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STAR, Manchester City Consolidate Partnership With Global Tour Event In Lagos

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Nigeria’s foremost beer brand Star, hosted select fans to an exclusive event as part of Manchester City’s 2019 Global Tour in Lagos.

 

The event came as part of Star’s one of a kind partnership with Manchester City as the club’s “Official beer partner” in Nigeria.

 

The agreement was one of Star’s partnerships with seven leading European football clubs as the brand continues to express its commitment to support its consumers’ growing passion for football.

 

Speaking on the event and the partnership,  Emmanuel Oriakhi, marketing director, Nigerian Breweries Plc, said, “Even though we are Nigeria’s foremost beer brand, we continue to refresh the Star brand to keep it new. That is what Manchester City is also bringing to football.

 

“They bring a freshness and new level of excitement to the established football order and have carved a reputation for themselves in a few short years.

 

“We are happy partners of the club as we both want the same things; to excite football fans and give them memorable, unforgettable moments.

 

“It is what Star has always done and this event is yet another way to demonstrate our commitment to creating exciting moments for our consumers”.

 

Star’s partnership with Manchester City gives the brand access to the club’s imagery and archives of great content that is being pushed into the Nigerian market. Furthermore, consumers of Star Lager, got the opportunity to interact with the club’s six trophies from the 2018/19 football season.

 

Lucky fans also had met with Manchester City Legend, Micah Richards as he accompanied the trophies at Star’s exclusive event on Sunday, September 1, 2019.

 

Since Star Lager entered into the landmark partnerships with Manchester City, a bottle of Star has since symbolized more than just another lager. It has become a communion between a fan and the pride, history and colours of their favourite club side.

 

Speaking further on the partnership, Sarah Agha, portfolio manager, national premium, Nigerian Breweries Plc,  stated that, “The Nigerian fan is loyal first, to exciting football and second to a football team. Manchester City’s brand of football is exciting and will continue to be so.

 

“This will inevitably translate to immense growth of its fan base in this part of the world, and our partnership will stimulate and propel that growth.

 

“They are an exciting, premium football club and we are a premium, exciting brand, hence a perfect match. We look forward to an exciting time for our consumers and with partners, Manchester City.”

 

Over the years, the Star brand has consistently supported football initiatives and platforms such as its highly impactful campaign to rally Nigerian football fans in support of the Super Eagles in 2014 and 2018.

 

The Star Super Fans Show also showcased and rewarded football fans for their passion and knowledge of the game.

 

In 2016, Star announced a landmark partnership with the local league, NPFL, this consolidated its support for Nigerian football and highlighted the brand’s  commitment to developing the indigenous league.

 

Since the first STAR lager beer bottle rolled out of the bottling lines in the Lagos brewery in 1949, the brand has been a market leader and was listed by the African Business magazine in its 100 Most Admired African Brands in 2015.

 

Star has put its expansive platform to good use in promoting music and youth lifestyle through projects like STAR Music Trek, STAR Quest and STAR Mega Jam.

 

The partnership with Manchester City, brings millions of excited fans closer to the beautiful game of football, as Star continues to promise brighter times.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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AfDB, Others Pledge Support for Climate Action Africa Forum Deal Room

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African Development Bank (AfDB) has pledged its support for the 2024 Climate Action Africa Forum (CAAF24) Deal Room, taking place from June 19 to 20, 2024, at the Landmark Event Centre in Lagos, Nigeria. The Nigeria Sovereign Investment Authority, The Catalyst Fund, and the Africa Enterprise Challenge Fund are also supporters of this event.

The CAAF24 Deal Room is a platform connecting climate innovators in Africa with investors interested in supporting sustainable solutions. Climate-tech businesses focused on reducing emissions, energy, agriculture, transportation, circular economy, and building and construction are encouraged to apply.

Sonia Borrini, Communication and Knowledge Management Specialist at the African Development Bank, stated: “By facilitating connections between passionate entrepreneurs and dedicated investors, including the Bank’s strategic involvement, we can collectively unlock the immense potential of climate solutions in Africa.”

The Bank’s participation reflects its commitment to boosting investments in Africa’s green economy. It aims to galvanise a community of innovators, entrepreneurs, and investors to create applicable solutions to mitigate the challenges of climate change on the African continent.

Eligibility for the CAAF24 Deal Room includes:

  • African-owned companies operating in any of the 54 African countries.
  • For-profit companies between 1-5 years post-incorporation, post-minimum viable product and post-go-to-market.
  • Companies that leverage digital technology in their business model.
  • Female ownership is considered an added advantage.

“Through the CAAF24 Deal Room, and with the African Development Bank’s presence, we aim to bridge the critical gap between promising climate ventures and the essential resources they need to thrive,” says Grace Oluchi Mbah, Executive Director of Climate Action Africa.

The CAAF24 Deal Room will conclude with a post-event accelerator program in partnership with the Silicon Valley-based Founder Institute and IDEA Africa. This program is designed to further accelerate and enhance support for promising climate tech startups and founders.

The African Development Bank’s commitment to supporting climate action initiatives in Africa and its belief in the potential of the CAAF24 Deal Room to drive sustainable solutions remain unwavering.

