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From Hotmail to Outlook.com

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It is no longer news that hotmail.com now operates as Outlook. Lovers of Hotmail currently use Outlook (Microsoft Office Outlook Connector), which Microsoft provides for free, and available for free download via Microsoft Download Center or as part of Windows Live Essentials pack, to communicate.

To sync between Windows Live Hotmail account and Outlook provides several advantages over HTTP or POP3 connection while using Microsoft office outlook connector, it also allows user to access and manage Hotmail account including e-mail messages, contacts and calendars from within Outlook.

 In Outlook, user can apply Junk Mail filter, rules, alerts, macros and etc. to the synced mail messages.

Hotmail was launched in 1996 and served as delight of internet users then. Meanwhile, the service was acquired by Microsoft the following year, and has gone through myriad changes since then.

For starters, the16-year-old email service is a toast. Microsoft is rebranding the service under the Outlook banner, moving the service to Outlook.com.

The Hotmail site will still be there, and users won’t be forced to make the switch yet, but the message is clear: “Going forward, Microsoft email is called Outlook.

You’ll still be able to keep your Hotmail address, and even use it as the one all your friends and family reply to, but your account will be an Outlook.com account,” an analyst said.

ICT Brands gathered from Patricia McClelland, senior account executive, South Africa Waggeneredstrom, South Africa that components of Outlook.com will actually encourage modern experience for modern browsers and devices hence the service promotes, “A fresh, clean user interface that’s intuitive to use, works across your devices with exchange ActiveSync and gets the clutter out of your way with 60% fewer pixels in the header and 30% more messages visible in your inbox. Plus no display ads or large search boxes that take up that extra space”.

Most interesting new feature of the new Outlook.com is the social integration. For whomever you’re conversing with, Outlook imports their most recent tweets and Facebook updates, along with links to profile pages.

You can even Like, comment, re-tweet and reply straight from the pane. Of course, it’ll only do this if you enable Outlook to scan for public content on either service, something you can disable later.

“Outlook.com preview is connected to Facebook, Twitter, LinkedIn, Google, and soon, Skype. You can view pictures of your friends, messages, status updates, chats, calls-all powered by an always up-to-date contact list that is similarly connected to those networks,” McClelland said.

Outlook.com is presently noted as smart and powerful as it can automatically sort ones message from contacts, newsletters, shipping updates, and social updates, and with sweep you can move or delete them in a few clicks.

“Plus, the service includes free office web apps – Word, Excel, PowerPoint and OneNote, as well as SkyDrive. Puts you in control: Keeps your personal mail personal (no ads in person-to-person mails and no scanning your personal mail to serve ads), and has great tools for power users,” she added.

Of course all the basics are included in Outlook.com, such as virtually unlimited storage and industry-leading spam protection. More so, Hotmail’s business model stood apart from other free-email services by building display ads into the page, forcing users to look at them. Espionage search into the ads platform shows it have been a (small) source of revenue for Microsoft.

The company had held back the service in many ways. Most notably: Hotmail arrived on mobile email apps late and kicking and shattering since once the service is integrated, display ads aren’t visible.

But of late they are literally pushing those display ads on sideways, replacing them with Google-like keyword-based text ads that run along the right side of your message pane. Those ads will be tailored to you based on personal data, and they’ll get even more specific when you click on a message.

Peter Pachal, while sharing his view on the newOutlook’s austere blue-themed design said it, “Will be recognizable to anyone who’s seen Windows Phone or Windows 8, and it makes the whole experience feel much more calm (Hotmail has always been the “noisiest” of the three major email services). And you can switch the blue color for something more to your liking at anytime.

“Two great features about the new look: 1) It keeps things clean by offering you just one action item when you have nothing selected: compose a new message. And, 2) The layout is relatively tight compared to Gmail, minimizing the amount of “chrome,” navigation items and white space on the top of the page. You’re here to see email, so email is front and center, and it still retains Hotmail’s folders (as opposed to Gmail’s labels),” he said.

“Once you get past the layout,” Pachal continued, “though, it becomes pretty clear that the general business of sending and receiving is pretty much the same. This is still email, after all. However, while using the Outlook preview I found that messages don’t quite come in as fast as on Hotmail. This could easily be because of the nature of the preview, but Microsoft might also have some optimizing to do after the transition”.

With the transition to Outlook, are users of the service in for a shock? With time, we will know if Microsoft’s mail services out run others, especially it started by removing things like the big “SkyDrive” icon up top (we’re here for email, thanks).


