Telecom
X3M Ideas Urges Businesses to Evolve or Die in Obscurity

X3M Ideas, one of Nigeria’s leading marketing Communications agency has advised African businesses, corporate organizations and individuals to evolve and adapt new ways of doing things or die in obscurity.
Steve Babaeko, CEO X3M Ideas, said this on Friday while unveiling X3M Idea’s shape shifting strategy in Lagos.
He said that shape shifting is the single most important rule in business regardless of the industry, businesses must evolve to remain relevant.
He noted that X3M Ideas understands the need to continually seek out ways to keep up with the changing tides that made them to remain relevant.

According to him, “this is the secret to our success and we want to share this ideal with all of Africa.
“We believe that the Dinosaurs were great creatures in their time, top of the food chain, giant predators that no other could challenge, but then something changed, the earth began to change and they needed to evolve.
“Some dinosaurs succumbed to the changing tides, understanding that this was the only route to survival.
“They evolved and became Dragons. The others who were late to the evolution party had no choice but to become preys to the larger, fire breathing creatures”.
Babaeko, stated that there is a lot of lessons we can learn from the prehistoric times.

CEO, X3M Ideas, Steve Babaeko, Creative Director, X3M Ideas, Adesola Kosoko with dinosaur fossil
He said “We like to believe there is a lot to learn from the dinosaurs.
“How could a creature so powerful become extinct? While the reasons why these dinosaurs erased off the face of the earth is open to interpretation, we are of the school of thought that they got devoured by bigger, better equipped creatures – Dragons.
“These creatures who also were dinosaurs evolved and took over and the dinosaurs who couldn’t, or rather, didn’t evolve became prey. Hence the mantra, Adapt or Die.”
The Dinosaurs according to him represent most agencies and media houses who are still stuck up on old ways, refusing to embrace technology, social media, or the changing tides in media either out of ignorance or doggedness.
“This is the most ideal depiction of modern business landscape and we have come to spread the message – Adapt or die.
“The success or failure of Nigerian businesses is hinged on their ability to evolve.
“When we started 6 years ago we knew what we wanted to do but we always kept an open mind of how we could evolve with the ever changing business landscape.
“Both from a business and creative standpoint, we always give room to adapt, room to evolve,” Babaeko stated.
Kosoko Adesola, Creative Director, X3m Ideas, speaking on X3M Idea’s shape shifting strategy, said that “we know the business we’re in but sometimes we forget to continually learn.

“We get caught up trying to run a business that we forget to study the industry.
“Steve has been doing this for a long time, he has seen it all, from the era of Print, to Tv, to social media.
“He knows how the industry has evolved and how its consumers have adjusted accordingly.
“An ad that would have been brilliant 5 years ago may strike a wrong cord now.
“This keen eye for observing trends and adjusting accordingly is what has set X3M apart.”
He added that content provider, business owners, or consumer, must stay ahead of the game, always anticipating changes and adjusting strategies to allow their businesses thrive or get lost in obscurity.
“It’s not easy to predict the future of media. Technology often plays a huge part in these changes.
“It also isn’t easy to adapt but nobody said being successful was going to be easy.
“If there is a trick to it, it is being grounded enough to understand that tomorrow is never given.
“Once you become safe in the achievements that you have and refuse to continually innovate, you will be left behind as the game evolves.” Babaeko added.
Telecom
Telcos Compensate 75m Subscribers over Poor Network Quality – NCC

Telecom operators in Nigeria have compensated more than 75 million subscribers for poor network services, according to the Nigerian Communications Commission (NCC).

This represents one of the largest consumer redress exercises in Africa’s biggest mobile market.
Recall that the NCC on March 29, 2026, mandated that mobile network operators directly credit affected subscribers with airtime when network quality falls below established thresholds, compensating for dropped calls, failed SMS, and disrupted data connections.
Giving update, the NCC rising from its 109th board meeting recently, said that the credits are calculated based on customers’ average spending patterns in areas where service quality fell below regulatory benchmarks.
“The board noted substantial progress in the implementation of the commission’s directive, particularly the full compliance, which has resulted in compensation being offered to over 75 million affected subscribers,” the communiqué stated.
The NCC said it is still conducting independent validation to confirm that all eligible subscribers received their due compensation, while urging consumers to continue engaging with the regulator on service-related issues.
Nigeria currently has over 200 million mobile subscriptions.
The exercise addresses long-standing consumer complaints about dropped calls, slow data speeds, and inconsistent coverage.
The board also reviewed ongoing network expansion efforts, noting that operators have committed to deploying over 12,000 new sites, with more than 5,000 already completed.
It further highlighted investments in fibre infrastructure and concerns over persistent vandalism of telecom facilities.
The NCC reiterated its commitment to improving service quality through stricter enforcement, consumer protection, and infrastructure development in the sector.
Telecom
Nigeria, Others Stuck on WiFi 4 As World Adopts WiFi 6, WiFi 7

Nigeria among other African countries are falling “dangerously” behind the rest of the world in the adoption of WiFi technologies, with nearly half of the continent’s internet users still relying on the ageing WiFi 4 standard, while developed markets increasingly transition to WiFi 6 and WiFi 7.

