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Begho, Atul Charge Startups to Prioritize Building a Brand

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Young Startups have been tasked to focus on building reputable brands and creating value in business rather than striving to make money as their priority.

With the general mindset of making money being the current major focus of most up and coming entrepreneurs, speakers at the CFA’s Startups Hangout for the March Edition are of the opinion that creating value and building brands remains the critical factors for achieving sustainable business growth.

Addressing entrepreneurs at the event, Nkemdilim Begho, CEO, Future Resources Software Limited, stressed that creation of value in a business, as well focusing on how to build the brand should be the primary objective for Startups.

Begho said money should never be the primary objective when starting a business, as this would not provide the ingredients to building a sustainable business in the long run.

“Whenever, I ask up and coming entrepreneurs why they want to venture into business, if they tell me money,  I tell them it doesn’t work that way.  I always tell them to focus on creating value and building a brand, which has helped me till this moment”, she said.

“When I started my own business, it was never easy. I didn’t pay myself salary for over five years let alone thinking of hiring any employee. In spite of all the challenges, I kept on going”, she added.

The Future Resources Limited boss, however, charged the Startups to be strategic with pricing whenever a client shows interest in their services.

Begho explained that most times, clients do not know exactly what they want and the inability to explain in detail to them in a simple language they understand makes this become an issue.

“Some clients don’t even want to pay for your services. Some will under-price your services. You, however, need to be strategic and charge exactly what will work for you.  If you charge less than the real cost, you will never grow your business.

“On the other hand, you need to understand what value you are offering to your client and be able to explain in simple terms the ‘what, when and how’, before implementing a clients project”, she opined.

“When you communicate these things at the initial stage, it becomes easy to avert hurdles in the process of implementation”, she said.

Continuing: She charged all the entrepreneurs to always develop skills at every point in their career and make it a responsibility to grow day after day.

“The only way I get impressed with my employees is when they grow on their job, develop skills and learn fast from me. This way, I get impressed with their performance and that is what all entrepreneurs should be doing”, she concluded.

In his words, Atul Kshetry, a successful business mentor who has led IDM Services Plc through a fast track diversification process, said focus and patience would go a long in way in the entrepreneurial journey.

He explained that Startups have the wrong focus on business, which is commonly driven by money, at the same time jeopardizing integrity.

“When you start a business, be rest assured that the minimum years of getting returns is five, sometimes seven or even ten years and that means, patience. When you don’t have patience, then, it becomes a problem.

He, however, tasked entrepreneurs to make their employees shareholders in their businesses and by so doing, some level of integrity will be injected into the business.

On hiring staff, Atul’s maxims are “sincerity without ability is useless; ability without sincerity is injurious; but ability with sincerity is priceless”, so, go for staff with ability and sincerity when hiring.

“I have always made sure that integrity rules in every busines that I get involved with, meanwhile, making employees shareholders in the company triggers a sense of belonging and responsibility”, he concluded.

CFA’s Startups Hangout is a monthly program sponsored by CFAtech.ng, an online technology media, where entrepreneurs meet, learn, and network.

The Next edition of the CFA’s Startups Hangout holds on the 21st of April, 2017 at Adna Hotel, GRA, Ikeja.

For more information visit: http://startups.cfatech.ng

 


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E-Business

Chowdeck Secures $2.5M Seed Funding to Optimize On-demand Food Delivery in Nigeria

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Chowdeck, Nigeria’s on-demand delivery service, has secured $2.5 million in seed funding to optimize its operations and support expansion into more cities across the country.

The seed funding round included investment from YCombinator, Goodwater Capital, FounderX Ventures, Hoaq Fund, Levare Ventures, True Culture Funds and Haleakala Ventures. Simon Borrero and Juan Pablo Ortega (co-founders of Rappi – Latin America’s largest online delivery platform), Shola Akinlade and Ezra Olubi (co-founders of Paystack – one of Africa’s leading fintech companies. Acquired by Stripe for $200m), Sudeep Ramani (Sportybet), Ayo Arikawe (Thrive Agric) and Karthik Ramakrishnan (Amazon) also participated as angels.