 


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FG suspends Nigeria Air indefinitely

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Federal Government has announced the indefinite suspension of the Air Nigeria Airline project.

Festus Keyamo, Minister of Aviation and Aerospace Development, during a ministerial press briefing in Abuja, marking President Bola Tinubu’s first year in office, provided updates, confirming that the project remains suspended.

In 2023, the Ministry of Aviation, under Hadi Sirika, former minister, unveiled Nigeria Air three days before the end of former President Muhammadu Buhari’s administration. https://punchng.com/sirika-under-fire-after-nigeria-airs-md-says-aircraft-hired/

The development had elicited concerns among stakeholders nationwide over the ownership arrangement which gave Ethiopian Airlines a 49 per cent equity stake.

The Federal Government had a 5 per cent equity, while a consortium of three Nigerian investors had 46 per cent.

Reacting to the deal in June 2023, the House of Representatives asked the Federal Government to suspend the operations of Nigeria Air, describing it as a fraud.

In August 2023, Keyamo announced that the national carrier project was suspended till further notice.

Keyamo said, “It remains suspended. It was never Air Nigeria. It was not Air Nigeria. That’s the truth. It was only painted Nigeria Air. It was Ethiopian Airlines trying to flag our flag.

“If it is so, why not allow our local plane to fly our flag? So nobody should dispute that it was Nigeria Air.

“Air Nigeria must be indigenous, must be wholly Nigerian, and must be for the full benefits of Nigeria, not that 50 per cent of the profit is for another country.”

Keyamo reiterated that the ownership structure of the suspended airline is not beneficial to the country.

“Nigeria Air must be indigenous, it must be only Nigeria or it must be for the full benefit of Nigeria.

“Not that 60 per cent of the profit is for another country. How does that benefit us? So It remains suspended,” he said.


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Choosing the Right Internet Plan: A Comprehensive Guide for All Users

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By Abraham Oluwambe, Chief Executive Officer, LifiNet

In a digital age where the internet plays a pivotal role in our daily lives, selecting the right internet plan is not just a choice; it’s a necessity. Whether you’re a student, a home user, an office worker, or part of a corporate entity in Nigeria, making an informed decision about your internet subscription can save you money, boost your productivity, and enhance your online experience. In this comprehensive guide, we’ll walk you through the essential factors to consider when choosing the perfect internet plan for your needs.

A.      Understanding Your Internet Needs

Before diving into the world of internet plans, it’s crucial to assess your specific requirements. Each user category has its unique demands:

1. Students: Balancing Studies and Entertainment

As a student, you need reliable connectivity for online classes, research, and entertainment. Look for plans that offer high data allowances, unlimited night-time browsing, and access to educational resources.

2. Individual Home Users: Seamless Streaming and Browsing

For the family at home, prioritize plans that support multiple devices simultaneously, offer high-speed connections, and provide unlimited streaming for movies and gaming.

3. Office Users: Reliability and Efficiency

Office users require stable connections for video conferencing, file sharing, and remote work. Consider business-grade plans with strong customer support, Service Level Agreements (SLAs), and backup options.

4. Corporate Users: Scalability and Security

Corporations demand scalable solutions with dedicated bandwidth, advanced security features, and robust infrastructure. Assess options like dedicated leased lines or VPNs to meet your corporate needs.

B.      Factors to Consider When Choosing an Internet Plan

1. Internet Type: Understand the available internet technologies in Nigeria, including DSL, cable, fiber-optic, satellite, and 4G/5G. Different areas may have different options, so check what’s accessible in your location.

2. Speed: Your internet speed should match your usage patterns. Students and home users can opt for plans with moderate speeds, while office and corporate users may need faster connections.

3. Data Caps: Be aware of data limits and choose a plan with a data cap that suits your monthly usage. Unlimited plans are ideal for heavy users.

4. Reliability: Research the ISP’s reputation for reliability and uptime. Read reviews and ask for recommendations from friends or colleagues.

5. Customer Support: Consider the quality of customer support and technical assistance provided by the ISP. Quick and efficient support can save you from prolonged downtime.

6. Cost: Compare pricing across ISPs but keep in mind that the cheapest option may not always be the best. Consider the value you receive for your money.

7. Contract Terms: Understand the terms of the contract, including contract length, early termination fees, and any hidden charges.

8. Value-Added Services: Some ISPs offer additional services like free Wi-Fi router rental, antivirus software, or content streaming bundles. These can be beneficial extras.

C.      Making Your Decision

Once you’ve assessed your needs and considered these factors, it’s time to make an informed decision. Reach out to ISPs in your area, ask questions, and seek recommendations from others in your category. Remember, the right internet plan can transform your online experience, making it faster, more reliable, and tailored to your unique requirements.

In conclusion, choosing the right internet plan in Nigeria is a crucial decision that impacts your daily life, work, and entertainment. By understanding your needs and the factors that matter most to you, you can select a plan that not only suits your budget but also enhances your online experience, no matter if you’re a student, home user, office worker, or part of a corporate entity.


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