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Jumia’s Nigeria Food Index Shows Growth in Online Delivery

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Jumia has published its first Nigeria Food Index, showing the impact of the coronavirus (COVID-19) pandemic on food trends in Nigeria.

The report, released over the weekend, shows that the online food delivery is changing habits in unexpected ways for businesses and consumers due to the pandemic.

It further shows that the growing popularity of fast food, coupled with the growing trends for convenience and value for money, have opened up opportunities for the food market in Nigeria.

The report indicates that the country’s agricultural sector experienced a major boom in 2019, significantly responsible for the 90.23 percent contribution made by non-oil sectors to Nigeria’s GDP.

The index further shows that the food and grocery retail market had total revenues of $44.9 billion, representing a compound annual growth rate (CAGR) of 8.7 percent in the last eight years.

Similarly, the report indicates that overall grocery retailing continues to expand, as consumers seek comfort and convenience when shopping for food. The food segment was the market’s most lucrative, with total revenues of $33.7 billion, equivalent to 75 percent of the market’s overall value.

Also, online food delivery is gaining momentum through companies such as Jumia Food. With the outbreak of the COVID-19 pandemic, the demand for food rose significantly, especially online food delivery as a result of the lockdown and social distancing guidelines. This was because many people relied heavily on food delivery as opposed to physical shopping in grocery markets.

The report highlighted two major drivers of the growth observed in 2020 – demography and the COVID-19 lockdowns. While with a growing population averaging 18 years old, a new generation of Nigerian middle class consumers are spending more money online on food and grocery services, the lockdowns induced by the COVID-19 pandemic also contributed to this evolution in habits.

The report further highlighted that, while most restaurants are popular in Lagos, Abuja, Port Harcourt and Ibadan, Lagos leads in terms of volume of online food orders. It also shows, among others, that pizza, Chinese and shawarma are the most promising cuisines; lunch leads in the time of orders with 65 percent; weekdays record the biggest volume in orders, peaking on Wednesday at 16 percent; males place more orders (56 percent) than females (44 percent); and Port Harcourt leads in delivery timing at 26 minutes.

The Index also shows that, while Kentucky Fried Chicken (KFC), Cold Stone Creamery and Pizza Hut come out as the most popular international brands in the country due to consumers’ proclivity to chicken-related orders, Chicken Republic, The Place, Kilimanjaro, Sweet Sensation and Drumstick are the most popular local food vendors due to the affordability of their offers.

Jumia, the leading e-commerce platform in Africa, explains that the positive trend recorded in the agricultural sector offers the prospect of increased jobs, greater prosperity, reduced hunger and improved opportunities for Nigerian farmers and entrepreneurs to participate in the global economy.

Over the years, Nigeria’s growing online audience has seen an increase in international brands setting up shop to tap into the growing middle-income segment. Direct investments from players such as KFC, Cold Stone Creamery and Pizza Hut have been achieved.

Online food delivery players such as Jumia have also played a key role in shaping supply chains and opening up the markets to new entrants. Local producers and restaurants have embraced this evolution and reached new consumers as well as grown their businesses in spite of these challenging times.

“This pandemic crisis has shown the world that online food delivery is not just a commodity, but a necessity. The food business adapted quickly to the new normal, by availing contactless and cashless deliveries,” said Shreenal Ruparelia, Chief Commercial Officer, Jumia Food.

“We also started to provide support to local food vendors to keep their businesses running during this difficult time. With our food partners, we will continue to deploy capabilities across the food value chain to ensure consumers buy food online safely and at the right price, in line with the theme of this year’s World Food Day celebration of ‘Grow, Nourish, Sustain Together,’” added Shreenal.

Nigeria’s population is expected to double over the next 30 years at a growth rate averaging around 2.3% a year. With its diversification plan from oil production, the country is set to witness growth in a large consumer market, such as the food and grocery retail market.

Jumia Food is Africa’s largest Food delivery company operating in 9 countries in the continent. The consumers can order restaurant meals, groceries, drinks, pharmacies, and supermarkets, having then delivered in less than 45 minutes.


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PalmPay Commits to Gender Balance in Fintech Space @ Purple Woman 3.0

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L-r: Olorunfemi Hanson Head of Marketing, PalmPay Nigeria; Kemi Okusanya, CEO, Hydrogen; Chika Nwosu, MD PalmPay Limited; Harriet Kariuki, Head of SME PalmPay; and Nneka Okekearu, Director, Enterprise Development Centre (Pan-Atlantic University) at the PalmPay Purple Woman 3.0 Masterclass
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PalmPay Nigeria has expressed commitment to increasing women’s participation in the financial technology sector through its Purple Woman initiative designed to equip young women with digital and professional skills.

Speaking at the event, Chika Nwosu, managing director of PalmPay Nigeria, said the initiative was launched to address the low representation of women in fintech and the broader technology ecosystem.

“This initiative is because we noticed that there are not so many women in fintech and in the tech industry, and we intend to bridge that gap. We want to see a whole lot of women in leadership positions in fintech,” Nwosu said.

The programme, organised in collaboration with the Global Women’s International Campaign Nigeria to commemorate International Women’s Day, forms part of PalmPay’s broader effort to create an inclusive digital economy and empower women with technology-driven skills.

According to Nwosu, empowering women produces long-term social and economic impact. “A money in the hand of a man feeds a family, but money in the hand of a woman feeds generations,” he said, noting that women’s financial empowerment often translates to better education and opportunities for children and stronger households.

Although the programme is hosted in Lagos, he explained that participation is open to women across Nigeria through an online registration platform. “Our head office is in Lagos, but we invite women from all over Nigeria. They register through a link for Purple Woman. It is not only for people in Lagos; it is for all Nigerians,” he said.