Since launching in October 2021 after the COVID-19 lockdown in Lagos, Chowdeck has acquired more than 500,000 users and more than 3,000 riders (typically earning the same as senior civil servants in Nigeria) that serve 8 Nigerian cities (Lagos, Abuja, Ibadan, Port-Harcourt, Ilorin, Benin City, Abeokuta and Asaba).

This new funding will enable Chowdeck to double down on its market leadership in these cities and lay the groundwork for further expansion into other Nigerian cities.

Driven by a combination of increased smartphone and internet penetration, improved payment systems, evolving consumer preferences and a range of other factors, there has been a significant growth in on-demand delivery services in Nigeria in recent years.

For example, heavy traffic in major cities makes it challenging for people to shop for groceries, meals, or other goods, increasing the attractiveness of delivery services that can save time.

This growth trajectory is poised to continue as many of the challenges that hampered previous attempts at providing on-demand delivery services are fixed.

Chowdeck is the fastest delivery service operating out of Africa today, allowing consumers to buy food and have it delivered to their doorstep in 30 minutes, on average.

The startup has built an effective logistics operation that food vendors can leverage to seamlessly deliver meals to customers while also providing consumers with an easy platform to order meals from their favourite restaurants in their city.

The startup has also partnered with a wide range of leading quick-service restaurants such as Chicken Republic, Burger King, Bukka Hut and more to drive sales, provide logistics infrastructure and other services to enable enhanced customer experiences.

Femi Aluko, CEO and co-founder of Chowdeck, said, “We know that Nigerians love good food, and we just want to make it as easy as possible for them to access the food they desire.

Chowdeck was birthed to fulfil this purpose and we are committed to delivering truly excellent experiences for our customers, vendors and riders. We are pleased with the success we have achieved to date and excited to have raised these funds that will enable us to replicate that success in more parts of Nigeria, and add value to our customers, vendors, and riders in as many ways as we can.”

Shola Akinlade, CEO and co-founder of Paystack said, “Chowdeck is not only addressing the crucial need for an efficient and reliable on-demand delivery service in Nigeria, the team embodies innovation and a commitment to excellence.

It is a privilege to be part of their journey and I look forward to celebrating more success with them in months and years to come.

Apart from investing financially into the company, our experience with building Paystack puts us in a great position to provide a lot of practical support and I am excited to see what it is to come from the Chowdeck team.”

June Angelides, Partner at Levare Ventures, said “Chowdeck has quickly become a household name across Nigeria, priding itself on very high standards of execution. They are addressing a large and complicated problem, especially in Africa, delivering goods at record speed.

I am excited that they have proven that the opportunity is there beyond restaurants and supermarkets. The team have secured landmark partnerships with Shoprite, Chicken Republic and KFC, a sign of their grit. Their customers love them, their riders love them. There’s so much more to come and I’m excited to be with them on the journey”.


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Konga Launches Tech Month with Incredible Discounts

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Konga, Leading e-commerce giant has announced its highly anticipated Konga Tech Month starting from Wednesday, May 1, until Friday, May 31, 2024. This good news is not only for tech enthusiasts and bargain hunters but also for home appliance lovers, as this year’s edition goes beyond gadgets to feature home, office and lifestyle essentials.

Konga Tech Month has become a major event in the Nigerian shopping calendar. This annual sales extravaganza is widely regarded as one of the biggest gadget sales in the country. It offers a treasure trove of tech devices at unbeatable prices, attracting a massive audience eager to snag incredible deals on a wide range of products.

This year’s Konga Tech Month boasts an impressive selection of devices across various categories. Whether you need a reliable laptop, phone or a professional upgrade to your office and household with authentic appliances, Konga Tech Month has something to suit every need.

