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Goldberg’s Ariya Repete 2019 Pulls Off Stunning Finale

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One of Nigeria’s leading beer brand’s Goldberg Lager has successfully capped off the 2019 edition of its proprietary music talent hunt, Ariya Repete.

 

After 3 months of exciting musical performances, Ariya Repete 2019 finally came to an exciting conclusion on the night of Friday, the 9th of August.

 

The finale was hosted at the car park of the Ikeja City Mall and it was packed full with thousands of music lovers who turned out en-masse to witness the grand finale.

All 9 finalists treated the audience to some spectacular performances as they showed why they have gotten this far in the competition.

 

It wasn’t an easy call for the Judges who had the near-impossible task of selecting the 3 finalists to win their share of the 20 million Naira grand prize.

 

Hosting the night was the ever hilarious Odunlade Akinlade as well as Naija Ninja, Sound Sultan, and Energy god, Do2un. These hosts as well as the star-studded Judges including, Puffy Tee, Yinka Davis, and King Sunny Ade, added further star power to the exciting event.

 

King Sunny Ade graced the stage and delivered amazing performances fitting of the occasion. However, the night belonged to the 3 amazing talents who etched their names in Ariya Repete history.

 

All contestants had two performances to impress the Judges, as they all performed original songs. At the end of the night, Suliamon Adeyemi, Yomi Johnson, and Mayowa Alayo emerged victorious in the Fuji, Juju, and Afro-pop category.

 

All 3 winners could not hold their joy as the trio got very emotional when receiving their prizes. Mayowa Alayo, who has had a topsy turvy run to the final, particularly after dealing with the tragic death of his infant child who passed away on the day of his audition, was clearly elated saying, “I still think I’m dreaming, I can’t believe I won, I’m so grateful to everyone who has supported me and Goldberg Lager, Thank you!”.

Speaking after the final showpiece, Goldberg Lager, Brand Manager, Olufunmilayo Ogunbodede remarked on the occasion, saying, “It’s been a great show, and I’m glad to see these talented acts emerge as winners. I believe, however, that everyone who has come on the show is a winner, and we are proud of the talents we have uncovered over the course of these 3 months.

 

“We thank the consumers for always coming out and cheering the contestants, and we can’t wait to delight our consumers with more initiatives such as these.”

 

Climaxing the night was a stunning performance by Goldberg brand ambassador and Yoruba Hip-hop icon, Olamide, who performed on stage, much to the delight of all in attendance. This was followed by performances by Fuji duo, Pasuma and Taye Currency.

 

The night provided a perfect culmination to 3 months of wonderful musical performances across 8 cities. It was a fitting night, filled with sensation performances and fans are eagerly anticipating next year’s edition.

Ariya Repete was proudly sponsored by Goldberg Lager. The beer brand consistently pushes the bar of excellence by continually providing fans and consumers with remarkable experiences which dial up the culture and traditions of the people, whilst also appreciating modern social conventions.

 

The relaunch of the brand which also occurred on the night marks a new dawn for Goldberg Lager, which has now been reformulated for a greater tasting experience.

 

The all-new Goldberg is the mark of respect and is now adorned with an image of the talking drum. The bottle also features a new crown cork, a motif design on its label as well as two beautifully designed medallions that speak to the excellent craftsmanship of the brand. All of these new aesthetic features powerfully reflects the stature and stance of Goldberg as the market leader.

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University.

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Netflix Moves Against Showmax with Cheaper Mobile only Subscription

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Netflix Inc, American Technology and Media service giant, has concluded plans to introduce cheaper, mobile-only subscription in Nigeria and the rest of Africa in order to strengthen its presence in the country and the region as a whole.

Netflix Moves Against Showmax with Cheaper Mobile only Subscription

This is seen as a move targeted at Showmax’s dominance in the continent.

This is in addition to commissioning more locally produced contents and shows that depict the cultures and experiences of ordinary Africans.

Netflix Inc. became the world’s largest subscription-streaming service by flooding the market with popular content that’s cheaper than the competition.

However, five years after it got introduced in Africa, the US company is struggling to grow beyond the wealthiest segment of the population, in a continent held back by poverty, piracy and limited access to broadband.

This is expected to greatly increase the competition for the African market with Showmax, the Multichoice subsidiary, which seems to be clearly ahead and has the majority of the market share because of its more local and African content.

It could also help increase its presence in the continent where it is struggling and is still a relatively small player.

According to Digital TV Research, the streaming service firm has only 1.4 million subscribers when compared to about 20 million customers that have been signed up to Multichoice Group Ltd, the leading African pay-TV firm.

With the rapid expansion of 4G mobile networks, the streaming service is given a new channel to get to audiences especially in a country like Nigeria, sub-Saharan Africa’s biggest economy and the heart of its TV industry.

