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DStv, Others Make List Of Most Admired Brands In Africa

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DStv has emerged one of the most admired brands in Africa. The MultiChoice-owned video entertainment brand joins a number of other globally revered brands on Brand Africa’s list of top 100 most admired brands in Africa.

This was revealed in a virtual event co-hosted by Brand Africa, represented by Thebe Ikalafeng, Founder and Chairman, Feyi Olubodun, founder and managing partner, Open Squares and Martin Mabutho, chief customer officer, MultiChoice Nigeria, on Thursday June 18, 2020.

The list which has a 13 percent representation of indigenous African brands has DStv as one of its top five African brands; the others being MTN, Dangote, Anbessa and Glo.

DStv moves up 9 places from its #45 ranking last year to #36 on this year’s top 100 list and 1 place from #4 to #3 on the most Admired African brands list.

In a survey to establish the most admired African brands in Nigeria, Dangote came tops followed by DStv at #2 and Telco giant MTN at #3, with fellow Nigerian brands Glo and Innoson Motors rounding off the Top 5.

DStv, Africa’s leading Pay TV platform, also tops the list of most admired African media brands in Nigeria. A listing that doesn’t come as a surprise considering that a few months ago, it had also emerged as the preferred Pay TV option for Nigerians following a festive season survey by Netng.

Speaking at the virtual event, Martin Mabutho, chief customer officer, MultiChoice Nigeria said, “It is our honour to be associated with Africa’s Best Brands and delighted to co-host this session in conjunction with Brand Africa and Open Squares.

“I believe that as Africans, we have what it takes to launch our brands to the next level and even compete favourably with global brands.

“It is what drives us at MultiChoice Nigeria to continuously create and enhance our platforms to showcase these excellent African brands. Congratulations to all winners. ”

Established 10 years ago, Brand Africa’s top 100 most admired brands in Africa list is a consumer-led survey which seeks to establish brand preferences across Africa.

According to the publication, “the survey is conducted among a representative sample of respondents 18 years and older, in 27 countries which collectively represent 50% of the continent, covering all economic regions and accounting for an estimated 80% of the population and the GDP of Africa.”

The Brand Africa 100 global results are published in the June issue of the African Business magazine and is available online for subscribers.


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AfDB Supports Francophone Africa Start-ups with €6.5M

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The African Development Bank Group last week approved an investment of €6.5 million in the Saviu II fund in order to support technology start-ups through their seed phase and first institutional fundraising, mainly in French-speaking Central and West Africa.

The Bank will invest €4.5 million as equity and €2 million as a first-loss hedging tranche on behalf of the European Commission, under the Boost Africa Programme.

This participation of the Bank Group will enable the Saviu II fund to give priority to companies with a strong technological or digital component.

Saviu II, the second investment vehicle of Saviu Partners, plans to invest between €500,000 and €3 million in about 20 technology or technology-oriented business-to-business start-ups in the seed phase or carrying out first institutional fundraising.

The Saviu II venture capital fund aims to make at least 60% of its commitments in the French-speaking countries of West and Central Africa: Côte d ‘Ivoire, Cameroon, Benin, Senegal, Togo, Burkina Faso and Mali.

The fund can also co-invest in promising technology companies in East Africa that have a strong team and business model, and whose strategy includes entering the market in French-speaking West African countries and establishing a strong presence there.

In addition, the fund will devote a dedicated envelope to pre-seed investments, focusing on minority equity investments, usually in co-investment with studios, incubators or other ecosystem partners.


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Nigeria Inks $1.3bn MoU with AFC for Alumina Refinery, Mining Push

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Nigerian Government has signed a $1.3 billion Memorandum of Understanding (MoU) with Africa Finance Corporation (AFC) via the Solid Minerals Development Fund (SMDF) to fund an alumina refinery, national geoscience mapping, and a strategic investment vehicle for mining growth.

Nigeria Inks $1.3bn MoU with AFC for Alumina Refinery, Mining Push

Special Assistant to the Minister of Solid Minerals Development, Segun Tomori, said the refinery will process one million tonnes of bauxite yearly using a modern Bayer process, powered by an on-site gas-fired cogeneration plant.