Throughout May, Konga’s customers will stand the chance to take advantage of special discounts on original printers, dependable power solutions and generators from companies like iTEC and iPower Inverters, mobile phones, refrigerators, inverters, and much more at up to half the price. Many freebies and deals will also be on offer for the fastest fingers in the Konga Flash Sale.

“Konga Tech Month is a testament to our commitment to providing Nigerians with access to high-quality yet affordable tech products,” said Mr Nnamdi Ekeh, CEO of Konga. “This year’s event promises to be even bigger and better than last year, so we are thrilled to get started. Thanks to Konga Tech Month, we can accomplish our mission of making cutting-edge technology available to everyone no matter their budget.”

The competitive pricing and special deals offered during Konga Tech Month are available for students, institutions, and organizations. Whether it’s outfitting a computer lab, updating office technology, or providing students with affordable laptops, Konga Tech Month offers a cost-effective solution.

A satisfied shopper from the last edition shared her excitement saying, “The Konga Tech event last year was incredible! I was able to get the high-performance laptop I’d been eyeing for months and at a price I couldn’t believe. The discounts were amazing, and the selection was huge. Plus, being able to choose between online shopping or visiting a Konga store was convenient and made shopping easier. I’m looking forward to Tech Week this year. I’ve been eyeing a new microwave and phone, and I know Konga will have the finest deals in town.”

Konga Tech Month offers a smooth shopping experience for everyone. Customers can browse the extensive selection of discounted tech products online at the Konga website (https://www.konga.com/) or visit any Konga retail outlets nationwide to experience the deals firsthand.

 


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Paga Hits N14tri Transactions Value in 15 Years

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Paga, a payments and financial services provider for Africa has processed transactions value to the tune of N14trillion in the last 15 years of its existence.

Tayo Oviosu, chief executive officer, Pagatech, said at a media interaction to mark the company’s 15 anniversary that 80 percent of the amount was done in the last five years.

“When we celebrated 10 years of our business that was five years ago, we have grown our transactions values by 7 times, across the three business arms of our operation which includes; consumer payments, platform as-a-services and super App for retailers.

“This has translated into job creation as we have created over 1,000 direct jobs in Ethiopia and in Nigeria and indirect jobs through our agent network to about 100,000 jobs, this is economic empowerment of Nigerians.

“Our desire is giving people financial freedom and making life possible for them and impacting on our community. We are really proud of our economic achievements and we are making sure that our customers get the best experience.

“We are super excited about what the future holds for our business. Our vision is a world where cash does not exist anymore. We ensure that our customers’ money is safe by complying with the highest global security standards.

“Our focus is on helping both consumers and sellers pay, get paid, and access financial services. We do this directly; and through our Platform-as-a-Service, which enables other third parties to leverage the deep infrastructure we have built for endless possibilities.

Oviosu, further explained the three business lines Paga has transformed into from a mobile money operator from inception to a financial services provider includes; Consumer payment: where anyone can open a Paga account from any type of phone, by download Paga App from Apple or android store or dial *242# from any type of phone device.

“With Paga app, you can fund the account, make payments and also have a physical Visa card or a virtual Visa card on the account. This gives you significant convenience over other bank accounts we have in the market today.

You can send money into that account from any bank account or walk into any bank branch to fund the account. You can as well go to any agent and fund or make transactions from the account,” he said.

He added that when he started the business 15 years ago, there was no infrastructure, “we had to build the required infrastructure to support the business. Two years ago, we opened our infrastructure to allow other technology companies to use it for their own business. We called this Platform as a Service. With Platform as a service we are serving 150 businesses who are using our infrastructure to execute their own businesses.

“The third arm of our business is what we called Doroki this a different brand which is super App for retail business. If you are a supermarket you use it to manage your inventory among others. This is the youngest arm of our business” he noted.


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