loyalty/ Rewardz Scheme, the first in the mobile industry in the country, customers who opt for the programme will earn points as they use Zain network (make calls, send SMS or use data) making it possible for them to redeem various prizes as they accumulate enough points.
The programme which is both a loyalty plan and reward scheme is open to both pre-paid and post-paid customers.
Shamel Hanafi, chief commercial officer, Zain Nigeria, said the programme is specially packaged by the company to offer its customers special privileges and rewards for their loyalty to the brand.
He explained that the introduction of the scheme further demonstrates the company’s well entrenched customer-centric culture in service delivery, adding that Zain is constantly devising ways to give those on its network more value for money.
“At Zain, over the years we have remained wholeheartedly committed to delighting our customers through innovative products and services and top class customer care service delivery because we recognize that they are the reason why we are in business. Indeed, we operate on the maxim that our customers are more than just a number and that we MUST offer them something more than others in line with our brand philosophy of helping Nigerians enjoy a “Wonderful World”, said Hanafi.
Several rewards including return tickets to Dubai, the United Arab Emirate, a weekend in Obudu Cattle Ranch in Cross Rivers, Plasma Televisions, refrigerators, airline tickets, and iPods, among others are available to Zain customers under the scheme.
To register for the Loyalty/Rewardz Scheme, customers are expected to send by SMS the word: REWARDZ to 797 or by dialling *141*797*1#.
Zain customers who choose to participate in the scheme can earn points by using airtime through voice calls, SMS (short message services) or data download/upload. The prizes to be won by customers are determined by the number of points earned.
For every N10.00 spent on any Zain services, a customer earns a Rewardz Point. Usually the customer’s account will be credited after 24 hours. The number of Rewardz Points earned can be verified by sending an SMS containing the word: POINTS to 797 or by dialling *141*797*2#.
Under the terms of the programme, customers can choose to accumulate “Rewardz Points” and “Level Points” and therefore, redeem big tangible rewards..
A special catalogue which indicates codes and points to be earned to redeem each item has been created by Zain to serve as a reference material for customers. The Zain Rewardz Catalogue is available at selected Centres across the country, Zain website, and at the company’s business partners’ outlets nationwide.
To redeem any item in the ‘Zain Rewardz Catalogue’, customers are required to send by SMS “RD” followed by space, then, “PRODUCT CODE” of the item(s) of choice to 797”.
Customers who redeem non-GSM items will receive “Voucher codes” via SMS which they can present at designated Zain ‘Rewardz Partner Stores’ to receive their item of choice.
On the other hand, Zain will send SMS to customers who redeem GSM related items such as airtime, SMS and data bundle, confirming the transaction and their phone number would be credited directly with the right amount of airtime redeemed.
All vouchers are valid for up to six months.Customers who register for the Loyalty programme will also have an opportunity to enjoy special discounts and privileges such as 30% discount on accommodation at the Federal Palace Hotel, Victoria Island, use Airport VIP Lounge and get priority check-in at the international wing of Murtala Mohammed Airport, enjoy discounts at exclusive restaurant and receive first-class priority service at all Zain Shops as well as get priority treatment when they call 111 or Zain’s toll-free customer care line amongst others”.
Registered customers are classified into Bronze, Silver and Gold categories depending on the number of points (‘Level Points’) they have earned or accumulated.
By default, all newly registered customers are placed in the Bronze category and can move to other categories as they use more airtime. Level point of 3000 will earn the customer Silver card while 6000 points is required to reach the Gold category. 
Silver and Gold Card carriers get additional 20% and 50% extra on all REWARDZ Points and can confirm their Level Points by sending ‘LEVEL to 797 or by dialling *141*797*3#’.
To enjoy discounts and privileges at all Rewardz Points, eligible customers will be required to present their Silver or Gold membership cards and another valid means of personal identification a valid form of personal identification.
Qualified REWARDZ card carriers will be contacted automatically by Zain for their personal details and their preferred delivery options. All cards are valid for one year and validity will elapse every December 31st.

