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Flying On the Wings of Nigeria

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Yomi Badejo-Okusanya, MD, CMC Connect
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Recently I had to take a trip to the United Kingdom and was faced with the challenge of which airline to fly based on my schedule and pricing. Eventually, largely swayed by the renewed sentiment of ‘Buy Nigeria, I settle for Arik Airline, the self-professed ‘Wings of Nigeria’.

I looked forward to the flight experience even though I had once flown the airline on the same route many years ago. But at that time I was unable to critically assess it as it had just launched its UK route and in a group that distracted me severely. But on this occasion,

 I was thankfully alone. My friends who believe I know everyone will have been shocked to find out that I only recognized two people in my cabin of choice.

This is in contrast to what happens on my regular airline where I often know the larger portion of the cabin, plus ground and cabin crew for good measure.

Our outward journey started late due to the fact that the flight had to be combined with that of another indigenous airline that had been cancelled for operational reasons.

Despite that, the flight was uneventful. I found the cabin space rather generous, the staff courteous and a wide choice of entertainment options both local and international.

The cuisine was not very appealing to me even though I am not a big fan of airline food. This is however not to say it cannot be significantly improved upon.

The return leg left dead on time. This time I checked in online which I was unable to do on my outward journey. Not only that, the flight landed in Lagos at 3.40 am, a forty good minutes ahead of schedule. Quite unbelievable for Arik that had gained notoriety for being abysmally late on its local flights.

This advantage was however masked by the lack of on-board entertainment and vanity kits for those in business class.

Barring these hitches, it was a good experience for me, the biggest plus being that I was able to avoid the Murtala Mohammed International Airport during the highly riotous hours of 6-10pm.

However, Arik still has a long way to go if it intends to compete with international airlines. There can be no Nigerian standards. It has to be global. While the airline has a lot to do in this area, it has even more work to do in terms of brand essence, appeal and likeability. These are seriously lacking.

Being the nearest thing to our national carrier, its brand conversation is relatively weak. The experience of United Kingdom starts once you step on a British Airways flight ditto for Virgin Atlantic and many other foreign airlines.

Beyond its tagline, Arik fails to strongly communicate Brand Nigeria in costume, imagery or otherwise. Why any of our traditional attires can’t be proudly infused into the crew’s attire? eg.

Caps adorned with aso oke which is uniquely ours. If that was the aim of the printed blouses won by the female staff, then in my opinion, it is a very weak and uninspiring one.

Another unique platform to strongly communicate Brand Nigeria is completely lost by Arik not having its own business class lounge. Rather it shares one with several other international airlines even in its own home country!

Furthermore, Arik is not doing enough reaching out to its primary target Nigerians. Beyond mere advertising, we should see more of the airline in various aspects of our national life like entertainment, sports, business, tourism, economy etc.

There are creative ways of weaving the brand into the fabric of the nation. A significant vacuum exists in its sector that can be taken advantage of as a key mover of the Nigerian economy.

Arik cannot afford to sit on the fence. It must strongly join in the conversation of nation-building as part of its reputation management strategy. Perhaps, the airline is too busy coping with core issues of operations leaving the ‘mundane’ one of brand communication to just a desk. If that is the case, then it is not the way to go in building a sustainable brand. Arik must not only make its brand more appealing, but in doing so, it must constantly think out of the box! Presently the brand lacks character beyond its functionality.

The government of the day must also line up behind our national brands like Arik. What a morale booster it will be if President Muhammadu Buhari or his deputy Professor Yemi Osinbajo leads a large Nigerian business delegation to the United Kingdom and all of them fly Arik.

This will surely send a strong message to Nigerians that we must own and support our own. Government must also encourage its staff to ‘Fly Nigeria First!’ Otherwise, the government risks the possibility of appearing insincere in its call for us all to ‘buy Nigeria’.

The government can still go further by supporting the indigenous aviation sector. Buoyed by the potential of flying 180 million people, we cannot stand by and watch foreign airlines take the lion-share of this market leaving us with miserable crumbs. Government must facilitate low interest loans and facilities that will oil the sector.

Anybody that has collected and diverted previous disbursements from the Aviation Intervention Fund must be investigated and swiftly brought to book. Such people must be dealt with as national economic saboteurs. I also counter any idea of the government launching a national carrier as history has shown that government business is not in business!

I will encourage all Nigerians especially frequent flyers, to start by committing a certain portion of their portfolio to flying indigenous airlines like Arik on their intercontinental trips.

The advantages of this as earlier enumerated are quite considerable with Nigeria being the ultimate beneficiary.

Yes I admit, there will be the initial discomfort of adjusting to new standards, but that is the only way we can build our national businesses. After all, ‘if Rome was not built in a day’, why should we expect the ‘wings of Nigeria’ to be.

Yomi Badejo-Okusanya consults in a public relations firm and writes from Lagos, Nigeria.

 


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ALX Broadens AI Training in Africa

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Pan-African talent accelerator ALX is expanding its footprint and shifting to a fully self-paced learning model to train and integrate young Africans into the workforce, as the global economy reorganises around artificial intelligence (AI).

Partnering with the MasterCard Foundation, the technology training provider and career accelerator designed to equip African talent, says it enables learners to access tech training for $5 a month.

It emphasises a shift in demographics saying that by 2035, more young Africans will enter the workforce annually.

ALX notes that its model has graduated 347,100 learners, with 63% finding employment within six months. Women represent over half of all graduates. To increase flexibility, the organisation emphasises that learning is now entirely self-paced.

“Learners progress through modular blocks, earning credentials as they go, ensuring that the training fits around their existing responsibilities,” says Shana-Michelle Rabonda, Chief Operating Officer of ALX.

Rabonda adds that global employers are taking notice: “We are building a direct pipeline to the global digital economy. When companies look for elite tech talent, they are looking at Africa.”