This is according to Ookla’s Global State of WiFi 2026 report, which analysed speed test data from Android devices worldwide and found a widening gap between Africa and leading global markets.
The firm used these devices to track the prevalence of different WiFi generations (WiFi 4 through WiFi 7), the spectrum bands being used (2.4GHz, 5GHz and 6GHz), and the installed base of customer premises equipment connected to those devices.
While WiFi 6 has become firmly established across much of the world, Africa remains heavily dependent on legacy wireless technologies that were introduced more than a decade ago, the report finds.
While countries such as South Korea, Japan, Singapore and the US are rapidly migrating toward WiFi 6 and WiFi 7, Africa remains largely anchored on WiFi 4.
South Africa remains one of the continent’s most advanced broadband markets, yet the country is struggling to gain traction with the latest WiFi technologies, states Ookla.
The report notes: “WiFi 4 – a standard finalised back in 2009 – still accounted for 48.8% of Africa’s WiFi samples in the first quarter, with WiFi 5 a fast riser at 34.4%, up from 19.9% four years earlier. WiFi 6 climbed from 1.6% to 16.8% over the same period, while WiFi 7 barely registered at 0.1%.”
Ookla’s findings show a divide between advanced broadband markets and developing regions when it comes to next-generation WiFi adoption.
By comparison, WiFi 6 has already captured 27% of the global market, up from just 6% in 2022.
“WiFi 7 has also begun establishing a foothold globally, accounting for nearly 2% of worldwide connections. Meanwhile, older WiFi 4 and WiFi 5 technologies continue to decline globally, falling to 34% and 39%, respectively,” says Ookla.
The strongest uptake of WiFi 6 and WiFi 7 is concentrated in technologically-mature markets such as the US, Canada, South Korea, Japan, Singapore and several Western European countries, where fibre broadband penetration is high and consumers upgrade smartphones, routers and home networking equipment more frequently, according to the report.
“These markets have also moved more aggressively to open up the 6GHz spectrum needed to support WiFi 6E and WiFi 7 services, helping accelerate adoption of newer wireless technologies.”
WiFi 7, the next evolution of the WiFi network protocol, promises to be a substantial upgrade over its predecessor – surpassing the speeds of Ethernet cables, and significantly improving connection reliability and latency over WiFi 6.
While SA’s market is still in the early stages of migration to next-generation wireless technologies, research firm 6Wresearch forecasts strong growth in SA’s WiFi 6 and WiFi 6E ecosystem over the next few years, driven by increasing demand for high-speed connectivity, fibre expansion and growing use of connected devices.
Legacy spectrum dependency
The report also highlights Africa’s continued dependence on older wireless spectrum bands.
The congested 2.4GHz band remains the dominant carrier of internet traffic across Africa, accounting for 52.4% of all WiFi samples during the first quarter of 2026.
Although this represents a significant improvement from the 76.4% share recorded in 2022, the continent still lags behind regions where users have largely migrated to higher-capacity spectrum, the report states.
The 5GHz band has expanded rapidly across Africa, growing from 23.6% of samples in 2022 to 47.6% in 2026. However, the newer 6GHz spectrum, which is critical to unlocking the full capabilities of WiFi 6E and WiFi 7, remains virtually non-existent across the continent.
“The congested 2.4GHz band remained the continent’s majority carrier at 52.4%, down from 76.4% in 2022, with the 5GHz band the chief beneficiary, rising from 23.6% to 47.6%.”
One of the starkest findings in the report is Africa’s complete absence from the global shift towards 6GHz WiFi.
Across the continent as a whole, the 6GHz band accounted for a flat 0.0% share of WiFi samples during the first quarter of 2026. South Africa was the only market to record any meaningful activity on the band, but even then usage reached just 0.2%.
The report states: “Just 0.2% of WiFi connections in South Africa ran over the 6GHz band in the first quarter of 2026. In a market where households keep routers and handsets for years, and where service providers have been slow to bundle 6GHz-capable customer premises equipment, an allocation on paper turns into real-world use only gradually.”
According to forecasts from Grand View Research, SA’s demand for WiFi 6 and WiFi 6E technologies is expected to accelerate sharply over the remainder of the decade, driven by enterprise digital transformation, smart-home deployments and increasing bandwidth requirements.
Device readiness
The Ookla report suggests that consumer devices are no longer the primary barrier to WiFi upgrades globally and in SA.
According to Ookla, 61.4% of Android devices sampled worldwide already support WiFi 6 or newer technologies. This indicates that many markets now possess the device ecosystem needed to support more advanced wireless networks.
“However, Africa faces a different reality. The continent’s slower replacement cycle for smartphones and routers, combined with high equipment costs, and slower deployment of advanced customer premises equipment, continues to delay migration to newer standards,” notes the report.
Other obstacles include regulatory and spectrum availability constraints, as a result of the full 6GHz spectrum still being debated by the Independent Communications Authority of South Africa and local telecoms operators.
Widening connectivity gap
The Ookla findings suggest Africa risks falling further behind as the rest of the world accelerates toward WiFi 6, WiFi 6E and WiFi 7.
While the continent has made notable progress by shifting traffic from the overcrowded 2.4GHz spectrum to the more capable 5GHz band, the overwhelming dominance of WiFi 4 and the near absence of 6GHz adoption highlight the scale of the challenge ahead.
While SA can function without widespread WiFi 6 and WiFi 7 adoption, there are significant economic, technological and competitiveness consequences if the country falls too far behind.
“These include reduced return on fibre investments, challenges supporting artificial intelligence and data-intensive applications, lower business competitiveness, persistent network congestion, slower smart city and internet of things development.”
Telecom
Yuno Partners with Onafriq to Unlock Pan-African Payments for Global Merchants