 


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Subscribers, Telcos Warn FCCPC over Airtime Lending Enforcement

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Wireless Application Service Providers Association of Nigeria (WASPAN) has asked the Court of Appeal to suspend the enforcement of the Federal Competition and Consumer Protection Commission’s (FCCPC) Digital, Electronic, Online or Non-Traditional Consumer Lending Regulations, 2025 (DEON Regulations).

Subscribers, Telcos Warn FCCPC over Airtime Lending Enforcement

WASPAN warned that the implementation before the determination of its appeal could expose telecom value-added service providers to sanctions and disrupt their operations.

Millions of subscribers across the country rely on borrowed airtime to communicate.

Seun Sofoluwe, an Abeokuta, Ogun State resident, said another interruption would have severe consequences for many Nigerians who depend on airtime and data lending services for their daily communication needs.

“A lot of people depend on the services, and it will be very bad for them, especially those who are so reliant on it that they do debt-to-debt servicing,” he said.

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Debt-to-debt servicing refers to the practice of repaying an outstanding airtime loan immediately to qualify for another advance, underscoring the extent to which some subscribers depend on the facility to remain connected.

Sofoluwe’s concerns echo the experience of Lagos-based employee Farouk Rabiu, who recounted the hardship caused by the six-month suspension of airtime lending services before they were restored.

“I was devastated because, after exhausting my data, I was hoping to borrow credit to access my bank account. Instead, it was a major disappointment,” Rabiu had said after the services resumed.

Adding another dimension to the debate, Gbenga Adebayo, chairman of the Association of Licensed Telecommunications Operators of Nigeria (ALTON), said the earlier disruption showed that airtime credit had evolved far beyond a conventional telecommunications offering.

“What this episode demonstrated is that airtime credit is not a financial product in the way regulators initially characterised it. It is economic infrastructure that approximately 40 million people use regularly, with the vast majority of them at the base of the economy,” Adebayo said.

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WASPAN, which represents licensed value-added service providers, has asked the Court of Appeal to restrain the FCCPC from enforcing the DEON Regulations pending the hearing of its appeal against the July 20 judgment of the Federal High Court in Lagos.

The association argued that immediate enforcement would expose operators to sanctions, create regulatory uncertainty and disrupt telecom-enabled services, including airtime credit and data advances, used daily by millions of Nigerians.

The FCCPC, however, has defended the resumption of enforcement, insisting the regulations are intended to sanitise the digital lending industry, curb predatory debt recovery practices, protect consumer data and eliminate illegal digital lenders.

The Court of Appeal is expected to determine whether enforcement of the regulations should remain suspended while it considers WASPAN’s appeal, a decision that could shape the future of telecom-based digital lending services and determine whether subscribers continue to enjoy uninterrupted access to airtime and data credit.

 

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NCC, REA Partner to Cut Telecom Costs with  Renewable Energy

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Nigerian Communications Commission (NCC) and the Rural Electrification Agency (REA) have entered into a partnership to deploy renewable energy solutions for telecommunications infrastructure in rural and underserved communities, a move expected to reduce operators’ energy costs and improve network availability.

NCC, REA Partner to Cut Telecom Costs with  Renewable Energy

Abraham Oshadami, executive commissioner for Technical Services at the NCC, disclosed this during the signing of a memorandum of understanding (MoU) in Abuja.

According to Oshadami, the NCC-REA Stakeholder Forum and MoU signing ceremony will enable telecom base stations located near mini-grids to access cleaner and more affordable electricity, reducing their reliance on diesel-powered generators.

He said the agreement came at a time when telecom operators are facing rising operational costs due to increased spending on diesel to power network sites amid unreliable electricity supply from the national grid.

The partnership reflects the growing relationship between the power and telecommunications sectors, as both rely on each other to deliver essential services.

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Oshadami explained that while telecom infrastructure requires a steady power supply to remain operational, digital connectivity also supports electricity services such as smart metering, electronic payments and remote customer management.

According to him, the collaboration is aimed at improving access to reliable electricity and telecommunications services, particularly in remote communities where inadequate power supply has slowed digital inclusion.

