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Jessica Hope Advises Nigerian Startups ‘Focus On One Thing You’re Good At’

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The Nigerian tech ecosystem is getting more interesting by the day, with local and international tech experts, exploring ways of staying relevant in the industry.

I recently came across Jessica Hope, Founder, Winbart, who has spent the better part of the last 5 years, working with emerging Startups, such as Iroko TV, Konga and a few others. Our discussion centered on her thoughts on ways to position the African tech Startups on the international scene.

Jessica is of the view that, most tech Startups should have mainly, one narrative. The idea, she stated, is to be basically known for one thing as a Startup, seeking to brand out. “Be known for one thing. Do it really well and then, you can produce narratives that can meet your other products after that”, she advised.

On the things she will ask a Startup coming to pitch to her, Jessica stated that she will ask questions as to what impact the Startup will be making, how much money the Startup has raised or looking to raise, what the size of his Startup is, etc.

She is of the opinion that, you have to be able, as a Startup, to explain, and show what makes you stand out from the rest of the crowd, to make any headway, when seeking to raise funds from third parties for your Startup.

Speaking on her experience, working in the Nigerian tech ecosystem, Jessica stated that, working in Lagos has always been busy and interesting for her.

She observed that the influence of the Nigerian Startups that she has been working with has increased on the international scene over the past 5 years, as they are now sought after on the international arena, compared to what obtained 5 years ago. She stated that, this is because, these Startups have raised more money, which has increased their prevalence in terms of News worthiness for journalists.

Jessica stated that, one of the things she loves about working with Startups is the energy put in by the Founders and Co-Founders.

“I think the energy of the Founders and Co-Founders is amazing and I think it’s the fact that they’re able to overcome challenges”, she observed.

She added that, commencing as a Startup in Nigeria is not easy, as the Startups do not have the kind of safety nets that are available in the the western world, in terms of grants and government support, etc.

“I think that people who don’t have really great energy and are not really 110% their products, would not only fail in PR because they can’t sell their story, but they will do so when interacting with Venture Capitalists, when trying to raise funds”, she observed.

Jessica is of the opinion that, government support for Startups, in terms of  money and policy, are very important for the growth of the Startups in Nigeria. She stated that Startups in Nigeria really struggle to space, with most having to pay 2 years rent upfront to rent a space to work from and money is not easy to come by, especially, where bank loans are quite expensive for Startups.

She stated that, luckily for Nigerian Startups, more and more accelerators and incubators are popping up in Lagos, Abuja and Kaduna, to provide space for some of these Startups, but in her opinion, more still needs to be done in this regards of providing affordable space for the Startups to work from.

On how to encourage more women to embrace the tech industry, Jessica stated that, luckily, the tech industry is one that does not require one to have an Ivy league education, but only interest is key. All that is needed, she stated, is for you to on the internet, learn to, maybe code, etc, so, women have equal opportunities to grow in the tech space like men.

Jessica gave reasons why a Startup will need PR and one of them is PR for sales, as people need to know about your product, so, they can buy it. Another is PR to attract talents to work in Startups. PR, she stated, gives the required validation for people to have confidence in these Startups.

Jessica advised Startups to go by the following trips to position themselves for the market:- Make sure you understand who your competitors are and figure out the ways in which you are different from them; have a really strong narrative, a really strong brand and make sure that you know how to articulate that clearly and start speaking to people in the ecosystem that you’re dealing with, who can help you to project your products.

 


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Banks Close 2m Accounts over BVN, NIN, Others

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Commercial banks in Nigeria closed 2.021 million bank accounts in the first quarter of 2024, Q1’24, to clean their books of questionable accounts and comply with regulatory orders on the linkage of bank accounts to the National Identity Number (NIN).

Banks Close 2m Accounts over BVN, NIN, Others

This is contained in a report by the Nigerian Interbank Settlement System (NIBSS), which also indicated that the number of inactive bank accounts grew month-on-month, MoM, by four million or 2.0 per cent to 19.7 million in March 2024 from 19.3 million in the previous month, February.

A bank account is classified inactive when it records zero transactions including deposits, withdrawals, transfers or point-of-sale transactions for six months.

However, details of the “Industry Bank Account Database”, a monthly data reported by banks, and compiled by the Nigerian Interbank Settlement System, NIBSS, also indicated that the number of active bank accounts grew by 6.62 million or 3.0 per cent to 219.64 million from 213.02 million in February.

Recall that in December 2023, the CBN issued a directive to all commercial banks in the country to restrict tier-1 accounts without proper Biometric Verification Number (BVN), and National Identity Number, NIN, that are not linked by Thursday, March 1st, 2024.

