Telecom
Global App Downloads Reached 218bn in 2020

After a year that saw more app downloads than ever before, demand for new apps and games is expected to accelerate in 2021.

This is according to the App Annie State of Mobile Report 2021, which states consumers downloaded 218 billion apps in 2020 across iOS and Google Play, up 7% year-on-year (YOY).
The report provides an analysis of the performance of the mobile and app marketplace, and insights into mobile’s expansive impact across industries and the global economy.
According to the App Annie research, mobile adoption boomed in 2020 − advancing the equivalent of two to three years in 12 months. Consumers migrated more of their physical needs onto mobile last year, partly influenced by the COVID-19 pandemic, resulting in mobile spend reaching new heights at $143 billion, indicating a 20% growth YOY.
During the COVID-19 lockdown, the normal time spent every day on cellphones expanded across the globe. Mobile took mindshare of 3.5 trillion hours on Android phones annually, shows the report. Mobile is the only channel with this reach and depth of engagement, it notes.
Other findings in the App Annie State of Mobile Report 2021 include:
E-commerce app boom: The report notes the pandemic led to a quick expansion in the e-commerce sector, making 2020 the biggest mobile shopping year yet. Global e-commerce spend between 1 November and 11 November 2020 reached $115 billion, with mobile driving the lion’s share. This trend is forecast to continue this upward spiral, as more people become more habitual with online shopping.
More time spent online: In the US, Gen Z, millennials and Gen X / baby boomers spent 16%, 18% and 30% more time YOY, respectively, in their most-used apps. In the UK, this was 18%, 17% and 27%, respectively. In the US and UK, Gen Z had the highest affinity for Snapchat and Twitch, respectively.
App popularity: TikTok was the most used app of 2020 and was more popular among Generation Z, as it heads towards 1.2 billion active users in 2021. This was followed by WhatsApp at 600 million installs, followed by Facebook with 540 million installs, Instagram with 503 million, and Messenger with 404 million. This was followed by video-conferencing apps Zoom and Google Meet.
More advertising spend: Given the increasing amount of time spent indoors and in homes, mobile’s growth means a shift in spending on advertising for corporate clients. Many countries saw the continuing demise of print, the shift to streaming entertainment, and the ongoing failure by news media to succeed with paywalls, leaving apps, games and social media platforms to pick up the marketing budget.
Mobile held up the global advertising industry in 2020 and saw placements grow 95% YOY, growing to $240 billion in mobile advertising spend and forecast to top $290 billion in 2021.
Surge in online food delivery services: Mobile orders of fast food and food delivery surged 105% YOY. For most markets analysed, food delivery services for the year ramped up in Q2 and Q3, reaching record highs in Q4 2020 as consumers stayed home amid COVID-19 lockdowns and social distancing policies.
Commenting on these research findings, Karam Malhotra, partner and global VP at SHAREit, says. “The last 10 months saw the seismic and radical shift to work from home, thus translating into a dramatic surge in time spent online and on mobile, as users sought tools to facilitate business, content discovery and games to entertain and escape, and social media to connect with the outside world.
“This resulted in the meteoric rise in app downloads, time spent on mobile and consumer spending. A significant 25% jump from 2019 to top 3.5 trillion hours on Android, and key ‘at-home’ categories are expected to top 1.3 trillion hours on Android phones alone in 2021.”
Telecom
New Investment Fund Targets Acceleration of Emerging Technology in Nigeria

The International Rescue Committee (IRC) has announced the formation of Airbel Ventures, a new humanitarian impact investing fund aimed at accelerating the introduction and scaling of breakthrough technologies in crisis-affected communities.

The fund will invest in companies whose ideas have the potential to change humanitarian response, including digital infrastructure for frontline health systems and climate-resilient agriculture.
The launch of Airbel Ventures follows a period of rapid innovation at the IRC, despite the humanitarian sector facing record funding cuts.
In the past year, the IRC’s Airbel Impact Lab has advanced more than twenty Artificial Intelligence (AI) and technology initiatives—from anticipatory action tools powered by climate and vulnerability data, to frontline service delivery using safe, orchestrated AI systems, to breakthrough diagnostic tools for emerging diseases.
Airbel Ventures’ first impact investment is in Signalytic, a company delivering solar-powered computing devices that ensure reliable electricity and connectivity for remote health facilities.
Following the investment, the IRC will pilot Signalytic’s technology with its Nigeria Health team, demonstrating the viability of next-generation digital infrastructure in humanitarian settings.
“We know breakthrough solutions already exist—what’s missing is the path to scale in humanitarian contexts,” said Dr. Jeannie Annan, Senior Vice President for Research & Innovation at the IRC and head of the Airbel Impact Lab.
Telecom
MTN Nigeria Suffers 9,218 Fibre Cuts in 2025 as Vandalism, Theft Cripple Network

MTN Nigeria, the country’s largest telecommunications operator, recorded a historic surge in network disruptions in 2025, suffering 9,218 fibre cuts as of December 31, alongside 211 base station sites affected by theft and vandalism, incidents that disrupted mobile and data services relied upon daily by millions of Nigerians.