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Defending the foundations for connectivity

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By Engr. Gbenga Adebayo

In 2001, when the first GSM call was made in Nigeria how many of us would have envisaged the digital world that we live in today? The pace of growth and the rate of adoption of telecoms solutions in Nigeria has been revolutionary. It is a globally acknowledged case study that we should be proud of and a clear demonstration of what can be achieved.

Almost all of us today are reliant on the network connectivity that it has enabled in different shapes and forms. From the simple need to communicate with loved ones, to the digital platforms that enable our access to and consumption of entertainment, financial products and other critical services. Our reliance on these systems is becoming more and more acute, whether it is citizens, governments, or corporations. System downtime is increasingly disruptive and offline manual redundancies are often in the advanced stages of being phased out. The pace of this transition is not slowing down. With the core infrastructure in place, innovation is driving the exponential growth of services that ride on it. From the fully adopted social media that has changed the way we interact, to the emerging Artificial Intelligence (AI) revolution.

While this innovation is enabling exciting new possibilities, there is a tendency to focus on those opportunities, to the detriment of the core infrastructure on which it rides. It is imperative that we retain a focus on the optimisation of that infrastructure and enable continued investment in its development. We have seen how the transition from 2G, through to 3G, 4G and 5G have each enabled the development of more and more sophisticated solutions.

The continued development of core infrastructure has to be sustainable, and over the last few months we have begun to see the challenges that the operators that provide it are facing. Both MTN and Airtel have declared significant foreign exchange (FX) losses in Nigeria, and the stress is not linked to them alone. The entire ecosystem is battling with a range of challenges that must be addressed. If we fail to do so, the downstream impact on innovation will be severe. Telecoms infrastructure requires a base level of investment to maintain its current capabilities, and significant additional investment to expand and grow. It is capital intensive and that capital has to be generated through sustainable business models.

At the heart of the challenge the industry faces is the issue of rising costs. Recent financial losses are directly linked to the cost of operating towers that rely on inputs like diesel, which have increased significantly as the Naira has depreciated. The provisions large telecom companies have had to make, and the consequent losses and impact on their reserves is a red flag. It tells us that business as usual is not sustainable. If we continue as we are, then those companies will struggle to continue to invest in and maintain existing services.

But those costs are not the only challenge. General cost inflation, multiple taxation, regular and damaging vandalisation of infrastructure and the costs associated with regulatory compliance all help contribute to the high cost of operations. We cannot continue to follow a path that asks those companies to simply accept those rising costs. It is no longer sustainable, and we have reached an inflection point.

This is a critical moment for the industry. How we approach and resolve it will define the future of Nigeria’s digital economy. If you want to be able to enjoy the benefits that digitisation brings. If we want the infrastructure that enables AI and helps us drive growth, then we must take action now.

Cost-reflective tariffs, like it or not, are simply non-negotiable. We have seen the impact of price controls in other segments of the economy, like power. If providers cannot operate sustainable business models, then they stop investing. When that happens, the existing infrastructure starts to crumble. For power, a consumer can choose to take ownership of the solution by buying a generator, or a solar panel. For fuel, the government can step in as the provider of last resort and manage a subsidy regime that mitigates the impact on the population. Those options are not available in the telecoms sector. There is no self-help solution.

We fully understand and appreciate the financial stress that Nigerians are experiencing today. The cost of living is the single most significant factor in most people’s daily lives. But those people are still able to enjoy the benefits that connectivity brings, at the price they paid before these challenges became so acute. Imagine a future in which the gains of the last twenty years are reversed. Nigeria, and Nigerians simply cannot afford it. The pain that we would feel under those circumstances would be exponentially worse.

We need to find a long-term, sustainable and manageable solution to this problem. Prices will need to rise, but action needs to be taken in a measured way, through sustainable conversations and partnership with the government. It is time to address this head on.

Engr. Gbenga Adebayo is the Chairman, Association of Licensed Telecoms Operators of Nigeria (ALTON)


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LCCI Urges FG to Simplify Trade Procedures to Boost Economy

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The Lagos Chamber of Commerce and Industry (LCCI) has said that the government needs to simplify and harmonize trade procedures and address bottlenecks in order to boost economic growth in the country.

President of LCCI, Mr. Gabriel Idahosa, gave the charge at a Quarterly media briefing on the State of the Economy yesterday in Lagos.

