The Lagos Traffic Radio 96.1FM has launched a Pilot Scheme for Live Traffic Report system to aid Lagosians with information while commuting around the State.
The motorcycles would enable the number one traffic station in Nigeria have on-the-spot reporting of traffic situations in the State.
Gbenga Omotosho, Lagos commissioner for Information and Strategy, who launched the motorcycles at the station’s office in Ikeja, said the development represented a symbol of creative thinking of the agency.
According to him, the State is moving towards a transportation system driven by technology, while stating that it is going to play a key role in traffic management across Lagos.
The commissioner stated that the Pilot Scheme was a key step towards using technology to revolutionise the management of traffic in Lagos, adding that the problems of traffic in the State, was a source of concern challenging the creativity of the present administration.
Omotosho said it was a fact that information was necessary to efficiently commute in the State without being stranded, speaks to the significance of the scheme.
In his words: “If you look at the T.H.E.M.E.S Agenda of the Babajide Sanwo-Olu administration, transportation is a very big pillar and in fact the very first one, and because it is the very first one, we are not joking about it.
“We are looking forward to the day that we are going to be reporting from the skies. I am also looking forward to the day that every thing that we do about Transportation is driven by technology.
“It high time we got this kind of thing all over Lagos; the drone monitoring traffic and everything. All I want to assure you is that that first pillar of the T.H.E.M.E.S Agenda is so important that whatever idea anyone body brings that can ease transportation in Lagos and make us look forward like all other big cities in the world, Mr. Governor is ready to accept such ideas.”
He said he was excited because of the symbolism of it all and because of the creativity that this had brought.
“The symbolism of it is that they are not just sitting down there, they are thinking about how to improve what they are doing.
“They are going to fasten the movement of our Traffic Radio officials to accidents and every other thing disturbing traffic, so that people can get accurate information. There is nothing you spend on information management and gathering that is too much.
“I see this as a first step. It will get to a stage that Traffic Radio will acquire its own helicopter and get its officers all over the place to do their job based on the fastest technology.
“It will get to a time that we are going to be reporting from everywhere, because there is nothing left for us; the population is there, the traffic is there. So everything is challenging us, challenging our creativity, and ability to manage the little resources that we have,” he said.
Omotosho added that “You are not looking at the this as just mere inauguration of motorcycles but the symbolism behind it; that it’s going to ease reporting, and enhance the fact that of all the things that we do, either in government or private affairs, information is key. if you don’t have information, you are dead. You need to know where you are going to, you need to know what has happened where you are coming from.”
The commissioner urged the management of the Radio “not to rest on their oars” but rather “continue to think on your feet on how to do better as a Radio station.”
In his opening address, Tayo Akanle, general manager, Lagos Traffic Radio, said the initiative was borne out of the occurrence of incidents on highways coupled with little or no comprehensive live reports.
He said the pilot scheme was designed to change the travel experience of commuters as they usually under-go harrowing experiences whenever there was a major incident on the road.
Akanle stated that the development would aid on-the-spot report of traffic situation in the State, saying that professional, comprehensive, real time and accurate information would be shared through the radio station and social media platform of the Agency.
According to him, the motorcycles would aid the station’s operations by allowing it to arrive timely at the particular incident spots towards providing on-the-spot live and accurate reports that would assist commuters make informed decisions, especially knowing the root cause of the traffic gridlock they were experiencing at that particular time.
He said the reports disseminated would now be more professional, comprehensive, real time and accurate, as it would be handled by trained journalists from the Station, adding that the information would now be shared through the airwaves and on social media platforms for a wider reach.
“You will all agree with me that the speed and manoeuvring ability of these motorcycles would be apt for this operation, just as it is a clear departure from the past where our reporters arrive late at these incident spots thereby hindering the provision of live and accurate reports for commuters,” he said.
The General Manager said the live reports at the incident spot would serve as a major boost to the delivery of information on traffic flow, while providing available alternate routes that would reduce convergence of vehicles leading to gridlock situation on highways.
He added that it could also be used as a veritable database for future projections on traffic management and transportation systems design for the State.
According to him, “the whole idea however, is inspired by the need to enhance road traffic movement and add value to the travel experience of motorists and commuters in Lagos State.”
Akanle commended Governor Babajide Sanwo-Olu for the support towards the actualization of the Pilot Scheme, which was borne by the desire to vitalise the traffic management system of the State as captured in the Administration’s policy thrust, tagged the T.H.E.M.E.S. Agenda.
He added that the Pilot Scheme was complementary to the efforts of other stakeholders in the management of traffic in the State.
“This Pilot Scheme, is the contribution of the Lagos Traffic Radio to the actualization of the Traffic Management and Transportation component of the T.H.E.M.E.S Agenda for the socio-economic development and empowerment opportunities for all residents in Lagos State,” he said
Dr. Frederic Oladeinde, commissioner for Transportation, who was represented by the Permanent Secretary, Ministry of Transportation, Mr. Oluseyi Wenu, hailed the initiative, stating that the importance of such on-the-spot reporting could not be over emphasized.
He said the effort was key to the actualization of the administration’s traffic management vision, a pillar of the T.H.E.M.E.S Agenda.
