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Etisalat Hits 5 Million Subscriber Base, Unveils Easy Life Tariff

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Etisalat Nigeria, Nigeria’s most innovative telecommunications company has announced that the network now has five million active subscribers on its network.
Steve Evans, Chief Executive Officer, Etisalat said the company is on a journey and has the vision to build Etisalat Nigeria into a world-class telecoms provider, which sets new standards of excellence in the Nigerian Telecoms industry.
“As Nigeria approaches her 50th anniversary, we are proud to announce that we now have 5 million active customers on our network. This is an important milestone and if one casts one’s mind back to the end of 2009 when we registered 2.7 million customers, you can see that our growth is accelerating.”
“In 22 months of commercial operations in Nigeria, we have accomplished major milestones that older competition could not achieve for years after they began operations. We are now present in all 36 Nigerian states and are densifying our network as our customer base grows. We now have over 1500 cell sites across the nation and are rolling out even more as we continually seek to ensure full and complete coverage of the nation. Every of our 1500 cell sites are data-enabled, another first in Nigeria considering that most other networks took longer to roll out and not all their sites are data enabled. For us, this is another first definitely worth celebrating,” Evans said.
He said “We are not by any means resting on our laurels as we are committed to continually growing our customer base and look forward to announcing our 50millionth subscriber in the shortest possible time”.
Etisalat Nigeria, also in its bid to constantly bring value to its customers and offer affordable tariff structure has introduced the Easy Life tariff proposition.
The new tariff proposition offers customers on the Easy Starter and Easy Cliq packages a lower rate of 25 kobo per second to any network, anytime, anywhere in Nigeria from September 1, 2010.
The half call rates tariff package offers subscribers the benefits of doubling their call time whenever they load credit given the current call rate of 50 kobo per second.
 “At Etisalat, we believe strongly in rewarding our customers for their loyalty to the brand, particularly at an auspicious time like this when our company and Nigeria have cause to celebrate. While Nigeria celebrates her Golden Jubilee, as a company we are celebrating our second year of operations with an impressive 5 million customers on our network and every single one of our pan Nigeria cell sites data-enabled. It is for reasons of this double celebration that we are offering our subscribers a chance to enjoy the Easy Life on our network,” said Wael Ammar, Chief Commercial officer, Etisalat.
To maximise the benefits of the Easy Life offer, all a subscriber needs to do is to simply dial *220*1#. Subscription to the offer attracts an automatic daily access fee of N20 only.
Upon subscription, a notification confirming the subscription is received. Subscribers can also deactivate subscription to the offer by dialling *220*2#.
Ammar announced that mid-night calls on the Easy Starter or Easy Cliq are not affected by subscription to East Life as subscribers on the Easy Starter are still able to enjoy 10 kobo per second to all Etisalat lines between 12am and 4.30 am.
Easy Cliq subscribers will also continue to enjoy free midnight calls, provided the required conditions are met.


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Africa Prudential Unveils Digital Growth Strategy

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Africa Prudential Plc has reaffirmed its commitment to sustainable growth and digital transformation after posting another strong half-year financial performance, driven by robust growth in its core registrar business, technology-driven solutions and increased activity in Nigeria’s capital market.

Speaking during the company’s H1 2026 Investor Call on Tuesday, the management outlined plans to deepen revenue diversification and accelerate innovation as part of efforts to reduce reliance on interest income and strengthen long-term profitability.

The company reported gross earnings of ₦4.28 billion for the first half of 2026, representing a 27 per cent increase from ₦3.34 billion recorded in the corresponding period of 2025.

Profit before tax rose by 22 per cent to ₦2.41 billion, while profit after tax climbed 18 per cent to ₦1.59 billion.

Net operating income also increased by 27 per cent to ₦4.21 billion, while total assets grew by 13 per cent to ₦46.53 billion. Shareholders’ funds similarly rose by 13 per cent to ₦12.52 billion.

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According to the company, the impressive performance was driven by sustained growth in its registrar business, increased corporate actions across the Nigerian capital market, stronger treasury earnings supported by the prevailing interest rate environment and rising adoption of its technology-enabled products and services.African Mineral Wealth

Managing Director and Chief Executive Officer, Dr. Catherine Nwosu, said Africa Prudential is steadily evolving from a traditional share registrar into a diversified technology and business solutions provider serving the broader capital market ecosystem.

Addressing concerns from investors about the sustainability of earnings if interest rates decline, Nwosu said the company was deliberately expanding its non-interest income sources.

“Interest rates influence our treasury income positively, but that is why we are deliberately diversifying our revenue streams. Our strategy is to grow recurring fee-based business lines such as our digital solutions, Know Your Customer (KYC) services, AGM technology, probate services and the SabiVest mobile app. Over time, this will reduce our reliance on interest income and create a more balanced and resilient earnings mix,” she said.

She noted that increasing activity in the Nigerian capital market presents fresh opportunities for technology-driven solutions.