At the end of the masterclass, 10 participants were selected for a six month internship programme at PalmPay where they will receive practical experience across different departments.

Explaining the selection process, Anthony Iwuala, head of human resources at PalmPay, said the company used a merit-based system to identify the most qualified candidates. “For us at PalmPay, we believe in equity and equality and following the right process. As a company, we believe in people who have skills and talent, so we ensure that we select people who are qualified,” Iwuala said.

According to him, participants were assessed through the classes and written tests conducted during the programme. “Participants went through the classes and wrote tests for every class. A lot of people passed, but we still had to rank them and select only the top ten,” he said.

Iwuala added that the selected interns will be deployed across departments such as marketing, human resources, administration, product development, sales and business intelligence where they will receive mentorship and hands-on training. “We assign mentors to them, and these mentors will provide on the job training for six months,” he said.

He stressed that the programme is designed not only to train participants but also to create employment opportunities. “We are not just taking them to train them; we train them to employ them,” he said.

He noted that previous editions have already produced tangible results. The Purple Women 2.0 programme saw the ten women we trained offered full employment at PalmPay, and they are still working with us currently, Iwuala said. “These ones will not be different.”

In her presentation, Nneka Okekearu, director of the enterprise development centre at Pan-Atlantic University, delivered a masterclass focused on self-worth, confidence and self awareness for women.

Okekearu explained that many women grow up with unconscious biases that affect their confidence and career choices. “A lot of women have grown up being told they cannot do certain things. Unlike their male counterparts, they are sometimes discouraged from pursuing opportunities,” she said.

According to her, the session focused on helping women recognise their abilities and build confidence. “A lot of women have so much to give, but they are shackled by unconscious bias. The session focused on self-awareness, building confidence and realising that we know it and should own it,” she added.

She acknowledged that progress has been made in female leadership in Nigeria’s corporate sector. “Today we have more than 30 percent of commercial banks with female CEOs. We now have women serving as bank chairpersons and more women on corporate boards,” she posited.

However, she highlighted what she described as the missing middle, where many women leave the workforce at critical career stages. “When women enter the workforce, by the time they get married and have children, many leave. We need systems that allow them to return without losing their career progress,” Okekearu said.


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Turkish Airlines Grounded at Lagos Airport Over Union Protest

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Operations of Turkish Airlines at Murtala Muhammed International Airport, Lagos, ground to a halt on Tuesday following a protest by aviation workers over the alleged unlawful dismissal of seven union members.

Turkish Airlines Grounded at Lagos Airport Over Union Protest

Turkish Airlines

Members of the National Union of Air Transport Employees (NUATE) picketed the airline’s counters at the international terminal, forcing hundreds of passengers to return home after check-in.

Protesters stormed the terminal with placards and solidarity songs, accusing Turkish Airlines management in Nigeria of violating labour laws, victimising union members, and ignoring a National Industrial Court ruling ordering payment and reinstatement of the sacked executives.

NUATE General Secretary Sikiru Waheed, in a March 9 circular, decried the airline’s “flagrant disobedience” of Nigeria’s Constitution and Labour Act despite efforts to resolve intimidation and harassment cases.

The affected workers, dismissed in 2020 for union activities, have not received terminal benefits years later, according to union claims captured in chaotic videos from the scene.

NUATE said the protest became inevitable to compel compliance with the court order and respect for workers’ rights to unionise.

The action stranded passengers mid-process, highlighting ongoing labour tensions that previously led the Nigeria Labour Congress to shut down the airline in 2024 over the same dispute.

Union leaders vowed continued protests until Turkish Airlines reinstates the workers and honours Nigerian labour laws.


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Africa Startups Raised $272m in Funding in February

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Forty startups across the continent raised more than $272 million in funding last month through deals worth at least $100,000. The figure marks a clear rise from $174 million in January and is slightly above the $254 million monthly average recorded over the past year.

Despite the rebound, most of the money went to only a few companies. Six startups accounted for about 80 percent of the total funding raised in February, highlighting how capital in Africa’s tech sector remains concentrated in larger ventures.

Among the biggest deals was Spiro, a Benin-based electric mobility company, which secured $57 million in debt financing across two transactions. Egyptian online grocery platform Breadfast raised $50 million in a pre-Series C round, while ride-hailing platform GoCab in Côte d’Ivoire announced $45 million in combined debt and equity funding.

Other significant deals included Terra Industries in Nigeria, which added $22 million to a previously announced funding round, education group Enko Education in South Africa with $22 million in debt, and South African fintech lender Lula, which secured $21 million from Dutch development finance institution FMO.

Equity investments accounted for 54 percent of the capital raised in February, while debt financing made up about 45 percent, showing that startups are increasingly turning to alternative funding structures as venture capital remains cautious.

From a regional perspective, West Africa attracted the largest share of funding, bringing in 53 percent of the total, followed by North Africa with 24 percent and Southern Africa with 21 percent.

Egypt led the continent with $64 million in funding, followed by Benin with $57 million, Côte d’Ivoire with $45 million, and South Africa with $44 million.

One notable shift was the sharp drop in East Africa’s share of funding, which fell to just three percent in February. The region had previously dominated Africa’s startup ecosystem, accounting for 34 percent of total funding in 2025.

With February’s rebound, African startups have now raised more than $446 million in the first two months of 2026, slightly ahead of the $417 million recorded during the same period in 2025.

The figures suggest that while investor activity has stabilised after a slow January, the continent’s startup funding environment remains uneven and heavily dependent on a small number of large transactions.


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