Engr. Olajide Oduyoye, general manager, Lagos State Traffic Management Authority (LASTMA), said the initiative was an improvement on the profile of traffic management in the State, saying that the development was a welcomed one as it would complement efforts of LASTMA officials.
Olusegun Ogungbemide, sector commander, Federal Road Safety Corps, Lagos, who was represented by Mrs. Olabisi Sonusi, said the development was timely and highly commendable, particularly with the congestion of traffic during the “ember months.”
Yobe Gov Approves Employment of Staff @ State Owned Broadcasting Stations
Mai Mala Buni, governor of Yobe State has approved the appointment of experienced casual staff working at Yobe Broadcasting Corporation (YBC) and Yobe State Television (YTV).
This is as part of efforts to ensure enough manpower for the on-going digitization of the two stations.
Abdullahi Bego, commissioner for Information, Home Affairs, and Culture revealed this when the officials of the Radio, Television and Theatre Art Workers Union (RATAWU) paid him a courtesy visit at the office in Damaturu.
Bego said the governor had after approving millions of naira for the total overhauling of the two stations directed for formulation of all strategies that will ensure effective implementation of the digitization process.
The commissioner also said, “His Excellency Hon. Mai Mala Buni is passionate about the digitization process of the media organizations in the state especially when it comes to equipment, staff strength and capability.
“The next step is the training and retraining of the staff of the two media organisations for efficiency in the execution of their job,” Bego disclosed.
He said the casual staffs billed for employment were serving at the stations for more than eight years while others five to six years without permanent appointment letters.
“We feel it is good to employ them taking into cognizance their experience in the system and dedication to duty.”
Bego commended RATTAWU among other members of the organization for their effort in informing, enlightening, and entertaining the public at all times.
Comrade Nasiru Illiya, chairman of RATTAWU, while speaking, said they were at his office to register their gratitude to the giant stride of Governor Mai Mala Buni, especially on the digitization of the two media organisations in the state.
“Sir, we are equally very grateful to note that within your short stay as commissioner of Information, we have started witnessing a positive transformation in the sector through the award of contracts worth millions of naira for upgrading YBC and YTV from analogue to digital transmission
“As I am speaking to you now, YBC is online transmission live,” Illiya disclosed
FirstBank Supports Author on New TV Series
First Bank of Nigeria Limited has announced its partnership with Arese Ugwu for the television adaptation of her best seller, Smart Money Woman.
The weekly show – in its first season – is billed to premiere on Africa Magic Showcase this Wednesday.
The Smart Money Woman is a programme that shows the experiences, sacrifices, struggles and vigour of women in society as they carry out their day to day activities in spite of the gender imbalance in the society, especially in Africa.
The series is an adaptation of Smart Money Woman written to tackle debt, providing tips on inculcating the right savings culture of the African middle class (why don’t we say – every individual – as against limiting to African middle class), the fear and misconceptions surrounding money and the lack of it, love, friendships, cultural and societal pressures and the roles they play in success.
The half hour 13-episode series which is directed by Bunmi Ajakaiye and Co-, produced by Kemi Lala Akindoju, Akin Marinho and Arcadia Tv Africa would have viewers exposed to financial literacy nuggets. Its cast include; Osas Ighodaro, Toni Tones, Ini Dima-Okojie, Eby Eno, Eso Okolocha, Timini Egbuson, Karibi Fubara, Tope Tedela, Seun Ajayi and Temisan Emmanuel.
According to Arese Ugwu, author and executive producer, Smart Tribe Media; “The Smart Money Woman is a love letter to every modern and upwardly mobile African women who are exploring life opportunities and experiences to find that right balance in their day to day activities especially in their career, friendship, relationship and of course, family.”
“We thank First Bank of Nigeria Limited for being the first corporate sponsor to believe in my dream and take a chance on a first-time producer. This is a partnership we are pleased to reckon with, whilst we recognise how they have successfully empowered women across the geo-political zones in Nigeria through its various initiatives, especially the FirstGem product. They have provided mentoring, support and capacity building opportunities for all to create a new generation of financially literate women thereby contributing to the continued growth and development of the country.”
Speaking on the TV show, Folake Ani-Mumuney, group head, Marketing & Corporate Communications, First Bank of Nigeria Limited, said: “FirstBank has been at the forefront of promoting female empowerment and we understand the role financial literacy plays in deepening financial inclusion, whilst promoting female independence.
The essence of the TV programme is to raise financial awareness to inspire every individual in the society, especially women, to make informed choices and take effective actions for their financial wellbeing, she concluded.”
OurTv Secures LaLiga Broadcasting Rights for Nigeria
OurTV, a DTH free TV broadcast satellite service provider, has secured broadcast rights for Laliga matches in Nigeria.
OurTV will broadcast Laliga Santander matches live on its Sports Channel 120.
Commenting on the development, Olushola Peters, Head of Marketing of OurTV, said: “This is one major milestone for OurTv and we want to thank our esteemed users, who have always believed and supported us. We value your input and suggestions as it is a core culture in OurTv to listen and please our viewers as much as we can.”
OurTv is a Direct-To-Home (DTH) TV broadcast satellite service with onetime payment of set-up boxes that offers over 18 unique and exciting channels with the use of homegrown services.
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