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“With capital market activity nearly doubling over the past year, demand for seamless digital investor experiences, improved market efficiency and stronger compliance standards continues to grow. We are investing in technology-enabled solutions that position us to capitalise on these opportunities while delivering sustainable value to our shareholders,” she added.

Looking ahead, the company identified five strategic priorities for the second half of 2026, including driving sustainable growth through its core registrar business and new revenue streams, accelerating technology-led product innovation, strengthening brand leadership, investing in talent development and reinforcing corporate governance.

The investor call attracted institutional investors, shareholders, analysts, regulators and other capital market stakeholders, reflecting strong interest in Africa Prudential’s earnings outlook, revenue diversification strategy and long-term growth plans.

 

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IHS Nigeria Donates Business-Support Equipment to Empower People with Disabilities in Abuja Community

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Communications infrastructure company, IHS Nigeria, has donated business support equipment to empower people with disabilities within the Karonmajiji community in the Federal Capital Territory, Abuja. This is part of the company’s commitment to drive inclusive community development and sustainable livelihood support under its Project Empower initiative.

The equipment was distributed to beneficiaries during a ceremony held in the community on Monday, July 27. The initiative was conceived following a community needs assessment and is designed to empower active traders by providing them with business tools rather than cash grants, thereby strengthening their businesses and ensuring long-term economic impact and accountability.

Speaking at the event, Director, Sustainability, IHS Nigeria, Titilope Oguntuga, described the initiative as a reflection of the company’s commitment to advancing inclusive development by equipping persons with disabilities with the tools and opportunities needed to build resilient livelihoods.

She explained that rather than providing short-term financial assistance, IHS Nigeria adopted an asset-based approach by donating 50 pieces of business support equipment, including sewing machines, freezers, generators and hairdressing kits, to the selected beneficiaries.

According to her, the intervention is designed to create lasting value by supporting entrepreneurship, promoting self-reliance and strengthening household incomes, while contributing to the achievement of the United Nations Sustainable Development Goals, particularly SDG 1 (No Poverty), SDG 8 (Decent Work and Economic Growth) and SDG 10 (Reduced Inequalities).

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In his opening remarks, the Chief of the Karonmajiji Disabled Community, Alhaji Sulaiman Muhammed Katsina, represented by the Secretary of the Community, Alhaji Mohammed Dantani commended IHS Nigeria for its commitment to empowering persons with disabilities through practical and sustainable interventions.

He described the initiative as a demonstration of genuine partnership with the community and expressed appreciation for the company’s continued engagement with the Association, noting that the donation of the equipment was a significant investment in improving the livelihoods of persons with disabilities and would create meaningful economic opportunities for the beneficiaries and their families.

The event brought together traditional rulers, government representatives, leaders and members of the Karonmajiji Disabled Community Association, implementing partners, including Field of Skills and Dreams Vocational Technical and Entrepreneurship (FSD VTE) Training Institute and other community stakeholders, reaffirming a shared commitment to promoting inclusion and sustainable community development.

Project Empower reinforces IHS Nigeria’s commitment to advancing sustainable development through strategic partnerships that promote economic inclusion, strengthen community resilience and create opportunities for underserved communities.

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CIBN, ACAMB Push for Financial Inclusion, Women Empowerment

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The Chartered Institute of Bankers (CIBN) and the Association of Corporate Communication and Marketing Professionals in Banks (ACAMB) have enjoined banks to further deepen and prioritize financial inclusion, women’s empowerment and sustained growth through strategic mandates and frameworks, aimed at closing the financial gap and empowering more small, and medium enterprise (MSME) owners.

Both organisations made this call during a courtesy visit to the newly invested 24th President and Chairman of Council of the Chartered Institute of Bankers of Nigeria (CIBN), Dr. Dele Alabi, Ph.D, FCIB, as part of plans to congratulate him on his investiture as well as seek a stronger alliance between both bodies.

The visit followed Alabi’s investiture where he unveiled his “IMPACT” Vision, themed “Consolidating Our Local Impact, Enhancing Our Global Relevance.”

The vision rests on six pillars: Inclusion across geographic, gender, and generational lines; Membership growth and quality; Professionalism and ethics; Accountability; Competencies and skills development; Technology, automation, and innovation. Other areas of shared interest, include women empowerment, financial inclusion and literacy, as well as MSME clinics, all of which are top on his agenda.

Alabi explained that under him, the institute will be prioritising financial inclusion and women empowerment, because of its realisation that women  are often the primary financial managers and caregivers in families. Access to savings, micro-credit, and insurance acts as a safety net during crisis and allows them to significantly improve living conditions.

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He added that CIBN would be happy to drive joint knowledge sharing and exchange sessions with CBN and ACAMB across various platforms. “Educating the public through public awareness programmes, with ACAMB as the rallying point, is central to what we do,” he noted.

ACAMB President, Jide Sipe, who led the delegation, spoke in unison with the CIBN president, as he noted that, closing the inbalances in financial access help economies grow faster, reduces inequality, and encourages greater civic participation by all.

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