The data was revealed by Dr Karl Toriola, chief executive officer/managing director, MTN Nigeria via a social media post titled ‘MTN Nigeria 2025 Wrapped’.
The scale of the damage highlights the growing vulnerability of Nigeria’s telecommunications infrastructure, which has come under increasing pressure from road construction activities, cable theft and deliberate acts of vandalism.
MTN said 5,478 fibre cuts occurred within just the first seven months of 2025, with 760 incidents recorded in July alone, underscoring the intensity of the challenge.
Some of the incidents had wide-ranging consequences, knocking out connectivity across multiple states simultaneously and affecting voice calls, data services, digital payments and enterprise operations.
The company described the situation as a national infrastructure problem, rather than an isolated corporate issue, given the economy’s deep dependence on mobile networks.
“These gaps were shaped by real operational challenges such as fibre cuts, theft, and vandalism. Their impact is felt directly by customers and reflected in what they tell us,” Toriola,
The disruptions were reflected in customer feedback volumes, as MTN handled an unprecedented number of complaints during the year. The operator said it resolved 1,624,263 customer complaints in 2025, spanning call centres, social media platforms, emails and physical service centres nationwide.
Despite the setbacks, MTN pointed to signs of operational resilience. The company retained its ranking as Nigeria’s best network by Ookla, returned to profitability after a challenging period, declared an interim dividend, and expanded its subscriber base to over 85 million users by September 2025.
The figures show that while Nigeria’s telecom operators continue to invest heavily in network expansion and customer service, infrastructure sabotage remains a major drag on service quality and operating costs.
MTN acknowledged that performance improvements remain a work in progress. “We are not where we want to be yet. We see you. We hear you. We exist because of you. And we will get better,” Toriola said.
As the company enters its 25th year of operations in Nigeria, Toriola said MTN is doubling down on customer-centricity, treating every piece of feedback as a guide for improvement, while also stepping up engagement with government agencies.
The CEO renewed calls for stronger regulatory and legal protections for telecommunications infrastructure, urging policymakers to classify fibre cables, base stations and other critical assets as national infrastructure and criminalise vandalism to deter repeat attacks.
Telecom
NCC Licences Six New ISPs to Challenge Telcos, Satellite Giants

Nigerian Communications Commission (NCC) has granted operating licences to six new Internet Service Providers (ISPs), effective January 1, 2026, raising the total number of authorised ISPs in the country to 231 from 225 recorded in December 2025.

NCC
The newly licensed firms are Intellvision Technologies Limited, Granet Technologies Limited, Fiber Sonic Limited, Dasol Solution Services Ltd, Boost ISP Limited, and Amazon Kuiper Nigeria Limited.
Five of these companies are headquartered in Lagos, while Granet Technologies Limited operates from Owerri in Imo State, highlighting the persistent concentration of broadband infrastructure in major commercial hubs like Lagos, Abuja, and Port Harcourt.
This development intensifies competition in Nigeria’s broadband market, which faces pressure from dominant mobile network operators such as MTN and Airtel, alongside rapid expansion by satellite providers like Starlink.
Traditional ISPs continue to grapple with shrinking customer bases, aggressive data pricing from telcos, and satellite disruptions, even as NCC data from Q2 2025 showed Spectranet, Starlink, and FibreOne controlling about 65 per cent of the 313,713 active ISP subscribers.
The inclusion of Amazon Kuiper Nigeria Limited marks a significant entry of global satellite broadband competition, building on Nigeria’s recent approvals for other low Earth orbit providers to enhance connectivity in underserved areas.
Industry analysts view the licences as a strategic push to improve internet quality amid rising demand for digital services, though geographic clustering underscores ongoing infrastructure challenges outside urban centres.
NCC’s move aligns with broader efforts to foster a competitive telecoms sector critical to Nigeria’s digital economy ambitions.
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