He said both agencies had identified telecom base stations located within one to two kilometres of existing mini-grids, allowing the implementation of the initiative to begin immediately.

“Where mini-grids exist, we are able to identify nearby base stations and connect them to those power sources,” Oshadami said.

He added that future mini-grid projects would be planned with telecommunications infrastructure in mind, ensuring that electricity investments also support the expansion of digital services.

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Ex-Pan African Towers CEO Alleges DPI, Verod Using Court Suit to Pressure Him in $30m Buyout Dispute

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A fresh twist has emerged in the legal disputes surrounding the acquisition of Pan African Towers (PAT), with the company’s former Chief Executive Officer, Azeez Amida, alleging that a lawsuit filed against him is retaliatory and intended to pressure him over an ongoing $30 million management buyout dispute.

Ex-Pan African Towers CEO Alleges DPI, Verod Using Court Suit to Pressure Him in $30m Buyout Dispute

Pan African Towers

The allegation is contained in Amida’s Statement of Defence and Witness Statement filed before the Federal High Court in Lagos in response to claims instituted by Pan African Towers.

According to the court filings, Amida argued that the latest suit should be viewed within the context of several pending disputes involving the company’s shareholders, including Development Partners International (DPI), Verod Capital Growth Fund III LP and African Development Partners International LLP.

The defence stated that Amida had already commenced separate legal proceedings against the investors over the management buyout transaction, seeking damages exceeding $30 million, while also pursuing claims against Pan African Towers arising from a Mutual Separation Agreement executed after his departure from the company.

He alleged that instead of filing substantive responses to those actions, Pan African Towers initiated fresh proceedings at the Federal High Court over expenditure approvals and procurement decisions made during his tenure as chief executive.

Amida maintained that the action was retaliatory and intended to exert pressure on him in relation to the earlier disputes.

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The defence further explained that he had deliberately distanced himself from final expenditure approvals during his time as CEO because of disagreements over procurement practices and governance issues involving the board and shareholders.

According to the filings, following the appointment of a new Chief Financial Officer (CFO), financial approval responsibilities were structured to ensure the CFO retained final approval authority, while the CEO’s role was limited to endorsing requests that had already undergone departmental reviews.

The defence argued that many of the transactions now being challenged were processed through that governance framework, with approvals passing through the Finance and Human Resources departments before payment.

It added that the CFO, who remains with the company and has since been promoted, exercised the final approval authority over the disputed expenditures.

Amida also contended that the transactions cited in the lawsuit were not unilateral decisions but formed part of the company’s established governance and approval procedures involving multiple departments, executive management and, where necessary, the board.

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According to the defence, documentary evidence, including internal emails, approval workflows and payment records, would be presented during the trial to support those claims.

The filings further stated that hospitality expenses, investor engagement costs and related business expenditures challenged in the suit were incurred in the ordinary course of business, known to directors and shareholders, reimbursed through established procedures and reflected in the company’s audited financial statements.

Amida also argued that the allegations only surfaced after his exit from the company despite extensive internal reviews conducted before both parties executed a Mutual Separation Agreement in November 2024.

He maintained that the agreement required any allegations of misappropriation unrelated to released assets to be investigated, supported by credible evidence and communicated to him within six months, with an opportunity to respond before legal proceedings could commence.

In a separate application, Amida challenged the jurisdiction of the Federal High Court, arguing that the dispute arose from his employment relationship and the Mutual Separation Agreement, matters he said fall within the exclusive jurisdiction of the National Industrial Court.

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He also argued that a related case remains pending before the National Industrial Court and that the Federal High Court proceedings amount to an abuse of court process.

The defence indicated that it would rely on a range of documentary evidence during the trial, including audited financial statements, board communications, internal approval emails, banking records, employment documents, shareholder communications and the Mutual Separation Agreement.

The Federal High Court is yet to rule on the substantive claims or the preliminary jurisdictional objections.

While Pan African Towers’ allegations remain before the court, Amida has denied any wrongdoing and maintained that the action forms part of a broader pattern of litigation connected to the acquisition of the company.

The court is expected to determine the merits of the claims after hearing both parties.

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