Netflix plans to expand the mobile-only contracts permanently if the trials, which began in South Africa and Egypt, becomes a success.

It agreed to deals with South African wireless carriers to add subscriptions to people’s phone bills and offers pre-paid vouchers for those without bank accounts.

This is similar to the services that have been adopted by ShowMax, MultiChoice’s streaming service.

Netflix is offering subscribers N1,200 ($2.65) a month for its mobile-only service, well below the N2,900 it’s been charging for its most basic account. However, the offer is still more expensive than the N250 per month charged by Iroko TV, a streaming platform that has the largest online catalogue of Nigerian Nollywood content giving access to over 5,000 of such movies.

But the income from Iroko’s low-price plans hasn’t been enough to cover its costs and the company is now scaling back its African operation to focus on wealthier viewers in the diaspora.

Netflix’s has moved to avoid the low production values found in a lot of Nollywood output and channel the continent’s best talent to develop slickly-made shows across every genre just like its deal with well-funded producers like Nigeria’s EbonyLife TV.

 

 

 

 


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TStv Lures Subscribers with N5 Daily Subscription

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TStv, a local satellite television network, has said that it will on October 1, roll out pay-per-view services in 18 states to mark the country’s independence on October 1.

TStv Lures Subscribers with N5 Daily Subscription

Dr. Bright Echefu, managing director of the company, who said this on Tuesday in Abuja, said that the company had surmounted the challenges it encountered after its launch in October 2017 and was better positioned to deliver quality services to Nigerians.

He said that the pay-per-view entails the minimum of N3 and maximum of N5 daily subscription per channel.

According to him, the company since 2017 went back to the drawing board to address all lapses to give Nigerians value for money and that while services will begin in 18 states on October 1, the remaining states will enjoy services from October 10.

“While we were off the radar, we properly studied the business and we have created a model to fit every Nigerian’s desire. We have created the pay as you view model where Nigerians will pay only for the channels they want to watch.

“Nigerians will be able to choose their bouquet by themselves, by choosing only those channels that they want to watch and pay for with a minimal amount per pay; 108 channels are available on our platform and more than 80 of them are High Definition (HD),” he said.

Echefu also said that as a gift to Nigerians for their steadfastness and understanding, the company had made the Grande Sports Extra Channel and some other local channels free to all Nigerians for one year.

While saying that Nigerians would be able to enjoy the ability to pause the decoder when not in use for a long period, he however, said that to safeguard against abuse, genuine reasons must be given for pausing the services.

He also commended the Federal Government for giving the company the desired support to start again after the challenges that led to its failure when it was first launched.


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UBA Launches ‘RED Radio’, New Online Entertainment Platform

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United Bank for Africa, (UBA Plc), Pan- African financial institution, has continued to lead in innovation with the launch of its dynamic and creative Online Radio channel – RED Radio.

UBA Launches ‘RED Radio’, New Online Entertainment Platform

RED Radio, powered by UBA is a lifestyle web platform that has been set up to inform, educate, entertain and to bring to the fore, the best of Africa.

Much like its sister platform, REDTV, RED Radio is expected to showcase the best in lifestyle, entertainment, music, news, comedy and fashion.

Speaking on the launch of RED Radio, Tony O. Elumelu, group chairman of UBA,  applauded the creative initiative, emphasising that UBA is a financial institution always ready to support  creativity and entrepreneurship. The 2020 Time 100 most influential person in the world who has committed USD100 million to empowering young entrepreneurs across Africa said about RED Radio, “Creativity and innovation are a powerful combination and every detail in an art piece is important and meaningful. This applies to growing businesses and budding entrepreneurs. You will encounter challenges, like I did, but each experience is a lesson that brings you closer to your goal. That is the beauty of creativity.”

Continuing, Elumelu remarked, “There are many ways to make something beautiful, to make a sound interesting or to bring a story to life. You can define your expression, and today, as UBA’s RED Radio launches, I wish Bola Atta and her enterprising team many successes through this beautiful medium of expression.”

In appreciation of the support of UBA Group Chairman for the exciting creative initiative, Bola Atta, UBA’s group head, Corporate Communications, said ‘just like, REDTV which is Africa’s leading  online entertainment network, RED Radio is positioned to fast become the foremost online radio platform in Africa’.

Also expressing his delight, UBA’s Brand Ambassador and star boy, Wizkid, said, “I am never too busy for my UBA family as he granted an exclusive interview on one of the station’s flagship shows ‘On the Street’ where he spoke extensively about his upcoming album and what his fans should expect from him in the coming weeks.

RED Radio promises to bring rich and engaging content that will keep its audience coming back constantly for vibrant and robust entertainment. Listeners can tune in to www.itsredio.com 24/7.

 

 


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