E-Business
Efritin.com Prioritises Safety, Enters Nigeria Online Classified Ad Space

Efritin.com has urged internet users to be security conscious as the platform announces readiness to compete in the Nigeria’s online classified ad marketplace.
The platform with its mobile apps seamlessly connects buyer and sellers on almost everything.
Speaking at the press launch of the platform in Lagos on Wednesday, Mr. Babak Tighnavard, chief technology officer of Saltside Story said the site launched its presence in Nigeria three months ago.
According to him, the flexibility of Efritin.com is gradually paying-off with over 10,000 cars listed and other items accounting to 100,000 already.
Tighnavard said that the peculiarity of Efritin.com is that it localizes the operations, secured and convenient service offerings.
“To make your experience on Efritin.com as safe as possible,” Tighnavard said, “Tighnavard team verifies all first time posters by scheduling a visit within 24 hours. So, our representatives conduct the verification by visiting the posters and collecting a copy of one of their valid photo IDs (Passport, Driver’s License, National ID, Voters ID)”.
The icing on the cake, he said, is Efritin’s ability to deliver goods ordered on the site to the buyers and ensures the sellers are surchanged.
This, he said, might have inspired the app been downloaded by 50,000 online shopping savvy Nigerians during a period of three months.
He said “Efritin.com has the widest selection of popular second hand items all over Nigeria, which makes it easy to find exactly what you are looking for. So if you’re looking for a car, mobile phone, house, computer or maybe a pet, you will find the best deal on Efritin.com.
“Efritin.com does not specialize in any specific category – here you can buy and sell items in more than 50 different categories. We also carefully review all ads that are being published, to make sure the quality is up to our standards”.
Speaking on the choice of launching the app in Nigeria, Zakaria Hersi, head of Efritin.com, said that as the Africa’s biggest economy and over 170million population, the country is a fertile ground for online market place.
According to him, the achievements recorded in Nigeria on broadband availability and affordability has led to more buyers coming online, hence the entrepreneurial spirit among Nigerians are evidences the platform will thrive.
During a demo of the app’s cutting edge over competitions, Uche Ajene, marketing manager, Efritin.com, said that the platform has been configured to enable sellers predict about how much buyers are willing to pay, as similar ads will be visible to compete for attention. “The lower the price, the higher the demand;
“Use actual photos – ads with photos of the real item get up to 10 times more views than ads with catalogue images. Take clear photos – use good lighting and different angles.
“Also, provide clear details in your ad as more details give room for more views. Therefore, include keywords and information that buyers will be interested in. Be honest in your description,” she added.
To contain fraud cases, Ajene said, “All of the ads are manually reviewed – if your ad violates our posting rules it will be rejected. You can read what changes you have to make before the ad can be approved in the rejection email”.
“Other Efritin.com’s safety measures are, by hiding your email address on ads you post to protect you from spam; giving you the option to hide your phone number on ads you post to protect you from spam; making constant improvements to our technology to detect and prevent suspicious or inappropriate activity behind the scenes and tracking reports of suspicious or illegal activity to prevent offenders from using the site again”.
She added that reporting a safety issue is key too, hence Efritin.com on its part, “is committed to ensuring the privacy of its users and therefore does not share information about its users publicly. However, we are committed to the safety of our users and will cooperate with the police department should we receive any requests for information in connection with fraudulent or other criminal activity”.
E-Business
Jumia Expands Nationwide Footprint, Deepens Reach Across Underserved Nigerian Cities

e-commerce company, Jumia Nigeria, has announced a significant expansion of its logistics and pickup network across Nigeria, extending its reach into underserved regions and strengthening access to e-commerce services for millions of consumers.

The expansion, executed during the first quarter of 2026, marks a deliberate shift toward upcountry growth, with new and expanded operations across Northern Nigeria, including Kebbi, Sokoto, and Kaduna, while also strengthening presence in strategic cities like Zaria. The move is designed to close long-standing coverage gaps in high-potential areas and bring its services closer to more customers.
According to the company, the expansion reflects a convergence of customer demand, infrastructure strategy, and long-term market development, as more Nigerians outside major urban centres seek reliable access to digital retail.
“We are seeing a structural shift in where demand is coming from. What this expansion does is align our infrastructure with that reality. By extending our network deeper into the country, we are not only improving service delivery, but we are also unlocking new demand, enabling more sellers to participate in the digital economy, and building a more inclusive retail ecosystem that reflects the true scale of the Nigerian market,” said Temidayo Ojo, CEO of Jumia Nigeria.
The rollout includes a significant increase in pickup stations and delivery touchpoints across both established and emerging cities. Existing urban centres such as Lagos, Ibadan, Abuja and Port Harcourt have seen network density increase, while new and previously underserved locations are being integrated into Jumia’s logistics grid. This broader footprint is supported by investments towards parcel distribution centres, designed to decentralise inventory flow, reduce delivery time, and optimise operating costs across regions.
As part of the expansion, Jumia has also strengthened its logistics partnerships and delivery capacity, enabling more efficient last-mile fulfilment while creating income opportunities for a growing network of logistics partners and JForce agents. The company notes that these investments are critical to sustaining scale as order volumes increase across a more geographically diverse customer base.
Looking ahead, Jumia plans to extend its expansion into the South-East and South-South regions ahead of the peak retail season, further increasing its national coverage and reinforcing its position as a leading e-commerce platform in Nigeria.
E-Business
RHUCE Taps Into Africa’s $3Bn Creator Economy with New Monetisation Platform

RHUCE, a new social platform designed for African creatives, has officially launched today, introducing a new model for how creators across the continent can turn their skills, learning, and content into income.