He said that the government has to create an atmosphere that promotes export growth and competitiveness, which is projected to boost export earnings, raise domestic revenue, improve citizens’ welfare, and increase business productivity.

“We recommend that reforms must include simplifying and harmonizing trade procedures as well as addressing bottlenecks such as port logistics, congestion, and transportation costs. This is expected to position the country as the commercial centre of the region and a springboard into regional value chains,” he stated.

On managing the persistent high inflation, the LCCI president said both monetary and fiscal authorities should focus on the factors driving the inflation rates by tackling the supply-side deficiencies instead of focusing too much attention on the demand-side management.

“We urge the Central Bank of Nigeria (CBN) to continue with its foreign exchange (forex) market reforms with intense discipline, as the high exchange rate against the naira is a major driver of the skyrocketing inflation rates.”

Idahosa acknowledged the improvement in the naira exchange rate in the last few days, moving towards the level of N1000 per dollar or lower.

“CBN needs to sustain its policy and regulatory reforms in the FX market, adopt policies that would attract more FX inflow into the economy as well as build market confidence in the performance of the FX market,” he added.

 


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Dufil Takes Donation of Indomie Noodles Cartons to Vulnerable Communities in Abuja and Environ

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In line with its commitment to provide critical support to indigent members of communities around the country in the face of the ongoing economic challenges, Dufil Prima Foods Limited, makers of Indomie Instant Noodles, in partnership with Golan Helps Abuja Food Bank Initiative (GHAFBI) and Meluibe Foundation on Wednesday, April 17 distributed Indomie noodles cartons to vulnerable communities in Kuje and Kubwa Local Government Areas in Abuja.

With the goal of alleviating hunger and supporting communities across Nigeria, Indomie Instant Noodles has committed to donating a substantial quantity of noodle packs to various NGOs working tirelessly to address food insecurity.

These organizations play a crucial role in reaching remote and underserved areas, ensuring that nutritious meals reach those who need them most.

“We are deeply committed to making a positive impact in the communities where we operate,” said Olusola Olayinka Idowu OON, former Permanent Secretary, Budget and National Planning, and the CEO/Founder of GHAFBI.

“At GHAFBI, we believe that everyone deserves access to wholesome and nourishing food. Our partnership with Dufil Prima Foods to donate Indomie Noodles packs is a big step towards addressing food insecurity and supporting vulnerable communities in Abuja”, said Idowu who was also the former National Conveyor, UN Food System Dialogues in Nigeria.

Speaking in the same vein, Obialunanma Nnaobi-Ayodele, Executive Director, The Meluibe Empowerment Foundation, expressed her gratitude to Indomie Noodles for the partnership. “Our vision as an NGO is to change the world one step at a time, by providing relief and support to vulnerable communities.

This is achieved through collaborations and partnerships, one of which is what we have done with Indomie Noodles. We remain grateful for their support through this food relief initiative”, she said.

By partnering with NGOs, Indomie Instant Noodles works closely with local leaders and community heads in directly engaging with rural communities to distribute noodle packs and provide immediate relief to families facing hunger and ensuring that food assistance reaches those who are most in need, especially in hard-to-reach areas.

“We are grateful for the opportunity to collaborate with NGOs and community leaders to make a meaningful difference in the lives of people facing food insecurity”, said Temitope Ashiwaju, Group Corporate Communications and Events Manager, Dufil Prima Foods Limited. “Together, we bring hope, love and relief for all”.

The community leaders and some of the beneficiaries also expressed their immense gratitude to Indomie for the support, stressing the impact the products donated will have in alleviating hunger in their communities.

Speaking at the outreach centre, His Royal Highness, Muhammed D. Jibril, Community Leader of Gbazango Community in Kubwa Local Government Area said: “I am very grateful to Indomie Noodles for coming to our aid in these challenging times. I pray for more expansion and growth for the business and may God bless Indomie Noodles”.

Other communities who benefited from the product donations include Wunmi, Tondo, Godoji and Shazhi communities in Kuje Area Council of Abuja.

Dufil Prima Food’s donation of Indomie Noodle packs underscores its commitment to corporate social responsibility and its dedication to supporting communities in need. By providing essential food relief, Dufil Prima Foods is contributing to the well-being and resilience of vulnerable populations in Nigeria.

Indomie Instant Noodles remains dedicated to bringing joy to mealtimes and making a positive impact in communities around the world.


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