Yuno, the global financial infrastructure platform, today announced a strategic partnership with Onafriq, the leading Pan-African payments network, to bring Africa’s most expansive payments infrastructure to merchants worldwide. Through this integration, Yuno’s clients gain instant access to Onafriq’s network spanning 43 African markets, nearly 1 billion mobile wallets, 500 million bank accounts, and 2,000 cross-border payment corridors, all through Yuno’s single, developer-friendly API.

As businesses increasingly look to Africa as a high-growth frontier, the partnership addresses one of the most persistent friction points in cross-border commerce: the complexity of connecting to fragmented, local payment rails across dozens of markets. By combining Yuno’s payment infrastructure capabilities with Onafriq’s deep-rooted African network, the two companies aim to dramatically reduce the time and technical overhead required for merchants to go live and scale across the continent.
Onafriq’s infrastructure supports the full payment lifecycle, from real-time disbursements and omnichannel collections to card issuance, treasury management, and stablecoin settlement, all underpinned by local regulatory licences and ISO 27001 and CMML3-certified security. For Yuno’s merchant base, this means the ability to pay out to mobile wallets, bank accounts, or cash pickup points, and accept payments across channels, without managing multiple integrations or compliance frameworks independently.
“Africa represents one of the most exciting growth opportunities in global commerce, and yet too many merchants are still locked out by payment infrastructure that wasn’t built for scale. Our partnership with Onafriq changes that,” said Juan Pablo Ortega, Co-Founder and CEO, Yuno. “By bringing their unmatched African network into our infrastructure layer, we’re giving our clients a single path to a continent-wide ecosystem with the reliability, compliance, and local depth they need to grow with confidence.”
The partnership is part of Yuno’s broader strategy to build a truly global platform that connects merchants to every meaningful payment method and network, regardless of geography. Following successful expansion in the Middle East, Europe, and Asia, Africa is a key pillar of Yuno’s next phase of growth.
For Onafriq, the integration with Yuno extends its reach to an entirely new segment of global merchants who now benefit from a streamlined entry point into African markets. The partnership reinforces Onafriq’s mission of making borders matter less, bringing together mobile money operators, banks, fintechs, and enterprises into one connected payment ecosystem.
“Africa’s payment landscape has never lacked ambition or momentum, what it needed is the right infrastructure that matches its pace. Our partnership with Yuno changes the equation for global merchants who want to be part of this growth story” said Dare Okoudjou, CEO, Onafriq. “Through a single connection, global merchants can reach consumers and businesses across Africa more seamlessly than ever before, while more people across the continent gain access to the digital economy on their own terms. For us, this is what making borders matter less looks like in practice.”
The integration is now live and available across Egypt, Ghana, Kenya, Nigeria, Cameroon, Cote D’Ivoire, and Uganda. Yuno’s clients can access Onafriq’s capabilities, including mobile money disbursements and collections, card issuance, and FX treasury services, directly from the Yuno dashboard with no additional contract or integration required.
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