RHUCE
As Africa’s creator economy, estimated at over $3 billion, continues to grow, millions of young people are building digital skills but struggle to convert them into sustainable opportunities. RHUCE aims to bridge this gap by combining professional identity, creator monetisation, and opportunity discovery in a single ecosystem.
“Across Africa, talent is everywhere, but opportunity is fragmented,” said Simeon Ifeoluwa Adeyanju, CEO of RHUCE Limited. “Creators are learning, building, and sharing their work, but they lack a structured way to turn that into visibility, credibility, and income.”
Unlike traditional platforms that prioritise virality or finished work, RHUCE enables users to document their growth in real time, transforming their learning journey into a living portfolio.
“We believe your journey is your greatest asset,” Adeyanju said. “On RHUCE, your growth becomes your portfolio, your consistency builds your credibility, and opportunities can discover you based on what you’re becoming, not just what you’ve done.”
The platform introduces a shift from application-based hiring to discovery-driven opportunities, where creators are matched with jobs, gigs, and collaborations based on their evolving skills and documented progress.
“Instead of chasing opportunities across WhatsApp groups, DMs, and multiple platforms, we’ve built a system where you can post once and be discovered continuously,” he added.
RHUCE also provides monetisation tools that allow creators to earn through digital products, paid learning content, and brand-sponsored campaigns, unlocking new income streams within Africa’s fast-growing digital economy.
With over 60% of Africa’s population under 25, the platform positions itself as infrastructure for the continent’s next generation of talent.
“RHUCE is not just a platform for finished professionals,” Adeyanju said. “It is for people becoming something. Our goal is simple: help Africans turn learning into opportunity, and opportunity into income.”
E-Business
Kaspersky Warns of Digital Medicine Risks on the Occasion of World Health Day

On World Health Day, Kaspersky warns of risks tied to the digitisation of healthcare and use of telemedicine. Recent incidents show that medical services can be breached, and as a result, medical records may be leaked and then traded on the dark web.

The operations of healthcare services can get disrupted. Another aspect is that healthcare platforms may share user data with third parties that handle it irresponsibly.
Telemedicine has moved from a convenience to a core part of healthcare delivery, but its security model has not kept pace with its adoption, and the risks are not theoretical. Recent incidents highlight how real these risks have become.
In 2023, it was disclosed that Cerebral, a major telehealth provider focused on mental health services, had been sharing sensitive patient data – including mental health assessments, intake information, and personal identifiers – with third-party platforms such as social media and advertising networks. Millions of users were affected over several years.
More broadly, incidents in 2025 illustrate a different but equally critical risk – large-scale disruption of digital healthcare infrastructure. The breach of the ManageMyHealth patient portal exposed sensitive medical records of more than 120,000 patients, while the attack on SimonMed Imaging compromised over a million records and led to ransomware demands. These cases show that both telemedicine platforms and the broader digital healthcare ecosystems are increasingly targeted by attackers.
In parallel, scam campaigns focusing on medical topics are evolving, inviting patients for check-ups or follow-up consultations. Often the domains of the alleged “medical services” websites were created just a few weeks ago, links to the social media accounts on their pages are not working, and the Terms of Use and Privacy Policy pages are absent.
At the same time, these pages request users’ personal information, including photos of documents and even photos of parts of the body that need medical attention. Such websites often try to convince users with branding, fake doctor profiles, and urgent calls to action.
Users risk submitting sensitive personal data that can be either sold on the dark web, be used for identity theft, or subsequently used in more sophisticated attacks in the future that are targeted specifically at them for further data extortion.
To safeguard sensitive data, use a reliable security solution with an AI-powered anti-phishing component which prevents clicking on malicious links.
“The digital healthcare experience is transforming access to care, but it is also expanding the attack surface in ways many users underestimate. Medical data is highly valuable and actively traded on the dark web, making patients a prime target for fraud and targeted phishing.
“At the same time, health-related scams exploit urgency and trust, using fake consultations or discounted offers to trick users into sharing sensitive information. Patients should approach digital healthcare with the same caution as financial services – verifying providers, avoiding unsolicited links, and understanding how their data is used. Security and privacy must become a core part of the digital healthcare experience,” comments Anna Larkina, Web Content and Privacy Analysis Expert at Kaspersky.
E-Business3 days agoNigeria Cyberattacks: Stronger Collaboration as a Panacea
Telecom3 days agoAirtel Becomes World’s Second Largest Telco as Global Customer Base Surpasses 650 Million
General News3 days agoNIBSS Says 28 Percent of Nigerians have Registered for BVN
Telecom2 days agoFrom Import Dependency to Local Capacity: Nigeria’s Tech Manufacturing Journey
General News3 days agoNITDA DG Urges Stronger Collaboration to Drive Nigeria’s Digital Economy
E-Business3 days agoCBN Slams Custodian Investment with N419m Fines over Rule Breaches
General News3 days agoOgun Set for Direct London Flights as Gateway Airport Gains Momentum
News3 days agoLagos Govt Drags Top Firms to Court Over Billion-Naira Tax Debts