According to NIBSS data on BVN enrollment count, 61.6 million Nigerians have BVN as of April 2024.

 

Credit: Vanguard

 

 


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Dubai-Based Citizenship Firm Imperial Citizenship Expands to Lagos, Targets Africa’s Growing Wealth

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Imperial Citizenship, a Dubai-based firm specialising in Citizenship and Residency by Investment (CRBI) solutions, has set its sights on Africa’s burgeoning wealth with the launch of a new office in Lagos, Nigeria.

This strategic move positions Imperial Citizenship to capitalise on the continent’s growing population of high net worth individuals (HNWIs) seeking international investment and mobility options.

Imperial Citizenship boasts a proven track record of success, having secured over 2,000 approvals for clients seeking alternative citizenship and residency pathways. Their partnerships with over 15 governments worldwide provide a diverse portfolio of investment opportunities that adhere to strict international regulations.

With its Lagos launch, Imperial Citizenship begins its foray into Africa. The continent boasts a burgeoning HNWI population, according to PwC, presenting a lucrative market for investment firms like Imperial Citizenship.

According to the World Bank, African economies are projected to grow by 3.4 % in 2024 as the African Development Bank Africa has reported that Africa will account for eleven of the world’s 20 fastest-growing economies in 2024. Highlighting the market’s potential, Mr. Zaid Al Hindi, Founder and CEO of Imperial Citizenship, says, “our expansion into Lagos allows us to directly cater to this affluent segment, offering them strategic solutions for global asset diversification, optimised investment opportunities, and enhanced global mobility.”

“At Imperial Citizenship, we do not operate through intermediaries, as we differentiate ourselves through direct government partnerships. This ensures transparency, legality, and efficiency throughout the application process, providing peace of mind for investment-minded clients” Zaid stated during the launch event in Lagos.

Speaking on the company’s approach to CRBI, Zaid mentioned, “At Imperial Citizenship, we prioritise a client-centric approach. We go beyond simply offering programs; we provide dedicated advisors who understand the unique needs and aspirations of each client. This personalised service ensures clients receive tailored investment options that align with their financial goals and risk tolerance”.

The launch of the Lagos office underscores Imperial Citizenship’s commitment to global expansion. With physical offices in Dubai and now Nigeria as well as operational representatives in Mexico, Algeria, and Turkey, Imperial Citizenship demonstrates its ability to cater to a geographically diverse clientele.

Looking ahead, Zaid highlighted that Imperial Citizenship plans to broaden its service offerings and expand its reach into new markets. By strategically targeting Africa’s rising wealth, Imperial Citizenship is well-positioned to solidify its role as a leading player in the CRBI industry, offering investors a gateway to global opportunities.


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234Finance Moves to Boost Economic Progress in South East

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In a recent gathering, organized by 234Finance, key stakeholders and HNIs came together to discuss the theme “Fueling Progress in the South East.”

The conversation highlighted the rich heritage, entrepreneurial spirit, opportunities for growth and the potential of the South East to be economic powerhouse.

During the discussion, the Managing Partner of 234Finance, Ezinne Nwazulu unveiled plans for an upcoming event of significant impact: the 4-week intensive SME Bootcamp and Mentor Matchup Challenge South East edition designed to empower SMEs. The program aims to empower SMEs with the knowledge, tools, and capital for rapid expansion and global competitiveness.

This initiative is building on the success of previous Mentor Matchup Challenge events, which equipped SMEs with actionable strategies and one-on-one mentorship, resulting in winners of the pitching competition securing grant funding to scale their businesses by 4x-10x.

The SME Bootcamp will feature an array of activities, including physical and virtual training sessions, onsite industrial training, and a pitching competition.

Ezinne Nwazulu emphasized the rigorous selection process, where the top 100 applicants meeting the criteria will undergo intensive training at two training centres in Abia and Anambra. From there, the most promising 15 participants will have the opportunity to pitch their business for grant funding.

Dr Chima Anyaso, Chairman of Caades Group, expressed his commitment to the region’s development and encouraged entrepreneurs with innovative crafts to seize this opportunity.

Criteria for selection are uncompromising, emphasizing technical expertise in core sectors; Agribusiness, Manufacturing, Supply Chain & Logistics, Fashion & Textile, and Retail, with a particular focus on businesses operating within the South-East region for at least three years and significant growth potential of 4x-10x.

The Bootcamp is set to commence from May 14 to June 14 2024 with Southeast-based entrepreneurs encouraged to visit the 234finance bootcamp to apply.


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