Due to this demand, firms such as Absa, Stanbic Bank, MTN, and KPMG now employ between 50 and 180 ALX graduates each. Meanwhile, community entrepreneurs have created over 60,100 jobs through AI startups like Signvrse and Edulga.

With Africa’s AI market projected to grow to $16.5 billion by 2030, ALX operates alongside competitors like Moringa School and GoMyCode to secure mindshare.

“With the right skills and networks, young Africans can seize these opportunities,” Rabonda emphasises. “Africa’s youth should not just be consumers of AI; they should be creators shaping innovations that will define the global economy.”


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Swift Network Faces Winding-up Battle over Alleged N115m Debt

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A Federal High Court sitting in Lagos has ordered the advertisement of a winding-up petition filed against telecommunications service provider, Swift Network Plc, over its alleged inability to settle a debt exceeding N115 million.

The order followed an application filed by Optics and Wireless Limited through its counsel, Bimbo Adebayo-Ogunlaja, urging the court to permit the publication of the winding-up petition instituted against the company.

In the petition, Optics and Wireless Limited alleged that Swift Network Plc is indebted to it in the sum of N115,482,302.88, being the outstanding payment for network devices supplied to the telecommunications firm since April 2024.

The petitioner is also seeking the payment of N70,530,062 as accrued interest arising from a loan facility allegedly obtained to finance the transaction between both parties, as well as general damages for breach of contract.

According to court documents, the dispute arose from a series of transactions carried out between April 2024 and February 2025, during which Swift Network Plc, through its procurement officer, allegedly requested the petitioner to manufacture and supply various network devices based on purchase orders issued by the company.

The petitioner stated that payment for the supplied items was expected either immediately after delivery or within 30 days of supply, but alleged that Swift Network repeatedly failed to honour the agreement despite receiving the products.

Optics and Wireless Limited further claimed that it became apparent after the final order for servers in April 2025 that the respondent was either unwilling or unable to settle the accumulated debt.

The petitioner also informed the court that its solicitors, Messrs Zionla Legal Practitioners & Solicitors, subsequently issued a statutory notice of demand dated December 11, 2025, demanding payment of the outstanding sum and accrued interest.

According to the petitioner, all efforts to recover the debt proved unsuccessful, adding that the situation has exposed the company to serious financial challenges and possible legal action from the bank that allegedly granted it the loan facility used to execute the supply contracts.

Optics and Wireless Limited argued that Swift Network Plc is insolvent and unable to meet its financial obligations, urging the court to wind up the company in line with the provisions of the Companies and Allied Matters Act and the Winding-Up Rules.

Among the reliefs sought, the petitioner asked the court to order that Swift Network Plc be wound up by the court and that any voluntary winding-up process involving the company should continue under the supervision of the court.

Justice Lewis Allagoa subsequently adjourned the matter till July 10 for further hearing.

 


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Simba Infrastructure, Galaxy Backbone Partner to Deliver Hosted Unified Communications and Call Centre Solutions Across Nigeria

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Aminu Usman, Profit Centre Head, SIMBA, Dr. Abdul-Malik Suleiman, GM Strategic Partnerships & Regions, Galaxy Backbone Ravi Bajaj, GM Sales SIMBA and Ramatu Buhari, GM Sales, Galaxy Backbone Limited
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Simba Infrastructure Limited, a leading provider of customer experience and communications technology, has entered into a strategic partnership with Galaxy Backbone Limited (GBB), the Federal Government of Nigeria’s ICT infrastructure and shared services provider, to deliver Hosted Unified Communications (UC) and Hosted Call Centre Solutions to organisations across both the public and private sectors.

This collaboration brings together Simba Infrastructure’s deep expertise in converged communication technologies, systems integration, and private-sector engagement with Galaxy Backbone’s trusted government relationships, world-class Tier III and Tier IV data centre infrastructure, and an extensive fibre-optic network spanning 30 states and the Federal Capital Territory.

Together, both organisations will deliver secure, scalable, and cost-effective communication solutions designed to transform how businesses and government institutions engage with customers and citizens.

Under this this partnership, Simba Infrastructure will lead business development efforts within the private sector, delivering tailored Unified Communications and Call Centre solutions aligned with the unique needs of enterprises. Galaxy Backbone, on the other hand, will drive adoption within the public sector, providing secure, locally hosted data centre services that ensure compliance, reliability, and operational efficiency.

Commenting on the partnership, Sanjay Vaswani, Director at Simba Infrastructure said: ”Simba is pleased to mark this first phase of collaboration, with a long-term vision of deploying fully localized, AI-driven technologies that enable developers to build and scale using Naira-based solutions.

“While Aminu Usman, Profit Centre Head at Simba Infrastructure tressed on the fact that partnering with Galaxy Backbone will marks a significant milestone in our mission to deliver innovative, cloud-based communication solutions to Nigerian organizations.

“By combining Galaxy Backbone’s robust infrastructure and strong public sector presence with Simba’s customer-centric approach and technological expertise, we are creating a powerful platform to drive digital transformation and business growth.”

Also speaking, the GM Strategic Partnerships & Regional Business, Galaxy Backbone Limited,  Abdul-Malik Suleiman noted; “Galaxy Backbone remains committed to advancing digital inclusion, secure communication, and reliable ICT services across Nigeria. Our partnership with Simba Infrastructure strengthens our ability to deliver innovative, locally hosted Unified Communications and Call Centre solutions that will benefit both public and private sector organisations.”

This partnership underscores a shared commitment to advancing Nigeria’s digital transformation agenda by equipping organisations with the tools to enhance collaboration, streamline communication, and improve customer experience—while ensuring that critical data remains securely hosted within Nigeria.

 


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