Minister Dele Alake called it a transformative milestone boosting GDP, aligning with reforms that improve investment climate, regulations, and licensing to attract private capital. He directed agencies to fast-track permits.

The 20-year project at 95% utilization eyes 19 million tonnes total output, $1.2 billion annual GDP addition, $25 billion economic impact, and $8 billion forex earnings, per feasibility studies.

SMDF Executive Secretary Fatima Shinkafi termed it the agency’s biggest funding deal, supporting value-addition policy.

The partnership extends to geoscience mapping for mineral data, de-risking exploration, and a joint vehicle for mining assets.

Permanent Secretary Engr. Farouk Yabo praised the reforms. Shinkafi signed for government; AFC’s Franklin Edochie for the corporation, witnessed by AFC CEO Samaila Zubairu.

Tomori positioned it as Nigeria’s largest private mining investment and FDI magnet.


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TeamApt, Awabah Partner to Boost Pension Drive for Nigerians

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TeamApt Ltd., a subsidiary of Moniepoint Inc. and a leading financial infrastructure provider, has partnered with Awabah, the National Pension Commission’s first licensed Accredited Pension Agent, to expand pension access for millions of Nigerians in the informal economy.

The partnership was unveiled in Abuja at the launch of Awabah’s agent licence, themed “Building Financial Resilience: Securing the Future with Personal Pensions.”

At the event, PenCom Director-General Omolola Oloworaran underscored a major imbalance in Nigeria’s pension system, noting that while pension assets have grown to over ₦27 trillion, the benefits remain largely concentrated among formal-sector workers. She observed that most informal-sector workers—who make up the majority of Nigeria’s workforce—still retire without any form of savings.

This challenge is further highlighted in Moniepoint’s 2025 Informal Economy Report, which reveals that although 65 per cent of informal businesses recorded revenue growth, most lack the structural resilience required for long-term sustainability and succession.

Through the partnership, TeamApt—a Central Bank of Nigeria–licensed switching and processing company—will enable seamless pension registration and contributions for Awabah users via its Direct Debit service on Point of Sale (POS) terminals nationwide. Informal workers can enrol for personal pensions, tokenize their cards, and automate periodic contributions in just a few steps.

The initiative simplifies pension savings by turning what was once a complex, bureaucratic process into a routine transaction, enabling business owners and workers to build financial security beyond their productive years.

“When we started Awabah, we were driven by one core belief—that no African worker should be one accident or crisis away from poverty,” said Tunji Andrews, Chief Executive Officer of Awabah.

“This partnership with TeamApt allows us to scale that vision. By leveraging their Direct Debit service and extensive POS network, we are meeting informal workers where they already operate—markets, workshops, kiosks, and roadside businesses. With small, regular contributions, workers can now access personal pensions bundled with health, accident, and life insurance,” he added.

TeamApt CEO Dennis Ajalie said the collaboration aligns with the company’s long-standing mission to power Nigeria’s informal economy.

“At TeamApt and Moniepoint Inc., our focus has always been on enabling the informal sector,” Ajalie said. “Today, working within our licence framework and alongside our co-subsidiary, Moniepoint Microfinance Bank, we operate across all 774 local government areas, serving millions of Nigerians who drive economic activity.”

He described the partnership as a critical step toward pension inclusion, adding that it demonstrates how financial infrastructure can deliver real, long-term value to everyday Nigerians.

Ajalie also praised PenCom’s leadership for creating an enabling environment for innovation, noting that Oloworaran’s reforms have opened the door for partnerships capable of delivering sustainable pension coverage for informal workers.

The initiative is powered by TeamApt’s robust financial technology ecosystem, which has supported banks, fintechs, and financial institutions for more than a decade. Its omni-channel Direct Debit service allows automated recurring collections—such as pension contributions, subscriptions, and repayments—directly from customers’ bank accounts with their consent.

Beyond pensions, the platform enables informal workers to automate investments in the capital market, access healthcare through HMOs, and secure insurance coverage for themselves and their families—extending financial security far beyond retirement.


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